Ten Years of Rebirth Chapter 110 The Sprout of the Mobile Game Market (for the alliance leader "Amber River Zhangren" plus the fifth update)

Chapter 110 The Sprout of the Mobile Game Market (Add the Fifth Update to the Alliance Leader "Amber River Zhang")

Chapter 110 The Sprout of the Mobile Game Market (Add the Fifth Update to the Alliance Leader "Amber River Zhang")

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"Let's first figure out a problem, that is, the difference between mobile games and terminal games." Xu Xing raised a quick stick to look at Li Zhibin and asked, "Do you know how many people in the world and in China have computers or can use computers?" ”

Li Zhibin shook his head, looked at Yao Yuanyuan again, and then the latter also shook his head, but still said tentatively: "The world is not clear, but there are probably hundreds of millions of people in China, right?" ”

"Hmm." Xu Xing nodded, "The current number of Internet users in China is about 500 million, which is already the largest in the world, and among them, excluding light users and other non-game users, the number of people who actually play terminal games is probably only tens of millions." ”

"If you exclude players who only prostitute piracy for nothing and don't spend money, then the number of people who actually pay for the game may only be a few million."

"And among these millions, most of them are also pirated and genuine mixed play, and those who really fully support genuine games may only have a pitiful dozen or two hundred thousand."

"This is also the reason why the buyout system of games was lonely at the beginning, and the rise of free in-app terminal games in China."

Li Zhibin nodded when he listened, but he still couldn't help asking, "But what does this have to do with our game?" ”

"Don't worry." Xu Xing glanced at him and continued to ask, "Then let me ask you again, what is the root cause behind the outbreak of domestic terminal games?" ”

"I know this!" Yao Yuanyuan, who was next to him, suddenly lit up his eyes, raised his hand and said, "My mother told me!" The rise of terminal games has a lot to do with the gradual popularity of Internet cafes at the beginning of the century! Everyone has a computer to play, and only the terminal game can have players. ”

"Well, but you can look deeper." Xu Xing bowed his head and added, "The deeper reason behind this is that our country has laid a more complete infrastructure to ensure Internet coverage, coupled with the rapid expansion of Internet cafes, which has rapidly increased the number of Internet users in China." ”

"At this time, it should be noted that it is the computer equipment that carries the terminal game, and the mobile phone that carries the mobile game."

"So the next question, what is the current number of smart touch screen mobile phones in China?"

This time, Xu Xing directly asked and answered himself: "It's about one to two hundred million." ”

"In fact, this year's computer shipments have begun to decline, but mobile phone shipments continue to increase."

"You know, there are a total of 1.3 billion people in China, and although it is impossible for everyone to buy a computer, it is entirely possible for everyone to have a mobile phone."

Hearing this, Li Zhibin understood a little: "No wonder we want to make mobile games, so in the future, there will be more people who can play mobile games than those who play computers?" ”

"That's for sure, sooner or later."

"So what does this have to do with us sending the game abroad?" Li Zhibin is still entangled in this point, since the prospects of the domestic mobile game market are so good, why bother to compete with more mature foreign competitors?

Xu Xing glanced at him, and then said: "Because the domestic market is still developing, although it seems that the number of people is huge, in fact, there are very few people who are willing to pay for the game. ”

"In the absence of any fame and any publicity channels, in the domestic game market environment, it is difficult for our small studio to have a chance to stand out."

"On the contrary, abroad, especially the United States, although the game competition is relatively fierce, but that is only for the terminal game market, in the mobile game market, everyone is still on the same starting line, and no manufacturer can occupy an absolute dominant position."

In fact, there is another point that Xu Xing did not say is that piracy is rampant in China at present, and the paid buyout system does not have much room for survival for a small workshop like them.

Especially a mobile game like Fruit Assassin,It's relatively simple to crack,Once you confirm the paid buyout, it's a little more popular.,It's estimated that a variety of free cracked versions will soon appear on the market.。

Relatively speaking, the ecology of Lao Mei at this time is relatively healthy in this regard.

And this point is quite familiar to Yao Yuanyuan, who has been in the Internet café for a long time: "In this way, it is indeed better to go abroad first, otherwise as soon as you upload this game, you will be able to find pirated resources on the Internet the next day, and even many Internet cafes directly provide those pirated games." ”

"Then won't it be difficult for us to send the game abroad in the future?" Li Zhibin was reluctantly persuaded by Xu Xing, so he asked another question, obviously a little worried about the fact that their studio made a game but couldn't put it on the shelves in China.

"You can export it first, and then turn it to domestic sales." Xu Xing glanced at him, laughed twice, and didn't know whether it was sarcasm or sighing in his tone, "Think about it, an unknown studio in China, with only a small team of five people, has made a popular mobile game Fruit Assassin in North America, and the youngest member of it is only 18 years old!" ”

"And then blow the light of some domestic mobile games, fight for the people of China, the game goes to sea and so on, do you think the fruit assassin will sell better?"

"At least it's better than we directly put it on the shelves in China, right?"

Hearing Xu Xing say this, Li Zhibin was suddenly a little dumbfounded, he never thought that there was such a strange routine.

But if you listen carefully, it is really Xu Xing's style to step on a horse.

It's pretty cheap.

But when he thought about it again, when the title of "The Light of Domestic Mobile Games" appeared in his mind, he suddenly felt very emotional.

But the crux of the matter is, how can Xu Xing ensure that the fruit assassins in their studio can achieve very good results in the foreign market?

Otherwise, if you just sell a little share outside, you will run back to China to promote the light of domestic mobile games, and if the lies are exposed again, it will not be a glory for glory, but a loss of face, and you will even be beaten and scolded as a lost dog.

Therefore, although Xu Xing gave him a lot of popular science, when he thought that this game was only made by Xu Xing and a few of them in just one or two months, Li Zhibin still felt a little unreliable.

At least to the extent of "the light of domestic mobile games", it is still unrealistic.

However, Li Zhibin now believes that relying on this fruit assassin, at least Xu Xing should be able to earn back the cost of the early investment.

After all, it's a game that can make him addicted to it for a while, and no matter how bad the results are, they shouldn't be much worse.

"Alas, it would be enough to recover the cost and make a little more money, so let's not be too ambitious." Li Zhibin said to Xu Xing with relief, "I was afraid that you wouldn't be able to recover the cost before." ”

"It's not your money that's spent." Xu Xing patted him on the shoulder and said, "But I have a chance here, if I can make a little more money in publicity now, then I can have a little more hope, do you think you are interested in investing a little?" ”

"." When Li Zhibin heard this, he hurriedly waved his hand, "I have a total of pocket money, and you still want to beat my idea?" ”

"I can invest, can I take shares?" Yao Yuanyuan raised his hand happily and asked, feeling that this matter was very interesting.

"Don't, my brother just gave him a chance, you forget it." Xu Xing raised his hand and declined, "That's it, everything will be said after the game is on the shelves." ”

Yao Yuanyuan pouted dissatisfiedly: "I'm also supporting you, I'm not worried about losing money to you." ”

"You are a little rich woman, of course you are not afraid of losing money." Xu Xing patted his ass and got up after eating, "I'm still busy fixing bugs, and I'm trying to get the game on the shelves before school starts." ”

Yan Chi Vinegar saw that he was about to start work, and quickly cleaned up the rest of the meal, then got up and sat back in front of the computer, and soon entered the working state.

Yao Yuanyuan looked at the backs of these two people working seriously, sighed faintly, then glanced at Li Zhibin next to him, suddenly rolled his eyes, and said quietly: "Eh, I'll lend you the money, and then you go to invest in his game, how about it?" ”

When Li Zhibin heard this, he quickly shook his head and waved his hand to refuse: "This is not good, if you lose money, I will not be able to pay you back." ”

"You don't have to pay it back if you lose."

"That's even worse!" Li Zhibin still has a bottom line, and Xu Xing is not really short of money, so after thinking about it, he still thinks it's over.

Yao Yuanyuan was a little depressed after being rejected, and directly asked Yan Chi Vinegar to give her a beta version of Fruit Assassin, and finally sat on the bed and played.

And at this moment, Xu Xing's mobile phone rang.

It's Xu Niannian's call.

"Hello?"

"Hey! Xu Xing! Xu Niannian's voice was a little anxious, "Your parents are arguing!" I don't know what's going on, Uncle broke the TV! ”

Hearing this, Xu Xing's heart skipped a beat.

Memories of the past came flooding back to me.

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