Chapter 412: Lost in the first round to the second round, and lost miserably

After the first round of "Hurricane" was broadcast, the popularity did not decrease at all.

The majority of netizens began to make various Q version emojis of "Hurricane", such as the Q version of the emoji of "Gao Qiqiang riding a battery car than a V-shaped hand", which spread very quickly.

There is also a Q version of the emoji pack of "Li Youtian driving down the mountain", which was accompanied by various texts by netizens.

[Rush me!] (Li Youtian Hurricane .jpg)]

There are also classic quotations of "Gao Qiqiang", with emojis, which are simply popular on the Internet:

[I treat you as a smart person, don't treat me in a foolish way. (Gao Qiqiang.jpg)】

Originally, the fans of "Operation Black Wind" were still very arrogant, but with the ratings of the second round of broadcast of "Hurricane", it exceeded the ratings of the premiere of "Operation Black Wind".

Sand sculpture netizens began to use the emojis of various characters in "Hurricane" to swipe the screen under the comments of fans of "Operation Black Wind".

[You're crazy! Keep going crazy! (Li Hongwei refers to people.jpg)]

[Tell Lao Mo that I want to eat fish.] (Gao Qiqiang.jpg)】

The popularity of "Hurricane" is too high, and the audience on the whole network has either watched it or is watching it.

And Feng Heyu's fans of "Operation Black Wind" have lost popularity.

After the second round of ratings of "Hurricane" surpassed that of "Operation Black Wind", sand sculpture netizens and fun people all got excited, and Feng Heyu's fans were a friction.

Even for neutral ordinary viewers, the reviews think that "Hurricane" is better-looking:

[There is one thing to say, but if you watch the first 20 minutes of the first episode, I will think that "Operation Black Wind" has something to watch. After all, the road of service is all in the direction of beautiful women and handsome guys. However, after watching ten episodes, I can only say that "Hurricane" is much better. 】

[The actors of "Operation Black Wind" are all optimistic, but I want to watch handsome guys and beauties, can't I watch idol dramas? ] Anti-crime dramas should be more realistic. 】

[Isn't Tianlong Film and Television mixed in the film industry? ] How to shoot a TV series, a screen full of plastic surgery faces and beauty filters? 】

[Don't say it, "Operation Black Wind" is compared with "Hurricane", which makes it seem unbearable. But watching "Operation Black Wind", audiences who want to see faces can see faces, and audiences who want to watch the plot can also watch the plot, a standard template for entertainment dramas. The director is simply not too smart and made a drama that will not lose money. In the film and television industry, it is already very awesome to be able to stably guarantee that there is no loss. 】

……

With the completion of all 45 episodes of the first round of "Operation Black Wind", the final ratings were fixed at 1.35%, and the number of broadcasts on the whole network was 2.96 billion.

This rating and network broadcast volume is already above the passing grade for S+-level investment.

If you don't compare "Hurricane", "Operation Black Wind" itself is not a problem.

However, people are not human, and they are angry.

The ratings and online broadcast volume of "Hurricane" are too high, and even doubled "Operation Black Wind".

As a result, "Operation Black Wind", a TV series of the same type that was originally used as a competitor to "Hurricane", looks very bad.

Because when "Hurricane" was on the air, the interstitial advertising was to wait for the ratings data to come out after the broadcast, and then negotiate with the brand, which made the interstitial advertising price of "Hurricane" reach a terrifying price of 5.2 million per episode.

Moreover, when HONOR signed the third season of "Hurricane" insert commercial, it also signed Fang Xing as a spokesperson.

The contract amount directly exceeded 100 million.

Dingsheng Capital, Pengcheng Capital and Tianlong Film and Television are very jealous when they see this mode of operation.

So, there are also examples.

Before the launch of "Operation Black Wind", Dingsheng Capital only bought the first 20 episodes of insert ads, and the last 25 episodes of insert advertisements were kept, wanting to wait for the ratings results to come out before selling them at a high price.

At the beginning, the premiere rating of "Operation Black Wind" was 1.87%, which was very good.

In those two days, many brands contacted Dingsheng Capital and Tianlong Film and Television, hoping to buy the next 25 episodes of insert advertisements at a price of 2.5 million per episode.

However, Dingsheng Capital is not satisfied with this price.

After all, the price of 2.5 million episodes is more than double the 5.2 million episodes of the third season of "Hurricane".

Therefore, Feng Yunbin decided to negotiate with the brand for a few more days, and after the ratings of "Operation Black Wind" broke two, he would talk about the price of more than 3.5 million, or even more than 4 million.

It's just that after ten episodes of "Operation Black Wind" aired, it began to decline, and then it was surpassed by the second round of ratings of "Hurricane".

The brand is not a fool, a TV series that can't even beat the opponent's second round of ratings, and the insert ad still wants to sell sky-high prices?

After the ratings of "Operation Black Wind" began to decline, the price offered by the brand also declined, from 2.5 million episodes to 1.8 million.

Even, Tianlong Film and Television wants to sell, but brand owners are hesitating.

Feng Yunbin felt that something was wrong, and was worried that the ratings would continue to decline, so he hurriedly sold the insert advertisements for the last 25 episodes at a price of 1.5 million per episode.

……

In addition to the interstitial advertisement, the second round of broadcast platforms of "Operation Black Wind" has also been discussed.

At the beginning, there were four local stations that wanted to buy the second-round broadcast rights of "Operation Black Wind" at a price of 1.6 million per episode.

Dingsheng Capital is very dissatisfied with this price, so like the interstitial advertisement, it has been pulling with four local TV stations.

After all, the second round of broadcast rights of "Hurricane" was sold for 2 million.

Dingsheng Capital also wants to sell at this price, after all, the investment in "Operation Black Wind" is larger than that of "Hurricane", and there is no reason why the price is cheaper than "Hurricane".

Therefore, after a week of pulling, the ratings of "Operation Black Wind" declined and were surpassed by the second round of "Hurricane".

Dingsheng Capital wants to sell "Operation Black Wind" again, and the four local TV stations don't want to sell it anymore.

After all, the ratings of the second round of "Hurricane" can beat the first round of "Operation Black Wind".

Then why buy the second-round broadcast rights of "Operation Black Wind"?

Isn't it more cost-effective to buy the third round of "Hurricane" directly?

You know, the price of the third round is much cheaper than the second round.

If several TV stations cooperate to buy it, 50 or 600,000 episodes should be able to get the third round of "Hurricane".

Who would be stupid enough to spend 1.6 million to buy the second round of "Operation Black Wind"?

Therefore, when Dingsheng Capital found out that something was wrong, it was too late.

Even if Dingsheng Capital made a quick decision to make the second round of price of "Operation Black Wind" plunge, all the way to 1 million episodes, no one cared.

In the end, it dropped all the way to 600,000 episodes, and it was finally taken away by several local TV stations.

In the third round of "Hurricane", 800,000 episodes were sold.

……

After the insert advertisement and the second round of broadcast rights of "Operation Black Wind" were sold, the senior management of Dingsheng Capital and Tianlong Film and Television regretted that their bowels were blue.

If it weren't for the fact that he wanted to raise the price at the beginning and pulled with brands and local TV stations for a week, but sold it a few days before the start of "Operation Black Wind", the price could have increased by at least two or three times.

Such an operation has led to a sharp drop in revenue.

At the shareholders' meeting of Dingsheng Capital, Feng Yunbin's face was more ugly than ever.

Several major shareholders of Dingsheng Capital are also displeased.

Because the decision to use the pull strategy to raise the price was made by Feng Yunbin.

However, as a result, the project "Operation Black Wind" lost hundreds of millions of dollars.

Since Feng Yunbin entered the board of directors and served as CEO of Dingsheng Capital, it has been smooth sailing.

He feels that the domestic capital market is like a fish pond, and he can play with it at will.

This "Operation Black Wind" project was the first time he was thwarted after returning to China.

The shareholders of Dingsheng Capital asked Feng Yunbin to give an explanation for the loss this time.

Feng Yunbin slapped the table angrily and left the conference room directly.

……

The next night.

Feng Yunbin and Hu Yuhai, the mayor of Ningyun District, had dinner at the Fez Hotel and asked about the approval of the 1.5 billion project of Willy Construction Engineering.

"Operation Black Wind" was much less profitable than expected.

Coupled with the failure of Pengcheng Capital's investment in the past few years, as well as the sharp drop in the stock price of Puxiang Records, although Dingsheng Capital is not at a loss, its financial report is already very unsightly.

Therefore, Dingsheng Capital is now in great need of Willy Construction's 1.5 billion project blood.

When Dingsheng Capital first planned to invest in the 1.5 billion project of Weili Construction Engineering, the plan was to suck some blood and then do a good job in the project to obtain long-term benefits.

However, this time Feng Yunbin needs to explain to the company's shareholders, and he needs to return a large wave of blood in order to make the financial report look good.

Therefore, Feng Yunbin changed his mind and wanted to return a lot of blood on the 1.5 billion project of Willy Construction, and he didn't even mind sucking the project dry.

It's just that after he saw Hu Yuhai, he asked about the approval procedures of Willy Construction.

Hu Yuhai made it clear that the approval may not come down, at least for two years.

Feng Yunbin asked again and again, Hu Yuhai showed displeasure, snorted coldly and left directly.

Feng Yunbin had no choice but to pull Secretary Zhang to ask, and only then did he learn from Secretary Zhang's mouth that the bribery methods of the Gao Qiqiang brothers in "Hurricane" were really too similar to his gift-giving methods.

Moreover, there is news in the city that after the wind blows in "Hurricane", the higher-level leaders are ready to continue to crack down, and even normalize.

Not only that, the higher-level departments also transferred the detailed information of investment promotion in Ningyun Cultural Industrial Park.

Hu Yuhai was worried about being investigated, so he did not continue to push for the approval of the Weili construction project.

Even Secretary Zhang returned the "local specialties" sent by Feng Yunbin intact.

……

Feng Yunbin didn't expect things to develop like this.

"Operation Black Wind" was originally filmed at the request of a higher department and was a ZZ mission.

He thinks that this drama is not badly filmed, and it can be said that he has completed this task perfectly.

Unexpectedly, after the boom of anti-crime dramas, Hu Yuhai was frightened.

It has even attracted the attention of higher-level departments, and they are ready to strictly investigate the investment promotion projects of Ningyun Cultural Industrial Park.

The news that the higher-level departments are preparing to strictly investigate the investment promotion project of the Ningyun Cultural Industrial Park has been circulated in some internal circles, but it has not spread.

This kind of sensitive topic is not normally possible to be disclosed online.

Therefore, the public does not know, but the departments related to Ningyun Cultural Industrial Park will more or less receive the news.

At the end of the second round of "Hurricane", the time also came to the end of June.

Universities began to have summer vacations one after another.

Lu Xiang'er and Ning Xiaoyun had a holiday, so the Ning family invited a dinner party with this matter.

Ning Xiaoyun's uncle Wang Yuesheng and Fang Xing were all invited.

Since Wang Yuesheng was transferred to the Planning Office of Ningyun Cultural Industrial Park, Fang Xing would attend a dinner party of the Ning family every time he was in a while.

Since being transferred to the planning office of Ningyun Cultural Industrial Park, Wang Yuesheng has become more and more energetic, and he is also talking eloquently at the dinner table.

After eating, Wang Yuesheng pulled Fang Xing to the study, and said while drinking tea:

"Mr. Fang, there is news today, I want to give you a thorough understanding. During this time, the project of your company's headquarters building must be clean, so as to avoid a lot of trouble. ”

Fang Xing did hear some rumors, but he didn't know what was going on, so he asked, "What's the specific situation?" ”

Wang Yuesheng shook his head and replied, "I don't know the specific situation. However, we plan to handle the rumor that someone may have reported that there is a shady scene in the investment promotion of the cultural industry park, so the higher authorities are ready to conduct a strict investigation. ”

Fang Xing thought for a while and said, "That shouldn't have anything to do with me. ”

Wang Yuesheng shook his head and emphasized: "Mr. Fang must not take it lightly, because there have been rumors in the industrial park for a long time that your company has approved such a large piece of land by informal means. ”

Fang Xing frowned and said, "I don't have it, all the approval procedures are formal." ”

Wang Yuesheng patted his chest and said: "I believe it, but I can't stop someone from spreading it like this, so it's better to be careful." ”

Fang Xing nodded and wrote down the matter.

If Ark Culture's 2 billion project in Ningyun Cultural Industrial Park really goes wrong and is investigated by the higher authorities, then this matter will be very troublesome.

Therefore, after Fang Xing went back, he asked the company's financial, legal, and tax affairs to inspect all the accounts of the headquarters building project to ensure that there were no problems.

The headquarters park project of Ark Culture is supported by Liu Jian'an, the leader of Ningyun.

So, there is such news.

Fang Xing naturally wanted to communicate with Liu Jian'an.

The next day.

Fang Xing and Liu Jian'an met in front of the construction site of the Ark Cultural Headquarters, wearing hard hats, and first walked around the construction site to see the progress of the project, and then chatted about the rumors from the higher departments.

Liu Jian'an said with a smile: "If the higher-level departments want to investigate, you will cooperate with them in the investigation." As long as you make sure that there are no financial, legal problems with the project, you will be fine. ”

Fang Xing asked with a smile: "I heard that someone reported that there was a shady scene in the investment promotion of the Cultural Industry Park, is it true?" ”

"This ...... Who knows. Hahaha......" Liu Jian'an laughed and did not give an accurate answer.

Fang Xing can ensure that the project of the Ark Cultural Headquarters Park is clean, and if there is really a problem in the Cultural Industry Park, it cannot be a problem on his side.

Regarding this matter, Fang had to think about it before waking up, so he lowered his voice and asked, "Is there a problem with Willy Construction's project?" ”

"It's hard to say, but the project approval of Willy Construction has been stopped." Liu Jian'an replied.

Fang Xing frowned: "Why did you stop?" I heard that it is not the project promoted by District Mayor Hu? ”

Liu Jian'an smiled and said: "It's hard to say the specific situation, but the approval of the Willy Construction Project has indeed stopped." ”

Fang Xing looked at his expression and guessed that there must be an inside story here.

However, that's not what you need to care about.

Moreover, the project approval of Willy Construction Engineering was stopped at this time, which was too delicate.

(End of chapter)