Chapter 187: The cake is big and divided together
Island country screen panel companies are really panicking now!
After all, the island nation has always been able to make a living by exporting LCD screen panels and corresponding raw materials.
Now Rouyu's operation has directly turned the industry on which the island country's technology companies rely for survival has been turned upside down.
"We don't share the sky with the soft feather company!"
This is the idea of many people in charge of the screen panel companies in the island country, and even the screen panel companies in the island country want to take corresponding measures against the soft feather.
It's a pity that after comprehensive consideration, the screen panel technology company in the island country found that it had no way to deal with the current Rouyu company.
After all, raw materials, production processes, production equipment, manufacturing technology, this series of production requirements for a chain of soft feathers are all available.
"Damn, there's no play!"
Obviously, after the technology companies in the island country expressed their dissatisfaction in their hearts with righteous indignation, they could only obediently wilt in the end.
On the side of Rouyu Company, the new LCD screen has attracted the attention of many domestic display manufacturers.
Better display effect and more outstanding expressiveness make the LCD screen of Rouyu Company become a sweet spot in the eyes of many screen display panel companies.
After inquiring about the price of the corresponding LCD screen panel, many display technology companies began to place orders with Rouyu on a large scale.
Although the pricing of the LCD screen panel is nearly 30% more expensive than the price of the ordinary LCD screen, the price is much cheaper than the OLED screen.
Many screen display companies buy LCD screens of Rouyu Company, on the one hand, they fancy the excellent quality of the LCD screen this time, and on the other hand, they take a fancy to the reputation of Rouyu Company.
After all, the overall reputation of the current Rouyu company in the industry is very good, in the eyes of consumers, and even the best screen panel manufacturer in the entire technology circle.
Labeling your company's products with the brand "Rouyu" can naturally bring a certain attraction to your own products, thereby increasing the sales of your products.
In the face of the cooperation sought by many manufacturers, Zhou Zhen and the senior management of Rouyu Company did not fully agree, and these manufacturers frantically flocked to seek cooperation.
Although this time the LCD screen is the latest track of the new screen panel developed by Rouyu Company, this track has not really been developed.
At present, the company's entire LCD screen panel production line is less than one-tenth of the company's OLED screen panel production line.
And the production capacity of this part of the screen panel has to be supplied to the current glory on a large scale.
Although there is still a certain amount of inventory left, it is not easy for Zhou Zhen to agree to all of them in the face of this group of menacing cooperative manufacturers.
"In fact, the real profit margin of LCD screen panels is not particularly high, Lao Zhou, or consider cooperating with other manufacturers!"
As the vice president of the company, Liu Peng also saw the current situation of the company clearly at this time.
Now the company's screen panel field is basically at the top of the industry, especially in the field of OLED screens, and even far ahead of its peers.
Although the company has now opened up an LCD panel production line, the company is resolutely opposed to the project of continuing to open up more LCD panel production lines.
After all, the company pays the most attention to the development of the company, and the net profit of the company's OLED screen panel is much higher than that of the current LCD panel.
Although LCD panels have a certain market and can rely on the corresponding low prices to get more sales, the overall profit is far less than the production line of OLED screens.
The opinions of the senior management are also very simple, and they would rather open up more OLED screen production lines than continue to open up the corresponding LCD screen panel production lines.
As the chairman of the company, Zhou Zhen naturally understands this matter clearly.
As the chairman of the company, you must focus on the interests and development prospects of the company!
Since the company is unwilling to continue to open up the broader LCD screen panel market, it is necessary to make corresponding changes in market strategy.
If you don't produce it yourself, you can give it to someone else to produce!
After all, the main technical patents and corresponding production materials of the LCD screen are in the hands of Zhou Zhen.
In Zhou Zhen's view, the current development level of his company cannot really swallow the big cake of the entire LCD screen market.
Instead of this, it is better to license the corresponding technology patents to other companies or cooperate with other companies to help these companies produce high-level LCD screens to seize more markets.
Although this will cost the corresponding revenue, it can allow LCD screens with "soft feather" core technology and raw materials to seize more markets and have more sales.
This kind of small profits and quick turnover, in the end, can make Rouyu earn more, and at the same time, it can also save the company in the corresponding management and equipment procurement.
"It looks like I need to contact a few companies to cooperate again!"
"To be honest, I also made a sacrifice in order to be able to develop and grow the panel field in Huaguo!"
Zhou Zhen smiled slightly, he had already made up his mind in his heart.
Even if your company can't really occupy the entire LCD screen market, you must completely establish the LCD screen system with "soft feather" as the core.
Even if he doesn't unify the entire martial arts, Zhou Zhen will be the so-called martial arts alliance leader.
Command the world, don't dare to disobey!
In mid-June, domestic manufacturers such as Tianma Microelectronics and Huaxing Optoelectronics were invited by Rouyu Company.
This is also the second time that each company has received an invitation from Yuyu.
You must know the last invitation, but about the patent authorization of soft feather OLED screen technology.
After obtaining the corresponding OLED screen technology patent authorization, these screen panel manufacturers have grown by leaps and bounds in the production and manufacturing of the entire screen.
At the same time, Rouyu Company also provides corresponding screen panels to various screen panel manufacturers, and the raw materials are 10% cheaper than the screen panel raw materials in the island country in terms of price.
The most important thing for domestic screen panel manufacturers is that the cost has been reduced to a certain extent in the process of screen production.
Nowadays, the OLED screen produced by several major screen panel companies has basically been commonly used in various display TVs and domestic mobile phones of about 2000 yuan.
Although compared with Rouyu, the profit is not particularly much, but relying on the corresponding channels and corresponding partners have also obtained a lot of benefits, and more importantly, the market share of Sansang below two or three thousand has been completely snatched away 80%.
As a result, the annual earnings of each company are also increasing day by day.
And this time, Rouyu Company has issued an invitation again, which is a very big opportunity for major screen panel manufacturers.
You must know that the LCD screen just released by Rouyu Company has completely shocked the entire LCD screen industry.
The unparalleled superb display effect, with the corresponding ultra-high-quality parameter performance, makes the LCD screens produced by various screen panel manufacturers instantly dull.
And with the corresponding invitation issued by Rouyu Company this time, most screen panel manufacturers also have certain speculations.
In the hearts of major screen panel manufacturers, this time the invitation of Rouyu Company is likely to be about how to carve up the domestic LCD screen market in the future.
After all, how to develop the entire screen panel industry now is basically a matter of Rouyu Company.
Rouyu has the strongest and most core technologies, and these technologies can truly change the situation of the screen panel industry.
CSOT also received an invitation this time.
It can be said that Huaxing Optoelectronics has not had a very easy time in recent years, and it is even a little miserable.
Last time, when Rouyu Company and various screen panel companies issued invitations, only Huaxing Optoelectronics refused the corresponding invitation.
So the most tragic thing happened to Huaxing Optoelectronics.
After all manufacturers have obtained the corresponding technical patent authorization, only CSOT does not have the corresponding patent authorization, which makes the development of CSOT's OLED screen have been greatly impacted.
The OLED screens produced by various manufacturers are basically close to Sansang's takeaway E4 screen, while Huaxing Optoelectronics is just close to Sansang's E3 screen.
This corresponding gap in comparison has also greatly reduced the panel sales of the current OLED screen of Huaxing Optoelectronics.
Even in 2020, the sales performance of OLED screen panels was directly ranked in the other.
Of course, Huaxing Optoelectronics also tried to save the current decadent situation, and even went to Rouyu Company in person, hoping to re-establish cooperation through an apology.
It's a pity that Rouyu Company's attitude towards the current Huaxing Optoelectronics is simply ignored, which also makes Huaxing Optoelectronics a little powerless.
However, fortunately, the parent company of Huaxing Optoelectronics is TCL, relying on the products of its own parent company and the production of corresponding LCD screens, it can still gain a firm foothold in the market for the time being, so that the company can continue to survive.
With the emergence of soft feather LCD, the current Huaxing Optoelectronics once again feels the existence of a crisis.
Fortunately, the current Rouyu company does not want to completely monopolize the cake of the current LCD screen, but is ready to divide the interests of many companies in the United Nations.
This also made Huaxing Optoelectronics, who had been frightened, breathe a sigh of relief.
In the face of this invitation, Huaxing Optoelectronics agreed without the slightest hesitation, after all, if it refuses again this time, I am afraid that the entire screen panel industry will not have a place for Huaxing Optoelectronics to drink soup.
And this time, Huaxing Optoelectronics also hopes that by virtue of this cooperation, it can re-connect with Rouyu Company, and even hopes to ease the relationship between the two companies, so as to obtain the authorization of the corresponding OLED screen technology.