Chapter 51: Crazy land grabbing
After Qin Feng basically arranged the work, he was ready to follow Zhong Hao to see what the current hot local auction market looked like.
Some capital markets have felt the economic crisis that came in 08 and began to plan in advance and buy some land to resist economic risks for hedging.
That's why the market has been more frantic lately.
Zhong Hao is worried that after taking the high land price, there will be someone else in the later stage, but Qin Feng did not analyze for Zhong Hao that the land price will double in the next ten years, and it is normal for the house price to double several times.
If it is expensive to get land now, it does not mean that it will be expensive to get land in the next few years.
Qin Feng came to the local auction site in Jicheng, and saw that the scene was full of people.
"Zhong Hao, which real estate companies are participating in the local auction today?"
"Mr. Qin, like the more advanced Daheng, Kewan, Hulong these real estate companies are here, this land is located in the core plot of our Jicheng, the land area is not large, less than 300 acres, the current average unit price per mu has not exceeded 4 million, is to see if the price of their cards is much more than when they are auctioned."
"This piece of land needs more than a billion assets, and now it is not easy to get land in second-tier cities, let alone first-tier cities."
"Yes, Mr. Qin, two years ago, you asked me to take the land in Shanghai and Beijing, fortunately, we got it earlier, and the competition was not so fierce, if we want to get the land now, sometimes it is not suitable."
"Today, the enterprises that took the land have paid 20 million deposits, which is an entry threshold, and many of the last 20 million can only be withdrawn after a period of time."
"This is also a means of financing for administrative officials, and soon the competition for land acquisition will become more and more fierce in the later stage."
"Yes, Mr. Qin, it's going to start soon, you're going to raise your card?"
"Okay, I'll try the rules for holding cards as well."
Qin Feng roughly swept the scene, and saw that there were nearly 20 companies competing on the scene, as Zhong Hao said, the top companies came, and other companies were also very powerful, but it is estimated that there are not many bosses who come to the scene in person.
One of the reasons why Qin Feng came to the scene with him is that Governor Liu of Dongshan Province is still in office, and it just so happens that there are not many core plots in Jicheng, and Qin Feng can basically know the trend of the next ten years, so he has to take this piece of land anyway, and wait a year or two for development, and then the funds will be at a great premium.
"This round of land auctions is about to begin, and the price will be increased by 1 million yuan each time, and the sign will be regarded as a price increase."
After a brief introduction by the commander, the dirt auction began.
"Daheng enterprises have increased their prices by 1 million yuan, and the comprehensive value of local blocks is 1.2 billion, are there any other companies that have increased their prices?" The commander swung his small hammer and struck it.
"Hulong Enterprise increased the price by 5 million yuan."
"Kewan Enterprise increased the price by 10 million yuan."
......
Qin Feng didn't increase the price at the beginning of the front, because he knew that it would be useless, and there would definitely be more competition in the back.
"The house group has increased the price by 20 million yuan, and the comprehensive value of the local block is 1.28 billion yuan, is there any price increase?"
"Daheng Enterprise increased the price by 10 million yuan." Not to be outdone, the person in charge of Daheng Enterprise has already had seven or eight projects in Jicheng, enjoyed the demographic dividend of Jicheng, and wants to continue to compete for land plots.
"Kewan Enterprise increased the price by 8 million yuan." After approaching the output value of 1.3 billion, the person in charge of Kewan also had to carefully increase the price.
"Hulong Enterprise increased the price by 5 million yuan." Seeing that they were all competing, the person in charge of Hu Long's enterprise also increased the price.
"Daheng Enterprise increased the price by 5 million yuan."
"Kewan Enterprise increased the price by 2 million yuan." When the commander saw this, he knew that there was a high probability that no company would fight, and he wanted to swing a small hammer again to make a final decision.
"The house group increased the price by 10 million yuan." Qin Feng raised his card again to increase the price.
Seeing this, the person in charge of Daheng Enterprise no longer raised the price, because when the group leaders finished negotiating, the premium of more than 10% was not something that the person in charge of the site could decide.
Both Kewan and Hulong companies withdrew from the competition.
In the end, Qin Feng won the 2007-88 plot in Jecheng, with a total value of 1.32 billion, which is basically close to the premium rate of 10%.
Qin Feng knew that the premium of land like this would not be a premium at all in the next few years, this was already a situation of more than 100 million yuan, and there were many plots with a premium of 50% or even more in the back.
Each city has a unique law of land price, but the demographic dividend in the next few years of development more and more prominent, like the city of Huaxia, housing prices have been tepid in the next ten years, the main reason is that the local population is small, poor climatic conditions.
First-tier cities such as Shanghai, Beijing, Shencheng and Guangcheng have large populations, good development opportunities, and rapid housing prices, which can be seen everywhere in the next ten years, while housing prices in third- and fourth-tier cities are still hovering between several thousand yuan.
"Zhong Hao, let me emphasize again, the pricing of real estate projects in our third- and fourth-tier cities is mainly 200-300 yuan lower than the surrounding projects, so that the people can afford to buy the best quality houses.
"Okay, Mr. Qin, our other projects are priced like this, and I have always followed this principle."
"The early development projects of the house group should often look back to see where there are deficiencies, especially the service link, you must go deep into the front line, bow down to do things, and do a good job in our development projects, bigger and stronger. At present, our output value is not large in China, but our accumulation and land development are the most secure. ”
"There are many enterprises with loans, and there will be many unfinished projects in the later stage, which is inevitable, so we must take precautions and do a good job in the quality, brand, supporting services of the project itself."
"When the green plants and some sketch sculptures in each project are not enough, you remind me in time, and I will reproduce again, so that our real estate project is a warm community and the beginning of returning to the original ecological home."
"Okay, Mr. Qin, it's still enough for now, we can save some of the things you prepared in advance for the two warehouses."
"By the way, give your pomegranate seeds a regular dose? The result? “
"I take it often, Mr. Qin, the effect is so good, I have a lot of energy recently, and I don't feel tired at work, which is very good."
"Only when you have a good body can you have a better working state, so that the development of the enterprise can keep up with the development of the times."
"Our team should meet new challenges with the spirit of not waiting for me, and encourage each other, Comrade Lao Zhong."