Chapter 37 Breaking through 5 billion yuan and moving towards 10 billion yuan
Qin Feng, who ate a meal, was hearty and knew that there were more leaders to help the house enterprise become bigger and stronger.
Although the main purpose is to mythologize the things in the system, the owner of the system is himself, and no one can take the things.
Only when the overall development progress and sales breakthrough can we get more projects, and then the enterprise can make a leap.
After Qin Feng and the leaders separated, they held a meeting above the middle-level backbone non-stop.
"Ladies and gentlemen, the purpose of our meeting today is that the housing development sector should be more bold, as long as it is not a suburban plot, it can be collected and stored, not only limited to prefecture-level cities, but also county seats."
"In terms of authority, I further decentralize, and Zhong Haozhong, the land plot in the county, can directly decide whether to take the land and your team to do a self-assessment."
"Lao Wang, the industrial park plot should also make a breakthrough, and more than three industrial plots will be taken this year to realize the linkage between projects."
"Remember, all of our land projects do not take loans, this is the bottom line of the enterprise, all cash to take land as reserves, Li Xiaomo Li always do a good job of financial support."
"The agency sector, under the breakthrough, can break through to more than 150 projects this year, and the agency commission will exceed 3 billion, providing a steady stream of hematopoietic functions for the development sector."
"Okay, that's all for today's meeting, all teams hurry up and do the work at hand, Zhong Hao, a few of you stay." Qin Feng specially arranged work for Zhong Hao and the four of them.
"Call a few of you to stay, a few things to explain, one is that the development of our enterprise has been strongly supported by the leaders of Dongshan Province, and the leaders will give us support in the later stage of taking land and doing industry, the main reason why I authorize you to do it boldly, the second is Li Ming, you have this piece of marketing agency sector before the end of 07 years to stop all external agency projects, to the internal development sector, personnel to the property and sales of the two sectors of diversion, gradually do a good job, before the preparation of the payment; The third is that the plot of Lao Wang Industrial Park should be paid close attention to, and the issue of the red line of the land should be discussed with the local administrative and planning mouths, and only the work within the contract offer should be done, and the rest should not be done redundantly. ”
Qin Feng did this for a purpose, because in the later stage of local development and expansion, after breaking the red line of cultivated land, many empty regulations were insufficient, and there would be problems of demolition in some areas, so it was a good thing to take precautions.
"Xiaomo, you do a good job of financial support for these projects, you need a large amount of funds to get land and industrial parks, arrange them in advance, Li Ming pay attention to the payment collection work, and we can grab it in the marketing agency sector for two years."
"The main reason why the work of marketing agents is stopped in advance is that we do not do listing, do not lend, recently I have seen a lot of peer agents at home, Fuhui and other agents are preparing for the preparation of listing, and in the later stage of capital competition, we are not convenient to compete with these listed marketing agencies, we do a good job in the sales of their own projects."
"Property is a steadily developing industry, Liu Bo is responsible for the sector is very stable, just do a good job in the details of the service, and then make industry breakthroughs in the industry, the whole team must go out to learn more and make progress."
"Our goal this year is 5 billion yuan, to achieve the company's overall assets to exceed 5 billion, from real estate development to real estate marketing comprehensive breakthrough, this goal can soon be broken, the current reserve plot has exceeded 15 plots, agency projects have also broken through more than 100, the company's overall financial status Xiaomo you report." Qin Feng made a simple analysis.
"Okay, Mr. Qin, as of October, the overall sales of the real estate development sector have exceeded 3 billion yuan, the marketing agency commission has exceeded 3.5 billion yuan, and the overall assets have reached 6.5 billion yuan, and this year's goal has been completed ahead of schedule." Li Xiaomo briefly reported the situation.
"Since there is a surplus in the account funds, it is right to take so much land, take the core plots and then 06 and 07 to carry out another grab, and strive to take the land in the last two months of this year and carry out a new climb."
"Zhong Hao, tell me how many plots of land are still in the hands of the marketing department to be collected and stored." Qin Feng said to Zhong Hao.
"Okay, Mr. Qin, everyone, the real estate development sector is currently in a good market, more land, the marketing department closely around the requirements of Mr. Qin, the reserve of a number of core plots, this is about more than 50 cases, the county land market reserves more than 200 cases, in the next 2 months can be timely storage of plots, the core plots are less than 5 cases, some places have not been released, and it needs to be listed next year; There are 15 cases of land plots in the county that can be collected and stored, and the funds used in all 15 cases are less than 1 billion yuan; The core plots used more funds, and the funds used in the 5 plots are more than 1.5 billion. ”
"Zhong Hao's report is very detailed, what suggestions do you have?" Qin Feng asked a few veterans.
"My suggestion is to take both the core plot and the county plot, and the company will control this proportion." Li Xiaomo put forward her own suggestions.
"From the perspective of marketing, I suggest taking some short-term projects to achieve the company's purpose of quickly acquiring land, selling quickly and repaying quickly, although our corporate advantage is that there is no loan, and the return of funds is conducive to our development and breakthrough." Li Ming put forward his opinion.
"My suggestion here is that the proportion of core plots is higher than that of county plots, and the profitability of core plots is higher than that of county plots." Wang Jitong said his thoughts.
"I feel that it depends on the specific location and specific project, from the whole plate level, there are many parcels of land in the county, which is conducive to brand promotion, and there are a few core plots to do benchmarking, which is conducive to taking land in the later stage. Zhong Hao put forward his own idea.
"I also think that the core plot should be there, and it can't be missing, after all, this is tenderloin, delicious, there are many people or owners who are willing to buy the core plot of the prefecture-level city, the county plot, we also want to take it, take the project in the county and do the core area, don't take one in the suburbs, this is the criterion for your team to take the land."
"The company is developing rapidly, we are working together to do a good job in the project reserves, even out of a part of the land to the industrial park, at present, the funds of the housing enterprises are not enough to go to Shanghai, Beijing to get land, but before the end of 07 years, we must be in Beijing or Shanghai to take a quick land, into the first-tier cities, and the provincial capitals around the city also have a few land storage, which is conducive to the later stage of our asset fission, the development of real estate in the next few years will be by leaps and bounds, you will witness the history of real estate development."
"At present, the development of the house enterprise is still relatively stable, and this speed is inseparable from everyone's efforts, and I hope we will always maintain this state to do things."