Chapter 181 The images are not co-branded

Redmi K40 E-sports Edition with Dimensity 2000 officially debuted, since the product not only hit the Redmi K40 released by itself in February this year, but directly approached the glory released by Honor 40.

Although the Honor 40 has more advantages in terms of product work and image performance, but from the overall parameter comparison, the Redmi K40 E-sports Edition obviously has more advantages.

After all, although Redmi has never lost the experience, it can still take a shot in terms of parameters.

This also makes many users choose to enter the pit Redmi K40 E-sports Edition.

It's just that with more and more users entering the pit, the buyers of this product have found a lot of problems with the product.

"How did the animation of the Redmi K40 esports version castrate? The transition animations are gone, and the Gaussian blur is gone! ”

"Damn,This time the Redmi K40 e-sports version doesn't support dual WiFi connections? Is this discriminating treatment? ”

"I found that this time the K40 e-sports version,Sometimes when gaming, it will suddenly freeze a few times,I don't know if it's a chip problem or a system optimization problem!"

Apparently MIUI12 is not bad!

The Dimensity 2000 processor chip released this year is also excellent.

But MediaTek's processor chip is matched with the MIUI system, which is probably only understood by users who have really used it!

As many system optimization problems were exposed, the reputation of Redmi K40 E-sports Edition also began to polarize.

Even many netizens feel that the Redmi K40 e-sports version is now significantly inferior to the Honor 40 in terms of the optimization and tuning of the Dimensity 2000 processor chip.

"We will update the MIUI system 12.5 version in the near future, and the problems that occur on the K40 e-sports version will be solved in the new version, please look forward to it!"

Before the word of mouth began to collapse a little, Lu Weibing also published a new message on Weibo.

It means that the problems of the product will be taken seriously, and the problems that arise on the current product will also be solved in the new version.

In this regard, Zhou Zhen, who has been watching the play, said "hehe"!

The so-called 12.5 version of MIUI will completely destroy the reputation that MIUI has built up over the years.

Even in the eyes of most users, this version is a "pit"!

The K40 e-sports version has been popular for a while, but it has not had much impact on the sales of the Honor 40.

After all, the users of the two brands are actually relatively distinct, and both basically have a group of very loyal user groups to support the development of these two brands.

The whole mobile phone market was quiet in May.

The competition in the first half of the year can be described as very fierce, but at present, only domestic brands can still stand in the high-end market.

The products released by the chrysanthemum factory are still in short supply, and of course, this shortage of demand has also fulfilled the soft school.

Relying on the support of high-end users in the chrysanthemum factory, Roupai has gradually gained a complete foothold in the high-end flagship market.

Even because of the unique advantages of the product and the excellent smooth experience, it has also left a lot of loyal users, and has also achieved a very good product reputation.

In May, Yuzhen Semiconductor also officially delivered a batch of frequency chips from the chrysanthemum factory, so that the P50 series products being designed by the chrysanthemum factory can really use 5G.

You must know that in the historical development, the P50 series products of the chrysanthemum factory can be said to be the product with the least overall influence and popularity among the flagship series of the chrysanthemum factory.

After all, 5G networks have now been fully popularized, and the launch of 4G mobile phones at this time will make most consumers uncomfortable.

At that time, the chrysanthemum factory was also due to the influence of the external environment, and it had to launch 4G products, but P50 from product design to the overall hardware configuration level is quite good.

Of course, the chrysanthemum factory dared to launch such a product, thanks to the chrysanthemum factory's many years of high-end brand management.

Most of the users who buy high-end flagships still pay more attention to the brand added value brought by the brand.

If the 4G mobile phone launched by the chrysanthemum factory is pasted with a rice and a blue factory or a green factory logo, I am afraid that it will be scolded by the consumer group long ago if it is sold at such a price.

But the chrysanthemum factory can, after all, there are many netizens who laugh at the brand of the chrysanthemum factory can be worth two thousand.

To tell the truth, the added value of the brand of Juchang is indeed worth so much money.

Of course, in addition to the cooperation of frequency chips, Juchang has also officially authorized some of the core 5G patents to Yuzhen Semiconductor.

It also allows Yuzhen Semiconductor to develop a baseband chip that can connect to 5G networks in multiple regions around the world after obtaining these patent values.

This also means that Roupai mobile phones can also start to officially export overseas to capture overseas markets.

Of course, it is still relatively difficult to conquer the overseas market, after all, if you want to gain the corresponding market share in the overseas market, in addition to relying on your own brands and products, you also need the support of local operators and communication companies.

After all, in many countries and regions, in fact, many mobile phones are sold from the operator's business hall.

There are still a small number of self-operated stores or retail stores that sell mobile phones.

"Dong Zhou, I don't know if the Roupai company has any ideas about Laika!"

At the dinner after the two sides signed the cooperation, Yu Dazui looked at Zhou Zhen with a smile on his face at this time and asked.

Laika! Top companies in the camera industry.

Famous for "German taste"!

It can be said that the rise of Juchang's image development is that after cooperating with Laicra, it has been officially recognized by most users.

In the mobile phone industry, there are many things that cooperate with traditional manufacturers such as cameras.

After the cooperation between the two ended, the historical Laika went directly into the arms of the rice company.

Even Rice's first flagship product co-branded with Lycra even spent more than half of the press conference to blow Lycra.

It seems that the conference is not the conference of the rice mobile phone, but the home of the Laika.

In addition to Leica, another well-known is the well-known lens manufacturer Zeiss.

ZEISS is best known for its ability to polish lenses.

Lenses for many precision instruments are made using ZEISS technology.

This so-called precision instrument includes the so-called camera lens and, of course, the mirror parts of the lithography machine, which is known as the crown of the technology industry.

The most well-known manufacturer that Zeiss cooperates with is the well-known Nokia.

Nokia is the first mobile phone manufacturer to play co-branding among the major mobile phone manufacturers, even a few years earlier than Juchang.

Nokia has always had a deep cooperative relationship with Zeiss, so much so that many Nokia products can see the Zeiss logo.

Of course, the mobile phone company that makes Zeiss well-known in the entire Chinese mobile phone industry and technology circle is the blue factory.

The cooperation between Blue Factory and ZEISS is not only in the field of imaging, but also in the field of optical lenses.

ZEISS T-coated lenses are the result of the collaboration between the two companies.

This type of lens can greatly reduce the exposure phenomenon that occurs when taking pictures of mobile phone images, and can also ensure that the mobile phone has enough light intake.

In addition to Leica and Zeiss, OnePlus has also started product co-branding this year.

Hasselblad! Hasselblad, who landed on the moon for the first time to take photos, finally threw himself into the arms of OnePlus.

Of course, the current OnePlus has begun to completely return to the green factory.

According to historical development, Green Factory, as the leading big brother of OnePlus mobile phones, can be said to have taken away the name of Kazakhstan and the Soviet Union on the flagship products in the later period, and directly pasted it on its own body.

It can be said that the current major domestic mobile phone manufacturers will consider cooperating with other companies in order to highlight the differentiation of their own products and the imaging strength of their own brands.

This kind of cooperation is a collaboration between two style manufacturers.

As the company at the end of the entire technology integration supply chain, the mobile phone products produced by mobile phone manufacturers represent the latest achievements of modern technology.

Zeiss, Leica, and Hasselblad, although they have also begun to slowly turn to modernization, are still essentially giants in the traditional imaging industry.

Nowadays, most mobile phone photography is still mainly based on computational images, and when the corresponding cooperation with traditional imaging giants is carried out, it will inevitably bring about a practical breakthrough in imaging.

"We don't need this opportunity to co-brand with Laika for the time being, but Glory can consider it and continue to cooperate with Laika!"

Zhou Zhen also understands that the current Laika and Chrysanthemum Factory are about to end their cooperation, and Laika is also ready to continue to find the next home.

What Yu Dazui said now is obviously that he wants his own company to take over.

After Yu Dazui got Zhou Zhen's reply, his face also showed an incredible look, and he didn't expect that the other party would directly reject his suggestion on behalf of the Rou faction.

You must know that the popularity of Leica, in the current technology industry, along with the development of chrysanthemum factories is already well-known.

If the Rou faction can continue to cooperate with Laika, then it will also have a certain effect on the development of the Rou faction.

"Brother, do you want to think about it again, in fact, the benefits brought by Laika are still very objective!"

But Yu Dazui didn't expect Zhou Zhen to refuse, and even Yu Dazui wanted to persuade Zhou Zhen.

It's just that Zhou Zhen knows in his heart that the good thing about this so-called joint name is to pay for the corresponding filters and algorithms.

However, the emergence of this so-called filter and algorithm sometimes makes the algorithm of the original brand conflict, resulting in a result of being led by the nose by others.

For example, after the cooperation between Rice mobile phone and Leica, although in terms of photo performance in some scenes, there is a very prominent table upgrade with the help of Leica algorithm.

However, in some specific environments, some of the photos taken are even inferior to other unbranded previous-generation rice flagships.

After co-branding, whether to stick to your own path in terms of image photography or rely on the algorithm of the co-branding party is actually a difficult choice for a high-end brand.

However, most high-end brands still want to have their own image results in photography.

This also made people like Guozi, Sansang, and even later chrysanthemum factories have embarked on a road of developing their own algorithms.