Chapter 219: Competition and Cooperation
Based on the beta version of Rsmart's self-developed system. As soon as it was launched, it was recognized by many netizens.
After all, the upgrade of the new system in terms of the overall experience is too big, and even the other Android custom system UI has been completely left behind.
In particular, some of the added functions have made the current mobile phone manufacturers feel very excited.
Some vendors are even considering preparing to borrow from the current Rsmart OS3.0 system.
It's just that the person in charge of the current system of each manufacturer directly interrupted the idea of learning after the corresponding test and system analysis.
After all, this time the Roupai mobile phone has undergone a huge change from the inside to the outside, and this huge change has been made from the bottom layer of the core of the system to the corresponding system framework.
The internal macro kernel structure adopted by the Android system, as well as the corresponding associated decentralized modules, cannot completely borrow these new functions.
At the same time, the new system of Roupai can be said to be the most in-depth collection of hardware tuning.
Basically, the hardware of the supply chain of the current Zhou Zhen system is completely polished to the extreme.
The software system and hardware fit perfectly.
Basically, the core performance of the hardware configuration used on the Roupai mobile phone this time can be brought into full play.
Of course, just when various manufacturers began to give up gradually, Honor found Roupai.
Obviously, the purpose of the arrival of Honor this time is very simple, that is, to take a fancy to the Rsmart self-developed system of Roupai.
Although the relationship between Honor and Roupai is basically the same, there is still a certain distance between the two.
Zhou Zhen currently owns the largest number of shares of Glory, and is the largest shareholder and chairman of Honor, but there are still other forces within Honor.
It can be said that the current Rou faction is Zhou Zhen's own grandson, and Glory is more like a grandson, and Zhou Zhen can't give Glory everything.
Of course, Zhou Zhen still made some concessions on the basis of the corresponding basis.
Honor is allowed to carry the Rsmart OS3.0Beta version, of course, Honor needs to pay a fee to Roupai.
After getting such news, after a discussion within the company, Honor decided to wait and see.
The current performance of Rsmart OS 3.0 can be said to be very good.
But this is just an internal beta version, and at the same time, Honor can also see that this time the system, the mobile phone system is a part, in fact, the fundamental development direction is the construction of the entire ecology with the mobile phone as the core.
This also means that after the mobile phone is upgraded to this system, there will be a certain degree of system coordination with the corresponding other bracelets or corresponding tablets and laptops.
If Honor chooses to only use the corresponding Roupai self-developed system on mobile phones, and use other systems on other products, there will be a problem of incompatibility, which will inevitably affect the development of the brand.
So after a deeper consideration, Honor also made a decision within the company.
Otherwise, we will not use the system of Roupai, and if we want to use it, we will directly use the system of Rou for all equipment.
At present, the new system of Roupai refers to the adaptation of mobile phones, and Honor also needs to see the degree of adaptation of Roupai in other devices and the coordination of the corresponding devices in the same system platform.
With the passing of the Lunar New Year, the sales data of domestic mobile phones in 2021 has also been fully counted.
What is surprising is that the sales of rice mobile phones, which have been calling for rain in the domestic mobile phone market, have shrunk by 8% last year compared with the year before.
After the blue factory and the green factory grabbed the offline market of Juchang, the overall sales volume basically increased by about 3% and 4%.
In terms of the sales volume of the entire domestic mobile phone, Blue Chang ranked first with 20% of shipments, while Green Factory ranked second with 18% of shipments.
What is somewhat unexpected is that Honor's sales in the mobile phone market last year directly came to the third place with 17% of shipments.
It can be said that after Glory broke away from the chrysanthemum factory, relying on the protection of the corresponding fathers, it also got the corresponding part of the market, coupled with the support of Zhou Zhen's supply chain system, Glory's achievements last year can also be said to be deserved.
The fourth place is naturally the rice mobile phone, which was a huge success in 2020, and last year with 14% of shipments, temporarily falling into the fourth position.
What most netizens didn't expect was that the shipments of fruit mobile phones last year ranked fifth in China, with 11% of the shipments, which directly shocked countless netizens.
After all, the products of fruit mobile phones are not cheap, and it is terrifying to have such shipments.
In the first half of 2020, the chrysanthemum factory, which is basically about to occupy half of the country, only has 8% of its shipments, which can't help but make people feel a little regretful.
Of course, chrysanthemum factories can have 8% of shipments, mainly because the offline market still has certain supporters, plus the Nova9 series of best-selling finally achieved such results.
However, after the loss of the Kirin processor chip, the overall products of the chrysanthemum factory have basically been greatly reduced in user recognition.
As for Roupai last year, due to the fact that it was mainly online sales, coupled with the high price of the product, the overall shipment volume was only 7%.
However, this is not a bad result, after all, nearly 75% of the rice company's shipments come from the Red Rice brand.
If this is compared, then the shipments of the main brand of rice mobile phones are only 4.5%.
What's more, there are also youth versions and CIVI products in their early 2000s among Rice's mobile phones, as well as the ordinary version of the early 3000 digital series, which occupy the main position.
Therefore, the current performance of Roupai in the entire high-end market is remarkable.
After all, the price of the youth version of the current Roupai mobile phone is higher than the price of the ordinary version of some Android manufacturers.
The New Year has just passed, and the two companies of Juchang and Glory have issued new statements, and the content of this new statement is very simple.
At present, the offline stores of Glory and Juchang are actually relatively wide, and after negotiations with the two companies, the Roupai Company is willing to share 20% of the profit as a commission, so that its products can officially land in the offline stores of the two companies.
You must know that the sales volume in the offline market is no worse than the sales in the online market, and even many users who like high-end enterprises will try it in the mobile phone store, and finally choose whether to buy the product according to the experience after the mobile phone.
The cooperation between Zhou Zhen and Juchang and Glory is undoubtedly a channel for the offline market for Roupai.
Chrysanthemum factory, this is already a very common norm, after all, the current chrysanthemum factory is still trying its best to maintain its own offline channel flagship store.
Even in order to be able to have products at more price points, many "chrysanthemum factory selection" mobile phone products have also been launched.
At the same time, he also put countless small vests on his original mobile phone.
For example, the Thunderbird that cooperates with TCL!
For example, TD Tech's imitation Nova8 series in cooperation with Siemens.
For example, Hi Nova8 in cooperation with operators!
Or you enjoy and other vests have been launched.
After all, mobile phone products are currently the most important sales products in the offline stores of Juchang, and some ecological chain products will be sold while selling mobile phones.
Of course, the products of the ecological chain cannot really make the original store continue to survive.
After all, the façade artificial water and electricity all require costs, and these vest-clad products can bring enough survival benefits to the offline stores of Juchang.
Although it is not possible to realize the corresponding direct benefits in the true sense, it is still a simple matter to survive.
The current Roupai mobile phone has basically gained a firm foothold in the high-end flagship market, and what it lacks is the perception of offline users for Roupai.
The cooperation with the chrysanthemum factory can not only expand its own brand accordingly, but also promote product sales among offline users.
At the same time, on the other hand, chrysanthemum factories can also rely on the sale of products to obtain a certain amount of profits, so as to retain the façade of offline channels in the real sense.
Of course, the cooperation with Honor is an exchange of interests, after all, the products released in Glory's stores basically do not have the most direct conflict with the soft school between prices.
At the same time, the relationship between Pie and Honor is like that between the main brand and the sub-brand. This corresponding cooperation can determine the future direction of both companies.
After all, Roupai is now basically the most direct top-level aggregator of Zhou Zhen's supply chain system.
All the most advanced technologies have received corresponding attention and popularization on the soft school, and after determining the correct direction of development, it can be delegated to Honor.
The relationship between the two is a win-win and loss-in-one cooperation + competition.
As the corresponding New Year is about to pass, Zhou Zhen also left home under the urging of his family.
To be honest, Zhou Zhen feels that it is good to be single, at least he has enough time to do what he wants to do, and he doesn't need to be distracted by certain things.
As the New Year passed, the company began to enter the promotion of new products.
The new product codenamed "Pangu", as the most significant exploratory mass production top product of Roupai in recent years, has finally been officially launched after more than a year of polishing.
Soon, the official Weibo of the soft school released new news.
"Roupai New Year Conference: Science and Technology, Endless Exploration!"
The press conference of the new village of the soft school, which has attracted the attention of countless netizens, is finally officially announced on the thirteenth day of the new year.
And this time the content of the promotion is relatively simple, only the shadow of a few products.
However, from the corresponding shadow comparison, everyone can clearly see some products.
Cell phone!
Flat!
Laptop!
And also...... Car!
That's right! There are even cars......
Last year, Roupai had the news of entering new energy vehicles at the beginning of the year, and after almost half a year, Roupai was finally ready to release new energy vehicles?