Chapter 372 Turin Automobile Factory

Turin is one of Italy's most important industrial cities, with excellent steel and military manufacturing.

Of course, Turin is also a city with a sweet taste, and one-third of Italy's chocolate is produced in and around Turin, so it is also known as the sweetest place in Italy.

Giovanni Agnelli also felt the sweetness, today is an important day. It's about Giovanni Agnelli's business with his friends, and it's not going to be sloppy.

"Everybody worked hard to clean up the factory."

The factory that Giovanni Agnelli is talking about looks very shabby. In a small, abandoned warehouse turned production workshop, eight people, including Giovanni Agnelli, are trying to make the messy workshop look better.

Of course, the most striking thing in the workshop is a semi-finished car in the middle. Judging by the pristine condition of this car, which is full of percussion marks, this is definitely a 100% hand-built car.

Of course, this is also the pride of Giovanni Agnelli, not everyone can produce five cars a year (in 1895, Giovanni Agnelli sold five cars to Baron Ceides and his friends, and the previous year his factory had almost closed down).

Look at those who are as ambitious as themselves, and after creating their own car factories, many of them produce one or two cars and then go out of business, and even one car closes down before it can be completed. In Turin alone, Agnelli knew of several.

So for the vast majority of car producers, survival is the top priority.

Of course, Agnelli can be regarded as surviving, but if he wants to live better, his small factory needs more capital and technical help.

And this time the one who needs to be received is the big man who can bring him the skills and funds he needs.

If Morales knew that others called himself a big man, he would probably wake up laughing when he dreamed, because he had seen what a real big man looked like.

And he, a manager of an investment bank, is not qualified to use this title.

Of course, for those workshop-style car factories, he Morales does deserve to be called a big man.

"Squeak~"

A car stopped in front of his factory, and Morales picked up his top hat and got out of the car.

"Hello, Your Excellency Morales, welcome to the Brother Automobile Factory."

Giovanni Agnelli greeted Morales as he got out of the car with a sincere smile on his face.

"Monsieur Agnelli, take me to your factory now."

As a manager in an investment bank, Morales was too precious to waste his time and asked to visit the production floor.

"Okay Mr. Morales, please come here."

Faced with the request of a possible big financier, how could Agnelli refuse, and led him directly to the factory floor of the note.

Along the way, Agnelli took the opportunity to introduce his factory. "Monsieur Morales, our brother car factory is definitely the most powerful factory in Turin (there are only three in total). At present, our factory has eight senior automobile manufacturing personnel, with an average experience of 7 years and 2 months, and our factory not only has good personnel, but also has their own abilities. ”

"This is Burr, proficient in blacksmithing, with ten years of blacksmithing experience."

"This is Roland, and he is proficient in ......"

Giovanni Agnelli introduced the other seven people one by one, and in his mouth, his own car factory is a hidden dragon and a crouching tiger, waiting to soar into the sky.

Of course, none of these introductions are as good as the introduction of the product, and I saw Agnelli pointing to the semi-finished car road.

"This is a car built for Lord Garret, the Type 07 car, which has a Type 3 petrol engine from the Milan Power Institute, which provides up to 32 horsepower. We also use 15cm wide tyres for better grip, and we use spring suspension to allow the car to run at speeds of up to 60 km/h without too many bumps."

Giovanni Agnelli introduced that Morales didn't pay much attention to it, and he listened too much to such introductions. Which factory owner didn't talk about his factory blowing up the sky, but unfortunately he didn't focus on this aspect.

"Mr. Agnelli, how much does your car cost?"

Faced with the sudden question of the financier, Giovanni Agnelli immediately replied. "This Type 07 uses a lot of new technology, so we sell it for 28,000 lila. However, our car factory is planning to expand its operations so that it will reduce costs, and maybe in two years, the price of cars will be reduced to less than 20,000 lire. ”

Giovanni Agnelli also has his own confidence in saying this, although the cars are now handmade, but he can unify the models that everyone likes, and then purchase and build them in a centralized manner, which will reduce a lot of time and costs.

Hearing this, Morales asked.

"Mr. Giovanni Agnelli, what do you think is the most important thing in the next ten years of automotive development, and what should your factory do?"

Giovanni Agnelli was stunned when he heard this, this big money owner didn't play cards according to common sense at all, how could he ask this as soon as he came?

However, when facing the other party's waiting eyes, Giovanni Agnelli knew that this question was quite difficult, it was a test of his vision, so he pondered.

And Morales waited silently on the sidelines, and did not rush him.

After thinking for nearly ten minutes, almost making people think that he was asleep, Agnelli spoke up.

"In the next 10 years, I think performance is important, but if you want to grow, then the price factor is the key. At present, car buyers in various countries are aristocrats or wealthy people, which is not conducive to the promotion of automobiles. I think cars need to be affordable for ordinary people, and of course this may not be possible in ten years. But we can get the middle class to buy cars first, and then my factory needs to figure out a way at that. ”

Giovanni Agnelli's eyes grew brighter and brighter as he spoke, as he felt like he saw the future of the car.

"First of all, in terms of the price of cars, the current income of the middle class will not be considered for cars with tens of thousands of miles. It's too expensive and they don't have that much financial resources, so we need to think about reducing the price of the car to thousands of lira. And if you want to reduce the car to thousands of lira, then first of all, we can't build it by hand in a workshop. The parts of the car must be made by machine, we first choose one or two models that everyone likes, and then use them as templates in turn to create a standardized car, yes, a standardized car. ”

"Standard processes, standard specifications, and standard processes. This will certainly bring down the price of automobiles, even below 5,000 lira. ”

Giovanni Agnelli said with an excited face, as if he had been enlightened by God.

"Bang Bang!"

When Giovanni Agnelli finished speaking, Morales on the side applauded, as did the other seven employees.

"Wonderful, very wonderful, I haven't heard such a wonderful speech in a long time."

Morales said with a smile on his face. "Congratulations to you, Mr. Giovanni Agnelli, for convincing me. Don't worry about the investment, it will take a few days, I hope you don't get me wrong, this is because the funds approved to you all need to be approved, and I only have the qualifications to approve up to 200,000 lira. ”

Morales's words made the others unusually happy, but Giovanni Agnelli was much calmer, only to see him smile slightly. "That's troublesome Your Excellency."

It's not that Giovanni Agnelli is unhappy, but that he feels that after mastering the wealth code, Giovanni Agnelli has become more confident in the car factory he founded, so the money is no longer a problem.

"You're welcome."

Morales then chatted with Agnelli for a long time, and it was clear that after that baptism, Morales had a lot more respect for him.

But time passed quickly, and it wasn't long before the sun was close to setting. Morales walked out of the workshop, glanced at the sign posted outside, and said to Agnelli, who saw him off. "This brother car factory is not grand enough, I think it can be named after Turin."

"Turin car factory?"

Giovanni Agnelli savored the name in his mouth.

"Thank you for your advice, I'll consider it carefully."