At the beginning of November, the World Advertising Contest was held in New York.

The winning advertising agency will not only receive an Effie Award, the equivalent of the Oscar in advertising, but will also receive an advertising order from the world's top 100 companies.

More than 7,000 advertisers from around the world submitted 60,000 entries during the judging process.

There's no shortage of classics in it.

These include McDonald's Vegetable Salad Outdoor Commercial, Pingguo's iPod+iTunes Music Without Limits, Rapala Fishing Equipment to Attract Cats, Levi's Men's Underwear Promotional Video, Oreo's Eclipse Billboard, Nike's Sports Billboard, Rolex's Promotional Video, Chevrolet's Penny Billboard, World Quit Smoking Charity Short ......

After half a month of on-site voting and online voting, judges from more than 100 countries finally awarded the champion, runner-up and third runner-up to the same company: TEP Design Consulting.

The first work they submitted was the 'APPO Mobile' promotional video.

APPO is a subsidiary of Dongfanghong-Guangqu Electromechanical Factory, an independent mobile communication company, and with the help of Xu Shuji's relationship, they have signed a number of cooperation with American companies TEP, German Iron Sheet Company, German Zeiss, German Siemens, North American Kodak, Italian Semiconductor, Wajima Shinnichi Co., Ltd., Wajima RGB Co., Ltd., etc.

Then they introduced XLED screens, iron audio + controllers, TEP linear motors, Zeiss optical lenses, Koda imaging technology, Siemens sensors, Interi ARM architecture chips, and Xinri heat dissipation materials, and launched the first APPO flip phone on the shelves in October this year.

The model uses a ceramic glass shell, a 3.5-inch screen, 960x528 resolution, a 512M memory card, and Goertek custom headphones, priced at 998 red bills.

The advertisement is a girl dressed in white with a sweet smile, listening to appo music during her travels, recording the good times.

And with the humming sound of 'Da La Da', the whole work gives people a feeling of fashion, freshness and high sound quality.

But the work can only be the third runner-up.

Because the runner-up was the Kings car promotional video submitted by TEP Design Consulting.

Models that resemble the Quack Dynasty series, paired with the dynamic music 'Crazy Frog', directly gave birth to the 'Cars' movie, the former sells cars to make a lot of money, and the latter sells at the box office.

Whether it is advertising creativity or the benefits brought by advertising, it completely crushes other brands.

However, relative champions.

All the works in this competition are considered introductory at best.

Because......

The winning piece is divided into three shots.

One is the North American Defense Chief Raymond, driving a Ford bulletproof car on the road, and the next moment, a calf guide egg fell from the sky, and Raymond was out of danger in just two seconds with the help of six hunting dogs.

Then the camera freezes on the six hounds smiling back and smiling, and the sniper is stunned and frightened......

The second shot is of a desolate plateau, a West Asian man in old-fashioned camouflage, with five hounds, galloping all the way, while around him, countless North American GIs, either carrying Tutu Tutu or driving Apache, are conducting a carpet search.

Then, under the guidance of the hound, the Sia man easily broke through ......'I'm Harden, I speak for the hounds'.

The third shot is a lonely old lady, sitting alone at home, gently patting the dog's head, communicating something, the hound occasionally nods, occasionally smiles, like an old wife, the next moment, the old lady has a heart attack, the hound rolls over and gets up, pours water and takes medicine, very skillfully rescues the old lady, one person and one dog return to their original position again.

And then the camera freezes on ......'This isn't just a dog'.

According to statistics, more than 30,000 people participated in the on-site voting, the champion got 27,000 votes, 1.6 billion netizens participated in the online voting, the champion won 1.4 billion, 50 judges participated in the holding of cards, and the champion got full marks.

As for whether people voted for the Hound promo, whether it was a really great advertisement, or a love for animals, or in order to make someone stand in the name of a dog dealer, it is unknown.

But it is certain that the hounds are once again popular, and the signs of pet stores have spread all over the world.

Mobei.

During the press conference.

Journalists have managed to disrupt the dog dealers' minds by asking questions, and then pulling the topic back to the point, hoping to get some explosive news or outrageous remarks in order to attract traffic.

"Director Xu, the Civic Hospital recently put forward the 'Illness Intervention Theory', saying that human beings originated from 'replicants', or that it should be 'embryos left over from the previous generation of humans', based on this view, does it mean that Debei admits the existence of aliens on the home planet?"

"What are aliens?"

Xu Fei put a set of data, "In the past few decades, we have passed around the incomprehensible flying machine, which is called UFO, and now UFO has become the spokesperson of aliens, so I can tell everyone that there are hundreds of creatures on the home planet that scientists cannot explain." ”

"On the east coast of Canada, for example, there is a giant creature that is more than 9 million square meters in size, can you believe it?"

"It's incredible, but it does exist, it's a fungus, its rhizomes are like a network, and if we use microwave devices to detect it, we can still find some of its thoughts, but is it extraterrestrial?"

"Definitely not, because of its DNA composition, it is not much different from the parent star species, and it is an authentic parent star lifeform."

"On the contrary, the octopus and squid that we are familiar with are very different from the DNA and RNA of our home planet species, and they are more like alien species, especially recently Ingelo Science magazine has also put forward a similar view, saying that they were frozen in meteorites, inadvertently arrived at the home planet, and then multiplied in their current appearance."

"Got it?"

"The so-called aliens may have arrived on the home planet a long, long time ago, but they have become another species due to the influence of environment, fertility, survival and other factors."

"For this reason, the Debei Bioengineering and Genetic Science Laboratory revived the dinosaur, but the DNA sequencing of the Tyrannosaurus rex was a little disordered, causing the skin to appear a kind of green, and the RNA of the long-necked dragon was a little wrong, causing it to think that it was aquatic."

"So we can infer from this that maybe the sun is weakening and humans are immigrating from Mars, or maybe the sun is strengthening and humans are immigrating from Mercury, but thousands of years have passed, and the environment of the home planet has changed our DNA and RNA, causing us to become what we are now."

"Therefore, Debei does not recognize any aliens, only recognizes 'different life structures from humans', if there is an alien life that comes to the home planet, according to the law of the forest, the situation we face is 99% a war of life and death."

"Therefore, Debei is highly suspicious that the activity of the sun is extremely unstable."

Xu Fei took out the apocalyptic materials he prepared, "In the first half of this year, while investing in the large-scale particle collider project, Debei also built a spherical radio telescope in Daze, which covers an area of 500 acres and is currently the largest and most sensitive telescope on the parent star. ”

"According to observations, in the past two years, the sun has erupted 116 large flares, 81 of which were accompanied by coronal mass ejections, causing numerous solar proton events to occur in the parent star, causing a large number of orbiting satellites to fail, damage, and deviate from the far orbit, and at the same time, it has spread to the surface through the hole in the Antarctic ozone layer, causing polar cap absorption events, and causing surface communication equipment to be disturbed and interrupted."

"The sun's proton is also a radiation wave, and the stream of high-energy particles it produces is as lethal as the radiation emitted by radioactive materials on the ground, so the number of cancer patients has risen rapidly in the last two years."

"If it continues, human beings will not become extinct because of cancer, because during this period, high-energy particles have exported incalculable energy to the parent star, and the environment we live in has heated up rapidly, like a plastic greenhouse, producing a 'greenhouse effect', causing the melting of glaciers at the poles and the rise of sea levels......"

"I'm sure everyone here should have seen the 'day after tomorrow' movie made by Tin Sheet and 20th Century Fox, yes, the problem that our home planet is facing now is the flood caused by high temperatures, and then the ice formed by ultra-low temperatures."

"But when all this is over, the catastrophe facing humanity really begins."

"For example, after the ice is frozen, the crust of the home star is wrapped in severe cold, and the magnetic force is attenuated; After the sun erupts into a flare, the energy decays; The two interact with each other, the rotation speed of the parent star slows down, the orbit distance is extended, and the moon will be subject to a periodic fluctuation of the sun during its revolution, when this fluctuation is no longer stable, or in other words, gravitational attenuation, plus the gravitational attenuation of the parent star, when it is between the parent star and the sun, the moon will 'fall'. ”

The reporters at the scene were very confused.

Ask you aliens, you pulled to the home planet cataclysm.

This topic is indeed hot, but how can a remark that may not be read by people in a third-rate newspaper be published in a mainstream newspaper?

Moreover, North America is affected by refugees and drug lords, and the society is not stable.

After Xu Fei finished talking, he was not worried about other countries grabbing resources with him, because no one believed him!

In the past two years, he has said everything he should have said, and what should have been made into a movie has also been made into a movie.

Originally, there were still people who believed in Mayan prophecies, but now they are all discussing whether the "Moonfall" released on New Year's Day is good-looking, or "Ba Yu", "Mo Yu" is good-looking, or "Cars 2" is good-looking.

Xu Fei coughed, "There's no problem, right?" If not, the press conference will end and the table will be opened. ”

"Director Xu!"

Suddenly, a reporter from the East raised his hand and said: "Director Xu, the domestic literary circle has launched a critical campaign against you, saying that the youth league education you lead is about to poison a generation, such as how to read literature without learning English, such as the uselessness of going to school, how do you explain this?" ”

"Isn't this a splash of dirty water? Who criticizes? I'll send it over tomorrow, and I'll have a good chat with him in the Mobei laboratory. ”

"Director Xu, the reporters are here."

"Oh, so to speak, I've never said anything about the uselessness of going to school, and I've never said that learning Ingrid is useless, and I suspect they're misinterpreting me."

Xu Fei drew a vertical line on the small blackboard and wrote on the left side: "The purpose of the youth league education is to cultivate reserve talents for the Daze Industrial Complex, and we don't need to learn Inglas, because the technology of the Daze Industrial Complex is recorded in Chinese." ”

"Besides, with what level 4 or level 6 Ingreces, you really think you can read overseas research papers? No way, a doctor who has been studying medicine for a long time, even if he is proficient in Inglas, he also learns medical terms, you ask him to come to mechanical engineering, he can read the Inglace terminology of mechanical engineering, I will give him 100 million US dollars. ”

"The reason is as simple as that, therefore, Ingles has no effect on the vast majority of logarithmic people, once the work engaged in after graduation does not involve the related Ingles, in just three or five years, this graduate will study for seven or eight years, and even for the college entrance examination to practice all night Inglades, forget all about it."

"And the so-called school is useless...... At the very beginning, the Daze Industrial Complex recruited a large number of outstanding graduates from the outside world, including numerical control, computer, medicine, optics, materials, etc., and the things they mastered in school were completely different from the technology required for the position. ”

"It's not that they're theorists, but... The university teaches you ink printing, including how to adjust the ink, how to engrave the template, how to lay the paper, and even how to repair it, and when you enroll, you are guaranteed to get a good job after graduation. ”

"However, this year, the laser printer industry ushered in an explosive period, even the township supply and marketing cooperatives, also have the relevant equipment, the ink printing learning is good, master the complete, which company will recruit such graduates?"

"What's even more outrageous is that a secondary school student who has been mixed in the Internet café for a long time witnesses the operation of a laser printer every day, but he can use it, but the graduates of the ink printing major can't use it."

"These words, when they are spoken, no one may believe them."

"But if you think about the BP machine and Big Brother that were popular a few years ago, it's all the same truth."

"In other words, after the industrial upgrading, the development speed of various industries has risen a lot, and not only the textbooks in the Eastern University are facing innovation, but even the textbooks of the Massachusetts Institute of Technology are also facing recompilation."

"For example, the impact of graphite x on all walks of life."

"For example, the photoelectric effect redefines medicine."

"For example, new bioengineering and genetic science."

"Then, instead of specializing in 'going to school', it is better to practice 'teaching and learning' of the Osawa Industrial Complex."

"I also firmly believe that the TEP University model will be the mainstream of the world in the future."

"Therefore, the youth league education is the primary stage of TEP University, and the students in it have their own direction in life from the age of 6 until retirement."

"Some people may say, what should I do if I change my mind halfway?"

"It's like 123456789, we started at birth, and after constant efforts, the vast majority of people reached 3, a small percentage reached 6, and only a few reached 9."

"What I have done is to make all the members of the youth league education career reach 5, or even 7."

"If he changes his hexagram halfway, his foundation is unstable, and he may fall to 3."

"But this is an example, no matter how bad he is, he is at an ordinary level in the outside world, and it is impossible to find a job."

"Besides, a group, there are poor and excellent, in order to set off those top-notch."

"To summarize the above, there is also a 'learning of Ingles, and the teaching mode of the outside world', which is really useless to the Daze Industrial Complex, because even if you are a doctor, you still have to start with screwing, in addition to mastering some iterative theories, what is the difference between you and technical secondary school graduates?"

"On the contrary, because of the mastery of the iterative theory, I always subconsciously think that the technology of the Daze Industrial Complex is wrong, and there are contradictions in my mind, and the speed of absorbing new technologies may not be as good as the secondary school students who don't know anything, but are willing to listen carefully."

"Of course, I'm not belittling all PhDs, and in some areas where there has been no change, PhDs are still quite valuable."

After Xu Fei finished speaking, through the big screen, he listed the industries that are about to be eliminated, as well as the industries that are about to rise, and marked the majors in those fields, which will be more popular in the future.

Computers are still popular.

But this computer is by no means writing programs or studying logic circuits, but analog circuits and semiconductors.

"Believe me, in three to five years, you will find that the talents in the simulation industry will become high-level blue-collar workers, and they are also the first major force of mankind to go to space."

In a sonorous and powerful speech, the press conference in northern Mexico ended.

Xu Fei walked out of the venue, and the person in charge of the Mobei Headquarters hurriedly walked to his side.

"Grand Duke, according to reliable intelligence, North America has decided to secretly sanction Germany from many fields, and has formulated a plan for the NATO system to contain the Iron Sheet Company."

"The Debei Military Department has finished talking to Raymond?"

"Negotiations continue."

"The sanction is expected, but North America can't get it, because they need graphite X, phosphor bronze, tin bronze, carbon bronze, etc., including high-purity helium, 15 Tiberium-class destroyers, ......"

Thinking of this, Xu Fei suddenly remembered that a few days ago, Uncle Sun called.

I didn't say anything, but just asked what level Debei's technology had reached.

Or rather.

North America used the Battle of Yin Lakrypton to wake up the world.

Debei used the Battle of Aynak to stun the world.

Now your camp is panicking.

Xu Fei called out the minimap, "The Second Fleet of Germany is stationed in the Red Sea, and it doesn't need so many warships, I remember that there were two Tiberium-class destroyers that accidentally hit the reef?" ”

】

"Is there one?"

"Definitely."

The person in charge of the Debei Iron Crusader looked at his conclusive appearance, and was slightly stunned, "Yes, the Grand Duke, there are indeed three." ”

"You go to the east and ask, see if there is any intention to buy it over there, the boilers are all broken, these three are just a pile of scrap iron, it is better to come back with a batch of steel."

"Yes, Grand Duke."

After the person in charge finished speaking, he turned around and prepared to leave, "By the way, Grand Duke, are you planning to return to the East?" ”

"No, I'm going to Whartonsheng to see what industries North America intends to sanction in Germany."