Chapter 628: The First Foreign Artist
On the first day after the completion of "Life Events", Lin Qingyuan returned to Beijing and participated in the filming of Anta's summer advertising campaign as the chief global spokesperson.
ANTA sponsored a total of 10 national teams at this year's Tokyo Olympics, making it the largest number of Chinese sports brands sponsoring Chinese athletes.
So this summer advertisement is to put it bluntly, that is, to rub the heat of the Tokyo Olympics as much as possible.
The fan circle economy and the mass economy are grasped with both hands.
But not everyone wants to see the Games, which have been postponed for a full year, go ahead in the summer.
After all, the Olympics is a grand event that attracts the attention of the whole people, and no entertainment product is enough in front of the Olympic Games.
Moreover, buying hot searches during the Olympic Games is easy to cause public disgust, and the results outweigh the losses.
Therefore, in order to avoid the diversion of the Olympic Games, many movies and TV series that were originally scheduled to be released in the summer of this year have all chosen to be postponed or launched in advance.
The stars of this year's summer file are particularly dim.
However, Lin Qingyuan has an indifferent attitude, anyway, he has no TV series broadcast in the second half of this year, so it is none of his business that the prime time of the TV series is occupied by the Olympic Games.
The advertising shooting process went smoothly, and all the planned shooting content was completed in one afternoon.
After politely declining the invitation to dinner from the person in charge of Anta, Lin Qingyuan and his entourage packed up their things and left the studio.
They are in a hurry because they need to leave for South Korea for the next few days.
"It should be very late after arriving at the hotel tonight, it is recommended that you go to bed directly, and tomorrow the Korean version of ELLE Jinjiu will be filmed, and you should maintain a good facial condition as much as possible."
Almost every time Lin Qingyuan goes abroad, he has to show his God-given face in the top local fashion magazine.
It's not for the sake of increasing his popularity overseas, after all, there are very few people who read fashion magazines in society, and it is simply to expand his influence in the international fashion industry.
After all, there are only so many people in the top circle of the international fashion circle, and there are actually only a few of the top fashion countries, like Britain, France, the United States and Italy.
Because of its huge market consumption power and untapped market potential, Huaguo can be ranked in the secondary market.
And the fashion newcomer, who has been ranked at the top at a young age, came to Dengfeng, a sub-fashion country such as Southeast Asia or Japan and South Korea, in the words of the rice circle, to go to the countryside to alleviate poverty.
Although the fashion power of Japan and South Korea is okay, Lin Qingyuan's visit can undoubtedly bring fashion magazines in these countries that are difficult to access on a daily basis with top stars.
Compared with real economic benefits, the improvement of face and style is also extremely important.
The glamorous fashion world values this.
"ELLE Golden Nine" Lin Qingyuan carefully retrieved the memories of the past few years in his mind, "If I remember correctly, I have also been on the cover of several other women's magazines, right?" β
Yan Jun nodded, "VOGUE in the March '19 issue, Fashion COSMO in the January '20 issue, and Bazaar in the January '21 issue, you have a total of three books." β
"Damn, then I seem to be only one step away from the women's slam in South Korea"
Lin Qingyuan felt a little inexplicable, obviously he hadn't been to South Korea a few times in the past few years, and as a result, he was going to collect the covers of the six women's magazines in South Korea.
This is no simple achievement.
You must know that until now, the only female artists who have completed this achievement are Jennie and Jisoo of BP (the other two are foreigners who understand themselves) and Bae Suzhi.
As for the male artists, there is not a single one.
If you lower the difficulty, narrow down the scope to the three major first-line women's magazines in South Korea, VOGUE, ELLE and Bazaar.
After so many years, Bian Boxian and the Zhongwulu actor "Poison King Actor" Liu Yaren have done it.
And Lin Qingyuan will soon leave his own pen and ink in the South Korean fashion industry as a foreign artist.
This is a great achievement and a beginning.
"You're still short of W KOREA and Marie Slam, but we don't need to rush this kind of thing, and the marketing value of the South Korean magazine Slam is not very good."
"There is still value, you can pretend to be forced, fans like to be better than this, and the stronger I behave, the more obvious the morbid instinct of South Koreans will be exposed, which is definitely a marketing that does more good than harm to us, contact IMG, start with the three major women's magazines slam this time, and the six magazines can be slow."
"Your reputation in the rice circle in South Korea and other places has actually not been very good, because your marketing is too violent, and your fans are also crazy, offending many people's fans." Yan Jun frowned and reminded.
"I don't care, I don't mix Korean entertainment anyway, and the step-by-step set doesn't apply at all."
What Lin Qingyuan wanted was this kind of explosive killing effect.
A modest and low-key person will not work overseas, and he is not a South Korean who overemphasizes the deformed concept of order between the elders and the young, so naturally how "brutal" can he come.
It doesn't matter if IMG helps him play the pull marketing to the extreme here, anyway, he is basically not in South Korea, so naturally he doesn't need to think too much about his own reputation.
What's more, no one really thinks that Chinese artists can really gain a lot of goodwill from passers-by in South Korea, right? The wolf warriors here are much crazier than in China!
"What about the itinerary after shooting the magazine?"
"As I told you before, the team took into account the smooth implementation of the overseas strategy and helped you receive a South Korean business endorsement of 5 million Chinese yuan, BC card, so the next day was an advertising shoot." Yan Jun replied.
The endorsement fee is a little less, but the BC card will make up for it from other places, such as letting Lin Qingyuan wear his personal fashion brand. E appears on the card face.
This should be a decent advertising campaign. If you want to really go abroad, you must find opportunities to enter the Japanese and Korean markets near China.
"It should be very easy to shoot an advertisement, just one set of hard photos, and then we will launch a joint campaign with another group of spokespeople, BLACKPINK, in South Korea."
"Oh this." Lin Qingyuan remembered, "But I still think it's a little strange, South Korean credit card looking for me to endorse?" Do you think that group of South Koreans will use it? β
Yan Jun shook his head and explained: "You don't need to use it from the public, you just need to capture the hearts of your fans, after all, this is your first business endorsement in South Korea, even if it is to keep it as a souvenir, they will choose to apply for a card, and other companies are not stupid." β
"Okay, I see, is there anything else?" Lin Qingyuan didn't bother to think about the gains and losses of these things.
"Then I'll squint for a while, I'm a little tired from shooting commercials today." Lin Qingyuan leaned back in his chair and closed his eyes.
"Go to bed early at night and don't call them." Yan Jun hesitated for a moment, but still reminded loudly.
"I try."
Yan Jun was helpless about this, so he could only sigh.
Who made Lin Qingyuan maintain his skin condition very well even if he went to bed late every night?
This is someone's talent, and I can't envy it.
But when he gets older, he should know that he should take the time to take care of his face.
There are too many young people in this circle who are not old and decrepit.
However, most of them are the sequelae of plastic surgery.
Thinking about it this way, Lin Qingyuan's shelf life seems to be quite long, after all, he hasn't had plastic surgery.
At 10 o'clock in the morning of the next day, Lin Qingyuan followed the team to the indoor studio agreed with ELLE on time to participate in the shooting of the Jinjiu cover blockbuster.
After arriving at the scene, Lin Qingyuan met with ELLE's South Korea editor-in-chief, Chaesojang.
When the editor-in-chief saw Lin Qingyuan and his entourage walking into the studio, he didn't dare to think of himself at all, and hurriedly got up from the sofa to greet him warmly.
"Lin, nice to meet you."
Chaesojang took the initiative to stretch out his right hand with a smile on his face, and looked up at Lin Qingyuan, his eyes full of amazement.
This can't be without makeup, right?
It is indeed a rare and stunning beauty, and it is no wonder that it is sought after without many activities in South Korea.
"Me too, it's a pleasure to meet you, and I would like to ask for a lot of advice on today's shooting." Lin Qingyuan also smiled, and stretched out his right hand to shake it with her.
After Lin Qingyuan greeted the editor-in-chief of ELLE who arrived at the scene in person, he got to the point and began to talk with the photographer about today's shooting theme and shooting details.
Very simple.
Since this ELLE Golden Nine is the cover jointly pushed by Louis Vuitton, Bulgari, Piaget and Lu Boting, Lin Qingyuan's outfit today is naturally based on the items they have provided.
However, this time is different from the past, with the blessing of the youngest Magnolia Emperor, he now has a higher voice in the process of communicating with luxury brands, even higher than the heyday when the Golden Rooster was crowned emperor last year.
Although the actor is more important than the emperor, the combined blessing of the actor may be higher than that of the two actors.
So he can take this opportunity to promote the brand awareness for his own benefit.
For example, in the choice of jewelry, you can put . Accessories from E's high-end design line are included.
These are all acquiesced by LV.
So even if you wear it. The set of pictures taken by E was not selected as the cover by the magazine in the end, and it is right to be able to show your face on the inside page. A major upgrade in the style of the E brand.
As for the filming process, it's still the same.
This South Korean photographer, who is not old enough and not experienced enough, does not dare to manipulate Lin Qingyuan at will.
It's really not a drama bully, there is really no way.
Lin Qingyuan could only follow his own ideas.
Fortunately, he has to have sixty or seventy magazines in the past few years, and the experience he has accumulated is quite rich, so the completion of this cover blockbuster may not be bad.
At least he overheard chaesojang sighing to himself there: "All CUT will be covers, I'm already fascinated in the selection!" β
The filming of the ELLE Golden Nine cover photo lasted from the morning to 5 p.m. and finally came to an end.
Lin Qingyuan and his party packed up their things and left, but on the way back, he received a Kakao text message.
Lalisa: [Lin, you're in South Korea?] Want to have a meal together? It's still the same, I'm in for a treat! γ
Lin Qingyuan was very puzzled, he was very low-key and mysterious when he came back to South Korea, and he didn't do any marketing at all.
And the magazine will not deliberately spread it, at most, the domestic part of the illegitimate meal that spent money to buy his itinerary information knew that he was in South Korea at this time, so he was really curious about how Lisa knew his specific whereabouts.
[How did you know I was in South Korea?] γ
Lalisa: [You know, I followed your ins, and the background of the selfie you posted on your ins is very familiar. γ
LinοΌγ. γ
It seems that there is really such a thing, after he got off the plane and returned to the hotel last night, he did take a selfie in the room with the night view of Seoul outside the window as the background and posted it on ins.
Lalisa: [So you're coming?] This time, I went to eat a modified version of Korean food that suits the taste of foreigners. γ
Lin: [Location.] γ
Lin Qingyuan didn't hesitate to make a choice.
The Claw Emperor has never been afraid of being secretly photographed by mice.
At best, it's just an ordinary gathering of transnational friends, and there's not much to say.
And to a certain extent, the inconsequential scandal between him and the top idol who developed in South Korea actually does more good than bad for his popularity in South Korea.
So it doesn't hurt to go, just have a meal.
As for whether Lisa has the same idea as him
Lin Qingyuan didn't care, and he didn't care.
After all, this is at worst a cooperation that everyone needs at a time, so he doesn't think there is any need for him to refuse.
Following the navigation, Lin Qingyuan took a car to the location of the restaurant sent by Lisa, and the assistant pretended to be a passerby to follow not far away to prevent special circumstances from happening.
The restaurant is not very busy and seems to be perfect for quiet private gatherings.
Follow the waiter at the door into a hidden box, Lin Qingyuan happened that Lisa was already sitting inside.
She still wears her signature long blonde curls today.
However, in the choice of clothing, she did not wear her favorite summer crop top, but chose a black dress that can modify her body proportions very well, and the slender and feminine superior leg shape was well displayed.
"Savadica!" Lin Qingyuan took off his mask.
"Mud howl!" Lisa got up from her chair to greet her friend from afar, smiling heartily.
"Let's communicate in English." Lin Qingyuan and Lisa hugged for a while, then sat down across from her and shrugged, "After all, I only know this one sentence in Thai." β
"I know, but I don't know much Chinese." Although Lisa's smile is not delicate and beautiful, this generous smile is quite infectious.
"For example?"
"Mud howl, crab crab, fried again, morning howl, good night, moldy, dancing is very greasy, nail polish, Hao Ting, 666, and I'm short of you, I'm porridge for you"
Lisa poured out all the Chinese she had learned in the past two years while recording programs in China.
But it seems to be a bit suspicious of smuggling.
"Your Chinese level can already live in China." Lin Qingyuan couldn't help but take a sip of water, he didn't think much about it, he just thought it was an unintentional move by others.
"Not really, right? Don't you usually need to talk to people in China? Lisa tilted her head to look at Lin Qingyuan in confusion, her eyes wide open.
"Just be an otaku who doesn't communicate with others."
"Lin, you're so humorous." Lisa flattened her mouth.
"Can this also be called humor? You're really going to be on the pitch. β
The two chatted for a while, and the waiter began to bring the dishes that had been ordered into the box one by one.
After all the dishes were ready, the two thanked them in Korean in unison, and then set off on their way.
"Let's try it first! I've been here once before with Rose and I thought it tasted pretty good, so I chose this place. Lisa watched Lin Qingyuan's reaction.
"So should I start with that dish first?" Lin Qingyuan ate little Korean food because he heard that Wang Junkai had been tortured by a kimchi feast in South Korea to the point of losing his temper.
"Either way, but I personally recommend this potato backbone soup, my favorite!" Lisa handed the soup spoon to Lin Qingyuan and made a sweet and happy appearance.
"Such an exaggeration? Then I'll try. Lin Qingyuan scooped a little soup with a spoon, and then put a piece of potato in his mouth, "Well, it seems to be pretty good." β
In fact, the taste is only at the upper middle level, and it is not as delicious as what Lisa said on Kakao and what she just showed.
But after all, it's someone who is entertaining, so Lin Qingyuan won't be very emotionally unemotional.
Lisa couldn't help but smile with satisfaction when she saw this.
"I'll just say it's pretty good!"
"And what's next?"
"What's next?" Lisa was puzzled.
"Which dish should I eat next?" Lin Qingyuan looked up at Lisa, who was pouting, "Do you have any recommendations?" β
"Hmm," Lisa said after a moment's thought, "whatever." β
"Whatever?"
"It's just whatever, because I only have one favorite, potato backbone soup, so I don't care about the rest!" Lisa's expression was rightfully explained.
"You seem to be a little casual."
"Hahaha!"
Lisa opened her abyssal jaw and began laughing.