"The screen of Rouyu Company is indeed a good screen, but the price is still too expensive!"

Cook thinks that the screen of Rouyu Company is quite good, and if it is used in its own products, it will definitely be a tiger with wings.

But in terms of cost, it is too expensive.

As the basic version of the R4+ material OLED screen, the price came to 1400 yuan.

The price of the top R5 material OLED screen is as high as 2100 yuan.

Such an expensive cost is too high in the eyes of the fruit company, you must know that Sansang's screen fruit only cost 900 yuan to win.

"Explain to Ge Yue,R4+ material and R5 material screens are very good,But the price is too expensive,If you can talk about R4+ within 1,000,R5 talk about 1,400 or less,You can consider cooperating with Rouyu!"

Cook is a very shrewd businessman, and at this point he already has his own plans.

Guozi mobile phone is currently the world's largest mobile phone brand in terms of shipments, but the product performance in recent years has been too crowded with toothpaste.

With the fruit of iOS and A series products, there is a capital to squeeze toothpaste, and at the same time, in order to be able to obtain more profits, it often reduces the cost in terms of hardware configuration.

Obviously, this time, the fruit company fell in love with the screen of Rouyu Company, but it just wanted to buy Rouyu's OLED screen at a lower price.

On the Huaguo side, when Ge Yue received the news from the headquarters, he did not hesitate and hurriedly took people to the headquarters of Rouyu Company to discuss cooperation.

This kind of cooperation method of lowering prices, Ge Yue is no longer surprised.

After all, the fruit company is the hegemon of the entire global technology industry, and basically the upstream supply chain manufacturers have to give the fruit a few thin noodles.

"Manager Ge, I can't see the sincerity of the fruit company by lowering the price like this!"

Zhou Zhen was also full of expectations when he heard that Ge Yue's team came to negotiate.

However, hearing that the other party pressed the cost and selling price to such a low price, Zhou Zhen couldn't sit still at all.

Although the current profit margin of soft feather screen is as high as 50% to 60%, Zhou Zhen does not want to see the price so low.

If Zhou Zhen chooses to lower the price because of the cooperation of large orders, this will simply lower the positioning of his own screen.

At the same time, other Android manufacturers will inevitably have doubts when they see Rouyu's attitude towards the fruit.

And this time, if it chooses to lower the price to cooperate with the fruit company, it is equivalent to Rouyu Company taking the initiative to bow to the fruit.

At that time, the cooperation between the two companies will take the "fruit" as the core and take the initiative.

As Zhou Zhen, who currently has a background, this kind of cooperation is simply hurting the future development of Rouyu Company.

I want to use the screen of Rouyu Company at such a low price, isn't this thinking about fart?

"Guozi has a large global market share, and being able to cooperate with Guozi is the dream of every technology company!"

Ge Yue was blind to the unhappy expression on Zhou Zhen's face, and explained to Zhou Zhen the advantages of the fruit company.

The fruit company is the world's largest technology company, and the shipment volume of products is also one of the best in the world.

Now that our fruit company has seen your screen, this is your honor, don't be ignorant here!

Zhou Zhen's face turned cold, and he directly ordered the eviction of customers.

Although the decline in the market share of the chrysanthemum factory has affected the development of the company, it stands to reason that the cooperation between the company and the fruit is the best direction for development in the future.

However, the attitude and cooperation method of the fruit company made Zhou Zhen unacceptable at all.

This is the so-called cooperation, this is clearly robbing!

At this time, Zhou Zhen still felt that partners like Juchang were the real partners of Rouyu Company.

Zhou Zhen's refusal statement, Ge Yue also sent back to the fruit company.

Although Cook was a little unhappy with this result, the fruit was not able to accept the screen of the soft feather at all.

You must know that the hardware profit of the products pursued by the fruit company is as high as more than 50%.

For example, the hardware cost of a fruit mobile phone priced at nearly 7,000 is not much different from the hardware cost of a domestic flagship of more than 4,000.

The cost of the hardware accepted by the fruit is up to 3,000 yuan.

And a screen sells for 1400 and 2100 yuan, which is obviously unacceptable to the fruit.

Since the other party is unwilling to give in, it can only choose to give up the cooperation between the two.

After all, the Tao is different, and they do not conspire with each other.

The time gradually came to the end of September.

The first product of Guozi equipped with 5G as standard, the Guozi 12 series has also officially appeared in the public's field of vision.

This time, after years of negotiations with Paste Tong, Guozi finally got the external baseband chip patented by Paste Tong, which really made the mobile phone realize the function of connecting to 5G.

With the official convening of the fruit science and technology Spring Festival Gala, the fruit 12 series has finally appeared in the public's field of vision.

However, when the fruit 12 series was officially launched, netizens were completely dumbfounded.

This familiar lens module and the corresponding stainless steel vertical edge right-angle middle frame.

The design is familiar.

And digital enthusiasts who have been in the technology circle for many years suddenly thought of that relatively niche model.

"! Isn't this the exterior design of the Roupai mobile phone generation? The lens module on the back cover is exactly the same as the design of the middle frame! ”

"The stone hammer is over, and the fruit has copied the Rou pie!"

"What kind of plagiarism is this, and can what the mobile phone company does be plagiarism? It's called design borrowing! ”

Obviously, the exterior design of the fruit phone 12 series caused a stir on the Internet.

After all, this appearance has nothing to do with the generation of soft mobile phones, it is exactly the same.

As the chairman of the Roupai Company, Zhou Zhen also published a promotional poster and a meaningful paragraph of the original Roupai mobile phone generation in the middle of the night.

"Classics never go out of style!"

This wave of operations has also made the reputation of Roupai in the technology circle higher and higher.

After all, the appearance of the first generation of products is two years ahead of the fruit company, which is really awesome!

Of course, this time the fruit mobile phone 12 series is indeed very rare in terms of hardware upgrades.

It's nothing more than one more 5G feature!

There is an extra A14 processor chip!

Upgraded the LCD screen to an OLED screen!

The reason why it is said that this time the fruit mobile phone 12 series is squeezing toothpaste is mainly due to the rapid progress of the Android camp.

This year, the Android camp can be described as full firepower.

High brush!

Fast Charge!

Big bottom and big pixels!

Full screen with high screen-to-body ratio!

These substantive technological breakthroughs have made the attributes of the flagship of the Android camp higher again.

It's just that the fruit is blind to the rapid improvement of the Android camp.

The above major upgrades have basically nothing to do with fruit.

In the face of the rapid growth of the Android camp today, the fruit company suppressed the Android camp with only one move.

Lower the starting price of the product.

Compared with the previous generation of products, the price of this generation of products has been reduced by at least 400 yuan, which is enough to make a group of users who like fruit mobile phones crazy.

Of course, the fruit company also has its own plan, although the Android camp has advanced by leaps and bounds this time, but it is still a little worse than this company's products.

Coupled with the blessing of the high-end brand attribute of the fruit, the development of the chrysanthemum factory is limited, and the fruit company is very proud to announce: the competition in the mobile phone market, the advantage is in me!

As for these leaps and bounds in the Android camp this year, it is completely possible to make the fruit continue to squeeze toothpaste for a few years.

Next year, there will be a high brush!

Change bangs the year after!

Upgrade to a high pixel in the year after the big one!

Upgrade to a fast charge in the next year!

A new technology a year, a toothpaste a year.

Standing and making money, this is not a beauty!

Of course, although the fruit 12 series continues to squeeze toothpaste this time, it has still been recognized by many users who like fruit mobile phones.

However, this time the company came to a new operation.

For the sake of the sustainable development of the entire global environment, the company has canceled the charger gift!

This wave of fruit's operation can be said to have caused ridicule on the whole network.

Even an executive of a certain company complained about this behavior of fruit on Weibo.

In exchange for the rights and interests of consumers in exchange for the so-called good reputation of protecting the environment, I am afraid that only fruit can be made.

Of course, the fruit is still doing it for the money!

On the one hand, the cancellation of the charger of the mobile phone can make the price of the mobile phone be reduced accordingly to maintain a certain quality.

On the other hand, reducing the charger can further reduce the volume of the packaging box of the fruit mobile phone, and even the original packaging box can become two packaging boxes.

This reduces the cost of packaging the box, as well as the cost of warehousing and transportation.

Of course, don't look at the number of people complaining on the Internet now, when the price of the product drops, there will be no fewer people who buy it.

Of course, it is not for nothing that fruit is doing so.

After all, the current competitor of the fruit, the chrysanthemum factory, is basically in a half-dead state, and other domestic brands are not worth mentioning in front of the fruit.

Even in the third quarter of this year, the rice mobile phone that achieved the world's first shipment, the fruit still does not take the other party seriously.

After all, in the eyes of fruits, the shipments of rice mobile phones are supported by low-end models.

The price of this kind of low-end model is too low, and the net profit is not much, which is like a fruit selling a mobile phone can be worth the profit of more than ten mobile phones of the other party.

Even Sansang, which is positioned as a high-end brand in the same position, actually has nearly sixty percent of its shipments supported by low-end products.

The next fruit company is currently the high-end market, and the fruit intends to let the fruit 12 series rely on the price reduction strategy to further encroach on the high-end market left by the chrysanthemum factory.

And with the fruit company so menacing to enter the global mobile phone high-end market at the same time.

In the second half of this year, the unusually silent chrysanthemum factory finally officially announced the launch of the chrysanthemum factory mate40 series.

And the slogan of this press conference is also extremely tragic.

"Kikuchang mate40 series: Kirin swan song!"