Back in the office prepared by Manager Tang, Zhang Shen rubbed his frowning brows, and said seriously: "If you want to make a plan before the evening, you can't delay the time, everyone has seen the movie just now, if you have any ideas, you can talk about it." ”

Misfortune is not a single line, but blessing is incomparable.

Coincidentally, as soon as the voice fell, a phone call came, which made Zhang Shen's brows furrow again.

"At the request of the distributor, the duration of the promotional video should be about three minutes, but the content of the truncated feature film cannot exceed one minute."

In other words, only one minute of the three-minute trailer can be edited to the original film, and the remaining two minutes have to be played freely.

Of course, this is not the main concern of Zhang Shen.

The main problem is:

It's fine if it's just them.

But now there are three teams.

Party A requires that the content of the feature film cannot be intercepted for more than one minute, which means that it does not want to expose too much of the content of the original film.

In order to get the project, the teams will meet Party A's requirements to a greater extent possible, and even exceed Party A's requirements.

That is, deliberately shorten the duration of some original films in the promotional film, reduce the exposure of the original film, and carry out more free play.

In layman's terms, it is just one word - volume.

It's not good to do, alas.

Zhang Shen is not very optimistic about winning the project now.

He subconsciously looked at Jiang Li: "Jiang Li, tell me what you think." ”

Jiang Li has been engaged in animation for more than ten years, and he has produced a lot of promotional videos in his previous life, and his relevant knowledge is not bad.

He turned on his computer, restarted the movie, and began to analyze.

"Big Fish and Begonia" is generally a national style animation in the ink style, which is its uniqueness compared with most other animations at present."

"I think we can start from this aspect, grasp its characteristics, and make the overall picture in the style of ink painting."

"Big Fish and Begonia" has a strong national flavor, in addition to the ink painting, how to show it in other ways? I think I can fill the picture with ancient poems that represent Chinese culture. ”

"There is a fish in the North Underworld, and its name is Kun. The Kun is so big, I don't know how many thousands of miles it can ......."

"In ancient times, there was a great tsubaki, with 8,000 years old as spring, and 8,000 years old as autumn ......"

This opens with a clear meaning and lays out this atmosphere of national style, which also leads to the protagonists of the film, "Tsubaki" and "Kun", which makes the audience refreshed. ”

"Then take a screenshot of the 14 minutes 29 seconds - 14 minutes 36 seconds in the feature film, the picture of this clip is the most tense and expressive, and can be used to connect the next unit ......"

Jiang Li said as he pulled the progress bar of the movie to the desired position.

These eloquent words surprised Zhang Shen and his two students slightly.

It's only after watching the original film just now that I'm already so familiar with the content of the original film.

There is already content ready for editing, and the editing place is specific to the minutes and seconds of the movie, there is this kind of organization and memory, and I am really born to eat the bowl of animation.

It's no wonder that Jiang Li is familiar.

In the previous life, "Big Fish and Begonia" has experienced two financings, one crowdfunding, recording samples, and producing pictures...... It has set a number of firsts in the industry.

Although this movie was mixed at the time, as an industry insider, with an attitude of learning, he can be said to be N brush for this animation.

……

Jiang Li's professional knowledge is not false, and he quickly gave a complete plan.

"I estimated that, according to my idea, the final time of the original film used was about 50 seconds, which reduced the time of the original film, which can be regarded as meeting the needs of Party A."

After listening to Jiang Li's analysis, Zhang Shen nodded and looked at the two students he had brought with him: "Do you have any ideas?" If not, then according to Jiang Li's idea, the whole plan will be done in the form of word and PPT respectively. ”

“？？？” Jiang Li was stunned.

It's as simple as adopting his plan?

Zhang Shen glanced at him weakly: "What you said is not far from ten, and it can basically meet the needs of Party A, so let's do as you say." ”

Jiang Li thought about it for a while, and soon had an answer in his heart.

Although he has just shown a good talent in this area, and has also given a perfect solution.

But the two teams next door are not idle, and what he can think of, they may not be unable to think of.

Obviously, Zhang Shen adopted his plan so directly, because he had no confidence in himself and was already lying flat.

It can be regarded as giving him a chance to practice his hands.

Otherwise, Zhang Shen might get up and struggle.

Jiang Li was not hypocritical, no longer shirked, and organized Zhang Shen's two graduate students to start planning together.

……

In the afternoon, at around five o'clock, Jiang Li rubbed his shoulders and walked out of the office to breathe.

The plan was written, and after some discussion, the content of the original film was finalized within 47 seconds.

However, with this, it is still a little impossible to get the project.

Something else needs to be found.

After working for almost half a day, Jiang Li hadn't eaten yet, and planned to go out with Zhang Shen and a few others, eat something casually to pad his stomach, and see if he could find some other ideas by the way.

The twilight is hanging in the west, and the glow is spread along the window.

Upstairs, the melodious sound of the piano fills the air.

Jiang Li was a little fascinated by what he heard for a while.

Zhang Shen aptly explained: "Every animation is indispensable for good background music, and the other side of the flower animation company is basically an animation company, and the animation department has a special recording studio to record all kinds of music, so as to match the animation with background music." ”

"It's supposed to be recording music, soundtrack animation."

Soundtrack?

A new idea came to Jiang Li's mind.

When I watched "Big Fish and Begonia" today, I felt that something was missing, and it turned out that it was less here.

It's missing that impression song.

Although the "Big Fish and Begonia" in the previous life was mixed, its impression song can definitely be said to be unanimously praised.

Promotional video, the meaning of publicity.

As the man said, a black cat and a white cat are good cats if they can catch mice.

Promotional film, but which way to publicize it, can have a good publicity effect on the movie, it is a good promotional film.

It may be cliché to bring visual impact to the viewer step by step, and he can find another way to start from the auditory aspect.

In terms of music, he also knows a little.

Besides, in addition to this, he seems to have a hole card.

Thinking of this, Jiang Li couldn't help laughing.

The smile made Zhang Shen worried, and a pair of eyebrows were twisted.

This kid can't be stunned by the plan.

"Teacher, can I go in the company's recording studio?" Jiang Li suddenly spoke.

"I had a new idea, and I was bound to win this project, but I needed to borrow a recording studio to use it."

Zhang Shen looked at the firm expression and confident smile of the young man in front of him, and inexplicably felt an urge to let him try it.

When he was younger, he was like that.

If he is a teenager younger, he also has the courage to think of more plans, to give it a try, to grab it.

But now, there is no need to go to great lengths to lose this person.

"I ......" thinks it's better to forget it.

As soon as he said the word "I", Zhang Shen's words came to an abrupt end.

in case of

He's saying just in case,

Can Jiang Li surprise him?

Even if it doesn't work, there's nothing to lose.

There is an indescribable temperament in the young man, which makes him feel at ease.

"I'll give you a call and ask."

After hanging up the phone, Zhang Shen said to Jiang Li: "Manager Tang said yes, but now that someone in the recording studio is recording music, you may need to wait for a while." ”

"Thank you, teacher."

Zhang Shen smiled: "It's you helping me, not me helping you." If you want to say thank you, I thank you too. ”

Thank you for letting me see myself again in high spirits.