Putting down the teacup, Ding Xiu grabbed a bunch of grapes on the coffee table, leaned sideways, and put his feet on the sofa.

After spitting a grape skin into the ashtray, he said lazily: "Publicity is going to be carried out so soon? ”

The publicity is generally one month before the release, so that the audience's memory is better, and the publicity is two months in advance, unless you can keep promoting it for two months, otherwise when you finish the promotion, the audience will forget about it by the time it is released.

Qin Gang extinguished the cigarette butt irritably: "What Huayi asked for was that the bullets were flying menacingly, and we may not be opponents, so we must stagger the schedule, so we will publicize it in advance." ”

Ghost Blowing Lantern invested 50 million, the company invested 20 million, Ding Xiu invested 10 million, Huayi also invested 10 million, and the rest are other investors.

Although the investment is only 10 million, Huayi's shares are much more than Ding Xiu's.

Because they still have a theater chain, the publicity and distribution of this drama was also handed over to them.

In these years, it is my father who holds the cinema line.

If you make a food chain in the entertainment industry, the theater chain is almost at the top, and then there is the official General Administration of Optoelectronics.

In the eyes of many viewers, second- and third-tier stars are already very popular, but in the eyes of brokerage companies, if you want to ban them, you can still ban them, and it is not good to refrigerate you.

Therefore, in the eyes of artists, the agency is the father.

But ordinary brokerage companies are not as good as those companies that have film investment and production.

People have film investment and production every year, and they have a large number of roles, these are resources, and who doesn't want to curry favor.

But the film company also has difficulties, and the movie has to look at the face of the theater when it is released.

If you provoke people, what can you do if people don't give you a low film, or give you a low film?

Of course, there is not just one domestic cinema chain, but those big cinema chains often have hundreds of theaters, but no one wants to offend them if they still want to mix in the circle.

Sometimes in order to improve the film schedule, some filmmakers are "willingly" relinquishing part of the profits.

The same is true for ghost blowing lamps.

Hua Yi promised that after the ghost blowing the lantern was released, it would be in the theater to which they belonged, and the daily film schedule would not be less than 30%.

In the face of this giant, Qin Gang is also a little difficult to resist, and now that people want to publicize it in advance, he has no choice, and he has to smile and lose his face.

But the grievances in my heart are real.

"Brother Xiu, how about we get a theater by ourselves?"

Qin Gang stared at him and said seriously.

The one who plays the theater is the big guy, with the theater, no one will have to give face in the future, now the market is so good, in addition to their company's plays, other people's plays can also be released at ordinary times.

Make sure you don't lose money.

It's just that he doesn't have the final say in the company.

It's okay to say other things, you can decide by yourself, but the cinema chain has a large investment, and it can't be done without the nod of Ding Xiu, a major shareholder.

Ding Xiu took a sip, spit out the grape skin, and said lightly: "Do you know how much it costs to open a movie theater?" ”

Qin Gang thought for a while: "The rent, water, electricity, and artificial decoration in the first-tier cities should add up to one million in the first year, six or seven hundred thousand in the second-tier cities is enough, and more than 500,000 in the third-tier cities." ”

"My idea is this, focusing on second- and third-tier cities, one is 600,000, let's do it in batches, the first phase of the project to get a hundred to test the water, and if the effect is good, get a few hundred in the second year."

600,000 yuan for a family, 600 million for 100,000 families, although this money is a lot, but the company can still take it, and it will not go bankrupt if it loses.

As far as the current market is concerned, it is unlikely that it will lose.

There is a head.

Ding Xiu sneered: "There are a lot of rich people in China, you can think of it, do you think others can't think of it?" ”

"Lao Qin, the times have changed, our group of people can be regarded as having eaten the dividends of the times, and they are lucky to get a piece of the pie, but the cake is so big, you want to take the big head, go to the table and grab food with those big guys, I'm afraid you won't have any ashes left."

"At present, there is one giant with more than 1,000 movie theaters in China, and there are less than 10 between 500 and 1,000, all of them have been so many years, why do you say there are only so few?"

"Is there less rich people, or are there not many people with vision?"

It is true that the cinema makes money, but the early investment is large, and the later maintenance is not small, and the most important thing is that if you want to make a lot of money, there is no point in one or two families.

Qin Gang said that the first phase of 100 companies requires an investment of 60 million.

Ding Xiu dared to say that once the company really engages in cinemas, most of the energy and funds in the future will be put on the maintenance of cinemas and film broadcasting, and it will be difficult to make achievements in other fields.

Qin Dynasty Entertainment is an entertainment company, and it does not have the ability to develop theaters, which is not only a shortage of funds in the chain, but more importantly, there are no relevant professional talents.

The Propaganda Department, the Artist Department, the Agent Department, the Production Department, and the Public Relations Department have a few people who understand cinemas.

To re-recruit people for the entire theater chain, from the early inspection of the place to the rent, decoration, and the release of the film in the later stage, a series of problems require too much energy and require a lot of manpower, material and financial resources.

really ran to get a theater, and in the future, artists, film production or something can't be done?

Not to mention that in the process of opening a theater, it will definitely be suppressed and obstructed by competitors.

Qin Gang shook his head slowly, and said leisurely: "There are difficulties, but it's not impossible to get on, the domestic market is so big, those giants can't finish eating, let's just get a small cup of the pie." ”

"Yes, the market is big, you can't finish eating, right, in the next ten years, do you believe that there are movie theaters in first- and second-tier urban communities, and audiences can watch movies without leaving home, and there are more people competing, can you still make money?"

"If something happens along the way, you have to go up to the rooftop and queue up for a few months."

The second half of Ding Xiu's sentence made Qin Gang's heart cold.

He knew what was wrong back then.

Not only the catering industry, but also the film and television industry has also hit hard.

Again, he couldn't stand it.

After eating the grapes about the same, Ding Xiu got up, patted Qin Gang on the shoulder and said: "It's almost enough to make money, people have to be content, if you don't like a lot of money, buy a few more suites, what helicopters, private jets are arranged, and then you can't recruit ten or eight secretaries, and you have nothing to do for them." ”

"Okay, let's go, I've been out for so long, go home and sleep."

Regardless of whether Qin Gang listened or not, Ding Xiu left the office directly, and greeted the company's employees when he came out.

Lao Qin transferred some people to his company in the magic capital, and the space here was not as crowded as before.

However, there are still many people, and most of them are young people.

At a young age, with dark circles under his eyes and a receding hairline, it can be seen that he is working overtime.

It hasn't been half a month since I rested at home, Qin Gang called, the approval of the ghost blowing the lamp has come down, the title of the film is unqualified, you can't bring ghosts, and there are a few places in the film that are too scary and need to be deleted, and a few lines are taboo and have to be changed.

No way, it took a few days to change the title to Dragon Hunting.

The places that should be deleted are also honestly deleted, and the lines are re-dubbed.

Then the film was sent up again.

(End of chapter)