Whether it is the ratings or the number of broadcasts, it means that "National Treasure" is already a first-class variety show.

Although it is not as good as the top ones, it is enough to stand out from the crowd.

In particular, it has a special theme and is not an entertainment program in the traditional sense.

This makes its results even more impressive and impressive.

The success of the first installment also means that Song Yu will have a lot of money in his account.

When director Liu Qing saw the group of sponsors again, his waist straightened, and the price tripled with one mouth.

And there is no one to refute.

For a variety show with 8% ratings, this price is not expensive.

At the same time, Song Yu also received a thank you from the National Museum.

Because of "National Treasure", the cultural and creative products launched by their museum were sold out of stock for the first time.

It's nice to sell for money, but it's even more gratifying that some people are starting to take an interest in the artifacts.

There is no doubt that the task of promoting traditional culture in "National Treasure" is quite good.

The Literary and Art Association specially released a spectator.

Two contents.

The first content is to analyze why "National Treasure" has a high reputation?

There are four aspects.

First, the scene, service, etc. have been perfected.

Second, the screenwriting is full of skills, serious and interesting.

Third, the actors have superb acting skills and do not have any sense of disobedience.

Fourth, the soundtrack is excellent, but not misused, just right.

In the end, he praised Song Yu emphatically.

Because he is a planner, screenwriter, and music director.

In other words, the success of "National Treasure" is inseparable from Song Yu.

The second is brief.

It is from "National Treasure" to the traditional culture of Daxia, calling on various David TV and video platforms to learn from "National Treasure".

The words are the words, but for Song Yu's status, it is a huge improvement.

He has been set up as a model.

And it's a rare positive image.

The artists who can be highlighted by the Literary and Art Association this year, well, most of them are criticized, and some of them have to go in and step on the sewing machine.

Only a small percentage were commended for their outstanding contributions.

But Song Yu is the youngest artist.

I'm only twenty-one years old this year.

This has left many people feeling hopeless.

For example, Longteng Entertainment and Summit Entertainment.

After entering May, the broadcast of "King of Martial Arts" has been put on the agenda.

Correspondingly, the same is true for "The Legend of the Withering Heroes".

Originally, the two of them were going to fight in the ring, but now they don't dare to fight.

The two companies have already met several times over the matter.

So far, the schedule has prevailed.

Because Song Yu's popularity is too high, so high that even if "The Legend of the Withered Heroes" is a bad movie, the ratings will not be too bad.

But if the quality is good, it will press and beat "The King of Martial Arts".

They can't afford it.

The purpose of the cooperation between the two companies is to recreate the universe of the main work of the Remnant Yang Building.

The first one is unfavorable, which will seriously affect the follow-up film and television dramas.

After all, sponsors and investors only look at the results.

If you can't make money, don't even think about the next one.

It's that realistic.

Song Yu received a call from Liu Qing in the afternoon.

Sponsors have been negotiated.

Because of the special subject matter, it is inconvenient to insert advertisements in many places, so there are only seven sponsors.

Among them, the most important title sponsorship is 300 million, and the rest of the total 00 is 1 billion.

Quite high, but also reasonable.

Song Yu remembered that in his previous life, the highest sponsorship of variety shows was Running Man, and the highest season could reach 200 million, and in this world, it would be 6 billion.

In short, Daxia Satellite TV earns blood, and he also earns blood.

After chatting about sponsors, Song Yu mentioned Qin Jun, Li Qiang and Chen Yan again.

Liu Qing naturally understood what it meant, and immediately said that he would let the three of them serve as the guardians of the national treasure in the next issue.

In fact, Song Yu was also more kind-hearted and didn't pit her.

Qin Jun, Li Qiang and Chen Yan have first-class acting skills, and there will definitely be no staring performances.

After the first issue ended, "National Treasure" has nothing to do with Song Yu for the time being.

With the strength of Daxia Satellite TV, it is not a problem to do seven or eight seasons.

He just had to lie down and collect the money.

"Director Song."

Shang Ruo knocked on the door and entered, and said, "All the staff of the film and television department are already waiting for you in the conference room." ”

"Okay, I'll go over now."

Song Yu got up and commanded again, "You give this document to Yan Jie." ”

The above is his handling of issues related to "Journey to the West".

For example, who to find for special effects, who to use for dubbing, and so on.

Different companies also mean different prices.

Song Yu chose studios with a relatively good reputation in the industry.

Shang Ruo nodded hurriedly, took the documents and left the office.

She has been an assistant for almost a year and is already quite proficient.

Song Yu casually locked the office door and walked towards the conference room.

Today's meeting is for "The Legend of the Withering Heroes".

When he arrived at the conference room, Song Yu was not allowed to sit in the main seat.

He was the director, and he was already a half-and-a-half seniors above the minister.

Although he also serves as the deputy minister of film and television, he still prioritizes big positions.

And all the film and television dramas of Xingdong Entertainment are from him.

No one will oppose him either.

The meeting officially began.

Minister Wang Sui first made a summary.

The main content is the post-production of "The Legend of the Withering Heroes".

Effect, cost, etc.

After that, it is time to discuss when "The Legend of the Withering Heroes" should be broadcast, on which platform, and how to promote it.

"At present, there are three TV series on the air of each David TV, which can be called popular, with an average rating of more than 7%, namely Daxia Satellite TV's "Pioneer of the Times", Jianghai Satellite TV's "Meet the Unknown You" and Donggang Satellite TV's "Legend of Heaven and Earth".

Wang Sui flipped through the information and asked, "It is expected that their end time is early July, do we need to avoid them?" ”

It is a common practice to avoid popular TV series.

In fact, this is not only the case for TV dramas, movies or songs.

Normal fighting in the ring can be promoted, but in the case of one side down, the middle and low levels will be completely wiped out, and they will die no longer.

"There's no need." Song Yu shook his head.

"Okay." Wang Sui had expected it, and then asked, "Then is our broadcast time set for June?" ”

Because she wanted to set aside time for publicity, she reported for June.

There was a gap of about twenty days.

"It doesn't take so much time to promote, so it will be broadcast in May."

Song Yu explained, "After "I Am Not Huang Rong", "Jing Zhong Serves the Country" and "A Laugh in the Sea", many people already know "The Legend of the Shooting Heroes". ”

Wang Sui remembered that the combined sales of these three songs exceeded 300 million.

Under normal circumstances, it is impossible to have this kind of publicity effect without spending tens of millions.

Of course, there is no certain connection between buying songs and watching TV.

But even if it's only half, it's quite scary.

"Two weeks later, on May 21." Song Yu thought about it and said a while.

"Okay." Wang Sui nodded.

The next step is the specific investment and publicity matters.

A group of people drove for three hours before it was over.

Soon Wang Sui sent invitations to all David TVs.

As for the network broadcast rights, it has been given to Penguin.

Of course, they exchanged the shares of Happy Entertainment.

And Song Yu began the first wave of publicity.

It should be said that it is the second wave.

At the beginning, "Loyal to the Country" and "A Laugh in the Sea" had already been promoted.

The pitch is pretty simple.

Song Yu sent a makeup photo.

Not only his own, but also the main supporting characters.

Except for Sang Yingying, Pang Xu and Xi Wei from their own companies, the rest of the supporting roles are all famous.

For example, the five uniques are all old drama bones who have won awards.

The reason why Song Yu sent it was because it saved money.

He is hot now, and he is on the hot search casually.

New World Entertainment behind the spectators is also depressed.

Previously competed with Penguin Video's "Run, Brother", and was beaten up.

Thinking about making Song Yu a fortune on the audience.

As a result, he didn't buy hot searches, and the hot searches were endless.

And New World Entertainment didn't dare to lower the heat, so as not to suffer public anger.

You know, the penguin next door is eyeing you.

If you are not careful, the viewer will lose the throne of the first social software.

So it was very uncomfortable to only watch Song Yu behave indiscriminately.

In less than half an hour, the first hot search was replaced.

It was originally "National Treasure", but now it has been changed to Song Yu's makeup photo.

As for others, they are subconsciously ignored, or become incidental.

"Is "The Legend of the Withering Heroes" finally going to air? Looking forward to it! ”

"Handsome! Brother Yu! ”

"A strong lineup, at a glance, except for these actors from Xingdong Entertainment, they are all good actors with a good reputation in the industry."

"There are so many good actors, I bet it's not a bad drama!"

"Maybe. I've seen a lot of big productions, all of which are bad movies for actors. ”

"Brother Yu's screenwriting ability, hasn't it been proven yet?"

Netizens, especially Song Yu's fans, were quite excited.

All kinds of comments have been frantically refreshed, which has also firmly secured this hot search in the first place.

At the same time, David TV is also very excited.

Everyone understands that "The Legend of the Shooting Heroes" is a hit drama.

Even if the content is not good, it is definitely full of heat in the early stage.

If the quality is excellent, it is exciting to think about how far it can go.

In short, it's all money.

Of course, they also know that there is a lot of competition.

All the satellite TV participated, and none of them wanted to quit.

On Wednesday morning, the viewing party was officially held.

Song Yu met many elders in the industry.

Because it was a TV series, it took a long time, and he didn't accompany them to watch it.

However, they also don't watch it slowly like the average viewer, and many places are fast-forwarded.

It only took two days, and the viewing will be over.

This world, the current top TV series, is more than 30 million per episode.

How much depends on the quality and competitors.

But "The Legend of the Withering Heroes" made them unable to make up their minds.

It's not rotten, it's too good.

The plot is first-class, the special effects are top-notch, and the actors are even more crazy.

There are actually no drawbacks.

This kind of TV series is no longer something that a satellite TV can eat.

In the end, Daxia Satellite TV and Jianghai Satellite TV cooperated to purchase the first round of broadcast rights.

Each episode is worth up to 50 million yuan.

It is the highest price ever paid for a TV series in this world.

Naturally, Song Yu wanted to make a big publicity.

It's also a second wave.

On the day of the end, he sent a message to watch.

"The Legend of the Shooting Heroes" will premiere on May 21 on Daxia Satellite TV and Jianghai Satellite TV, with a price of 50 million yuan."

Because the price is too outrageous, it was on the hot search list in a few minutes.

"Damn, am I dazzled? 50 million yuan for one episode? ”

"Good fellows! What quality would be worthy of this price? ”

"I can't wait to see 'The Legend of the Withering Heroes' right now."

"If you are kidnapped, blink."

Not only netizens were shocked, but even people in the industry felt incomprehensible.

Taking 30 million as the standard, 50 million is not a problem of exceeding a little, but exceeding too much.

30 million is already the king of dramas, what the hell is 50 million!

But they also know the professionalism of Daxia Satellite TV.

The vision is extremely high, and there are few times when there is a problem.

And even if Daxia Satellite TV misses, will Jianghai Satellite TV go crazy with it?

Impossible.

Jianghai Satellite TV can rely on idols to rise and rank first-class in the satellite TV industry, precisely because of its amazing vision.

Summit Entertainment and Longteng Entertainment got together again for a meeting.

Hardly anyone objected.

"The King of Martial Arts" will be postponed.

Of course, the reason cannot be said to be afraid of Song Yu, but because there is a problem in post-production and it takes more time.

It's really a cover-up and a thief.

When the notice was issued, it was immediately ridiculed by the group.

"Combined, the two of you companies are the most powerful companies in the entire entertainment industry, why are you afraid of a small Star Entertainment?"

"It's a man, come out and fight for three hundred rounds!"

"Cub, you've disappointed me."

"As a fan of Song Mo, I directly blocked these two companies."

"Why are you cowardly?"

Not only did the two ministers of film and television have a dull face, but Wang Jinquan and others were also so angry that they vomited blood.

But it can't be helped.

In the face of this kind of thing involving hundreds of millions of funds, even the general manager cannot afford this responsibility.

I can only run away.

Song Yu laughed directly when he found out.

It's a pity that he is now a public figure, and in his previous life, he can incarnate as a canyon pianist and ridicule a wave.

After two waves of publicity, "The Legend of the Withering Heroes" returned to everyone's attention.

Countless people are waiting for it to start.

Many of them are not fans of Song Yu, but melon-eating parties.

They want to see what the quality of a TV series with an episode of 50 million yuan is.

If it's not good, they will turn from eating melons to keyboard warriors, and they will criticize a wave of good.

In short, it's not a big deal to watch the excitement.

Song Yu continued his filming and concerts.

When Xingdong Entertainment sends out promotional materials, just forward them.

And in Goryeo, a brand new girl group officially debuted.

D-girl, Diamond Girl.

Their new song "Tomboy" appeared on the stage for the first time.

The atmosphere was relatively hot.

It's just that because it's a newcomer, there are no fans.

His performance in Bailan Music was average, and he didn't even enter the top 50 of the charts.

However, with the promotion of Boon Edam and Temple Entertainment, as well as the quality of the song itself, sales gradually increased.

At first no one cared until it appeared in the tenth place.

A rookie girl group, how can it have such good results?

Driven by curiosity, many fans listened to this song and were pleasantly surprised.

Soon, Diamond Girl won the first championship on the singing stage, and then two consecutive championships, which completely attracted the attention of the Korean music scene.

At the same time, in Daxia, there are also many fans who like to chase Goryeo entertainment.

For example, the spectator and the handling blogger of the Q station.

Diamond Girl's new song won the championship, so they also carried it over.

There was not much reaction from the spectators, but it was an unexpected fire at the Q station.