Chapter 58: Continued Explosions

Although most of the advertisers left.

But the scramble for advertising space in the conference room didn't cool down because of their retreat.

Everyone wants to grab the advertising space for this show.

In the end, Anwei milk powder won the title sponsor with a single phase of 11 million.

Beautiful Home Appliances won the sponsor's advertising space with 6.5 million yuan, and Good Taste Edible Oil won the sponsor's advertising space with 6.9 million yuan.

The single-quarter revenue of "First Sight" was $292.8 million.

After deducting the advertising fee for the basic period, which does not exceed 30 million, the income of this program directly reaches about 260 million.

Shen Yuan got about 20 million directly from this show.

Not to mention the program group and channel, it will directly make money.

Why are those advertisers so crazy?

In fact, the most important reason is that Shen Yuan has a successful example in front.

They themselves have advertising investment every quarter, no matter where they invest, but the children's channel of the main station is naturally one level higher than other channels.

In the past, they would also vote, and the price was not high because the content of the program could not reach this price.

Now that this show has appeared, they are also willing to grab it, and the more people who rob it, the more willing they are to invest.

As for worrying about the withdrawal of this show, what's the big deal, the show is withdrawn, won't their money go back, and it is impossible for the main station to withhold their money and not pay it back.

On the contrary, it is more important to have a good relationship with Shen Yuan.

The advertising investment in this show seems to be very high, but it is still not much compared to their advertising costs of 40 or 50 million in a single issue of other programs.

As for the fact that the program budget is lower than other programs, what does that have to do with them?

They just need to advertise it well, and as for the rest, they don't care.

However, the three brands also made it clear that they advertised new products, so that the effect of the program could be seen more clearly.

This is how many brands are slowly starting to use it.

Many people will see the advertising products in the show, but they have never seen them in ordinary life.

This is the product customized by the brand for the program, which is more convenient to evaluate the advertising effect.

In addition, it is a part of the promotion of the brand, which only needs to be known, and it is also easy to see the effect.

After the investment promotion was over, Shen Yuan chatted with the brand owners for a while and sent them out.

I wanted to greet them for a meal, after all, they are all big donors.

However, the brand owners refused one after another, after all, everyone knew that Shen Yuan was in the center of online public opinion at this time, and it was estimated that he didn't have the heart to accompany them to dinner, and there would be a chance in the future.

just said that he would arrange for the company to send the relevant products to them as soon as possible for the program team to experience.

Shen Yuan didn't hold back, and waved them out.

Instead, they greeted the cheers of the investment promotion team.

Everyone guessed before that the advertising fee of this show would not be too low, but they didn't expect it to be so high.

It's nearly half of some seasonal shows.

The advertising revenue of those programs is about 700 million yuan a season, but the budget is also relatively high.

Of course, the production costs of the two are also very different.

The follow-up affairs will be arranged by the investment promotion team, as well as the cooperation on the side of the broadcast platform.

"Happiness of 100 Yuan" will negotiate with the platform at that time, and we will talk about it together at that time.

Shen Yuan took the last advertising revenue to Yu Simin.

At this time, public opinion on the Internet has become more and more big.

With the retweets of those so-called big Vs, whether children can participate in the recording of the program has attracted the attention and discussion of many people.

All public opinion is tilted to one side.

Everyone boycotted their children's participation in the show, and counted the disadvantages of their children's participation in the show.

From the beginning of the rational debate, to the so-called Internet carnival.

Many people feel that there are now many parents who shoot videos for their children to gain benefits, and this kind of three views is not correct in itself.

If the main station also goes down, it will only make this phenomenon worse.

They don't know the specific content of the show "First Meeting", but what good can it be about children?

Even if some rational people comment, it's better to watch the specific content of the show and then comment.

was also directly beaten into the opposite side by some people, crazy output.

Anyone who thinks their children can participate in the show is thrown into the camp of using children to make money.

That's right, those people who think that their children can participate in the show are people who want to use their children to make money.

In addition, some melon-eating passers-by were also coerced out by these general trends.

There are also some people who can start to focus on the main station.

Counting the problems of the main station, plagiarism at the party, the Spring Festival Gala that is getting worse and worse, and the program that has not changed.

Seeing that an even bigger storm is coming.

However, in a small group.

"What now?"

Looking at the public opinion that is already out of control, they are all numb.

How did it come to this?

"You don't show your feet, do you?"

While they did it seamlessly, they only published some articles to certain people.

As for the rest, they didn't do it at all.

"Don't worry, you won't be able to find us."

"That's good, don't worry about it later, hey, it's a big loss."

One person is a little unhappy, and this wave of losses is big.

When they saw that the impact was no longer just aimed at the new show, they knew that this wave was no longer playful.

"Who said it wasn't, I didn't expect to encounter such a group of coercion."

"Why is this kid so good?"

"Don't talk about it, this show has to explode again, but fortunately it's not Sunday."

……

If you look at the remarks inside, you can find that public opinion on the Internet has risen because of them.

Unlike the carnival of the Internet, this small group is collectively pessimistic.

Their original idea was to guide people to focus on children's participation in the program and attract the attention of the public, so as to achieve their goals.

However, things have now exceeded their expectations.

Many people have already begun to hit the main station with this turmoil.

From this moment on, this matter is no longer a matter of Shen Yuan's show, but a matter of the main station.

In the face of public criticism, the main station will definitely not compromise, and at the same time focus on the program "First Meeting" to carry out a series of 'counterattacks'.

As for the other issues, everyone understands them.

They know too well what the main station is doing.

The reason why they participate in the show as children is because the main station has always had an attitude of seeking stability.

There must be no procedural problems with the show "First Meeting".

If the public is opposed to the child's participation in the show, with the attitude of the main station, even if there is no problem with the show, it is very likely to win the show.

But now the development of the situation is not limited to this show, but has affected the main station as a whole.

In this way, the main station will not drop the program.

And more resources will be given to make this show more popular.

Of course, no matter how noisy the Internet is during this time, the main station will not reply.

will only use this show to slap his face in the end and speak with facts.

They have lost hope for their own purposes, don't look at the current fun on the Internet, it's useless, it will only be counterproductive.

This wave they lost so much that their pants were gone.