After returning to China for three days, Xu Che has been resting.

On the fourth day, Xu Che still rested, but he came to a trip that he said would go.

Arrive at the highest city in the world, Dali!

It's so beautiful, Dali!

Oops, this isn't...

Let's take a look at the scenery in the distance, family.

After enjoying the fragrance of birds and flowers and special food in Dali, Xu Che felt that the whole person was comfortable, how comfortable it was to travel, and the money earned must be used to spend.

Not to mention, when Xu Che was visiting the ancient city of Dali, he also met a certain fairy 85 flowers, and he put it aside to take pictures.

But after a glance, he left, and in reality, he looks pretty in reality, but he is a little fat?

Tut...

Eating the roasted bait in his hand, Xu Che prepared to find the next place to feed.

What's next? How about a nipple fan?

A certain immortal seemed to notice something, and looked around, but he didn't find anyone, maybe he was thinking too much?

Night.

At the beginning of the lanterns, the moon is bright and the stars are scarce.

In the hotel, Xu Che took a shower to absorb the fatigue of travel.

After wiping his hair with a towel, he sat down on the sofa and opened a bottle of wine to himself.

Originally, I wanted to bring my parents out this time, but my parents didn't tell me to travel abroad first.

Xu Bin: "I help you run a hot pot restaurant every day! Can't you just enjoy it?! Then the music and the dance!"

After resting for more than a week, I have to fly to Yanjing tomorrow to participate in the offline activities of Jian Alcohol, not to mention, it is to earn rice.

Jian Ol was the first batch of endorsements who came to sign a contract with him.

It's a little emotional.

Brother Che with a red scarf on the packaging of Jian Alcohol is updated every year, and he is happy to spread it widely, and the cooperation is very pleasant, so the price Xu Che gave them has not increased much.

When it was first signed, it was 12.8 million / year, and after the renewal, it was 18.8 million / year, although this increased endorsement fee of 6 million can invite other first-line artists such as Yang Mi to endorse.

But Xu Che's commercial value is indeed much higher, and I don't want to think that most of Xu Che's other endorsements are more than 20 million / year.

Xu Che has always taken style and price as the criterion for receiving endorsements.

To earn rice, you have to earn it standing up!

Alas..

Maybe this is the reason why Xu Che doesn't need to grab endorsements at a low price, but endorsements are still lined up from China to France.

The commercial value is too high...

......

......

After the end of the offline interactive activity.

In the crowded parking lot, it was all crowded with fans waiting for Xu Che to get off work.

The screams continued.

Especially the echo, which has the meaning of magic sound, but for Xu Che, it is all enjoyment, what could be better than a sincere fan screaming?

Because it is in line with the brand positioning of Jane, Xu Che is wearing a white shirt, refreshing and clean.

"Brother Che, this is a letter I wrote."

Taking the letter from the fan, Xu Che smiled, "I'll read it carefully."

"Ahhh

When Xu Che attends Unilever (Qingyang) events, he will wear blue clothes in line with the brand's style, and the same is true for Ralph Lauren, who was taken over by Xiao Zhan.

Even if it is now taken over by Xiao Zhan.

Shaw also wore a blue shirt or a dark blue suit to Ralph Lauren's event.

These are all exquisite.

Until a male fan appeared and handed over a letter, "Brother Che!! Brother Che!! This is my letter!"

"Wow? Male fans?!"

Xu Che actually has a lot of male fans.

But male fans basically don't come offline.

It's a little flattered.

"Rare to see, grip

Let's do it."

Then, Xu Che waved his hand gently and said with a smile, "Let's meet again next time!"

"Let's go, everyone."

In two days, it will be SKII's promotional activities, and SKII's big screen is arranged very well, and Brother Che is very satisfied.

This time it is with Mr. Meow again, but Mr. Meow's SKII will be replaced by Lancôme when it expires, Xu Che estimates that he will renew it for a few years, and he will leave after a year of cooperation, either there is a problem with the brand, or the spokesperson is not good.

In short, after the endorsement is generally made, unless someone poachs it at a high price.

It's pretty stable in normal times.

Unless the brand is not satisfied with the effect of the spokesperson, it will be directly replaced and replaced with other artists with more commercial value, some artists brag about their endorsements, and even take the outdated brand as an example, what has won 70 endorsements since its debut..

The result? Basically, the endorsement lineup changes every year, and in addition to the first time, it also uses 1/3 of the price of artists of the same grade to suppress the price and grab endorsements.

Of course.

This person still can't be said.

can only say his nickname-

Bag.

Know yourself.

Subsequently, Xu Che went straight to the hotel to make an appointment, and at the invitation of Mr. Yu Hewei, who had not been seen for a long time, came to the hotel, communicated with the front desk is Mr. Yu's box, and followed the waiter who came to the front desk to go to the box, as for the assistants, Xu Che asked them to open a box by themselves, and they would reimburse themselves when they wanted.

The waiter knocked on the door.

An answering voice came from within.

Xu Che walked into the box, and there was no one else in the box, except for Yu Hewei, it was his wife Song Linjing.

"Uncle Yu, Aunt Song."

Xu Che said hello to the two seniors.

"Hurry up, sit down, the waiter can serve the food."

"Okay, wait a minute." The waiter bowed his head slightly in response, and then exited the box.

Xu Che pulled out a chair and sat down, "Why did Uncle Yu invite me to drink?"

"Fart, I used to call you a lot, but you didn't come, and then you just didn't scream?" Yu Hewei pretended to be angry.

Xu Che and Yu Hewei actually don't have a lot of contact, but when Xu Che's movie is released and the TV series is broadcast, Yu Hewei will support him on the Internet, and he will also make a private call.

Xu Che also greets him every New Year's holiday.

"Didn't that "On the Cliff" invite you in the first place? Why didn't you come? And you didn't come to the "Reboot" I invited you before."

"Uncle Yu, thank you for your kindness, it's just that I have my own considerations."

"You know what? You have been nominated for Best Actor at the Golden Deer Awards."

"I know, I've been notified."

Founded in 1992, the China Changchun Film Festival is the first film festival named after a city in China, a national-level film festival held with the consent of the state, with the highest award named the Golden Deer Award, with 10 awards, and the Golden Rooster and Hundred Flowers Film Festival, Shanghai International Film Festival, and Zhuhai Film Festival, known as the "Four Major Film Festivals".

Of course, there is a considerable gap between the gold content of the Shanghai International Film Festival and the Golden Rooster and Hundred Flowers Film Festival, but even if the gold content is not particularly high, it is also a formal award.

Starting from this year, it will change from the previous biennial to every year in the future, and Xu Che also successfully relied on "Fanghua" to win the Best Actor nomination.

The opponents in the same period also include Liu Huohua in "Island Keeper", Yu Hewei in "On the Cliff", and Zhang Yi in "On the Cliff", as for Yi Qianxi, who relied on "Changjin Lake" to win the nomination in his previous life, he was kicked down by Xu Che.

This time, the Golden Deer Award will be held in August, that is, next month.

However, before the Golden Deer Award, it was the broadcast of "You Are My Glory", and it will continue to operate when the time comes.

Yu Hewei smiled heartily, "Then you will have to face me and Zhang Yi, as well as Liu Huohua, I feel that it is difficult for you to win the actor."

"I can't say that, after all, I'm still young, and I still have a lot to learn.

If Uncle Yu is happier if you take me, then you are not only an emperor, but also an actor."

"You're still so modest, but I've heard a lot of insiders say you're crazy, I thought they were talking about the wrong person? Why didn't I see it?"

"Be humble when you should be humble, you still need to be crazy when you should be crazy, otherwise others won't treat me as a soft persimmon?"

"You get it."

Yu Hewei smiled, and then took out the prepared Feitian Moutai from the ground, "I haven't seen each other for a long time, let's have a few drinks today, can you drink it?" You don't have to drive, right? After all, you have so many assistants."

"You don't have to drive, I'll accompany Uncle Yu today so that you don't get drunk and don't return."

Song Linjing said on the side, "Drink less, people are so popular, they are very busy."

Yu Hewei waved his hand, "His kid's amount of alcohol is very good."

"I think Uncle Yu, you still listen to Aunt Song and drink less."

"Eh, you said that if you don't get drunk and don't go home, why do you drink less? No!"

"Haha." Xu Che smiled, and his hands took the wine glass handed by Guo Hewei.

Tea is half full.

After a while, the waiter served all the seven or eight dishes ordered by Hewei, and Xu Che smiled, "It looks good, these dishes."

"It's all quite drinkable, come on, let's bump into each other, I really wanted you to act on that cliff, but it's a pity, but your movie is better, and you missed the opportunity to act, you kid."

The two of them touched their glasses slightly.

Xu Che took a sip, "Oops, luck."

"You've grown from a kid who still needs to interview the crew to be like this, and I'm quite grateful, although you don't need to help me if I want to, tsk..."

Yu Hewei shook his head slightly, "I'm looking forward to your new movie."

"Uncle Yu won't be disappointed then."

"This time, you Feitian was shortlisted, and you were also shortlisted for a visual emperor, which really surprised me, but you are so difficult, you still have to face me, and Wang Lei and them.

They are acting with a lot of skills. It's really amazing, but it's your ability to be shortlisted at a young age, and the future is promising, ah, I almost forgot that you are already rich now, you are really rich, you kid, you have been on the Forbes celebrity list for two consecutive years, as long as you don't make a fool, you will have everything in the future."

"I'm thirty too."

"What is thirty? What am I doing in my thirties? I didn't do much acting when I was thirty."

"You're still framing me... Didn't you act in a drama back then?"

"You kid~"

Yu Hewei sighed.

At the beginning, this kid was still a little young when he joined the crew of "The Awakening Age", and he had to interview.

As a result, the drama has not been broadcast yet, and an ancient puppet fairy drama "Fragrant Honey Sinks Like Frost" has become a top-notch, and it has also brought a lot of attention to the broadcast of "Awakening Age", which is really good.

Everything is lucky~

To this day, he still remembers the Douban movie review.

——"Detailed Review of the Awakening Age: The Collision of "Top Stream" and the Main Theme

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