Magic City, Haowei Company.

Zhou Zhen was leading the negotiation team at this time and wanted to have more in-depth exchanges and cooperation with Haowei Company.

None of today's high-end flagship phones can bypass the competition of image photography.

Multi-lens, multi-focal, outsole, high pixels!

This is the main competition in the mobile phone industry in terms of sensors in the future.

In terms of hardware, the image performance of the mobile phone mainly relies on the image sensor of the mobile phone, which is commonly known as the mobile phone camera.

In addition, the ISP and NSP of the mobile phone processor are also the hardware configuration that determines the performance of the mobile phone.

In addition to the hardware comparison, the software imaging algorithm of the mobile phone is also important.

Different systems optimize the corresponding image algorithms according to different hardware configurations, and enhance the strength of mobile phone photography through AI algorithms and other technologies.

At present, most domestic brands compete in mobile phone image photography, mainly in hardware, especially mobile phone cameras and sensors.

After all, compared with the software algorithm of mobile phone imaging, the improvement of the hardware sensor of the mobile phone is easier and more obvious than the software algorithm.

Although the positioning of the first generation of Roupai mobile phone products is a performance flagship that is biased towards games, Zhou Zhen still wants to build Roupai into a high-end flagship brand with core competitiveness.

And what is most lacking in the generation of soft mobile phones is the image strength.

The upcoming 19 and 20 years will be the year with the biggest changes in the entire mobile phone industry.

The image photography of the entire domestic mobile phone has entered the era of high pixels, large soles, and multiple lenses.

Since 19 years, 1/2-inch sensors have become the mainstream of the industry, followed by 1/1.7 and 1/1.3-inch sensors.

Immediately after that, mobile phone image photography entered the era of high pixels, with the most basic 48 million pixels, ultra-high-definition 64 million pixels, and even more gimmicks than practical 108 million pixels.

Wide-angle main camera, ultra-wide-angle main camera, telephoto lens, portrait lens, depth-of-bokeh lens, macro lens.

There are all kinds of mobile phone lenses.

Three cameras have become the foundation, four cameras have become the selling point, and five cameras have become the selling point of the selling point.

It can be said that the changes in mobile phone images in recent years have been even greater than the changes in previous years.

And mobile phone image photography has gradually become the main means of competition in the high-end market.

In order to make the second-generation products of Roupai have a certain competitiveness on the flagship track, Zhou Zhen must make the corresponding layout in advance.

Find the corresponding manufacturer in advance to customize the corresponding outsole sensor, and face the progress of the mobile phone image photography that you want to participate in next.

Looking for sensor manufacturers to cooperate and customize the corresponding sensors is a very common thing in the mobile phone industry, especially the mobile phone industry has entered the era of large stacking of images and photos.

19 years ago, Juchang and Sony had a deep custom sensor cooperation.

After seeing the chrysanthemum factory eat the dividends of image photography, other domestic manufacturers have also begun to cooperate with the corresponding sensor manufacturers.

The three most well-known image sensor design companies in the entire mobile phone industry are Sony, Sansang, and Haowei, which Zhou Zhen is seeking cooperation with.

Needless to say, Sony is the world's most well-known image sensor design company.

He has custom-designed the rear sensors of the IMX600 and IMX700 series for Ju Factory, as well as the IMX616 front 32-million-pixel sensor that won the first place in selfies.

At the same time, Sony also designed IMX689 and IMX789 with Green Factory, and Rice Design (joint research and development?? Sony IMX989 sensor.

In addition to Sony, Sansang also has a very good strength in mobile phone image sensors, which is not weaker than the old Sony.

Sansang cooperated most closely with rice and the blue factory, customized the HMX with a big gimmick and the GN2 sensor with the outsole, and customized the GN1, GN5, GNV and other sensors for the blue factory.

Compared with Sony and Sansang, Haowei's position in the market is somewhat inferior to that of Sony and Sansang.

Compared with the other two, OmniVision's most well-known custom sensor is the OV48C sensor on the model of the 10th anniversary of the Rice phone.

Most of the image sensors designed by OmniVision are used in low-to-mid-range mobile phones.

After all, there is still a certain gap between OmniVision sensor and the other two in terms of corresponding technology, and the only advantage is its cheap price.

It can be said that OmniVision's position in the image sensor industry is simply a copy of "MediaTek".

However, compared to the other two, Omnivision is a proper technology company in Huaguo.

A few years ago, Haowei Company was just a foreign technology company on the verge of bankruptcy, and finally it was acquired by Huaguo Company and became an authentic Huaguo Technology Company.

The status is not high, and it is easier to cooperate with your own company!

The asking price will not be too high, save the corresponding cost, and spend a small amount of money to do big things.

Huaguo Technology Co., Ltd. supports domestic supply chain channels.

To sum up, Zhou Zhen chose to cooperate with Haowei to customize the corresponding high-quality outsole image sensor.

After all, Sony and Sansang generally cooperate with large manufacturers, where is the turn to get the fledgling rookie of Roupai.

And Zhou Zhen believes in the cooperation between his own company and Haowei Company.

This time, Zhou Zhen not only brought the image training team of Roupai, but also brought the designers of Yuzhen Company in charge of ISP and NSP modules.

Obviously, Zhou Zhen is not limited to the cooperation model of I give you money to produce sensors.

In-depth cooperation! Deep Femdom! Deep Optimization!

This is the main reason why Zhou Zhen brought people to Haowei Company.

The newly designed image sensor can cooperate with the chip designed by Yuzhen Semiconductor to convert sufficient and perfect optical signals into electrical signals that are more conducive to graphic imaging.

At the same time, through the imaging team of the corresponding mobile phone system, the electrical signal is specially optimized, so as to obtain better photos, realize the coordination of hardware and software, and finally bring a breakthrough in image strength.

"Strive to have a hard time with the big factory!"

Zhou Zhen once said such a paragraph to the employees of the company at the summary meeting of the first month sales of the Roupai mobile phone generation.

"When you don't become a big factory, you have to treat yourself as a big factory!"

"After becoming a big factory, we must regard Guozi Sansang as the first opponent!"

Obviously, Zhou Zhen is a very ambitious person, and even wants to replace Sansang and fruit as the top brand among high-end brands.

The senior management of Haowei company welcomes the cooperation of Roupai with both hands.

After all, before this time, the two companies had negotiated accordingly.

Roupai invested 80 million yuan and Haowei Company to set up a special image sensor project team, and at the same time, Roupai also said that it will continue to invest in the project accordingly.

The aim is to reach this collaboration so that the two companies can design better and more powerful image sensors.

The farthest company has long been in contact, and this cooperation is basically a matter of course, with the help of the relevant legal team, Roupai and Haowei have officially reached a strategic cooperation.

"In the first phase of the project, we need to work with your company to design three image sensors."

"One of them has a high-pixel sensor with a bottom of at least 1/1.7 inch, and the unit pixel area can be controlled at about 0.9um!"

"The other two are 1/1.4-inch and 1/1.3-inch high-pixel sensors, and the unit pixel area should exceed 1um!"

The first phase of the project was the design of three sensors.

1/1.7", 1/1.4", 1/1.3".

Apparently represents three different product positioning.

This is also a manifestation of the positioning of Roupai products in the future.

According to the current project time and the difficulty of the corresponding sensor design, the first sensor is estimated to be developed and designed in half a year.

The most difficult thing is the two sensors with two large soles, which is estimated to take nearly a year to be truly designed and launched.

However, Zhou Zhen believes that these three sensors will become a major advantage in the mobile phone imaging competition of Roupai in 19 and 20 years in the future.