Pray that God is on his side, but Kurtz seems to ignore a problem, this is China, and you can't control it as a Western God.

As a result, the first batch of contact lenses on the shelves of major glasses stores in Ninghai were sold out in just two hours.

This is still on the premise that Zheng Nan overestimated the sales as much as possible and stocked up on the stores.

It can only be said that Zheng Nan still underestimated the attraction of the word "beauty" to female consumer groups, you must know that even if all kinds of jewelry, various styles and fashionable clothes are complete in later generations, contact lenses can create a consumer market of up to tens of billions every year, not to mention that all kinds of materials have not completely come out of the scarce 90 years.

Therefore, the launch of contact lenses, especially with the popularity of cosplay shows, detonated the impulse in people's hearts, and finally pushed the follow-up sales to the top.

But such a hot occasion also caught the sunshine glasses off guard, because they had already pressed all the inventory, and indeed the production of the workshop did not stop, but if they couldn't produce one, they would be shipped to the store, and the fuel cost would be lost.

But if you wait to collect a batch, then at least you will have to wait until the evening, and I still missed it today.

Unless you ship half first?

At this time, even Douglas is also out of mind, he regrets going public so early, if he can accumulate more and then go public, then at least it will be okay to survive today.

He knows very well that consumers are in a frenzy now, which is the most unreasonable, if you miss this opportunity, and wait for the consumers behind to calm down, then you may not be willing to pay.

And more importantly, the two bastards of Liszt and Kurz are still eyeing each other, they will definitely not let go of this opportunity, and they will definitely find something for themselves.

I have to say that Glass still knows his peers very well, and Liszt and Kurz really did not miss the opportunity.

When they got the news for the first time, they were really frightened and happy, and the panic was because the sales were hot, almost beyond their cognition; Fortunately, the production capacity of sunshine glasses has limited the play, and I imagine that the production of the instrument factory can keep up, but I am afraid that the national market will really be turned over now.

But luckily......

Liszt proposed: "The instrument factory that set up the sunglasses is only a factory on the verge of bankruptcy after all, and its production capacity is extremely limited, so we can make a fuss about it." ”

Kurtz agreed: "Yes, we can accuse them of playing monkey tricks on consumers, deliberately creating hunger marketing, and we can even say that their goods are not sold directly to consumers, and that there are only a handful of consumers who actually buy them, and they are all sold to the secondary market in order to artificially increase prices." ”

The two hit it off and agreed to do so, and the competition between them could be put aside for the time being, but they must first kill the spoiler of Sunshine Glasses.

I don't believe it, what tricks can he have this time, he Zheng Nan can still conjure up contact lenses!

……

It's just that Zheng Nan, of course, won't allow this kind of thing to happen, he immediately decided: "Immediately chase back all the products that were sent out, except for the batch sent to Baiyun, all the others will be recovered, if they haven't been sent out, don't send them, and ship them to various stores on the spot." ”

"In addition, the production of all prescription standard contact lenses will be stopped immediately in the workshop, specializing in the production of non-prescription contact lenses!"

These two orders stunned everyone at once, and even Douglas hurriedly advised Zheng Nan to stay calm, in their opinion, isn't this a practice of killing chickens and taking eggs?

"I know the current situation is a bit unexpected, but we are not here yet, after all, the workshop is still producing, and we have no time to wait until tomorrow to load the goods!"

Douglas's exhortation is also reasonable, after all, not every truck driver is equipped with a pager, not that you can easily find it if you look for it, well, even if you can send a car to chase it back immediately, then there is no sales elsewhere?

As for the production of non-prescription contact lenses, Douglas even more incomprehensible, what are contact lenses without prescription called?

Zheng Nan's answer to these two points is very clear: "We are not going to give up the market in other places, but to create a contact lens market with Ninghai as the core; In addition, contact lenses do not need to function exactly the same as contact lenses. ”

The first point is to imitate the unique marketing strategy of a certain milk tea brand in later generations, since it is unable to carry out large-scale expansion across the country, it is based on the local market first, fully feeding the local market, and at the same time increasing publicity efforts to artificially create a national market vacuum.

Imagine that there is such a product, which everyone likes very much, but when you look forward to buying it in the store, you find that it is not sold here, only in distant Ninghai.

The more you can't get it, the more you feel good, this is a common problem for everyone, and even because you can't buy it, that kind of hope plus a little public opinion guidance, it is easy for consumers to spontaneously beautify and even deify this commodity, if it works properly, you can also create a unique product culture.

In fact, in Zheng Nan's understanding, contact lenses seem to be an ornament, and there should be no degree.

It's just that now he has to fight with Chase and Qiangsheng in the ring, Zheng Nan added the same power as contact lenses to the contact lenses, and now canceling the power is just letting the contact lenses return to where he should be, in Zheng Nan's opinion.

Not to mention that the biggest time required for the production of contact lenses is the processing of prescriptions, and if the prescriptions are abolished, it will at least double the production efficiency.

"This is the fastest way to solve the current shortage of goods, just do as I say, I will bear any problems!"

In the end, at Zheng Nan's insistence, the two orders were carried out, and Douglas did not dissuade him, after all, he really couldn't think of any other way for a while.

Sunshine glasses are very lucky, except for the trucks that were urgently sent to Baiyun, the other cars have not yet left the range of Ninghai, and there are even two that have been loaded and have not yet left, so they can be sent directly to various stores.

The production team in the workshop was very surprised and puzzled by the temporary change to the production of non-prescription contact lenses, but when they heard that it was Director Zheng's decision, they had no objections.

Even the workshop director shouted to the workers: "Comrades, I heard that our contact lenses have been sold crazy outside, we must be proud and proud of our labor, and now Director Zheng has issued an order for us to produce non-prescription contact lenses, we must trust Director Zheng and not let Director Zheng down!" ”

The workers of the production line are full of vitality and confident smiles, and they reassure the director: "We will produce as much as the market wants!" ”

It is also true that when the correction adjustment of the power is removed, their production efficiency is increasing exponentially, and soon it will be completed in batches......