Chapter Twenty-Four: Blossoming on Both Sides, 'Once Famous and Known to the World'

Around one o'clock in the morning, the head of Time Warner called. The first box office of 6 million US dollars was very successful, and tomorrow the company decided to expand more than 2,000 sketchboards, and specifically hoped that Mr. Yu would come to the company tomorrow to discuss the next publicity plan! After hearing the good news, Xijun put down the mental calculation and slowly entered the dream!

The Hong Kong Island headquarters is very relieved, and the old method is still three-pronged, newspapers, television, and radio. Non-stop bombing! It's got to the point where everyone knows about it. It's also a good lesson for the Hong Kong film company, movies can still be played like this! ......

At the entrance of the Shaw Brothers Cinema, 'Give me two tickets for "Happy Ghosts." ’

'Sorry sir, all the tickets for "Happy Ghost" have been sold out! ’

'What about the next one?' ’

'Not anymore, and the tickets until the evening are gone! ’......

Such scenes continue to appear at the gates of the sixteen Shaw Brothers theaters, and Xijun doesn't know that his novel fans and fans are constantly breaking box office records. Although Hong Kong films are not as prosperous as later generations, the box office gave him a big surprise due to the lack of competitors!

At the end of the screening, 'It's so funny, the nun played by Hong Kong sister Mary Cheung, it's so funny.' It's like a devout Christian, holding a cross and a Bible to deal with Chinese ghosts. "yes, yes, but I like the song 'Look at the Girl Opposite.''" ’

I didn't expect Yu Xijun to not only write the novel well, sing well, but even his company's movies are so good! ’

The person next to him said disdainfully; 'Aren't you talking nonsense? The novel is well written, that is, the writing is good, didn't you see that the subtitles say that the screenwriter is Yu Xijun himself? ’......

There are constantly viewers coming out, giggling and telling the funny scenes in the movie along the way. I can't stop the audience who didn't buy tickets and really want to see it! With the fermentation of word-of-mouth, more and more people enter the cinema! This is just the first part of Xijun's legend!

Now the most depressed are Uncle Shao Liu and Fang Yihua, 'I didn't expect the old man to look away again. Run Run Shaw said slowly. The first time was to invite Bruce Lee back from the United States, but because the remuneration was too low. was poached by Golden Harvest, and several movies made this traitor much stronger and became the climate. In addition, there was a cold-faced laughing craftsman Xu Guanwen and the current Jackie Chan to join! As a result, now Jiahe is pressing Shaw Brothers. I couldn't let go for a long time...... Fang Yihua next to him paid attention, "It's better to reduce the screening and negotiate with him." Increase the post-production share, with the current popularity of the movie box office, I am afraid it will exceed 10 million box office. The money is in our hands, and we are not afraid that he will not agree. Uncle Shao shook his head slowly and said; You still underestimate him, don't look at his youth, look at his company mix model. Newspapers, radio, record and film companies. It's all that makes the movie so popular. This is a big deal! If there are any more theaters, they can basically run rampant in the film industry! You also have to think about how he became famous, but he relied on a pen, so don't provoke him. You're going to talk to him about overseas distribution licensing! In addition, using this favor to cooperate with him is conducive to our film promotion, and his company is very influential in Hong Kong! Half of Fang Yihua's heart was cold, and he found that this Yu Xijun was a hedgehog, and he pricked his hands everywhere. But I still want to rectify Yu Xijun in the future......

In the conference room of Golden Harvest Pictures' Hong Kong headquarters, Zou Wenhuai, He Guanchang, Cai Yongchang, Liang Feng and others are also talking about Yu Xijun, a newcomer in the industry. Zou Wenhuai said slowly; When he heard his name, he was still the "rookie king" of the newspaper industry, and in the blink of an eye, he became the rookie king of the film industry...... again. "It's not Shao Lao Liu, that old horseman, let a hungry wolf in." Otherwise, what kind of climate can Yu Xijun become without a theater? He Guanchang said angrily. 'You can't say that, it's just that there is no Shao Lao Liu. Could it be that he opened a film company and didn't make movies? It's just that it may not be screened at Shao Lao Liu, are you jealous? Cai Yongchang said calmly.

......'Well, this meeting is not for you to complain and quarrel, but for you to learn from his model. Ancient clouds; 'Master Yi's long skills to control it! The post-publicity of people's movies has reached the point that everyone in Hong Kong and Macao knows about it, which is also the reason for the popularity of the movie. In addition, I heard that the overseas release of "Happy Ghost" has not yet been negotiated, which gives us a chance to share the remaining piece of the pie. Zou Wenhuai patted the table and said.

However, I heard that the other party is not in Hong Kong now. It's like going to Hollywood to make a movie. And it was Time Warner Cinemas that helped screen it. The person in charge of Hollywood didn't send back much information either! For the time being, Starlight Film Company is in charge of Zhou Liang Shuyi, I don't know if I can call the shots? Liang Feng said slowly.

He Guanchang thought for a while and said; I'm personally responsible for this matter, and you and the company's screenwriters combined. Follow the trend and make some movies of the same genre. Taking advantage of this youth comedy style, you should be able to make a little money. ’

There is no way, there is no copyright protection law in the film industry in Hong Kong at this time! There was no film classification system, and the Hong Kong Film Awards were not born at this time, until 1982, when the first Hong Kong Film Awards ceremony was held by the "Film Fortnightly" at the Shouson Theatre of the Hong Kong Arts Center, and the Chinese film awards were co-organized with Radio Television Hong Kong. It is not yet organized by people in the film industry, although the Hong Kong Film Awards protect local films to a certain extent. But it also indirectly restricts the development of the Hong Kong film industry, and without competition, where can there be progress. As the great man said; 'If you fall behind, you will be beaten'. We are catching up with the film industry when it lags behind, rather than restricting others from entering the Hong Kong film industry. In the end, the Hong Kong Film Awards became their own people to entertain themselves!

Film censorship is even more complicated! Before World War II, the United Kingdom enacted the Film Act in 1909, authorizing local administrations in the United Kingdom to issue film licenses.

In 1919, Hong Kong set up a film censor for the first time, and the purpose and values of censorship were basically the same as those in Britain!

In 1931, the Hong Kong Legislative Council passed a law to form the Film Censorship Commission. After that, it continued to improve and develop, and there were still laws to follow for film censorship at this time. In 1953, the ban on films and staff with political backgrounds began. It wasn't until March 1987 that the Asian Wall Street Journal pointed out that there was no legal basis for film censorship since 1953, and the world was shocked by an article. The Hong Kong government immediately promulgated a temporary film censorship law, and only then did it have a relatively formal censorship system. It was not until 1999 that there was a legal and perfect film censorship department and system management. Otherwise, there would be no future generations of Gu Chaozi who will plague a bunch of people born in the 80s and 90s of the motherland!