The cooperation between Roupa and Berry is quite smooth.

Huang Zhang was also very enthusiastic about this cooperation, and even expressed his willingness to let his company's software team and Roupai work together to optimize the first model of Roupa.

The attitude of the berry family made Zhou Zhen also feel very excited.

You must know that the processor chip on the first model launched by your company this time is the Hallo G98H co-designed with MediaTek.

The adaptation and tuning of MediaTek's processor chips is currently the most difficult existence among processor chips in the entire industry.

But in the eyes of the Berry family, the tuning of the MediaTek processor chip is a very simple and easy thing.

After all, the MediaTek X10 and X20 processors, which were originally known as "one core is difficult, and nine cores are watching", have been tamed by the Berry family.

Like tuning other MediaTek processor chips is simply trivial.

It can be said that the decline of the berry family stems from the strength of the berry family.

You must know that the original Berry family is not weaker than the current four major manufacturers in the entire mobile phone industry.

It's just that the development of Berry was too smooth at that time, and it was unwilling to compromise with Paste Tong in some patents, which eventually led to the hardware supply interruption of Berry Clan by Paste Tong and the supply chain manufacturers closely related to Paste Tong.

This makes the booming Berry have to use MediaTek's processor chips.

The MediaTek processor chip is too radical in design, and the scheduling performance of its own chip is not very good, resulting in the use experience being complained by most users.

In addition, as an old rival of the Berry Family, the rice company often adds to the blockage of the Berry Family.

The Berry family used MediaTek's model on the front foot of the 2,000-yuan price point, and it didn't take long for Rice to use the same chip on Redmi.

This directly shattered the reputation of MediaTek and Berry.

In addition to the above reasons, the market economy is also one of the important reasons that limit the development of berry people.

Berry offended the anointment, so they had to find another way to choose a relatively expensive supply chain system with poor product quality.

This situation can only make the berry family have two results, one is that the cost of the product produced is too high, resulting in too high pricing, and the other result is that the product quality is not good.

Of course, this is only the result from the perspective of the product.

From the company's point of view, Berry and this year's rice company are basically at the same starting line.

It's just that the rice company relies on the advantages of Internet marketing and Rebus's sufficient connections.

As a result, the rice company is far higher than other companies in terms of publicity, and at the same time, it has accumulated more funds by relying on Rebus's connections, thus expanding the production line and production capacity of the product.

Although Berry was on par with the rice company at that time, because Berry refused all investment at that time, there was not enough money to expand the production capacity of the product.

In the end, we can only watch the market share being carved up by other manufacturers, and finally fall to the point of small factories.

It is also a pity that the berry family has fallen to such a point.

"In the future, if you have a chance, let's support the berry people more!"

Zhou Zhen left the Berry Family under Huang Zhang's farewell, and his perception of the Berry Company has also improved.

Of course, when I can help each other more in the future, I still want to help them.

A week after leaving the Berry Clan, Zhou Zhen received a call from Yu Dazui.

Yu Dazui on the other end of the phone told Zhou Zhen a good news.

The senior management of the chrysanthemum factory agreed to this cooperation with the Roupai company, and was willing to lend the system to the Roupai company.

It's just that the conditions of the chrysanthemum factory have changed to a certain extent this time.

Million! Don't want the chrysanthemum factory!

Of course, the so-called don't want of the chrysanthemum factory is not a simple don't, but locks its eyes on other conditions.

With a five-fifty split of store and system advertising, the chrysanthemum factory directly proposed a six-four split.

Chrysanthemum factory sixty percent! Soft faction forty percent!

Obviously, Juchang is looking at the big numbers of software and advertising shares.

It is important to know that in addition to getting money from users, a mobile phone can also get money from many fields such as corresponding software advertising.

The main source of income for the mobile phone products of the rice company, which has always been known for its cost performance, is a series of revenues such as advertising.

There are even times when advertising revenue exceeds the net profit of the phone's hardware.

Generally, when a company launches a mobile phone, the mobile phone will come with some pre-installed APPs accordingly.

Among them, there are some corresponding apps of mobile phone manufacturers, such as app stores and a series of manufacturers' own software for reading video music.

The software that comes with these manufacturers also comes with ads, and some software such as video and music also need to open a paid VIP if you want to use the software.

These self-branded apps can bring some revenue to the mobile phone manufacturers themselves.

In addition to these applications, there are some third-party applications, and there are more than a dozen of these pre-installed applications, and there are more than two dozen of them.

And if you want to pre-install these apps on your phone, the company behind the app manufacturer needs to pay the phone brand.

And the fast sound of Yuzhen Company behind Zhou Zhen is for publicity, and pays for the pre-installed applications of new machines from various manufacturers.

Basically, the pre-installation cost of an application is basically forty or fifty million a year, and even the pre-installation cost of chrysanthemum factories and rice is higher.

The pre-installation cost of the rice company basically reached nearly 60 million a year, and the cost of the chrysanthemum factory came to 80 million a year due to the market share of the product.

However, after Zhou Zhen joined Rice, the rice company directly exempted Zhou Zhen from advertising fees for two years.

And the chrysanthemum factory also cooperated with Rouyu Company to set up a factory to produce screens, and also gave a seven-fold fee reduction.

However, from the pre-installed application of the mobile phone, you can get about 30 yuan by selling a mobile phone.

In addition to the revenue from pre-installed apps on mobile phones, advertising is also a big part of the revenue.

Take Rice mobile phones as an example, basically each activated device can generate nearly one or two hundred advertising dollars for Rice every year.

Although other companies are not as frustrated as rice companies in advertising, the advertising fee for each mobile phone can earn at least 100 yuan a year.

In addition to advertising fees, there are also pit fees for the ranking position of the app store, advertising costs for the app store, and the revenue generated by the app after downloading it from exclusive channels.

To sum up, these income companies, a company's mobile phone products can basically earn nearly 300 yuan a year from a mobile phone, and even rice companies can sometimes earn 400 yuan.

The cost of these benefits is less than 100 yuan, and the net profit brought by the software level is basically more than 200 yuan.

At present, the frequency of domestic users changing phones is basically 2.4 years each time, which also allows the benefits brought by mobile phones to last for a long time.

The chrysanthemum factory turned five or five into six or four shares, but in fact, the income far exceeded the three million Baimen stickers.

If Roupai is equipped with EMUI system, the annual net profit of a mobile phone at the software level is basically about 200 yuan.

The "six-four-share" plan has nearly 20 yuan more than the "five-five-share plan".

This also means that the company only needs to sell 150,000 mobile phones every year, and the chrysanthemum factory's plan is not a loss.

Is 150,000 hard? Maybe it's a bit difficult for a new company.

But Yu Dazui and most of the senior executives of the chrysanthemum factory believed in Zhou Zhen's ability.

Even if the new Roupai machine does not cause a sensation in the market after its release, the chrysanthemum factory can also help Roupai increase sales by secretly publicizing.

I have reached an agreement with the berry family, do you want to continue to cooperate with the chrysanthemum factory?

Zhou Zhen chose to cooperate with the chrysanthemum factory without the slightest hesitation.

Roupai is now a small transparent in the entire technology circle, and in the eyes of the public, they have never even heard of the brand Roupai.

The best way for a new brand to rise and become known to consumers is to take advantage of it.

Leverage the word-of-mouth and brand influence of others to attract users for your brand.

There are two most common ways to take advantage of the situation.

The most common is to touch porcelain, small brands or corresponding weak brands to complain about the relative advantage of the brand, so as to obtain the corresponding popularity to enhance the brand influence.

In this way, Zhou Zhen's former owner Rice and the early chrysanthemum factory sub-brand Glory have done it, and even the future rice company has used it as the main Internet marketing method.

But one thing to say, this is a very cheap and most effective form of propaganda.

The only flaw in this kind of publicity is probably only to ruin the reputation of the weak party's brand.