Chapter 243: Chaoyin Puxiang joins forces to fight for the top spot

Originally, the competition between Chaoyin culture and Fang Xing was not so fierce.

Although on the music list, the Glacier Troupe and SPK have been defeated by Fang Xing many times, and even the TV series starring Li Siqi has also failed.

But in fact, the tide music culture and Fang Xing were not on the same track before, and only occasionally competed in music.

For Chaoyin culture, they are not making music, but promoting idol groups.

Music is just a tool for idol groups to make money, as long as there is singing, songs don't need to be popular.

The competition for TV series is the same.

Li Siqi only starred in "Blood Rain Rivers and Lakes", and the salary has already been taken, whether the drama is on fire or on the street, and it has little to do with Chaoyin culture, at most, it will slightly affect the reputation of the drama.

However, film and television companies looking for traffic stars to act in TV series are not fancy their acting skills, but just traffic, as long as their popularity does not decrease, the impact is not great.

Because of these reasons, Fang Xing did not pose much threat to Chaoyin culture before.

But now it's different.

Fang Xing and Tong Fei co-owned Ray Entertainment and began to operate an idol group.

Moreover, under the control of Fang Xing, the two girl group songs "Chinese Words" and "Persian Cat" opened the prelude to the girl group song list.

God knows if there will be more top-notch songs in the future?

In this way, Radiant Entertainment and Chaoyin Culture have formed a competition on the track.

It's not just a competition on the music charts, it's a race for the cake.

Radiance Entertainment is cutting the cake of other entertainment companies.

Chaoyin Culture can tolerate the fiasco on the music charts, but it can't tolerate Radiance Entertainment stealing the cake of idol groups.

Not only the Chaoyin culture has been affected, but also companies such as Puxiang Records and Merlin Records.

After calculation, because Fang Xing dominated the list for a whole year last year, the revenue of Puxiang Records, Mailin Records, and Chaoyin Culture fell by 20% to 30% last year.

According to the trend in the first half of this year, this year's revenue will continue to decline.

And this year, the biggest drop is the tide sound culture.

Last year's Glacier Regiment, at least Chaoyin Culture was operating, although the revenue also fell, but not so much.

This year, the fluorescent girl is jointly operated by Tong Fei and Fang Xing, resulting in a direct decrease in the revenue of Chaoyin Culture.

Now the Chaoyin girl group ANJI can't beat the fluorescent girl, and if it continues like this, it will be even more difficult for the Chaoyin culture.

In order to stabilize the cake of the entertainment industry.

He Hongtu arranged a drinking party and asked Chen Lipeng to come out to discuss.

Pengcheng Capital, the company behind Chen Lipeng, is the major shareholder of Puxiang Records, Merlin Records, and Red Film and Television.

On the project "Blood Rain", the two sides have cooperated.

Although the street fight of "Blood and Rain" caused a very unpleasant quarrel between the two sides, there is nothing in the mall that cannot be resolved by interests.

What's more, now both sides have common opponents.

"Mr. Chen, I heard that Pengcheng Capital's financial statements in the first half of the year are not very good." As soon as He Hongtu opened his mouth, he poured sand into Chen Lipeng's eyes.

Pengcheng Capital mainly invests in entertainment companies, and its largest investments are Puxiang Records and Merlin Records.

Especially for Merlin Records, Pengcheng Capital is the largest shareholder.

Because before Merlin Records won the king, Pengcheng Capital invested 50 million in Merlin Records, got 40% of the shares of Merlin Records, and became the largest shareholder of Merlin Records.

In the past 15 years, Merlin Records has developed from a small record company to one of the top five companies in the Chinese music scene.

Pengcheng Capital has achieved a return on investment of nearly 100 times on this investment, which can be called a classic case in the investment industry.

One of the important reasons for the success of Pengcheng Capital is that the Chen family is familiar with the music industry and mainly invests in the music industry.

It can be said that the Chen family discovered the potential of Merlin Records fifteen years ago, so they bet on success.

Puxiang records are similar.

However, the Chen family's shareholding in Puxiang Records belongs to the halfway road, and when the shareholding is held, Puxiang Records is already halfway up the mountain, so the return on investment is not particularly high.

Because the Chen family is familiar with the music industry, they take the route of long-term shareholding, and the Chen family will intervene in the actual operation of the two record companies, and use their influence in the music industry to develop the two companies, which has achieved great success.

Before last year, the Chen family's territory had spread all over the Chinese music scene, and there was a tendency to occupy half of the music scene.

However, the appearance of Fang Xing broke the Chen family's plan to expand its territory.

In the whole year of last year, and in the first half of this year, the revenue of Puxiang Records and Merlin Records broke off the growth momentum of ten consecutive years, and for the first time, there was a decline.

The reason is that because of the emergence of Fang Xing, the market share of Songshi Records soared, and the cake of Puxiang Records and Merlin Records was cut away.

is also because of the sharp decline in the revenue of Puxiang Records and Mailin Records, which makes the financial statements of Pengcheng Capital of the Chen family in the first half of the year not good.

Several major shareholders of Pengcheng Capital expressed dissatisfaction with the performance in the first half of the year.

Chen Lipeng took the lead and let Puxiang Records and Haomailin Records join forces, so that Tan Zhiguan joined "Sing Loudly" and fought in the ring with Fang Xing.

Now, Radiant Entertainment has also begun to cut the cake across the two tracks of idols and records.

The Chen family naturally couldn't bear it.

He Hongtu also understood that the Chen family was now the biggest victim of Fang Xing's birth, so there was today's drinking game.

"What does Mr. He mean?" Chen Lipeng pretended not to know, and his expression was flat.

"Mr. Chen, don't act, Pengcheng Capital's statements in the first half of the year are not good-looking, and you are not less angry with shareholders, right?" He Hongtu chuckled.

Most of the shares of Pengcheng Capital are in the hands of the Chen family.

However, there are still about 40% of the shares, which are held by other shareholders.

Therefore, Pengcheng Capital's statements are not good-looking, and Chen Lipeng, as the chairman, wants to give an explanation to these shareholders.

For Pengcheng Capital, in the face of the current situation, there are two choices.

The first option is to help Puxiang Records and Merlin Records reverse the trend of declining revenues.

In this way, Fang Xing needs to be defeated head-on in order to recapture the cake that was cut away.

The second option is to sell the shares of Puxiang Records and Merlin Records, withdraw funds, and look for new projects or tracks.

If it is a general investment company, you can make a second choice.

However, Puxiang Records and Merlin Records only have a regression in revenue, not a loss, and they have not yet reached the point where they need to sell their shares.

Secondly, the Chen family is influential in the music industry, and the music track is the most certain track for the Chen family's investment.

Therefore, it is unlikely that the Chen family will withdraw from this track, so they can only choose the first option.

Chen Lipeng could not reveal the internal situation of the company, and continued to remain calm and said: "The situation of Pengcheng Capital is very good. ”

He didn't lie, Pengcheng Capital's business situation is indeed very good, but the revenue has declined, and the income is less than before, far from the time of loss, which is completely two concepts.

It's just that for capital, if you earn less, you lose money.

He Hongtu saw that Chen Lipeng was still holding it, shook his head and smiled: "Since Mr. Chen has to hold it like this, it is impossible to talk about joining forces to deal with Fang Xing and Songshi Records." ”

Chen Lipeng had actually guessed his intention a long time ago, and said with a smile: "As long as the timing is right, of course we can join forces." ”

He Hong looked at Chen Lipeng like an old fox and said, "It should have been like this a long time ago, allies, mutual trust, and mutual honesty can win." ”

Chen Lipeng got straight to the point: "How do you think Mr. He should join forces?" ”

"Actually, it's very simple, the momentum of Songshi Records and Radiance Entertainment is so strong, in fact, the main reason is still in Fang Xing's ......"

He Hongtu began to analyze: "First of all, the fluorescent girl promoted by Radiant Entertainment, the strength of this group itself is really not good, and it is not as good as my ANJI at all."

However, because Fang Xing produced a song "Chinese Words" for the fluorophore, the popularity overshadowed ANJI for three consecutive months.

Last week, Fang Xing sent another song "Persian Cat" to the fluorophore.

"You don't need me to talk about this song, do you? Walking on the street, in the mall, you can hear it everywhere.

"Just yesterday, "Persian Cat" has reached the top of the hot song list.

"If you continue like this, the entire Chinese music scene will wake up to him.

"In the future, when he eats meat, we can only drink soup, maybe we won't even be able to drink soup."

These things don't need He Hongtu to say, Chen Lipeng also knows.

It's just that it is not as alarmist as He Hongtu said.

But this is indeed the case, the songs produced by Fang Xing are a fire song.

Puxiang Records and Merlin Records haven't had a No. 1 song on the Hot Chart for a whole year, and they've almost forgotten what it tastes like.

Chen Lipeng still looked indifferent and asked, "What does Mr. He think he should do?" ”

He Hongtu said categorically: "He must be thwarted, and he cannot be allowed to continue to expand." We have to defeat him head-on, we can't beat it alone, so let's do it together.

"As long as Fang Xing and his company want to release a song, we will arrange for the singer to send a song to snipe him and suppress his momentum."

Chen Lipeng flicked the cigarette ash and said, "This is not easy. ”

"It's really difficult, but one company is not enough, two or three is not enough? Could it be that Fang Xing can still fight against the entire music scene? He Hongtu's words were very inflammatory.

"It's easy to say, but it's hard to say exactly how to do it. Is there a specific implementation plan? Chen Lipeng said.

He Hongtu was prepared and said: "You Puxiang Record first-line singer Ren Qiuya, aren't you going to release a new song next month?" I remember that the song was already ready, it was a love song duet, ready to be used to bring new people to the company, right? ”

The first-line and super-first-line singers of the record company send songs, and sometimes they will send duet songs, and the singers who sing duets sometimes have never heard of their names.

In this case, as long as you search it, it is not difficult to find that it is actually the record company that arranges first-line singers to lead the company's newcomers.

Next month, Puxiang Records does have a plan to release a song.

It is a love song duet by Ren Qiuya, a first-line singer of Puxiang Records, and the male singer who sings the duet is a newcomer to Puxiang.

Puxiang Records is already doing preliminary warm-up, and the promotion is about to be rolled out.

This is no secret to those in the industry.

Chen Lipeng nodded and admitted: "There is this plan." The quality of this song is really good, but this is used to bring newcomers, and the male singer is not famous, so he uses it to fight in the ring and suffer. ”

The corners of He Hongtu's mouth hooked up a smile like an old fox, and said: "When the general image sings, I will be popular." ”

Chen Lipeng's eyes narrowed slightly, and he asked, "What do you mean?" ”

"Don't bring a newcomer, replace it with Li Siqi. Li Siqi and Ren Qiuya's love song duet is definitely popular. Now the newcomer can't beat Fang Xing, first use the song to suppress Fang Xing's momentum. He Hongtu proposed a plan.

Chen Lipeng rubbed his fists and thought about it.

He Hongtu continued to add: "Don't worry, Li Siqi sings this song, we don't take a penny from Chaoyin, this cooperation is sincere enough, right?" ”

Generally speaking, the price of singing a song is very high for a top domestic player like Li Siqi.

However, He Hongtu can't control so much now in order to suppress the momentum of the fluorescent girl.

"Do you use "The Right Hand Years" to fight "Persian Cat"? If Li Siqi and Ren Qiuya come to sing, the popularity, strength, and songs can indeed be suppressed. After thinking about it carefully, Chen Lipeng felt that this plan was feasible.

"Fighting "Persian Cat" is only one of them, we also need to press down on the three-person group that Radiance Entertainment is ready to push, and we want this group to be out of breath as soon as it debuts. I heard that this three-person group is Fang Xing's idea. How can a three-person idol group fight with nine people? Fang Xing may understand music, but she doesn't understand girl groups. He Hongtu's eyes revealed the light of Zhizhu in his hand.

……

The two chatted deeply about the plan again.

The next day.

Li Siqi got the song "The Years of the Right Hand", and after practicing for a day, he went directly to Puxiang Records to record the song.

Ren Qiuya's part has already been recorded, and the bad part is Li Siqi's part.

Li Siqi has only practiced for one day, but he is not very familiar with it.

However, this does not affect the studio recording, you can record it several times, cut it together in the later stage, and then cooperate with the sound repair, which can always be cultivated to the level of a singer.

Since "The Right Hand Years" originally had a release plan, now it is just a male singer, and the arranged promotion only needs to be modified a little to continue to be implemented.

It was noon that day.

"The Right Hand Years" was officially released.

Li Siqi, the top ceiling of Chaoyin culture, sang a duet with the love song of Ren Qiuya, a first-line female singer of Puxiang Records.

As soon as this song was released, it immediately caused an uproar.

Because this is the first time Li Siqi has sung a duet with a female singer.

SPK fans are both excited and worried.

I'm excited that the idol is singing again, and I'm worried that this time I'm actually singing a duet with other women, which feels like cheating.

Even some fans are really jealous, buy singles, and hit the charts even harder.

As soon as "The Years of the Right Hand" was released, it quickly appeared on the new song list.

Then it only took two days to rush to the hot song list, and began to collide head-on with "Persian Cat", and fought in the top three of the hot song list.

Because this "Right Hand Years" is a cooperation between Chaoyin Culture and Puxiang Records, there is the operation of Pengcheng Capital behind it.

Therefore, the strength of "The Right Hand Years" is extremely violent.

After a week of competition, Pengcheng Capital, Chaoyin Culture, and Puxiang Records joined forces to spend money to top "The Years of the Right Hand" to the top of the hot song list and squeeze "Persian Cat" down.

With the tough attitude of capital, it was announced that the alliance of Chaoyin Culture and Puxiang Records won the first round.

……

Meanwhile.

Tong Fei was a little unhappy when she saw that "The Years of the Right Hand" surpassed "Persian Cat".

Because the popularity of "Persian Cat" has not decreased, but the operation of "Right Hand Years" is too strong, so "Persian Cat" has been squeezed down.

Originally, "Persian Cat" should dominate the list for a few more weeks, but now it has only been a week, and it has been squeezed down, which will cause "Persian Cat" to not play its maximum value.

At Monday's regular work meeting, Tong Fei sent a message asking Fang to wake up and attend.

At the meeting, Tong Fei and Fang Xing discussed the idea of increasing the promotion of "Persian Cat".

""Persian Cat" still has potential, and if you increase promotion efforts, there is still hope to regain the first place."

Fang Xing thought for a moment and said, "It's not interesting to spend money on the list, so forget it." ”

Tong Fei frowned and asked, "This is giving up?" This cooperation between Chaoyin Culture and Puxiang Records is a turbulent undercurrent behind it. If they lose this battle, they will have to kick their noses in the face. ”

Fang Xing smiled and said, "No, I just want to change the group of people." Shen Xiyin and the three of them, it's almost time to sing. ”

Tong Fei raised her eyebrows and asked, "Shen Xiyin, are the songs of the three of them ready?" Is there any hope of winning "The Right Hand Years"? ”

Fang Xing showed a confident smile on his face and replied, "It's not a question of whether you can win or not, it's a question of how many times you crush it." ”

(End of chapter)