Chapter 172: Tianxuan's Ambition
The second generation of the Roupai mobile phone series was officially launched.
However, due to the high price and the small influence of Roupai in the entire mobile phone industry, the sales volume naturally did not meet Zhou Zhen's expectations.
The second generation of Roupai mobile phones went on sale for ten minutes, and the sales volume was only 60,000 units, and the sales volume in one day was only 80,000 units.
As for the Roupai mobile phone 2Pro, the sales of the flagship product of the high-end Roupai mobile phone are even more frighteningly low, and the sales volume in ten minutes is only 7,000 units, and the sales volume in one day is only 9,000 units.
"That's not bad!"
Zhou Zhen couldn't help but comfort himself in the face of today's achievements.
It's not too bad, but it's not too good.
In Zhou Zhen's expectation, the second-generation series of Roupai mobile phones will have at least 100,000 sales, but unfortunately a day has passed, and even the number of 100,000 has not been reached.
The price is too high, coupled with the fact that the current influence of Robe in the entire mobile phone industry is too low, such an achievement can be taken for granted.
However, Zhou Zhen will not learn from the price reduction that the rice company did at the beginning.
The current pricing of the second generation of Roupai mobile phone products is very in line with the product strength of these two products.
Looking at the entire Android market, perhaps only the yet-to-be-released Mate30 series can compete with the Jolo.
As for the current second-generation Roupai mobile phone, it has the best screen in the Android camp, the most powerful processor chip, the fastest charging and the most mainstream flagship image photography.
If it is a green factory, a blue factory, it is a real generation of magic machine.
The second generation of Roupai mobile phones, although it has not made too much splash in sales, has attracted the attention of many mobile phone manufacturers.
After the two processor chips, Tianxuan 800 and Tianxuan 900, were officially commercialized, and the hardware leaders of many manufacturers also bought back the corresponding Roupai mobile phones to test the performance of the two processor chips.
However, the performance of the test has shocked many manufacturers.
The actual CPU performance of the Tianxuan 800 is nearly 8% weaker than that of the Fire Dragon 855, but it is indeed about 15% stronger than the Fire Dragon 855 in terms of GPU.
What surprises many manufacturers even more is that although the Tianxuan 800 uses the 8nm process technology, the actual overall power consumption is about 10% lower than that of the Fire Dragon 855.
This proves that this Tianxuan 800 is a more powerful processor chip than the Fire Dragon 855.
The more powerful Tianxuan 900 directly pressed the Fire Dragon 855 to the ground and rubbed it.
What surprises manufacturers even more is that the data reading speed of the flash memory and memory chip used in the second generation series of Roupai mobile phones is much faster than that of ordinary flash memory and memory.
Even the speed of flash memory is already 2.5 times faster than the current mainstream UFS2.1.
This is much faster than the recently released version of UFS3.0.
"If the reputation of the Roupai is a little bigger, the second generation of the Roupai series with the Tianxuan 800 and Tianxuan 900 will definitely become the most successful series in the Android camp!"
Even Shen Yiren, who specializes in making products in the green factory, also published his own highlights.
In Shen Yiren's view, the second-generation series of Roupai mobile phones, whether it is an ordinary version or a more high-end Pro version, are very good works with strong product power.
It's a pity that the current market position of Roupai is too low, and in the eyes of the vast majority of consumers, Roupai may be just a miscellaneous brand.
However, now Shen Yiren also has his own ideas in his heart, trying to get some Tianxuan chips from Zhou Zhen to test the water.
Of course, the downstream mobile phone manufacturers of the entire mobile phone also have certain ideas about the Tianxuan chip, and even tried to contact Zhou Zhen, trying to use Zhou Zhen's relationship to purchase a Tianxuan processor chip.
Green Factory, Blue Factory, Berry Family, ZTE, and even rice companies with a somewhat complicated relationship with Zhou Zhen also began to contact Zhou Zhen.
Tianxuan 800 and Tianxuan 900, these two chips have basically become the sweets in the eyes of many manufacturers.
"The manufacturer's bitter ointment has been around for a long time!"
It can be said that the flagship processor chips that can be used by various mobile phone brands in their flagship products are only the processor chips of the Fire Dragon 8 series.
It not only owns the fire dragon processor chip, but also has a lot of mobile phone patents and other component chiplets.
This also means that even if other manufacturers complain about the fire dragon processor chip, they dare not really turn their faces with the paste.
At that time, in the later development history of chips, because of the loss of the Kirin processor chip, the fire dragon processor chip began to gasp toothpaste for several years.
On the surface, the performance has improved a lot, but in terms of user experience, it is far inferior to the previous generation of processor chips.
And just when the fire dragon processor chip is constantly rotten, MediaTek has also begun to officially rise, and relying on the third-generation flagship chip of the MediaTek Dimensity series to officially surpass the fire dragon's contemporary flagship processor chip.
Even if MediaTek's flagship processor chip has surpassed the Fire Dragon processor chip in terms of overall performance and power consumption, the first choice of major manufacturers in flagship mobile phones is still the Fire Dragon processor chip.
Even the manufacturers did not dare to blatantly let the status of Dimensity surpass the flagship processor chip of the fire dragon.
This also shows that regular high-end flagship products are all processor chips of fire dragons, and products using Dimensity chips are either reduced or added with the suffix of "Dimensity version" behind the product.
After all, Paste Tong is more like the "father" of various manufacturers than MediaTek!
In addition to providing processor chips to various mobile phone manufacturers, it also provides a lot of chiplets such as audio, Bluetooth, wifi and some technical patents.
And if all companies really bet on MediaTek, the fate of Berry is the fate of each brand.
You don't need the latest technology!
You don't need the hardware with "paste pass" as the core!
Even overseas exports are subject to the restrictions of the plaster patent!
Berry actually had a plan to export overseas, but because the export products touched the communication technology patents of Paste Tong's overseas, they were stuck and could not attack the overseas market at all.
Therefore, various manufacturers know that MediaTek's latest flagship processor chip is much more powerful than the flagship processor chip that is rotten.
But the manufacturers really don't have the courage to really dare to turn their faces with the cream.
If the next generation of fire dragons is stronger than Dimensity, and the result is that the chip supply time is adjusted because of offending the anointment, this is something that all manufacturers dare not bet on.
Even if the next generation of chips is still an upgrade of toothpaste, relying on the status of paste, although the mobile phone manufacturers are bitter, they still have to break their teeth and swallow it.
Plaster Tong truly interprets what is the "father" of each manufacturer!
Of course, Zhou Zhen also has plans to become a "father" like Anointing.
And the Tianxuan processor chip is just the beginning of the signal.
However, because the current manufacturers are still affected by the paste, even if they want to purchase the corresponding Tianxuan processor chips from Zhou Zhen, they will not consider buying too much.
At the same time, due to the corresponding global communication patent problems, the current Tianxuan processor can only support communication links in China and parts of Europe for the time being.
This also means that some products exported to special overseas areas cannot use Tianxuan processors, and even if they use Tianxuan processors, they will be banned due to patent infringement and other reasons.
I think that one of the products of Rice's Redmi was sold in South Asia because it used a processor chip from MediaTek, and due to insufficient communication patents, it was subjected to an infringement lawsuit by Ericsson.
In the end, I had no choice but to ban the sale.
In the end, this product could only be shipped back to China for sale, which made the rice company lose a lot of money.
Although the current Tianxuan chip has the communication patent authorization of most companies, there is still a risk of infringement in some areas.
At the same time, in order to consider the feelings of the paste, there are definitely not many products that are willing to use Tianxuan processors.
Manufacturers just want to have one more way, give consumers one more choice, and also let their products have a certain influence.
Zhou Zhen did not refuse such a request for cooperation.
In Zhou Zhen's opinion, these are all wasted money, and at the same time, he can also rely on the corresponding Tianxuan processor chip to get enough income and prestige value.
You must know that the current Zhou Zhen is very lacking in science and technology, especially the opening of branches such as semiconductors.
This kind of branch really burns science points.
For example, if today's Xuan processor chips are sold to other manufacturers, it will not only allow Zhou Zhen to obtain enough scientific and technological points, but also allow Yuzhen Semiconductor to have its own profitable projects, so as to continue to invest in scientific research with relevant income.
For the sustainable development of Yuzhen Semiconductor, Zhou Zhen paid out of his own pocket to maintain the development of Yuzhen Semiconductor.
Now Yuzhen Semiconductor can have its own independent income project, which is definitely a good thing for Zhou Zhen.
Of course, the price of Tianxuan processor chips naturally cannot be too low.
After all, now the price of a chip in Huolong 855 has reached 750 yuan, and I heard that the price of 855+ that will be launched recently has even come to 800 yuan.
If 855+ plus the corresponding plug-in 5G module, the price of a chip has come to 950 yuan.
Zhou Zhen also gave manufacturers a quotation for new processor chips for manufacturers to consider and choose.
Tianxuan 800 is quoted at 750 yuan, plus 5G module 900 yuan.
Tianxuan 900 is quoted at 850, plus 5G module 1000 yuan.
Of course, if a mobile phone wants to use 5G, it doesn't just need to add a 5G module.
In the later stage, manufacturers also need to purchase the corresponding frequency chip and the number of application antenna modules and other hardware.
The upgrade cost of these hardware plus 5G chips is at least nearly 500 to 600 yuan more.
Of course, according to the current attitude of various mobile phone manufacturers towards 5G, most manufacturers actually do not want to launch 5G in this time period.
The 855+ supports plug-in 5G.
However, in the second half of this year, among the major mobile phone brands that use this chip, there are very few that really support 5G.
After all, if 5G is adopted, the entire product experience will not be so significantly improved, but the cost and price will be greatly improved, and most consumers will not be able to accept the request for price increase because of 5G.
In addition, the popularity of 5G networks is not so high, which also makes most manufacturers selectively give up on popularizing 5G this year.
5G or 4G, most of the manufacturers who choose to contact Zhou Zhen will choose the ordinary version of Tianxuan processor chip.
"Dong Zhou, our rice company is willing to order 2 million batches of Tianxuan 800, can this price be ......?"
"Mr. Lei, the R&D and design costs are there, and the price is no longer good to reduce!"
Of course, after knowing the price, manufacturers also want to rely on a large number of purchases to lower the price.
Especially rice, I want to press it directly into the early 600s!
However, Zhou Zhen directly rejected the rice.
Lao Tzu used Tianxuan 800 to sell it for 4299, if your rice comes to 1999, I can't buy the second generation of Roupai mobile phones.
The rice company's routine, Zhou Zhen basically saw it completely clearly.
What's more, the lessons of Berry and MediaTek made Zhou Zhen have to be wary of today's rice company.
I thought that a flagship mobile phone with MediaTek chips was sold for more than 2,000 years, but a Redmi with the same MediaTek was sold for 999.
Then the berry people who are in the middle of the day are cold, and MediaTek is almost cool in the 4G era.