Chapter 394 "Hurricane" was robbed, and the competition was fierce

"Hurricane" has entered post-production, and the pre-warm-up has also been launched one after another.

All David TV and video platforms send people to squat in the Ark culture every day, wanting to win the premiere rights of "Hurricane".

In fact.

David TV and video platforms have not seen the sample of "Hurricane" at all.

The post-production of "Hurricane" has not yet been completed, so there are no samples for David TV to review.

Even so, "Hurricane" was still robbed.

There is no way, so far, all TV programs that are related to Fang Xing, whether it is a TV series or a variety show, the ratings will break records.

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The level of the top is revealed.

This also means that proposing a price of 3 million per episode is just a trial, not the final price.

The price used to test will definitely not give the highest psychological price at the beginning.

After all, after the price is anchored, it is more difficult to come down.

Therefore, the final transaction price will only be higher than 3 million episodes.

……

When Ark Culture was dealing with the business negotiations of major provincial satellite TV and video platforms, Fang Xing did not participate in it, but concentrated on recording songs.

After Qi Xiuna heard the sample of "Nothing to Hide", she agreed to sing this song the next day.

This song is the theme song of "Hurricane".

When Fang Xing first thought about who to sing, he chose between Qi Xiuna and Zhang Huiying.

Qi Xiuna's contract with Puxiang Records has ended.

In order to stabilize the stock price, Puxiang Records has been promoting externally and maintaining a deep cooperative relationship with Qi Xiuna.

For this reason, Puxiang Records and Merlin Records joined forces this time, Xu Liren composed the music, Xu Shangyan wrote the lyrics, and invited Qi Xiuna to sing the theme song of "Operation Black Wind".

As long as Puxiang Records can successfully invite Qi Xiuna to sing the theme song of "Operation Black Wind", it is equivalent to confirming their publicity and maintaining a deep cooperative relationship with Qi Xiuna.

In order to achieve this goal, Pengcheng Capital also made great efforts to bring together the producers of the two major record companies to produce this song.

As a result, after listening to the samples of the two songs, Qi Xiuna chose the theme song of "Hurricane" without the slightest hesitation "Nothing to Hide".

This is equivalent to confirming that Xu Liren and Xu Shangyan have joined forces, and the attraction is not as good as that of the above.

……

These days.

Fang Xing was in the recording studio and recorded "Nothing to Hide" for Qi Xiuna.

After the song was recorded, Qi Xiuna's studio announced the news to the outside world, announcing to fans that the new song "No Hidden Thing to Hide" will be released soon.

As soon as this news came out, the stock price of Puxiang Records opened directly down.

Pengcheng Capital also evaporated 500 million with its market value.

"Operation Black Wind", led by Dingsheng Capital and followed by Pengcheng Capital, is still in post-production, and it has not yet been broadcast, and Pengcheng Capital has evaporated 500 million first.

Chen Lipeng's heart is dripping blood.

Originally, he felt that this time "Operation Black Wind" was led by Dingsheng Capital, and even if it lost, Pengcheng Capital would not lose too much.

It's just that he never expected that it was his Pengcheng Capital that was injured first.

……

After the theme song of "Hurricane" was recorded, Ark Culture officially began the preliminary warm-up of the new drama.

Negotiations on the broadcast platform are also in the final stages.

Donghai Satellite TV, Xiangjiang Satellite TV, and Jiangnan Satellite TV all want "Hurricane" very much.

The price of the offer has also soared, and the price of a single episode has soared from 3 million to 3.5 million, and then to 4 million.

Donghai Satellite TV began to pass through Ningyun Cultural Industry again, hoping that "Hurricane" could be broadcast on Donghai Satellite TV.

Jiang Minghe, deputy director of Xiangjiang Satellite TV, came to Ark Culture in person to negotiate, full of sincerity.

Even in order to be able to broadcast "Hurricane", Donghai Satellite TV and Xiangjiang Satellite TV took the initiative to discuss and simulcast the two stations.

When "The Pretender" was broadcast, it was a simulcast of two stations.

The two satellite TVs have already cooperated once, so this time in order to ensure that "Hurricane" can be broadcast, they want to reproduce the mode of "The Pretender".

The reason why these two satellite TVs took the initiative to want two simulcasts was because the ratings of "The Pretender" were too good.

The two simulcasts can achieve two at the same time.

Even Jiangnan Satellite TV, the ratings of the second round of follow-up broadcasts are very good.

In this case, the two simulcasts are not a loss, and they can save some money.

This time, though, there's a twist.

That is, CCTV is also interested in "Hurricane".

Moreover, "Hurricane" was filmed under the guidance of a top department.

Although the department was not actually involved in the filming, it did supervise it, reviewed the film after it came out, and proposed some revisions.

When it came to the issue of the broadcast platform, the deputy director of the Propaganda and Education Bureau, the highest department, had a talk with Li Changhong, deputy director of the CCTV TV drama channel.

After talking, it was determined that the first round of premiere of "Hurricane" would be broadcast on the CCTV TV drama channel.

In the end, "Hurricane" premiered the first round to CCTV at a price of 4.5 million for a single episode.

CCTV's contracts all have confidentiality requirements, so this price has not been announced.

However, all the provincial satellite TV stations probably know what the price is.

This price is already the price ceiling in recent years, and it is only the price of the first round of premieres.

……

After Fang Xing returned to the East China Sea from Kyoto, he saw Wei Shurong, deputy director of the East China Sea Satellite TV, and shrugged helplessly, saying:

"No way, the first round of premiere is on CCTV, and it has been confirmed."

CCTV usually does not simulcast, either exclusively or rebroadcast in the second round.

After the high-level leaders of Donghai Satellite TV and Xiangjiang Satellite TV learned of the news, they immediately held a meeting to discuss it.

The next day.

Donghai Satellite TV prompted that it wanted to follow "Hurricane" in the second round.

Xiangjiang Satellite TV chose to withdraw, after all, the first round of premiere was given to CCTV, and the ratings of the second round of follow-up broadcasts will definitely be affected.

Moreover, the style of "Hurricane" does not overlap well with the audience of Xiangjiang Satellite TV.

If it is "The Pretender", Xiangjiang Satellite TV will definitely continue to compete.

Because the style of "The Pretender" is very suitable for Xiangjiang Satellite TV, the protagonist is very handsome and playful, and the character is also good-looking.

"Hurricane" is different, except for "Chen Shuting" and "Meng Yu", other old drama bones do not rely on their faces to eat.

Even during the filming of "Hurricane", it was required that the makeup be close to reality, and there was no filter.

Therefore, the picture of "Hurricane" is in a realistic style, Fang Xing specially lost weight and tanned a lot in order to play "An Xin", and the image is a relatively embarrassed policeman.

This is the polar opposite of "The Pretender".

Fang Xing is in "The Pretender", playing a charming young master of the Ming family, handsome and flirtatious.

"An Xin" in "Hurricane" was a little down, and even the love with "Meng Yu" did not come together in the end.

From the perspective of emotional drama, "Hurricane" is actually a tragedy.

The audience of Xiangjiang Satellite TV does not necessarily like this style.

This also prompted Xiangjiang Satellite TV to give up the competition for "Hurricane".

The reason why Xiangjiang Satellite TV made this decision is because this year's other major play "Operation Black Wind" is also negotiating a broadcast platform.

The style of "Operation Black Wind" is different, with top fresh meat Feng Heyu playing the male lead, the first step is to harvest the fans in the fan circle.

Moreover, "Operation Black Wind" uses filters, and the actors look more beautiful and handsome in the camera.

If you compare the graphic characteristics of "Hurricane" and "Operation Black Wind".

In the footage of "Hurricane", you can clearly see the pimples on the characters' faces.

"Operation Black Wind" is a filter that grinds away all the pores.

The style of this heavy filter is similar to the style of Xiangjiang Satellite TV's self-made variety show.

The star under the filter, the skin is whiter and younger, only the distortion is severe.

……

After Xiangjiang Satellite TV withdrew from the competition, Jiangnan Satellite TV saw the opportunity and actively fought for the second round of "Hurricane" to follow.

In the end, "Hurricane" determined that two provincial satellite TVs followed the second round, namely Donghai Satellite TV and Jiangnan Satellite TV.

The two provincial satellite TVs, combined, bought the second-round follow-up rights of "Hurricane" at a price of 2 million per episode.

After the TV station was finalized, the negotiation of the video platform was also actively underway.

Penguin Video really wants the right to broadcast exclusively on the Internet, but now the TV series produced by Ark Culture is no longer so

A video platform can afford it.

There is only one way for a video platform to broadcast a TV series exclusively, and that is to give higher revenue than multi-platform simulcasts.

However, "Hurricane" and other video platforms are talking about CPM account sharing.

Moreover, Ark Culture takes 70% of the account, which is already the highest proportion of the video platform.

In fact.

The 70% account sharing ratio is usually given to solo dramas.

For multi-platform simulcast dramas, major video platforms generally give 50% or 60%.

However, the TV series produced by Ark Culture is so popular that the major video platforms took the initiative to agree to multi-platform simulcasts in order to compete for the right to broadcast online, and also gave 70% of the account sharing ratio.

Multi-platform simulcasting, which can obtain revenue from each video platform, plus interstitial advertising, the revenue is very high.

It is impossible for Penguin Video to offer a higher account sharing ratio than 70%, so it can't get the exclusive broadcast right at all.

Ultimately.

"Hurricane" is confirmed to be broadcast on five video platforms including Penguin Video and Taro Video.

……

After all the broadcast platforms were finalized, "Hurricane" officially started the pre-promotion.

Ark Culture began to contact various David TV and video platforms to hold promotional activities.

The main creative team of the crew also began to actively participate in TV programs to promote the new drama.

The second week of the pre-promotion begins.

Fang Xing received a call from Shao Yu, hoping that the brothers could come out and get together.

Guo Keda took over the task of organizing the bureau and began to come out to party, eat and sing K together.

Shao Yu, Lu Ming, and Wang Huajun are all here.

The team of five people got together again and talked a lot about the experience of this time.

Guo Keda, Lu Ming and Wang Huajun have all signed into Ark Culture, so these three usually see each other a lot.

Shao Yu is different, working as a singer in another agency.

Moreover, except for Wang Huajun, whose popularity is slightly lower, the other four are very popular, and they usually work more, so the number of parties is less.

This time, Fang Xing asked Guo Koda to form a bureau, and everyone pushed their jobs to attend the party.

After eating, the group transferred to the golden bottle K song.

When he was in the car, Shao Yu talked about participating in the show.

He is participating in a music variety show on Jiangnan Satellite TV and wants to invite a flying guest to cooperate.

Because Fang Xing was running publicity, he wanted to ask Fang Xing if he would like to cooperate on a song on the show.

As soon as Fang Xing heard this, he immediately agreed.

can not only promote the new drama, but also cooperate with Shao Yu in songs, the best of both worlds, of course, I will not refuse.