Chapter 58: How to Do It
Miracles are very exciting.
When Jiangxia Evening News started a group and other tabloids followed, Shi Xiaolin and Director Liu finally brought good news.
These shareholders organized a group to come to the electronics factory and accused Zheng Nan of not being interesting enough, and hiding such important news from them.
Zheng Nan was also very helpless, because he didn't hide it from them, he always emphasized to them that everything was under control, but they didn't believe it, and when they saw the data released by Dongfang Audio every day, they felt that the situation was irreparably worse, and Zheng Nan couldn't help it.
"It is worthy of Director Zheng, in the face of the strong pressure of Oriental Audio, he can still intercept their Hu in sales."
"Just kidding, this is Jiangxia audio! It is the choice of the people of Jiangxia themselves, of course everyone will support their own products, is it really impossible for outsiders to make a fortune on the head? β
"There is also good news to tell Director Zheng, and other electronics factories have replied to us that they are willing to help us build momentum and help us exaggerate the sales of Jiangxia audio."
For such a result, straight people like Li Lei and Li Xing will be very unhappy, but Zheng Nan generously said: "Okay, let them blow it, whatever you want!" β
Zheng Nan knows very well that in these years, there is only icing on the cake in the business field, and there is no charcoal in the snow, and it is normal for them to help whoever wins.
And these peers did not disappoint Zheng Nan, and they all claimed that they were the distributors of Jiangxia audio, how many speakers were sold today, and how many speakers were sold tomorrow.
Some people claim that the sales of Jiangxia audio are very hot, and the surrounding song and dance halls have all been replaced with Jiangxia audio, and many audios are sold out without arriving at the store, and the queue can be queued up until a month later.
There are also people who claim that the Jiangxia audio they distribute is sold outside Jiangxia, or even in the next province.
This series of news made Mu Yuanchang scold after learning about it, angrily scolding that these are a group of villains who follow to pick up cheap, Jiangxia Electronics Factory is such a small factory, how many speakers can he produce? Doesn't lying make your mind think?
However, Mu Yuanchang also understood that no one would listen to what he said at this time, it would only make people feel that he was incompetent and angry, so it was better to shut up honestly.
It's just that the silence on the side of the Oriental Audio made the whole Jiangxia boil. When it came to this matter, almost every Jiangxia person puffed up their chests proudly, feeling that this was a great honor.
Just kidding, what if you Oriental audio is the first in the country, what if you introduce foreign advanced technology, no matter how powerful you are in other parts of the country, but here in Jiangxia, you have to give me a dragon and a tiger to lie down for me!
"Our Jiangxia stereo is good, I've heard the oriental stereo, what kind of garbage is that. Stuff, but also the introduction of foreign technology, if foreign technology is like this, then it is not as good as our own things! β
"Jiangxia audio is really good, I went to the Cultural Palace to feel it, good guy, I can feel my heart beating with the beat, our Jiangxia audio is really powerful!"
At the same time, the news about Oriental Audio stealing Jiangxia Audio's advertising creativity has also spread, which also makes Jiangxia Audio's figure taller.
And voila! This Oriental audio has even resorted to this kind of indiscriminate means, but there is still no way to take our Jiangxia audio.
Everything is improving, and Zheng Nan also hosted a banquet for Xu Qingfeng and the deputy editor-in-chief of Jiangxia Evening News to thank them for their help.
Zheng Nan knew very well how Oriental Audio was in Jiangxia at that time, and Oriental Audio must have been in contact with various media, and they were able to help themselves investigate the manuscript at that time, which undoubtedly withstood a lot of pressure.
Zheng Nan gave each of them a delicate women's watch.
"Actually, it doesn't really matter what you thank, you just need to answer our doubts." Xu Qingfeng said.
Zheng Nan smiled, not surprised by Xu Qingfeng's request: "Director Xu wants to ask us why Jiangxia Audio can win in the competition for the song and dance hall, right?" β
Xu Qingfeng and the deputy editor-in-chief both nodded and said yes, it is true that the news of Jiangxia Evening News helped Zheng Nan blow the horn of the counterattack, but from a certain point of view, this is just the icing on the cake, because if Jiangxia Audio itself is not good, if Jiangxia Audio first occupies an advantage in the competition for the share of the song and dance hall, with the professional ethics of the deputy editor-in-chief, she will not help Zheng Nan make up fake news.
So they are quite curious about how Zheng Nan completed this wave of secretly stealing homes when a wave of advertisements for Oriental Audio started and various channels were fully prepared.
Zheng Nan gave the answer: "There are two main points, one is the quality of the audio itself, which is different from the Oriental audio; The second is our distinctive advertising. β
There is no doubt about the first point,With the temper of these song and dance hall owners,If it weren't for the excellent quality of your audio itself,If it's not fundamentally different from Oriental audio,It's impossible for them to unanimously choose Jiangxia audio,Not to mention that some are still changed from Oriental audio to Jiangxia audioγ
What's more, Xu Qingfeng and the deputy editor-in-chief also secretly went to the dance hall to experience it after public opinion rose, and indeed the strong bass effect is intoxicating.
On the contrary, Oriental audio is a lot more ordinary,Although Oriental audio is known as what HiFi audio,It can perfectly restore the sound quality effectγ
This is indeed very good, and it is indeed foreign advanced technology, but the problem is also here, that is to be blessed with genuine tapes, in order to play an effective role, but now domestic piracy is rampant, and the major song and dance halls also use pirated tapes, your HiFi effect, but the problem of pirated tapes is magnified, but the effect is not good.
On the contrary, the heavy bass effect of Jiangxia audio is basically unaffected, and the advantages of one or the other, of course, Jiangxia audio is better.
As for the advertisement, it is the focus that Xu Qingfeng doesn't understand, she doesn't understand how the messy advertisement is important.
Zheng Nan explained: "It's still because of the dance hall. β
Zheng Nam told them that the dance hall is a place for young people to gather.
"Young people like newer and cooler things, and break dancing with a strong visual impact caters to their characteristics." Zheng Nan said.
Xu Qingfeng suddenly realized: "That's why Director Zheng specially invited the break dance team, so Director Zheng, what you want to show is not a sense of hierarchy, but a very clear link between Jiangxia sound and break dance, or trendy, young people want to be trendy, they will follow Jiangxia sound." β
Zheng Nan nodded and said that this is it: "And after filming the advertisement, I didn't let the breaking team leave, but lent them to several dance halls that gave priority to the purchase of Jiangxia audio, and now it seems that the effect is very good." β
The effect is not only very good, it is simply so good that it explodes!
"Then Jiangxia audio dealers are popping up all over Jiangxia now, is that also Director Zheng, your contact?" The deputy editor-in-chief asked suddenly.
Zheng Nan said with a smile: "Li Bian, you misunderstood me, I really didn't do it, maybe they saw that my Jiangxia sound effect is so good, and they want to deliberately rub off on their fame, after all, you also know that these businessmen are so shameless and skinless." β
The deputy editor-in-chief looked at Zheng Nan, and his expression was obviously disbelief, but it didn't matter anymore.