"Boss, Wei Shurong, deputy director of Donghai Satellite TV, ask you to have tea on Tuesday afternoon."

"Jiang Minghe, deputy director of Xiangjiang Satellite TV, ask you to have tea on Wednesday afternoon."

"Gong Changlin, deputy director of Jiangnan Satellite TV, ask you to have dinner on Wednesday night."

"Wang Yulin, deputy director of Xiangjiang Jade Terrace, ask you to have tea on Thursday afternoon."

At the regular work meeting on Monday, Qiao Yinghong read out four or five invitations in one breath, and they were all invitations from the deputy directors of major TV stations.

"How do you say yes? Each station also staggered the time, and arranged me clearly. ”

Fang Xing couldn't help but complain when he saw the schedule of these invitations.

""Langya Bang" is finished, and of course the TV station can't sit still. There are also many invitations to local stations, which I have not listed, otherwise there will be more. Qiao Yinghong spread her hands.

There's no way, the TV series produced by Ark Culture is so popular now.

All provincial satellite TV are afraid that it will be too late, and this year's drama king will fall into the hands of opponents.

The TV series produced by Ark Culture was not so popular at the beginning.

After filming "Wulin Gaiden", Fang Xing used to look for a broadcast platform everywhere.

It's a lot better when it comes to "The Beginning", because of the cooperation with Penguin Video, it is directly broadcast on Penguin Video.

However, "The Beginning" did not have a video platform to join the competition.

When it comes to The Pretender, it's a different story.

The first two dramas laid a good foundation for Ark culture, and provincial satellite TV began to compete for "The Pretender".

Later, in "Hurricane", even CCTV joined the competition.

Moreover, the first four TV series, during the broadcast, all won the ratings championship at that time with the attitude of crushing all living beings.

Therefore, when the news of the completion of "Langya Bang" came out, all David TV couldn't sit still and joined the ranks of competing for the premiere right of "Langya Bang".

These TV stations are not just here for the brand effect of Ark Culture.

"Langya Bang" has been completed, the crew team is on vacation, and part of the service team has joined other crews.

Major TV stations can't see the finished film of "Langya Bang" now, but they can inquire about the news from the crew.

The crew team under Ark Culture may not say bad things about "Langya Bang", but the various functional teams of the crew of "Langya Bang" are not all under Ark Culture.

Normally, for S-level film and television projects, there are more than 3,000 crew members involved in the entire filming process.

If it is an S+ project like "Hurricane", the number of crew members is even larger, and it can even reach 8,000 people.

With so many people, it is impossible for them to be all employees of Ark Culture.

In particular, the service team, in the film and television industry, the famous service team is enough to open a company.

As a result, the teams responsible for different functions in these crews are usually cooperative partners, from different companies and teams.

Industry insiders can inquire about the filming of "Langya Bang" from these cooperative teams.

Especially the crew members who have worked on the set for one or two decades have some points in their hearts about the quality of a drama.

Therefore, major TV stations can inquire about the situation of "Langya Bang" from many channels to measure whether this drama is worth competing for.

Coupled with the high-quality production capabilities of Ark Culture, all David TV naturally can't wait to win this drama.

……

In addition to TV stations, major advertisers are also asking about the advertising price of "Langya Bang".

Although advertisers in the industry know the previous interstitial advertising market of Ark Culture, before the broadcast, the price of interstitial advertising was sky-high, but these advertisers still tentatively asked for the price, in case they missed it.

However, this time, Ark Culture's response is that the interstitial advertisement of "Langya Bang" has been sold.

This surprised all major advertisers and brands.

"Langya Bang" was only completed a few days ago, and the insert advertisement was sold so quickly, which is not like the style of Ark culture.

The advertiser inquired further and found out that it was the first 20 episodes of the interstitial ad that were sold.

Moreover, the first 20 episodes of the interstitial advertisement were sold to "Maorong Fresh", a leading enterprise in the fresh food industry in the East China Sea.

Continue to inquire, and it is still related to Fireworks Media.

Subsequently, Tao Maorong and Fang Xing officially announced it after talking on the phone.

Maorong Fresh signed a contract with Ark Culture for an amount of 100 million, involving the equity transfer of Huahuo Media and the advertising sales of "Langya Bang".

Prior to this, the industry has been circulating about fireworks media for a long time.

However, neither Ark Culture nor Maorong Fresh has responded positively to this.

This time, "Langya Bang" has been completed, and during the post-production period, you can start the early warm-up of this drama.

And the 100 million contract between Maorong Fresh and Ark Culture is the first means of publicity.

100 million, which is already an astronomical amount for ordinary people.

"Langya Bang" has just been completed, and it has not yet started to sell premieres and webcasts, so a contract of 100 million yuan came first.

As soon as this news came out, it immediately attracted the attention of financial news reporters and entertainment gossip reporters.

Thereupon.

Tao Maorong also encountered the situation of being chased and intercepted by entertainment reporters.

is really Fang Xing, who never accepts commercial performances, and appears in public much less often than other stars.

The entertainment reporter couldn't stop Fang Xing, so he turned to block Tao Maorong.

Tao Maorong never needs to avoid reporters when he goes out, and he enters and exits the company through the main entrance.

Therefore, entertainment reporters are accurate one by one.

Tao Maorong has also been interviewed by reporters before, but most of them are reporters of life, finance, and current affairs news, and he was surrounded by entertainment reporters for the first time.

Reporter: "Mr. Tao, I saw that four months ago, Huahuo Media was held by you, but now the equity has changed." It is rumored in the industry that Ark Culture acquired Huahuo Media, do you know about this acquisition? ”

Tao Maorong nodded and replied, "I know, I talked about it personally." ”

Reporter: "Then why did you sell Fireworks Media to Ark Culture?" As far as I know, Hanaby Media is in a good position to make a profit. ”

Tao Maorong: "I like to sell, can't I?" ”

Reporter: "How much did Fireworks Media sell?" ”

Tao Maorong replied very simply: "I didn't get a penny, and I still posted 15 million." ”

The reporter's eyes lit up: "So, did you send Huahuo Media to Fang Xing?" What is your relationship? ”

Tao Maorong laughed and said, "What do you think?" Huahuo Media sold it, I didn't take the money, and I used it all to buy the interstitial advertisements of "Langya Bang".

"If you think for yourself, how much is the insert advertisement of "Langya Bang" worth, how much will Huahuo Media sell."

The reporter didn't expect that the interview with Tao Maorong would also ask about the breaking news.

Mainly, these entertainment reporters didn't expect Tao Maorong to be so good at things.

Moreover, Tao Maorong's answer is not afraid of big news at all.

In the afternoon of the same day.

The news of the reporter's interview with Tao Maorong was spread to the Internet, and then it quickly became a hot search.

[The former boss of Huahuo Media admitted frankly that he didn't get a penny for the sale of Huahuo Media, and he still posted 15 million upside down. 】

[What is the charm of Fang Xing, who actually made the leading enterprises in the East China Sea fresh food industry pay upside down? 】

[Unexpectedly found that the investment list of "Langya Bang" has "Maorong Fresh". 】

[How did Fang Xing use the first 20 episodes of a TV series to change companies? 】

[What is the charm of "Langya Bang"? As soon as it was completed, a contract with an amount of 100 million yuan was signed. 】

Regarding the entertainment news of "Langya Bang" and Maorong Fresh and Huahuo Media, the whole network is swiped.

"Langya Bang" is still in post-production, and it has been searched one after another.

This wave of warm-up effect is simply off the charts.

……

From Tuesday of this week.

Fang Xing has to eat and drink tea with the leaders of major TV stations every day.

The content of the talk is naturally the premiere right of "Langya Bang".

Of course, the price of the premiere of "Langya Bang" will definitely exceed 100 million.

With such a high price, it is impossible to negotiate it with a single meal.

Moreover, there are many schemes for satellite TV premieres, which can be broadcast exclusively or simulcast by multiple stations.

There are even two and three rounds.

In fact.

Under normal circumstances, when a TV station buys the premiere rights of a film and television drama, it usually waits for the finished film to come out, and then after the review meeting to confirm the quality of the drama, the price will be discussed.

It's just that the dramas of Ark Culture are too popular, and the leaders of major TV stations have to find Fang Xing for a meal, a cup of tea, and a listening tone.

As for whether you can get the premiere right in the end, at what price, and what kind of plan to premiere, we have to talk slowly.

Now the TV station that is looking for Fang Xing to eat, the purpose is not to fall behind first, to get the qualification to compete for the premiere rights first, and then continue to talk.

Fang Xing is already very familiar with the leaders of several provincial satellite TVs, so eating and drinking tea can be regarded as liaison and affection.

……

Besides.

The senior management of major video platforms are also looking for Ark Culture to negotiate the webcasting rights of "Langya Bang".

However, the webcasting right is relatively simple to talk about, and Qiao Yinghong is mainly responsible for leading the team.

The star broadcast mode of TV series is different from the broadcast mode of video platforms.

TV stations buy the rights to premiere TV dramas, which is usually a one-shot deal.

The two parties negotiated the price, and the TV station paid the money to buy the premiere right of the TV series, and the advertising revenue obtained by the TV station from broadcasting had nothing to do with the copyright owner of the TV series.

The video platform is different, mainly focusing on CPM advertising and VIP member sharing.

Moreover, the proportion of account sharing given by video platforms to S-level and above film and television dramas is basically a fixed 70%.

This account-sharing ratio is the limit of what a video platform can sustain its operations.

The account sharing ratio is basically fixed, so when the copyright owner and the video platform negotiate the contract, they do not need to negotiate the price, and it is relatively simple to negotiate.

Of course, the video platform will also give more favorable conditions for some S-level film and television dramas.

However, the account sharing ratio will basically not change, but the video platform will guarantee the contract for S-level film and television dramas to improve competitiveness.

Starting from "Hurricane", the webcasts of Ark Culture's TV series are all multi-platform simulcasts.

This "Langya Bang" is no exception, and the contracts negotiated are all S-level standard contracts with a 70% account sharing ratio.

This part of the work, Fang Xing handed over to the company's team to be responsible, and in addition to having dinner with the leaders of major TV stations, he spent the rest of his time on the post-production of "Langya Bang".

……

Meanwhile.

"Hibiscus Tent Warm Spring Night" has also been completed and entered post-production.

Hallym Media mobilized its contacts and began to negotiate the broadcast platform.

The total investment of "Hibiscus Tent Warm Spring Festival" finally rose to 150 million, which is a big investment in an S-level project.

Moreover, this time, the investment lineup of "Hibiscus Tent Warm Spring Festival" is very strong.

Pengcheng Capital, Dingsheng Capital, Shengqi Entertainment, Fanfan Entertainment...... All of them are big companies in the industry.

Therefore, "Furong Tent Warm Spring Festival" has a wide range of contacts, after all, investors don't want the money invested to be wasted, of course, they hope that this drama can be broadcast on a big platform.

Moreover, "Hibiscus Tent Warm Spring Festival" is a popular theme now.

The costume idol dramas in recent years can be said to be a hot one.

Therefore, the project has a lot of profit potential.

The leaders of each David TV were looking for Fang Xing to eat at the same time.

Dingsheng Capital, Shengqi Entertainment and other companies also launched relationships and looked for the leaders of each David TV to eat.

It's mid-October.

At the end of the National Day holiday, Shengqi Entertainment found a relationship and organized a dinner party to let the crew of "Furong" and Hu Chunsheng, director of the editor-in-chief office of Xiangjiang Satellite TV, have dinner.

Chen Wenhan raised his wine glass and said enthusiastically: "Director Hu, come on, come on, I will toast you." ”

Hu Chunsheng said with a smile: "I can't drink anymore, I can't drink anymore." ”

He said this, but continued to push the cup in his hand.

"Director Hu, our new drama "Hibiscus" has been completed, and I guarantee that this drama will definitely be a hit." Chen Wenhan began to get to the point.

Today's dinner is the bureau of the Shengqi Entertainment Group, and the director of the editor-in-chief office of Xiangjiang Satellite TV is invited.

The editor-in-chief office of the TV station has a lot of authority and will play a key role in which TV series to buy.

However, the position of director of the editor-in-chief's office is not as good as that of the director and deputy director.

Chen Wenhan was a little unhappy when he first heard that he was the director of the editor-in-chief office of Xiangjiang Satellite TV.

His initial thoughts had to be discussed by the deputy director himself.

However, the senior management of Shengqi Entertainment has repeatedly emphasized that the most suitable TV station for "Furong Tent Warm Spring Festival" is Xiangjiang Satellite TV.

In the past two years, one of the idol dramas broadcast by Xiangjiang Satellite TV is considered to be one, and they are all popular, the difference is only how popular they are.

Therefore, even if Chen Wenhan looks down on Hu Chunsheng, the director of the editor-in-chief office of Xiangjiang Satellite TV, he still comes to accompany him in person.

Hu Chunsheng drank wine, but his mind was still very clear, and asked, "Chen Shao, when are you going to broadcast this drama?" ”

Chen Wenhan didn't think about it, and said directly: "Around the New Year's Day schedule." ”

Now "Furong Tent Warm Spring Festival" is still in the late stage of production, and the broadcast time is only an approximation, and the specific broadcast time still needs to be negotiated with the TV station.

Hu Chunsheng shook his head and said, "I'm afraid it won't work around New Year's Day." ”

"Why? Our post-production is almost complete, and it is most suitable for New Year's Day broadcast. Chen Wenhan frowned.

Hu Chunsheng smiled and said, "Our station wants to broadcast another drama on New Year's Day. ”

"Broadcast other dramas? Which drama? Chen Wenhan's brows furrowed even tighter.

"The Ark Culture, of course." Hu Chunsheng did not hide it and answered directly.

Chen Wenhan's eyes widened, a little unhappy, and asked, "You have already bought "Langya Bang"? ”

Hu Chunsheng waved his hand and said, "We haven't negotiated yet, but our Director Jiang has already had dinner with Fang Xing." Therefore, if your drama is going to be broadcast on our station, the broadcast schedule will have to be postponed. ”

Chen Wenhan's face suddenly turned black as the bottom of a pot.

The deputy director of Xiangjiang Satellite TV went to have dinner with Fang Xing, but sent a director of the editor-in-chief office to send him away.

(End of chapter)