Chapter 182: Dana White's Distress
Connor is going to fight!
He's going to make money!
Although he has already made a lot of money.
But it's not enough!
An athlete's career is just a few years.
Most of the players started to decline in their thirties.
Therefore, it is important to earn enough wealth within your career.
Unlike Xiao Yong, Connor actually lived in poverty and embarrassment for a long time!
He relied on his girlfriend Dedefen for eight years!
The two are crammed into a thirty-square-meter hut, and Dedefen has to work three jobs, using the money she earns to support their lives and ensure Connor's training.
It was a long time until Connor made a result!
Entered the UFC and started making a lot of money!
After making money, Connor also began to squander and make up for his girlfriend like crazy.
Including giving away the entire Rolls-Royce of Dedefen's lineage.
And this, undoubtedly, requires a lot of money.
As the saying goes, it is easy to go from thrift to luxury, and it is difficult to go from luxury to thrift.
Once he got used to such a luxurious life, Connor had no intention of living a poor life again!
So he needs more money to ensure more life in the future.
Now Xiao Yong, PPV sales, is already the highest fighter besides him, so if you must return to the UFC game, then fighting Xiao Yong is undoubtedly the most commercially valuable.
Moreover, once he wins the game, it will definitely make a big difference to the market performance of the drinks of both sides.
The two scolded each other in the air, which naturally attracted a lot of attention.
In this process, the sales of Xiao Yong's wine brand have also been exposed.
The first is overseas sales, among which Hanxing Champagne has the best sales because of its high price.
In more than half a year after its listing, the total sales reached 400 million US dollars!
After that, there is the red wine long song, which is much smaller than the sales of Hanxing.
$100 million sold.
The worst was the whiskey series, which sold for $60 million.
Even then, it's scary enough.
With sales of $560 million, this is a beverage brand that has only been established for less than a year.
Of course, Xiao Yong's sales are very different from those of domestic wine giants.
In China, the sales volume is also very impressive, with a total of 3 billion RMB of sales sold.
It can be said that in many bars, the reputation of the cold star is no worse than that of drinks such as the Ace of Spades.
The liquor market is too big.
Whether at home or abroad, drinking alcohol is a favorite pastime for many people.
Taking Huaxia as an example, the total sales of alcohol in a year will be more than 800 billion.
Among them, the liquor industry accounts for the highest proportion.
However, it is only about 600 billion, and the rest of the liquor together can have a market share of about 200 billion.
Xiao Yong will definitely not be able to eat a bite now, but there is no doubt that with Xiao Yong's wine entering the market, along with Xiao Yong's own fame, combined with excellent wine quality, the market share will definitely become higher and higher!
As for the global market, not to mention, foreigners' preference for alcohol is higher than that of domestic people!
Now Xiao Yong can only be said to occupy a very, very small part of the market.
Even this has already made him a lot of money.
With the disclosure of the financial report, many people were shocked.
No one thought that selling wine would be so easy to sell.
"Wow, Yongzi has made a lot of money!"
"No wonder the quarrel with Kangzi and the others is in full swing, if you make so much money, you must not show weakness."
"I still think it's better to be called Nazi."
"But these two guys can't fight or not? Why didn't the UFC make an official announcement? ”
In fact, Dana White was also very entangled at this time.
He didn't want to arrange a match between the two!
The reason is simple!
It's a matter of PPV sharing.
Indeed, the competition between these two must be full of topics, and may even create a super high PPV sales record.
But the problem is that Xiao Yong wants to account for 25% of the PPV share, and Connor is even more terrifying 45%!
If the two of them play a game, they will take 70% of the PPV income!
In this way, even if Xiao Yong and Connor work together to create a super-record PPV sales, the UFC's revenue may not increase much!
At the same time, these two guys are both fighters with huge commercial value.
This kind of fighter, every time he loses a fight, there will be a discount on the commercial value of both sides!
As individual fighters, they can think that as long as they win, they will gain a great benefit, but from the perspective of Dana White, it is different.
For him, the battle between the two powers, the ascension of one side, is accompanied by the decline of the other.
And the UFC's market influence and share are limited.
Overall, the benefits of the UFC are not necessarily good!
That's what the ass decides the head.
So essentially, Dana White was reluctant to make this game happen.
However, agents on both sides are pressing.
There is no way, Habib's father died, and at this time, Xiao Yong was not willing to take advantage of the danger, so Habib couldn't fight, and Connor challenged again.
Xiao Yong naturally didn't mind going to fight.
Connor is because of the wine market and Xiao Yong's commercial value.
In his opinion, once he wins this game, his benefits are simply too great.
As for whether Xiao Yong is strong or not?
Not in his consideration, in essence, Connor didn't feel weaker than anyone else.
And there are no weaklings in the UFC, as long as he is still mixed in this circle, as long as he wants to fight top fighters, as long as he wants to maintain traffic, whether he wins or loses, he needs to face it!
In front of Dana White, there were two people sitting.
Hoya, Tim Simpson.
Tim Simpson is Connor's agent.
Dana Bai looked at the two of them with a serious face, and said in a deep voice: "I have communicated with you many times about this game, since you are not willing to give up, then I am also willing to promote this game, but before the game, we need to solve a problem!" It's the PPV share of the two of you! ”
"Now Connor and Shaw's PPV share together is too much, and this share is unbearable on the UFC side."
Dana White did not name the specific share of the two.
He continued: "If you have to fight, then the share of PPV sales in this fight, the highest share of the two fighters, can only get 55 percent! ”
Hearing this number, Tim Simpson was not happy.
Hoya, on the other hand, frowned.
Looking at it this way, Connor's PPV share in the UFC is much higher than Xiao Yong's.
It's just that now is not the time to dwell on this.
Although Dana Bai did not disclose the specific figures of the two sides, Huo Ya knew very well that if the other party took 25% of the share like Xiao Yong, then Dana Bai did not need to give the figure of 55%.
Looking at it this way, Connor's PPV share should be at least 40% or more.
Of course, now is not the time to dwell on this issue.
Dana White gave a 55 percent share of the PPV.
So how to divide this money is a question!
"Connor wants to take forty-five percent!" Tim Simpson said coldly: "Connor is a superstar, he has to take more!" ”
Huo Ya sneered: "Superstar? In the UFC, he only surpassed Shaw in PPV sales in the fight with Habib, and that was still a championship match, and I am sure that if Shaw goes to a championship fight, the share of PPV sales must surpass Connor! If you talk about it, then there is no need to fight! ”
"So what do you say?" Tim Simpson asked rhetorically.
Huo Ya pondered for a moment and said, "Each side will take ten percent of the guaranteed share, and the remaining thirty-five percent will be given to the winner as the winner's share!" ”
He looked at Simpson, his eyes flashing with madness, and said, "How's it going?" Is it okay to be distributed in this way? ”
Tim Simpson fell into deep thought.
Hoya's proposal is a very common method in the boxing world.
Generally speaking, the PPV share of boxing is very large, but the promotion company must be profitable to operate the competition.
At this time, when the three parties have an uneven distribution of benefits, generally speaking, this kind of dividend-sharing gambling will be adopted.
Winner takes all!
However, in this case, the fighter will be compensated a little in terms of appearance fee!
to improve the guaranteed return and avoid risks.
And Tim Simpson heard the meaning of Hoya's words, he looked at Dana White and said: "Dana, if you can't give us enough of the allocated share, then you need to increase the guaranteed appearance fee for both of us!" ”
In fact, just as Hoya finished speaking, Dana Bai reacted.
This bastard is going to suck blood out of him!
In the face of Simpson's question, Dana White forced a smile and said: "Connor just lost the game, and the appearance fee should not be increased!" ”
Simpson shook his head and said, "No, Dana, you're not right, you're not facing Connor, who just lost the fight, it's Connor, who just set a UFCPV sales record!" In this game, if you can't give enough guaranteed share, then Connor's appearance fee will at least exceed 15 million US dollars! ”
Hoya also helped: "Dana, either you maintain the PPV share of both of us, or you need to compensate in terms of appearance fees!" If Connor and Shaw are both unhappy with you, the impact on the UFC is very bad now, with the influence of both of them. At the very least, Shaw will get $13 million in appearance fees! ”
Huo Ya knows very well that no matter what, it is impossible for Xiao Yong's appearance fee to exceed Connor's now.
That's for sure.
But the other party asked for fifteen million, and he asked for thirteen million, and there was nothing wrong with it!
Dana White was furious!
You know, these two guys are more than 20 million dollars in one mouth.
But he knows that being angry won't solve anything!
He figured it out.
Based on the two-person race, two million copies of PPV were sold.
In total, the UFC's revenue will be about $110 million.
He took 15 percent of the money, which is about 15 million US dollars.
In other words, if the PPV sales exceed two million copies, in fact, for him, it is still profitable.
It's just that he has to consider another problem, which is the price of increasing the appearance fee!
Does Connor make less money? And not less!
But his appearance fee, very low!
This was done intentionally by Dana White.
The reason is also very simple, the appearance fee, unlike the PPV share, can be seen and touched by all fighters.
To put it simply, before Connor, the UFC was able to get hundreds of thousands of appearance fees, which were already considered high wages.
But after Connor's appearance fee reached three million, more and more fighters began to approach one million appearance fees.
As for Kitty Hawk, because of the game against Connor, his appearance fee reached two million dollars.
This is the final consequence of a person's appearance fee increase.
Everybody will be labeling that appearance fee.
Raised the appearance fee of the two to tens of millions of dollars all at once?
This is something that Dana White is not willing to do.
And the appearance fee that is raised will not be able to go down.
“FUCK!”
Dana Bai scolded in his heart.
Then he said: "Connor's appearance fee, I can give 8 million US dollars, and Xiao Yong, I can give 600 million, no matter how high it is, it is impossible, if you are willing, then agree to the game!" If you don't want to, then don't talk about it, as for the 55% PPV share, you decide for yourself whether to bet or not, I won't care. ”
Dana White is not a vegetarian either, and he is not too interested in this game.
In his opinion, Connor currently gets an appearance fee of eight million, which is barely okay.
As for Xiao Yong, he can also give six million, as for the previous floating contract.
That's the case, to put it bluntly, when the economic value brought by an employee completely exceeds his salary range, it is normal to break the contract and raise the salary.
The current Xiao Yong, whether it is in PPV sales or in China, has a high commercial value!
Even after the last game, there have been many voices from the outside world questioning Xiao Yong's appearance fee.
Seeing that the commercial value brought by Xiao Yong is getting bigger and bigger, Dana Bai will not be stingy to give him a matching appearance fee for Xiao Yong's current value.
The total share of the appearance fee of the two is about 10 million.
He's still more acceptable.
Simpson looked at Hoya, and the two exchanged glances, and then they said yes.
After all, MMA is not as good as boxing, and in terms of basic appearance fees, it is impossible to eat a fat man in one bite.
After getting the appearance fee, the two began to calculate the share of PPV.
This is the big one!
The Simpsons, in particular, are a little less than Connor's previous share.
Simpson looked at Hoya and said in a deep voice: "The share you proposed is impossible for Connor to agree, the basic share, Connor will take thirty percent, Shaw will take ten percent, and the remaining fifteen percent can be used as a reward for the winner." Connor is the UFC's biggest star. ”
Every broker will strive for the best interests of their side.
In this game, the bottom line of Dana White's willingness to give is only these.
If you want to make the game happen, you have to accept it.
Although there is compensation in terms of appearance fees, both of them know that they must get more PPV shares in order to make more money.
But here in Hoya, thirty percent, compared to ten percent?
He won't say yes until his brain is pumping!
So, Hoya and Simpson engaged in a verbal exchange.
On the other hand, Xiao Yong started a live broadcast in China.
This live broadcast immediately poured into a large number of viewers, saying everything.
"Yuko, when are you and Yasuko competing?"
"What do you think of Gazi saying you're just like him?"
"You were the first in the world when you were numb."
"Many shopping malls in China are out of stock, can you make up for it, the cold star champagne scalpers have been fried to 20,000 bottles."
Looking at the questions one by one, Xiao Yong laughed.
"Me, this live broadcast is just to chat with everyone, thank you very much for your continued support."
"As for the match with Yasuko? I don't know yet, it's already talking, and if it talks, it will definitely fight. ”
"When was the number one in the world? Let's see when Habib can play. ”
Xiao Yong answered some questions.
As for Gazi, Xiao Yongti didn't mention it, and when he got to this point, he couldn't say anything about some people, and if he did, he would give others the opportunity to make a profit.
Soon, the audience asked new questions.
"Can you bring some drinks?"
"That's right, selling wine, can you do something serious?"
"You don't sell alcohol, are you sorry for your name as a brave son?"
"I'm relieved to buy wine from you."
Xiao Yong is also very helpless about this, Hanxing's sales are really unexpectedly strong.
And because of its own process and cost, it can only focus on the mid-to-high-end market, and the price is not cheap.
But even so, it was still sold out.
"To tell you the truth, Hanxing Champagne is really not available now, the wine has to use the most ripe white grapes as the main ingredient, there are strict quality restrictions, whether it is the grape variety, or the sweetness is required, at the beginning of the suitable raw materials are few, so the output is less, but the grapes in our own industrial base have come down, and when they are produced, they should be able to be sold."
Xiao Yong never expected that he would be urged to bring the goods.
But he really couldn't bring it out.
Not to mention him, Lao Xiao also has many relatives and friends over there who want him to get some wine.
But Lao Xiao basically gave away Ash Valley whiskey.
Although people in Xiao Jianguo's era generally valued feelings, he knew the degree.
Seeing that Xiao Yong didn't bring the goods, everyone turned on the application mode!
"Mr. Xiao, I am twenty-four this year, and I want to go to work in your factory, when will I recruit people."
"Yes, the gift box issued by your winery during the Mid-Autumn Festival is better than Tesla, envy."
"It's not it, there is also a cold star in the tasting pack, I am so envious."
The treatment of Shanhe Liquor is really first-class in China.
In fact, with the big sales of wine, Xiao Jianguo was no longer dissatisfied with the treatment that Xiao Yong had set at the beginning.
The Mid-Autumn Festival gift boxes were prepared by his personal order.
At first, he was afraid that Xiao Yong would lose money, but after making money, Xiao Jianguo still agreed with Xiao Yong doing this.
In this regard, Xiao Yong smiled: "Let's see, if the wine business is good, it should still expand, right?" When the time comes, I'll get fifty places and draw a lottery in the live broadcast room. ”
Now that the wine of Shanhe Liquor is selling better and better, Xiao Yong has also begun to think about the possibility of adding new products or production lines.
After all, he still has seven kinds of wine recipes in his hands.
When the time comes, we will definitely recruit people.
He's chatting live.
On the other hand, Hoya and Simpson also negotiated and came to a conclusion!
Xiao Yong gets 15 percent of the guaranteed share, while Connor gets 20 percent.
The remaining 20 percent is a bet between the two sides.
It's up to the winner to get it!