302. Primary productive forces

Gu Yuqing rolled her eyes at Chen Ya, others didn't hear the meat joke he just made, but she heard it.

Although she didn't care, she had never dared to make such a joke in front of her before, so she complained about the person in front of her in her heart.

If it was someone else, she would definitely be severely beaten in front of her, until she couldn't straighten her waist. But Chen Ya's smile looks like spring water, with a hint of brightness in the sweetness, like the kind of school grass that he had a crush on when he was a student but didn't dare to confess, even the big devil Gu Yuqing couldn't bear to scold directly.

Although Gu Yuqing had a good impression of Chen Ya because of the appearance association, her tone was still not polite.

"High yields? A game company describes itself as producing a lot of money? Unheard. Gu Yuqing crossed her long legs with her crossed hands,

"Tell me?"

"At present, there are generally two modes of online game profitability, one is the point card system, and the other is free plus in-app purchases." Chen Ya said,

"The essence of the point card system is to sell time, while the free model is to sell data."

"There is a feature of the point card system, the longer the game is operated, the higher the value of the IP, and it robs the player for time, resulting in an obvious 28 effect, or even a 19 effect, so there are fewer and fewer point card games now, and most new games can only choose free tracks.

"And most of the current free games are selling anxiety, you can get a good game experience by charging money, and if you don't charge money, you are someone else's game experience. I don't judge whether this approach is ethical or not, but this model dooms the game from really reaching the masses. When Gu Yuqing heard this, she frowned slightly and said, "You haven't said the point yet." ”

"Yes, but please be patient and listen to me, we can easily analyze and conclude that if we create data discrepancies and force players to recharge, it will lead to a shrinkage of the user base; If there are too few payment points, it will make it difficult for the game to operate for a long time.

"Therefore, our game will adopt a model of having both fish and bear's paws, our model is to recharge players to spend money, free players to build a community, and maximize the user base and willingness to pay." Gu Yuqing raised her eyebrows.

In her experience, nine out of 10 people who claim to have discovered a new profit model are unreliable.

And the person in front of him is even more outrageous, what he said is equivalent to a model that negates all games for decades - if you can really do it with both fish and bear's paws, who will be forced to do a game with only one type?

"If you want to have both fish and bear's paws, you have to raise a bear that can catch fish, do you have it?" Gu Yuqing asked with a somewhat sarcastic smile on the corner of her mouth.

"Yes, the name of this bear is called Update," Chen Ya said with a smile,

"The experience that the point card system contributes to the gaming industry is that version updates can increase player stickiness and ensure online time. So, we just rely on the updated version to win users.

"We are a gacha game, we plan to update a version every 6 weeks, and open a new card pool at the same time, so that we can ensure both popularity and payment points, and use the income of each version to develop the next version to achieve a virtuous circle......" Hearing this, the male consultant sitting next to Gu Yuqing finally couldn't help it, he turned his head and asked Gu Yuqing's opinion with his eyes, and after getting consent, he asked Chen Ya unceremoniously: "You said you don't want to make money by creating numerical anxiety, right?" Then I ask you, what is the model of your PvP? Is it a direct confrontation or a leaderboard? How are guilds designed? ”

"No PVP, no guild," Chen Ya said very calmly,

"There's no leaderboard, there's no confrontation. All of these methods create numerical anxiety, and low-level players will become high-level players. The advisor's forehead twitched, and then he asked patiently: "You don't have a pvp, it's a gacha game, where is the motivation for players to draw cards?" ”

"Love!" Chen Ya's voice unconsciously raised a little,

"It's the duty of the game producer to make each character extremely cute! Business! Players will naturally pay for love! The advisor rubbed his head with his hand and asked, "Regardless of whether it is reasonable for you to pay for love, how can you ensure that the value does not swell when you have a version every 6 weeks?" Once your stats are inflated, the so-called paying for love becomes complete nonsense, because once a character falls into the strength trap, there is no such thing as being cute or not. ”

"We have a very complete mechanism for limiting the expansion of the value."

"What mechanism?"

"We can design a set of elemental reaction mechanics, each character has an element, and these elements will react with each other, such as ice and water will freeze, thunder and fire will explode, so that the character becomes an elemental transmitter, just need to mix it properly, each character will be useful, there is no strength trap." Hearing this, Gu Yuqing finally got a little interested, put down her high legs, and sat up straight.

The advisor on the side continued to ask: "Even so, the version you said about 6 weeks is not very realistic, take the cats as an example, the Panda Man Expedition, the mystery of the Burning Legion, these big versions will cause changes in the world, how can you have such a high amount of plot expansion?" ”

"Quite simply, our protagonist is a traveler," Chen Ya said.

"His goal is to travel to all countries, two or three regions of a country, that is, two or three new maps, and I designed seven countries, which is dozens of new maps and new versions." The advisor said, "How many years are you going to run this game?" ”

"The goal is 10 years." The consultant immediately said: "Three-seven-twenty-one, count your 21 new pictures, that is, 21 versions, and add up to less than three years to update them, how can you last for ten years?" ”

"Don't worry," Chen Ya said with a smile,

"And festivals! We just have a real festival, just a virtual festival, a country designs a festival, and 7 countries are 7 festivals.

"52 weeks a year, a total of 8 versions updated, I count a version of a festival, just covering the whole year, I spend every year, every time I do a new activity, you can achieve perpetual motion!" After speaking, he added: "Moreover, it is not necessary to release a large amount of content for every update, between every two major versions, there will be some transitional minor versions, all in all, there is no need to worry about the update content not keeping up." ”

"This ......" The advisor was speechless for a moment, but immediately reacted, slapped the table again, and asked,

"Even so, it's not realistic for you to update a version every six weeks, where does your production come from?" Chen Ya stared at him for a moment, then opened the laptop in front of him, turned it around, and faced the advisor.

"Well, here's our demo, we made this, it only took six weeks, you see." The consultant dragged the laptop over, he was a professional consultant in the game, so he naturally got started with the game demo quickly, but after a brief operation, his eyes widened.

"This ...... This is made in six weeks? The demo that Chen Ya handed him was infinitely close to a completed game.

Not only are the characters, actions, and maps already detailed, but there are also light and shadow and day and night weather systems, and even some missions and dialogues.

He can play this demo alone for a while. Gu Yuqing asked on the side, "How is it?" ”

"Also...... Yes, although I don't know what the specific product will be. ”

"I asked how the degree of completion is, is it technically enough to do it six days a week?" Gu Yuqing emphasized.

"Oh, it's very complete," the advisor said reluctantly,

"At least it can prove that their technical level is enough to brag about the capital just now." Chen Ya didn't care about his attitude, and said with a smile: "You're right, our technical level is very strong, so there is no need to worry about the frequency of updates once every six weeks." Gu Yuqing stared at Chen Ya with beautiful eyes and said, "Let me ask you a few questions." ”

"Please."

"Your main point of payment is to launch a new card pool after the update, and use the money you earn to go to the next version of development, but that's just ideal. You can't guarantee that every update will be bought by players. Chen Ya nodded and said: "That's the case, but after the overall ecology is established, the further it is updated, the easier it will be to make a profit." Gu Yuqing asked: "You said that your payment points are mainly cute characters, but I see that the art style of your demo is biased towards the second dimension, and the audience of this group in China is not large, are you sure that you will break the circle in the end?" ”

"First of all, let's be clear," Chen Ya suddenly stood up,

"Astringency is the primary productive force." The people sitting on the other side of the long table looked at him with their eyes.

"Modern society is a pluralistic society, in other words, a world where there is no consensus, and any point of view will be refuted by the majority, but only astringency will not.

"Astringency unites people, and nothing stirs up the desire for protection, conquest, and possessiveness of mankind more than cute girls and boys......

"So, then, you just need to believe in my XP, and it just so happens that my XP is very trustworthy, because I've seen so many cute girls." When Chen Ya said the last words, he kept looking at Gu Yuqing with his eyes, and the consultant on the side couldn't hold it back, and stretched out his hand to pat the table: "Presumptuous!" ”

"Poof." Gu Yuqing suddenly laughed. Laughing wildly.

"Okay, last question, how much investment do you want to get?"

"100 million," Chen Ya said as he stared at everyone in front of him,

"Dollars." After saying this, the air in the room froze.

"$100 million?" The advisor leaned out,

"You are a small team of 4 people, and you dare to ask for 100 million US dollars? Do you have any misunderstandings about us at Takasugi Capital? ”

"No, there is no misunderstanding, only you in China have the courage to hit $100 million in one go, so I found you." Gu Yuqing stopped smiling, put her hand to her lips, and said, "Okay, you go out, we will close the door and discuss for 10 minutes." Chen Ya nodded and turned around to go out.

As soon as the door was closed, a fierce quarrel rang out in the room.

"This guy's idea is so unrealistic! With $100 million, why don't you dream? ”

"Judging from their plan, it really needs $100 million to support the early development."

"In other words, a small team with no team, no technical accumulation, and nothing came to us to ask for 100 million, how did such a project pass the review?"

After ......a long time, the discussion atmosphere in the room gradually cooled down, Gu Yuqing looked at the colleagues beside him, and asked coldly, "Have you finished the discussion?" Everyone nodded in unison, and the advisor beside him was particularly determined.

"The result?" Everyone looked at each other for a while, and the advisor said, "I'm not very optimistic." ”

"What do you think?"

"Disagree."

"I don't agree with that either." After several people expressed their positions one after another, Gu Yuqing nodded, waved her hand, and said, "Since everyone disagrees, let's not pass." The secretary on the side, the little sister, used the seal in her hand to press down heavily on the pile of materials in front of her: not passed.

…… When Gu Yuqing walked out of the room, she saw that on the benches in the corridor, the young people just now were squatting there with their heads covered.

Chen Ya was standing, holding an apple in his hand and gnawing on it.

"If we don't succeed this time, it doesn't mean that we can't, it's because they have a problem with their vision, and it's not that the funding problem can't be solved, as long as we work on the other side......" The three who hung their heads on the bench were Ishikawa Dong, Luan Qingying, and Ge Zhang.

In the future, the three of them were also known as the Three Heroes of Beichen. Luan Qingying leaned against the wall and said in frustration: "Do we still lower our requirements, 100 million US dollars, it is too risky for those companies, and it is basically impossible for anyone to believe us." ”

"Yes, I listened to Brother Ya outside, they all seem to be quite impressed, if the funds are set a little lower, such as one or two million US dollars, maybe it will be."

"Don't, our team can get millions of incense. A few million is enough for us to crouch in the basement for 10 years to develop the game. Chen Ya said seriously: "Then how can it be done?" If I can't achieve a profit of 50 billion yuan in 1 year, why should I still make games? If I just want to make a few millions, I can write a few books and a few songs, so why bother? Gu Yuqing stood behind him with her arms folded for a while, then smiled slightly and put her fingers on his shoulder.

"Hey!" As soon as Chen Ya turned around, there was a tingling pain on his face, and his gaze moved down, just in time to see a finger poking his face.

Gu Yuqing pouted and said with a smile: "The way you cheer up your team members is unique. Chen Ya turned around, and when he saw that it was her, his face immediately changed to a smile that was in the conference room just now.

"Mr. Gu." Gu Yuqing waved her hand to say hello, and looked Chen Ya up and down. She only understood this person now, the sweet smile on his handsome face seemed to be a mask that he had deliberately cultivated, and in his daily life, he had a superior and annoying expression.

But then again, the mask he's created for himself is really intimidating, at least if he runs out on the college campus with that smile, he's sure to be able to charm a lot of people.

"Although our company vetoed you just now, I personally am still a little interested in you," Gu Yuqing stared at him with interest,

"How about it, after work, would you be interested in talking to me alone?" If it was for other men to receive Gu Yuqing's invitation, it is estimated that he would have agreed with a flick of his tail, but Chen Ya was unexpectedly determined: "Will you invest money?" ”

"Maybe?" Gu Yuqing blinked.

"Forget it," Chen Ya shook his head,

"I only need 100 million, you shouldn't have that much money." Gu Yuqing

"Hehe" smiled: "You're afraid, a little underestimate me, right?" ”