"Hong Kong Island is a world-class metropolis, and every city has its own city card to show to the outside world." Qin Yi's words carried a hint of inspiration, "Then can we make the police force a city card on Hong Kong Island?" ”

As soon as the words fell, the eyes of all the senior police officers, including Brother Yi, lit up.

City Card!

The idea is good, the novelty has an idea.

The first brother sat up straight, showing an interested look, "You can tell me more about this city's business card." ”

"The so-called city business card concept comes from the paper business cards that we commonly use to display a person's information." Qin Yi showed a commercial smile, looking at the group of police elders, he found the feeling of speaking PPT in the first meeting.

"The city business card is a symbol that can reflect the culture and characteristics of the city, represent the image and cultural connotation of the city, and is a symbol of urban modernization."

"The city's business card can be a building, a custom, or a food, so why not the police force?" Qin Yi said in a seductive tone,

"As a world-class city, Hong Kong Island's future positioning should be to look at the world, face the world, and go to the world. In this process, how does Hong Kong Island present its image? ”

Onigiri reads a book

"What is so special about our Hong Kong Island? Skyscraper? Delicacies? ”

These words stopped all the high-level leaders, including the first brother.

yes, what's so special about Hong Kong Island?

Delicacies? No kidding, what kind of city business cards are Chezi noodles and fish balls, and there are their own exclusive delicacies all over the world, why can you be unique.

Skyscraper? There are more supertall buildings in the world than one, the qualifications are older than you, and the fame is earlier than you, what do you compare with people?

Culture? Never mind......

Well, Hong Kong Island's community culture is a scene, with hundreds of clubs of all sizes gathered in the city.

But who would regard the triad as a city card, even those with abnormal brains can't do this kind of thing.

"Therefore, we must break the stereotype, focus on new tracks, make new paths, open up market barriers, redefine the meaning of city business cards, pay attention to top-level design, strengthen self-awareness, adjust resource allocation, and empower new businesses."

"Enhance market perception, take result-oriented as the fundamental logic, and accumulate potential energy.

"At the same time, we actively attacked, aligned with high-level players, so as to get the collective empowerment of top players, perfectly occupy the traffic dividend, realize the attribution analysis of comprehensive categories in the market, occupy the commanding heights for market iteration, and prepare to achieve dimensionality reduction in the ecological niche."

"Therefore, we regard the police force as the city's business card, which is the best choice!" Qin Yi snapped his fingers, "This move can not only enhance the image of the police force, highlight the value and role of the police force, but also enable the police force to transform again, upgrade to a new starting point, become bigger and stronger, and create brilliance." ”

The top brass of the police force, including the first brother, were confused again.

This...... That's great!

Turning the police force into a city card is something that has never been thought of.

There's something wrong with this!

Everyone quickly reached an agreement, and then looked at Qin Yi together, "Is there a specific plan?" ”

"There are some preliminary intentions and plans, sir, please look at the map!" Qin Yi pulled a whiteboard and hung a map of Hong Kong Island on it.

"If the police want to rebuild their own image, they should start from two directions, one is to improve business capabilities, find business explosions, and pursue traffic eucalyptus, and the other is to promote soft articles, all fields, all-round coverage, and organic combination with media channels, with new publicity methods as the starting point, to find users to sink into the market, and enhance the perception of the police brand."

The first brother couldn't hold back anymore when he heard this, and coughed, "Ah Yi, you might as well make your words clearer." ”

"To put it simply, it is three points to break the eucalyptus, seven points to publicize, and the remaining 90 points rely on the editors and the public's brains." Qin Yi changed an easy-to-understand method, "Eucalyptus can be blown as big as it can be, how serious the eucalyptus is, how complicated the detection process is, how complicated it is to write, hire dozens of detective writers, and publish documentary reports on the police force's detection of eucalyptus in newspapers and magazines every day." ”

"We must create suspense, thriller, and events that can resonate with the public, and we will do what the public cares about, and when appropriate, we will create a hot spot by ourselves, and then quickly break it."

Speaking of which, there is no need to talk about the specific details.

Everyone is an old fritter, and they will draw up the rest of the operation plan themselves.

The first brother pondered for a long time, and slowly spoke: "Just some little eucalyptus are okay at the beginning, but after a long time, the people will lose interest, and it is impossible for Hong Kong Island to often have such topical eucalyptus as serial killers killing the door and blood eucalyptus." ”

"I think there are two major cancers in Hong Kong Island's current law and order, one is the rampant and rampant robbery circle, and the other is the deep-rooted and pervasive community of Gu Chaozai."

Qin Yi glanced at the many high-level officials, "Although the big circle makes a loud noise, they are just suffering from scabies, and the real problem of law and order on Hong Kong Island is in the community." ”

"There are hundreds of associations on Hong Kong Island, large and small, and there are more than 100,000 of them, plus their families, and there are hundreds of thousands of people who have economic ties with the community."

"The community has become a cancer on Hong Kong Island, it has penetrated into every corner of the city, is eroding the foundation of Hong Kong Island, and is the biggest destabilizing factor that seriously undermines social order."

"Therefore, if you want the people at the bottom to really feel the existence of the police force, you must crack down on the community."

"The history of the community has been on Hong Kong Island for more than 100 years, and hundreds of associations are inextricably linked. The deputy commissioner in charge of operations sighed.

"Sir, there is a famous saying in China, if you don't accumulate steps, you can't reach thousands of miles, and if you don't accumulate small streams, you can't become rivers and seas, and we can get great results if we start from a little bit." Qin Yi looked at the second brother and said in a sincere tone.

"Huh? If you have any good ideas, you can speak them out and listen to them. ”

"The biggest problem in dealing with the community is that the input is not proportional to the output, and our police force often dispatches a large number of police forces to arrest the old boys, but the result is often thankless, and it can't hurt the bosses of the community at all." Qin Yi smiled, "So from the perspective of cost, we can choose a more cost-effective method and use skill." ”

"Oh?" The second brother quickly became interested, "This ingenuity only refers to?" ”

"Public opinion, we must be good at using public opinion." The smile on Qin Yi's face became more and more weird, "Between the associations, you have me, I have you, and we have the same between the associations, everyone used to just use it as a channel to obtain information, and never thought that it was also a weapon." ”

"Through undercover rumors, create gossip, sow discord, and pull one faction to fight another."

"First, let the wind go first, after 97, only twenty societies are allowed to exist, and only those who have been pardoned can live, so that they are suspicious of each other and provoke fights."

"Second, frame up, stir up contradictions between the elders of various associations, and use intelligence to increase their hatred."

"Third, fishing in troubled waters, the police force can create a legend, in order to crack down on the community, the police force decided to send 3,000 people into the community, and at the same time release some news to inform the community that there are also our people among their high-level people."

Qin Yi looked cold, "If you want to make them panic, your own people can't trust your own people, your left hand can't trust your right hand, and you mess up them!" ”

"Knocking on the mountain and shaking the tiger, shaking them to restlessness, so this plan of mine is called the earthquake tiger!"