With the arrival of Double 11, various e-commerce platforms have given certain discounts to products.

And many digital enthusiasts are eyeing the flagship of the Roupai and Juchang factories.

After all, Singles' Day is a great time to buy electronics.

In the past, various manufacturers would give very large discounts to products during the Double 11 period, which would impact the sales of products.

It's just that what netizens didn't expect was that the activities of Roupai mobile phones on Double 11 this time were simply no activities.

Price reduction, no!

I send something, and there is not!

Not even 12 or 24 interest-free periods.

The price is still firm, standing at the price range of 4,000 and 5,000 without any price reduction.

"Isn't this Roupai mobile phone going to be sold on Double 11? Since there is not even a price reduction! ”

"The first user of the Roupai mobile phone 2 said that the roupai did a good job this time, but to tell the truth, the Roupai mobile phone 2 is really easy to use, especially after upgrading the new system!"

"Roupai mobile phone 2pro users feel that Roupai is awesome!"

Roupai netizens also have different opinions on the attitude of this Roupai mobile phone Double 11.

Users who want to buy a Roupai mobile phone said that the Roupai mobile phone is somewhat unsatisfactory, and there is no preferential strategy under such a preferential activity as Double 11.

And many users who have purchased the product for the first time or even in recent months feel very comfortable.

After all, the so-called price reduction is a very serious blow to most users who are starting or buying at the original price.

Even this blow will make some users choose to finally give up on the brand, or are unwilling to really rush the first launch of this brand's products.

And what the current Rupai needs to do is to position its brand positioning in the high-end segment. Let more users who are willing to buy Roupai mobile phones support Roupai.

At the same time, it also makes many users who are waiting to understand that Roupai mobile phones are indeed standing at a high-end price.

Don't let this group of users really know that buying a Roupai mobile phone should still buy the first one.

Within the company, the senior management has maintained a negative attitude towards the current Double 11 strategy adopted by the company.

In fact, at the beginning, after discussion between Zhou Zhen and the senior management, it was decided to reduce the price of the product by 300 yuan to 500 yuan to attract some users to buy.

Originally, such a sales strategy was basically a sure thing, but what the company's senior management did not expect was that their boss directly chose to give up the price reduction strategy on the day of the final start of Double 11.

You must know that although some achievements have been made in the sales of self-owned brand products, the results are not particularly obvious.

Among them, the sales volume of the second-generation ordinary version of the Roupai mobile phone in these months is only 1.2 million units, and there are nearly 800,000 units in the company's inventory.

As the top Pro version of the company's generation, the total sales volume is only 450,000 units, and the company still has 550,000 units in stock.

According to the current large-scale upgrade of the entire industry supply chain, the company's internal executives can also predict that the mobile phone industry will usher in a huge upgrade at the beginning of next year.

Your own products may have a certain advantage among all products this year, but they may not have an advantage next year.

Because of this, the company is eager to empty the inventory of the current products, so as not to be able to clear the inventory of the products when the market competition is fierce next year.

"If a technology company only focuses on the sales of products, then we have fallen into a misunderstanding!"

"What our company needs to do now is to start the reputation of our products in the high-end market!"

Zhou Zhen is not concerned about the current concerns of senior executives.

After all, now Zhou Zhen is more interested in the prospects of the future development of the company and the brand.

Is there a lack of supply chain in today's companies? But there is little technology, lack of strength in software systems?

These are not lacking, and even with Zhou Zhen, the chairman, he even has more advantages than other mobile phone manufacturers in some aspects.

Now what the whole brand of Roupai mobile phone lacks is word-of-mouth and influence in the high-end market.

Now that the company has cleared out part of its inventory, even if the next products can't be sold, the company will not lose a lot of money.

After all, the net profit margin of the second-generation product is still very much improved compared with the first-generation product.

The series of products sold before Double 11 also allowed the company to obtain a corresponding amount of profits.

Because of this, Zhou Zhen still chose to stick to the original price very firmly.

During the Double 11 period, the Roupai mobile phone did not choose to reduce the price, which also attracted the attention of some netizens.

It can be said that among the entire domestic flagship mobile phones, the most worthwhile to buy is the second-generation series of Roupai mobile phones, in addition to the mate30 series of Juchang factory.

Although the second generation of Roupai mobile phones is higher than most of the current domestic flagship mobile phones in terms of pricing, its excellent configuration also makes some netizens feel that the pricing of Roupai is quite normal.

Especially this time, the Roupai mobile phone is still a 5G mobile phone that can connect to the 5G network.

Even compared with the Mate30 series, which is also a 5G mobile phone, the price of the Roupai mobile phone has suddenly become cost-effective.

To the surprise of countless netizens, even if Roupai Mobile adhered to the strategy of not reducing prices during the Double 11 period this time, it still sold a total of 260,000 mobile phones.

Users who were still waiting on the sidelines saw that the price of the Roupai mobile phone was still strong, and finally chose to consider paying for the Roupai mobile phone.

After all, knowing that the price of the product is hopeless, it is better to choose to buy early and enjoy it early.

And the reverse sale of Roupai has also made some mobile phone manufacturers completely numb,

The rice mobile phone 9pro was first launched at 3699 yuan, and the double eleven started at 3299, with sales of 69,000 units.

OnePlus 7 Pro debuted at 4299 yuan, Double 11 was 3499 yuan, and sold 121,000 units.

……

During the Double 11 period, various manufacturers showed their magic and cut prices one after another, in order to exchange price reductions for sales.

However, the final sales results are completely inferior to the second generation of the Roupai mobile phone that does not reduce the price, which also makes other mobile phone manufacturers a little unhappy.

Why! Why!

Each manufacturer is also numb!

On the other hand, Yuzhen Semiconductor Company has finally developed a new processor chip during the Double 11 period.

According to Zhou Zhen's plan, he plans to launch products early next year to occupy more market share.

And processor chips naturally need to be prepared in advance.

The new processor chip was approved at the beginning of this year, and after more than ten months of hard work, two new integrated 5G processor chips were finally designed.

This time, Yuzhen Semiconductor is still taking the dual flagship route, and the two processor chips launched can be regarded as flagship-level processor chips.

Among them, the low-positioning processor chip adopts the 1+3+4 three-plex stack design in the overall CPU design this time.

This time, the CPU core architecture still uses the traditional A76 core, but this core has been changed for the second time by Yuzhen Semiconductor.

Compared with the regular version of the A76, the performance has increased by nearly 34%, but the power consumption has only increased by 8%.

Compared with Yuzhen's A76 first-generation magic revision, the performance has increased by 16%, but the power consumption has increased by 10%.

The overall energy consumption ratio of this A76 + is still good.

This time, the lower-positioned processor chip uses a 2.85GHz A76 +, coupled with three 2.42GHz A76+, and four 2.0GHz A55 small cores.

This CPU combination can be said to be completely borrowed from the CPU design core frequency of the three-plex stack of the Fire Dragon 855 and 865.

It's just that the fire dragon 865 uses the A77 core, while the feather shock semiconductor uses the A76 + magic core.

However, there should be little difference in performance between the two, and even in terms of power consumption, the power consumption of Yuzhen Semiconductor may be better.

In terms of GPU, it uses the latest twelve-core H12 GPU graphics processor chip.

The H12 is a new GPU core that delivers a 34% improvement over the H10 in terms of overall performance, while maintaining the same power consumption.

This also means that this slightly lower-positioned processor chip has actually surpassed the previous generation of Tianxuan 900 in terms of GPU performance.

The CPU and GPU architectures used in the higher positioning processor chips this time all adopt new technical processes.

Three-dimensional CPU and GPU architecture stacking mode.

This is a very powerful architecture stacking technology that Zhou Zhen obtained from the technology tree.

This corresponding stacking pattern is like building a tall building.

The new stacking mode can save 30% of the space on a three-plex basis.

In addition, this stacking mode generally places the energy efficiency cores at the lowest level, and the extreme performance cores at the highest layer, which will have certain advantages in the corresponding performance scheduling and optimization.

And this time, the three-dimensional stacking method of high-rise buildings adopted by the processor chip of the flagship allows Zhou Zhen to dare to pile up the core on the product.

In terms of CPU architecture, the bottom layer uses four 1.8GHz A55 ordinary energy efficiency cores.

The second layer uses three 2.2GHz A76 + as daily cores.

The third layer uses two 2.75GHz A76+ as performance cores.

The top layer uses a 3.15GHz A76 modification+ as the core of extreme performance!

The CPU adopts a ten-core design, which is another CPU processor chip with a ten-core architecture after MediaTek.

Of course, the three-dimensional new architecture can not only reduce the volume of CPU stacks, but also make the scheduling of the current ten-core processor chips easier.

In daily light use, only the first layer of energy efficiency cores will be scheduled.

In the case of light to medium games, small games such as Match will engage the core of the second layer.

When playing a moderate game like Chicken, the CPU will mobilize all the cores in the bottom three layers to ensure sufficient performance.

And when playing extreme performance-hungry games like Triple Jumper or Bright Mountains, the CPU's four layers and ten cores will be at full performance, ensuring that it has enough performance to control these kinds of games.

Also this time, in terms of GPUs, a corresponding three-dimensional stacking is also adopted.

A layer of 6 H12 GPU cores is stacked with a total of 4 layers, so that this GPU has 24 H12 cores while maintaining the corresponding occupied area.

This new CPU and GPU architecture, coupled with such a ferocious stacking, this time the performance of Yuzhen Semiconductor's flagship-level processor chips is completely driven to the fruit A series processor chips.

In Zhou Zhen's view, his own Yuzhen Semiconductor has the strongest semiconductor design technology in the world.

Then you need to take a more long-term view.

Yu Zhen is not in the mood to bite each other with Paste Tong and MediaTek.

Yu Zhen has only one goal, that is, to overturn China...... Fruit.