Chapter 348: The Pretender's Revenue, Headquarters Park Plan
"Boss, this is the revenue statement of the TV station and the video platform of "The Pretender", and most of the payment of the TV station has been settled. It will take about three months for the video platform to receive the payment. ”
Due to the fact that the project of the Ark Cultural Headquarters Park of Ningyun Cultural Industrial Park needs to be promoted, the company needs to have enough revenue in order to pass the approval of the leaders of Ningyun District.
Therefore, Fang Xing asked the finance department for the revenue statement of "The Pretender" yesterday.
Wang Yichao, the director of the finance department, worked an overtime day with his subordinates yesterday and drove out the report, and handed it to Fang Xing this morning.
Fang Xing opened the revenue report of "The Pretender" and browsed.
This report is detailed to every expenditure and income, from the money spent by the crew to the money paid by the TV station.
There are so many entries that it takes a lot of time to read them.
Wang Yichao picked up the key points on the side and explained: "Boss, the main revenue of "The Pretender" has two parts, the first part is the broadcast rights purchased by the TV station.
"The Pretender has been broadcast for two rounds, and the third round has been signed, and the payment will be settled in three months.
"The first round of premieres, two satellite TVs, 2.2 million episodes, with a total price of 105.6 million.
"The second round of follow-up, two satellite TVs, and six terrestrial channels, 1.2 million episodes, with a total price of 57.6 million.
"The third round of 300,000 episodes, with a total price of 14.4 million.
"The total price of the three rounds of broadcasts is 177.6 million."
After summarizing the revenue broadcast by the TV station, Wang Yichao paused before continuing:
"Boss, part of page 7, is the revenue of the video platform.
"Since the number of views on the video platform continues to grow, the current revenue for June and July is counted.
"According to the webcast contract, "The Pretender" signed a 70% account-sharing contract with Xiangguo Video and Penguin Video.
"These include VIP membership sharing for video platforms, CPM advertising sharing and interstitial advertising sharing.
"The sum of the three revenues is expected to be about 213 million, this value is only the result of our preliminary calculations, and the specific account sharing data needs to wait for the video platform to settle."
Fang Xing nodded slowly and continued to scroll down.
After reading the account sharing part, the next step is the payment part.
Wang Yichao continued to explain: "The cost of "The Pretender" mainly includes the actor's salary, shooting cost and post-production cost, and the sum of these parts is 100.6 million.
"During the broadcast of "The Pretender", the company's publicity and promotion expenses were 13 million.
"The total cost of The Pretender is 119 million.
In the end, it was calculated that the total revenue of "The Pretender" was about 270 million.
In addition, "The Pretender" also has revenue from the Xiangjiang region and some overseas markets, as well as the subsequent revenue of the video platform.
"This part of the income is expected to be nearly 100 million, which is not included in the revenue statement for the time being."
After listening to Wang Yichao's report, Fang Xing nodded slowly and closed the report: "Very good, it's hard to work overtime." This week, you organized your finance department to do team building, and the company reimbursed you. ”
"I thank the boss for the finance staff." Wang Yichao agreed and exited the office.
……
The final income of "The Pretender" is around 270 million.
This income is already a very strong level in TV dramas.
There are only a handful of TV series that can earn two or three hundred million yuan a year.
Moreover, "The Pretender" still has continuous playback on the video platform, and there will be a video platform account sharing in the future.
Therefore, after removing the cost, "The Pretender" earned more than 300 million, which is very strong.
However, the project of Ningyun Cultural Industrial Park plans to invest 2 billion.
There is still a long way to go from this goal.
Moreover, the continuous investment on the side of Nebula Animation is very large.
Fang Xing plans to build Nebula Animation into a first-line animation company, and animation is quite money-burning.
So far, Nebula Animation is far from profitable, and it needs to continue to invest money.
Moreover, Nebula Animation has recently encountered a competitor digging into the wall.
Since Nebula Animation has been expanding the company, it has been approaching many people in the animation industry through headhunting companies.
In the beginning, I recruited a lot of good animators.
It's just that recently it has encountered a lot of resistance.
There is another animation company that is also vigorously poaching people, it is "Shengtian Animation".
Shengtian Animation is an animation company invested by Pengcheng Capital and Dingsheng Capital, and part of the core team is a member of the early stage of Liang Whale Studio.
】
After Liang Whale Studio finished producing "Spirited Away", the entire animation studio became famous overnight.
All kinds of capital poured in and began to poach the entrepreneurial team of Liang Whale Studio.
The reason why this is the case is simple is simple.
"Spirited Away" earned 600 million for Ark Culture.
An animated movie earned 600 million yuan.
What level is this?
The investment company's hard work to invest a year's profit is not up to this level.
An animated film, with an income of 600 million, can make the animation industry envious.
Therefore, after Liang Whale Studio became famous overnight, it will naturally attract countless capital pursuits.
In the end, after the original entrepreneurial team of Liang Whale Studio got the investment, they went their separate ways.
Although the five members of the entrepreneurial team are still friends, when they eat a casual meal, they still say that they are full of stars.
However, when you get a new company and a new investment, you have to be the owner.
And "Shengtian Animation" is an animation company invested by Pengcheng Capital and Dingsheng Capital, which is poaching people everywhere, even at the expense of Nebula Animation.
Not only the people who dig Nebula Animation, but also many animators contacted by Nebula Animation through headhunting companies were also signed by Shengtian Animation with higher salaries.
Because of this incident, Liang Whale looked for Fang Xing several times.
It's just that this kind of behavior of Sheng Tian Animation is a normal business behavior, and there is nothing to do except get angry.
For those in the animation industry who have not signed a contract with Nebula Animation, Shengtian Animation will sign it first.
But recently, Sheng Tian Animation has started to directly poach the animators of Nebula Animation.
"Mr. Fang, this time it's too much, this time Shengtian Animation has dug up our entire group of colorists, and Shengtian Animation is willing to pay liquidated damages for them. Our My Neighbor Totoro project is already being worked on, and this group is also involved, and I'm worried that our My Neighbor Totoro project will be at risk of leaking. Liang Whale's tone was very indignant.
After hearing this, Fang Xing's brows suddenly furrowed.
Poaching incumbent staff, this purpose is too strong.
What's more, this group of colorists is involved in the My Neighbor Totoro project.
In case the "My Neighbor Totoro" project leaks out, and Shengtian Animation also makes a similar animated movie, it will be more troublesome.
Fang Xing asked in a deep voice: "They got all the scripts, character settings, and original drawings of "My Neighbor Totoro"?" ”
Liang Whale shook his head and replied: "That's not true, the part that the coloring team is responsible for does not involve the script, mainly the setting of the characters." This part, they have all seen it. ”
Even so, things are troublesome.
At the heart of an animation, the original drawing of the character is very important.
The image setting of the character directly determines the overall style of the animation.
The style of "My Neighbor Totoro" is warm, flat, and a little fantastic color.
Fang Xing thought for a moment and said, "I will send someone over tomorrow to sign a supplementary agreement with all the employees of Nebula Animation." Don't worry too much about this, you just take care of your work. ”
"Okay." Liang Whale nodded hurriedly.
When it comes to managing a company, he's really not good at it.
He just likes to do animation quietly.
Fang Xing thought for a moment, and then said: "There is one more thing, you should have heard about the Ark Cultural Headquarters project in Ningyun Cultural Industrial Park, right?" ”
Ark Culture is preparing to build its headquarters in Ningyun Cultural Industrial Park, and plans to invest 2 billion.
This news is no longer news in the investment industry.
Nebula Animation is also a subsidiary of Ark Culture, so naturally I have heard about this project.
Liang Whale nodded and replied, "I've heard of it." ”
However, he didn't think about what this project had to do with him.
After all, this project is the headquarters of Ark Culture, and it really has nothing to do with him.
Fang Xing continued: "I plan to move Nebula Animation over after the Ark Cultural Headquarters Park is built. In the future, Nebula animation will be an important part of Ark's culture. ”
When Liang Whale heard this, his eyes suddenly lit up.
If the headquarters park of Ark Culture had planned an office area for Nebula Animation from the beginning, it would be enough to say that Xingyun Animation had a very high status in the group.
Liang Whale asked in surprise: "So, Nebula Animation can have an office area in the headquarters building in the future?" Can it take up one floor? ”
In his opinion, the headquarters building of Ark Culture must be very magnificent, and if Nebula Animation can occupy a floor in it, it will be too majestic.
Fang Xing shook his head and said with a smile: "No, my plan is that Nebula Animation has a separate animation building. ”
"Alone ......" Liang Whale once again showed a surprised expression.
"That's for sure. At the beginning, the planned Ark Cultural Headquarters was not just a headquarters building, but a campus. Otherwise, a building will not cost 2 billion. Fang Xing replied in the affirmative.
The Oriental Pearl, a landmark building in the East China Sea, is only more than 800 million.
If Ark Culture just builds a headquarters building, it doesn't need 2 billion.
Therefore, at the beginning of the 2 billion project, it is planned to build the group headquarters of Ark Culture.
The first phase of the project is the headquarters building, and there are follow-up architectural plans for music, film and television dramas, animation, special effects, etc.
Liang Whale's eyes lit up when he heard this plan.
Fang Xing prompted: "You can disclose this news to the employees of Nebula Animation and stabilize the employees of the company as much as possible." ”
To put it bluntly, this is painting pie.
If the employees of Nebula Animation heard that in the future in the Ningyun Cultural Industrial Park, Nebula Animation will have a separate animation building, their hearts will naturally be aroused with infinite yearning.
This way of encircling employees, in essence, is indeed a big pie.
However, Fang Xing is not just painting, the animation building is indeed in the plan, and will find the best architect to design the animation building, to highlight the concept of "animation".
In the future, the Ark Cultural Headquarters Park will be a landmark of the Cultural Industry Park.
Merely.
All these plans have a premise.
That is, the 2 billion project of the Ark Cultural Headquarters Park can pass the approval of Ningyun District.
The 2 billion project is indeed the top three major projects among all the projects in Ningyun Cultural Industrial Park.
Therefore, the leaders of Ningyun District are very cautious about the approval of this project.
After all, this kind of big project, once something goes wrong, it will be a big problem.
Prior to this, the strength shown by Ark Culture was not enough to support such a large project.
However, after "The Pretender", the situation will change.
……
After the end of the summer vacation, the national cultural department praised a number of film and television dramas by name.
Among them, "The Pretender" is on the list.
However, "Invisible Spy" is also on the list of praises.
Although the ratings and online broadcasts of "Invisible Spy" collapsed in the later stage, there was no major problem with the main theme of this show.
Moreover, Wu Zhikang, the emperor of Jinpeng, still has a certain influence.
Before Wu Zhikang's role went offline, this drama was indeed a level that could be watched.
Therefore, when the cultural department praised the film and television dramas that won the anti-aggression war, "Invisible Spy" was also on the list.
Although they were praised, Ruide Film and Television, Pengcheng Capital and Dingsheng Capital did not make a profit on this drama.
Not only that, but the two satellite TV stations that bought "Invisible Spy" did not have the expected ratings in the later period.
If you look at the ratings alone, the average ratings are not too ugly.
However, combined with the price of 2.4 million episodes of "Invisible Spy", the two Davids are more miserable.
Donghai Satellite TV and Xiangjiang Satellite TV spent 2.2 million yuan per episode to buy the first round of premiere rights of "The Pretender", and the ratings both broke two.
And Kyoto Satellite TV and Jiangnan Satellite TV spent 2.4 million yuan per episode to buy "Invisible Spy", but the ratings of the finale fell below the average rating of the Golden Theater.
Compared with the two, Kyoto Satellite TV and Jiangnan Satellite TV lost a bit badly.
However, Jiangnan Satellite TV is okay, before "Invisible Spy" was broadcast, it decisively signed the second round of broadcast of "The Pretender", and as a result, together with several other TV stations, it spent 1.2 million, and it had good ratings.
……
After "The Pretender" was praised by the cultural department, it also had a great influence on the leadership of Ningyun District.
At the end of August, Liu Jian'an, the leader of Ningyun District, brought the person in charge of the Planning Office of the Cultural Industry Park to visit and study Ark Culture.
When Fang Xing received the news that Liu Jian'an was going to visit and study in the company, he knew that the promotion of the 2 billion project would be accelerated.
Liu Jian'an personally visited Ark Culture to see what kind of company Ark Culture is and whether it has the ability to support the 2 billion project.
After the visit, Fang Xing and Liu Jian'an talked for a long time in the company.
Liu Jian'an talked about his vision and goals for Ningyun Cultural Industrial Park, and also expressed his appreciation for a company like Ark Culture.
Besides.
Liu Jian'an also hopes that Fang Xing can perform at this year's Ningyun Local Cultural Festival.
Being able to perform at the Ningyun Local Cultural Festival is an opportunity to get close to the relationship with the Ningyun District Cultural Industry Park, and Fang Xing will naturally not refuse.
According to this progress, if nothing else, the approval of the 2 billion project should be passed soon.