July 5th!

The shady area in front of the Yuwa company building has already set up a stage and many seats and tables.

There are only twenty minutes left until the press conference and new product presentation at 10 o'clock in the morning.

At this time, Zhou Zhen was hiding in the company's hall with the company's employees.

This time, the press conference of the full-screen concept machine was first held on a stage built outside the company building.

After the press conference, the technology media and representatives of various manufacturers who participated in the press conference can come to the company's internal hall.

In the hall inside the company, there are a total of 16 booths, and on top of these 16 booths are 32 full-screen concept machines.

At that time, the guests who participated in this press conference can come to the hall after the press conference to actually experience the magic of the full-screen concept machine.

"Lao Zhou, it seems that there are not many people coming this time, and the seats we prepared are only less than 1/3 full now!"

Liu Peng hurriedly walked into the hall from the outside, looked at Zhou Zhen who was tidying up his clothes, and said to Zhou Zhen with a worried face.

In order to be able to make this press conference receive more attention from the media.

A total of 18 leading mobile phone manufacturers and more than 60 media outlets have sent invitations.

However, judging from the number of people present, the number of people willing to come to the press conference is still in the minority.

After all, although Rouyu Company is a rising star in the screen industry, it is an unknown person in the entire technology circle.

Nearly 1/3 of the invitees are willing to attend this press conference, which is more than half of Zhou Zhen's success.

"That's not bad when there are so many people! Send someone to check the live broadcast equipment and the big screen behind the stage, this press conference is a once-in-a-lifetime opportunity for our company! ”

Zhou Zhen comforted the people beside him, and at the same time arranged for everyone to make all the preparations and wait for the official convening of the press conference.

At this time, everyone in the company hall was anxiously preparing, but the guest seats outside the company were relatively deserted.

After all, a hundred chairs were prepared, and now there are thirty full seats.

Although the guests are small, the quality is not low at all.

Yu Dazui of the consumer business department of Juchang!

Rebus, the founder of the rice company, and Lin Wenwu, the number two person.

Shen Cong, deputy general manager of the blue factory, and head of supply chain.

Li Nan, one of the Three Musketeers of the Berry Clan.

Editor-in-chief of China Mobile Network, deputy editor-in-chief of Sina Weibo Technology Edition......

The quality of the guests who came to the press conference this time was not low, and it can even be described as "luxurious".

The guests who came to the scene were sitting in their seats at this time and chatting.

The executives of the various mobile phone brands present are basically acquaintances.

Although the mobile phone manufacturers are now fighting very the surface, they don't have too many grievances in private, but they can sit together and talk eloquently.

The time also reached ten o'clock, and as Zhou Zhen slowly walked onto the stage, the press conference at this time was officially announced.

"Welcome to the press conference held by Rou Yu this time!"

"I'm the person in charge of Rouyu Company, Zhou Zhen!"

Zhou Zhen slowly walked onto the stage and greeted the guests in the audience.

Although Zhou Zhen is relaxed on the surface, he is still a little nervous in his heart.

Especially under the stage, there are some bigwigs in the science and technology circle that Zhou Zhen once couldn't touch.

As Zhou Zhen finished speaking, there was also a round of applause under the stage.

After making the opening remarks, Zhou Zhen decided to cut this press conference directly to the point.

"Full screen! NEW CONCEPT! ”

As Zhou Zhen began to speak, the theme of this press conference appeared on the stage screen behind him.

A new concept of full screen!

The guests under the stage were also interested in looking at the six big characters on the screen.

Full screen, coupled with the picture on the front of the concept machine released on the stage this time, many guests in the technology industry can also guess what.

And the expressions of Rebus and Lin Wenwu, who were sitting at the front, were even more complicated.

Rush to serve!!

At this time, these two words kept coming to Rebus's mind.

But now he feels a little powerless, after all, the MIX plan is too secretive, even if the MIX concept machine has already been produced.

But with the theme of this press conference emerging, the first full screen can no longer be bound to MIX.

"What is a full screen?"

"It's both a concept and a hardware technology revolution!"

Zhou Zhen stood on the stage and excitedly explained the concept of full screen to many guests.

From the Cop packaging technology of the mobile phone screen to the mobile phone handset, many components are hidden or canceled for the full screen.

In terms of hardware, Zhou Zhen's introduction is very simple.

It's relatively difficult to get these things out of your mouth.

But fortunately, this time the company has produced the corresponding full-screen concept machine, and when the time comes, you can use the full-screen concept machine to introduce the innovation of full-screen hardware in detail.

In addition to hardware, the overall software adaptation is the top priority of the full screen concept!

"Cancel the physical buttons, replace the physical buttons with virtual buttons, and replace the corresponding key operations with the corresponding full-screen gestures!"

"Replacing the 16:9 aspect ratio with 18:9 is a deep change at the system level, resulting in a 27% increase in the amount of information that the screen can provide!"

"Reduce the components on the front screen of the mobile phone, so that the screen ratio of the front of the mobile phone has been greatly improved, so as to improve the integration of the mobile phone!"

With Zhou Zhen's continuous explanation, everyone present slowly turned from shock to horror.

When Zhou Zhen first proposed the concept of full screen at the press conference, most of the technology bigwigs felt that Zhou Zhen's so-called full screen concept was a new concept that was still being explored.

However, with Zhou Zhen's continuous explanation, and with the demonstration of the corresponding full-screen mobile phone system interface played on the screen behind him, everyone realized that their ideas were very wrong.

This time, Zhou Zhen not only provided the concept of a full screen, but also made systematic improvements on this basis.

Whether it is the redesign of the hardware or the adaptation of the software, it is a sight to behold to the people present.

Especially after the gesture operation of the full screen was played on the stage screen, everyone present affirmed the feasibility of the future development of the full screen.

"Yuwa Company ......"

To be honest, Rebus was originally a little dissatisfied with the other party snatching his own full-screen starter.

However, as Zhou Zhen continued to explain, he also understood the gap between the two.

Although the MIX project can also realize the concept of full screen, it only realizes the full screen of the corresponding hardware.

In terms of software adaptation, the Rice team wanted to simply replace physical buttons with virtual buttons.

And now the concept of full screen launched by Royole is a real systematic introduction to the full screen.

Especially on the full-screen gesture TV, Rebus's eyes lit up.

The virtual buttons have been eliminated, which further improves the actual control range of the screen on the front of the mobile phone, and also makes the operation of the mobile phone easier.

In the real sense, let the phone get rid of the buttons, so that a screen is a mobile phone.

Truly! Zhou Zhen came from later generations, and the concept of full screen at that time had basically been systematically formed.

MIX did put forward the concept of full screen, but it was only a concept at the hardware level.

With the Google system shifting the mainstream application from 16:9 to 18:9, when the MIUI10 system brought the full screen gesture to the mobile phone, the full screen was truly perfected, and began to be popularized on a large scale in the entire industry.

The concept of full screen brought by Zhou Zhen this time, although it is only a concept now, but in Zhou Zhen's heart, this is already a mature theory that has completely passed the verification of time.