Chapter 53 Occupation Newspaper Sale
For the first release, 5,000 copies were printed in the first printing, and the response was expected before moving on to the next step.
He delivered the newspaper to all parts of Vijaya, 50 copies for free in each store, and then left with his contact information.
"Hey, what is this?" Somewhere in Vijaya's store, a man took out a newspaper and read it.
"The king met with the lord of Tran Viet and discussed the economic recovery of northern Vietnam." The man continued to look at it, this novelty, this is not bad.
The boss interrupted him, and at this time he was also looking at it with a copy in his hand, this thing was indeed rare, and the boss said, "Do you want to buy it?" Do not buy and put down. ”
"Boss, I bought it." This kind of scene is happening all over Vijaya.
Then the boss and he became obsessed with the world of newspapers, and passers-by saw it and asked, "What are you looking at?" Then they also came up and looked, "Go and go, don't look at me, look at yourself and buy it." The man put the newspaper away and prepared to take it home and read it slowly.
"It's stingy. Where's that thing, boss? ”
The boss stretched out his finger, then lowered his head and continued to read, at this time he had already seen the plot of Journey to the West, and felt that this story was very attractive, which was really good.
Passerby B has long been caught up in the story of the Monkey King, and this is the first time I've seen this kind of rare story, but fortunately I'm literate.
"Don't look at it, don't look at it, if you want to see it, buy it and go back and watch it full." The boss is a shrewd man, arouse their desires first, and then take back the newspaper, so that it is easy to handle.
So the newspaper spread ten, ten, hundred, hundred, thousand, and every household knew that the newspaper was a rare thing, and the price was not expensive, and they rushed to buy it.
"It's sold out, it's sold out, I'm going to buy it now." So the boss took out a note with contact information, woc, he was shocked, how is this address the address of the Vijaya government, it turns out that this thing was founded by the state.
As a result, there are crowds of people in front of the shops and the government.
He has been waiting nervously in the government, not knowing what is happening to Zhanbao.
Suddenly, a small official rushed in to report, and said: "Your Majesty, the government is currently blocked by a group of vendors, and they are talking about buying goods, it is really strange, do you want to drive them away?" ”
He put it down and said, "Go out with me to have a look." ”
When the people saw that the man who came out was their Majesty, they all fell to their knees.
"Hurry up." The canopy helped people up one by one.
"How many copies do you all need?" He asked.
"I want a hundred."
"I want two hundred."
"Give me five hundred, Your Majesty." The price of the newspaper should be according to the standards issued by the government, and the price should not be arbitrarily priced. Taking advantage of the situation, the Pengyu also frightened them, saying: "If I find out that you have broken the rules, be careful of your heads." ”
Naturally, the vendors didn't dare, so they asked them to go back first, telling them that they would be delivered within two hours.
After that, the printing factory began to produce 50,000 copies in an hour, on the one hand, it supplied the vendors, and the rest was sent to other provinces of Cham.
Zhan Bao then became popular in the Cham country, the price is cheap and novel, people like it very much, a newspaper is taken out and read many times, especially the story of Journey to the West, which is very attractive. There are also sharp-eyed people who see the words on the back of the newspaper that they are soliciting contributions from the masses, and those who are interested can submit their manuscripts to local governments, and those who pass the review will be given manuscript fees.
Royalties? Writing can also make money, which makes many people very surprised, the next 2 days, the Vijaya government received thousands of submissions, the content is also strange, what a journey to the east, a journey to the south, a journey to the north, a mess of imitators have appeared, at that time the Pengyu saw that they were speechless for a while, there are also some good works in it, such as this praise of our great monarch, it's good, not because he praises himself, but he does write very well, and the Pengyu silently stuffed him into the qualified manuscript.
Most of the contributors are to submit their manuscripts to different officials, which is too wasteful of public resources after all, so the Pengjiao set up a special place for submission in local governments, and the contributors only need to send the manuscript to the submission box, and someone will naturally clean up and deal with it at the point, which is also the predecessor of the Cham mail business.
In order to transport the newspaper, the company directly purchased more than a dozen ships specifically for transportation, and the frequency of the newspaper was also set to once a week, mainly because there is nothing big happening now, and it can't all be entertainment plates.
In order to get the news as quickly as possible, the Pengyu also set up a special operation group to collect the latest news of the rebels.
So the design of the second edition has also been completed in advance, the home page is to make Pengyu wish everyone a happy New Year, the second page is the analysis of the rebel forces, the third page is the latest situation of the Wu Zhou War, and the fourth page is the entertainment section that everyone misses.
He felt that there was no problem, but what was wrong, he pondered hard, and suddenly he thought: Is there a lack of advertising, the sales of the first edition are about 100,000 copies, there are nearly 500,000 households in the country, and 1 household for every 5 households in the country buys newspapers, and this newspaper has considerable social influence.
The establishment of the newspaper itself is not to make money, the control of public opinion is its most important role, so the purchase price of each newspaper is only 1 penny higher than the cost, and the selling price is also fixed, and the merchants can only earn 1 penny per copy, so the price is not high, and it is a good newspaper to make the people afford.
As for advertising, isn't it true that advertising revenue is the big one? Now the income from the sale of newspapers cannot afford the wages of all the people, and with advertising it can provide for the editors, the wages of the workers, and the state treasury can have more than a share of income.
As a result, all the second issue of the newspaper was printed with advertisements for recruitment.
On December 8, the 22nd year of Zheng, Huzhou was breached, Deng Yu divided his troops to besiege Ningbo and Songjiang, and Chang Yuchun led his troops to besiege Suzhou, at this time the Yuan army was also unable to defend Zhang Shicheng, they were now locked on the other side of the Yellow River, and the Yuan navy tried to repel the Wu navy, but the whole army was destroyed.
On December 12 and 13 of the 22nd year of Zhizheng, Ningbo and Songjiang were breached, and now Suzhou has been completely besieged, and Hangzhou is also besieged.
On December 20, the 22nd year of Zheng, Hangzhou was attacked by Li Wenzhong, in order to capture Suzhou, the entire eastern battlefield of the army was mobilized to besiege Suzhou, Zhang Shicheng stuck to Suzhou, Zhu Yuanzhang personally led the troops to besiege the city, and persuaded to surrender under the city of Suzhou, as a result, the people in Suzhou resolutely did not surrender, and Zhang Shicheng also struggled to resist.