"Sold out again?"

"This sales are really outrageous!"

In a large bookstore in Beijing, the owner was surprised when he heard the clerk's report.

"Recently, those who came to the store basically either bought "The Legend of the Withered Heroes" or "The Withered Heroes"."

The clerk replied.

"It's a good thing that we haven't retreated."

The boss said with some rejoicing.

When "The Withered Heroes" came out, in fact, several large bookstores in the capital had the right to return the goods.

They have made more than 3,000 copies, which is a very scary number.

Originally, I was going to return some of it, but I don't know why, the boss just thinks that this time "The Withered Heroes" will definitely be able to sell out.

Even at that time, Xu Ji had almost fallen to the point where everyone shouted and beaten.

And judging from the final result, the boss's original choice was obviously correct.

......

The popularity of "The Withered Heroes" has never been low since it came out of the physical book.

The common view among many people now is that although Xu Ji is indeed hateful.

Whether it is the plot of the little dragon girl at the beginning, or the follow-up various hair knives.

But it still doesn't prevent this "The Withered Heroes" from being a very good book.

And the evaluation is even higher than the previous "Legend of the Shooting Heroes" in many people.

Of course, the scolding was naturally much smaller, but the number of people who said they wanted to send blades to Xu Ji only increased.

At the same time, for the release of the physical book of "The Withered Heroes", the three major video websites have finally completely relieved themselves this time.

This means that "The Withered Heroes" has indeed not officially started filming yet.

In this case, at least in the second quarter, the market will no longer be afraid.

The new dramas of the three major video platforms have begun to be publicized with great fanfare.

The corresponding costs are no longer controlled.

......

In Shanghai, the film and television department of Station G, Chi Jiang's assistant hesitated at this time.

"Mr. Chi, do we really want to announce the news of the new drama at this time?"

"Isn't it a little too risky?"

Chi Jiang was excited at this time.

He shook his head directly.

"I want to be on a new drama at this time."

"Otherwise, the audience will be snatched away too much."

"Moreover, it's time to give the three of them penguins and kiwifruit, a little bit of a shock to the G station."

Yesterday, Chi Jiang received the original film of the new drama from Tongji Entertainment as he wished.

and then stayed up all night to watch the whole show.

He didn't expect that this time Tongji Entertainment would put another big move.

is not like the previous martial arts revival of "The Legend of the Withering Heroes", this time, it directly created a new theme.

"Ghost Blowing the Lantern: The Essence of the Ancient City", Chi Jiang didn't think much about it, and judged that this drama would definitely be popular this time.

Adventures, tomb robbing, treacherous and grotesque stories.

It's amazing!

！

The investment price given by Tongji Entertainment is really the most actual investment price.

In terms of special effects alone, anyone with a discerning eye can see how much money is burned.

Chi Jiang watched such a drama all night, and he felt that after it was broadcast online, he would be able to successfully take over the shoot, and then become the next phenomenal hit drama at Station G.

......

Just when the three major video websites were frantically pushing their new dramas on various websites.

Unexpectedly, Station G suddenly issued a trailer for the new drama.

At the same time, Tongji Entertainment's official micro special also forwarded this micro special.

""Ghost Blowing Lantern: The Essence of the Ancient City", April 20th, we will see you or leave!"

There is nothing unusual about Wen Yu, but the trailer released directly stunned many netizens.

"Tomb robbing is not a dinner party, not a fuss, not a painting and embroidery, it can't be so elegant, so calm, so polite, so gentle and frugal."

As the narrator's tone slowly sounds, there are many wonderful scenes from the play in the trailer at the same time.

The nine-story demon tower, the exquisite ancient city, the tomb of the general of the Savage Ditch in Heifengkou, the ancient tomb of Niuxinshan in Lama Ditch and other grand scenes flashed by.

】

Hu Bayi played by Ran Bai, Shirley Yang played by Zhu Zinan, and Wang Fatzi played by Qi Zhifeng, another second-tier actor who is not Tongji Entertainment.

The golden partners of the three appeared one by one.

A series of thrilling adventures, a variety of dangerous places, and quick editing and sound effects make it easy to get nervous.

"People light candles, ghosts blow out lamps."

"The rule left by the gold touching faction is that when you enter the ancient tomb, you can first light a candle in the southeast corner before you can open the coffin, and if the candle is extinguished, you must exit quickly, and you can't take anything."

At the same time as Hu Ba played by Ran Bai asked the question, the candle flame in the southeast corner of the tomb in the picture suddenly changed color.

The trailer also went completely black as the candle finally went out.

Looking at the comment area below the video, netizens are obviously excited.

"!

！ What is the theme of this new drama of Tongji Entertainment? Talking about tomb robbing? It's so interesting. ”

"This special effect, this texture, it feels like another hit drama!"

"I've watched the trailer four or five times, but I still can't help but want to watch it again, this drama is really appetizing to me."

.......

The trailer alone has already filled the audience's sense of anticipation.

Although there is also a part of the reason why Tongji Entertainment is more famous.

But it's more because of the drama on the theme of tomb robbery that appeared in the eyes of everyone for the first time.

Coupled with the various fantasy special effects scenes in it, it is indeed very eye-catching.

And as soon as the narrator opened his mouth, "Tomb robbery is not a ....... for dinner" or something, which is almost full.

It's hard not to be interested in this tomb robbery-themed drama.

Not surprisingly, the trailer of "Ghost Blowing the Lantern: The Essence of the Ancient City" directly topped the hot search of Weite.

The popularity directly overshadowed the three major video websites before, and the three main dramas that appeared on the hot search every day.

At this time, the people in charge of the three major video websites couldn't help but shout: Fooled!

！

.......

"What kind of "Ghost Blows the Lamp", why was there no news before?"

"Is this Tongji Entertainment so good at keeping secrets?"

Congzhu has already finished watching the trailer that was released shortly before it was released and was on the hot search.

Even if I haven't seen the feature film of this drama, I can still keenly feel that I am afraid that this new drama that has just been broadcast on their platform will be more auspicious.

This drama made him suddenly feel like he saw the trailer of Sword and Fairy at that time.

It's a groundbreaking theme, and it's also a cost-free production effort.

Only Tongji Entertainment will have such confidence in every drama.

"In general, in fact, there was news about this drama before."

"But because the rumors are too ambiguous, and it's a new subject that I haven't seen before, I don't care."

After hearing Congzhu's words, the assistant hesitated for a while, but he was the first to admit his mistake.

But Congzhu knew that he didn't blame the other party.

After all, in such a drama, the main actors who entered the group to shoot signed a confidentiality agreement, so they didn't dare to leak the relevant news directly.

And some other people may not know what Tongji Entertainment is filming at all.

This is another tomb robbery, and it is all kinds of scenes full of special effects, and there is no accurate news coming out, which is really normal.

It wasn't until the trailer was released that it could be regarded as a real show of Lushan's true face.

But at this time, it was too late.

"The cost of publicity can be reduced in advance."

Congzhu smiled helplessly.

After seeing this trailer, she knew that when this "Ghost Blows the Lantern" was launched, the popularity of this drama on their platform would definitely not be maintained.

Rather than that, it's better to stop your losses early.

There is no need to invest too much publicity and distribution costs in new dramas.

"But in general, our drama is now the most popular in the same period."

"If it comes down now......"

The assistant seemed a little hesitant at this point.

She knew that Congzhu had put a lot of effort into the promotion of this new drama.

This is also the reason why the popularity of their new dramas is now completely higher than that of the other two platforms.

If the announcement is withdrawn at this time, it will really be a waste of previous efforts.

"I know the situation of this ancient puppet drama very well."

"Although it has only just been broadcast, so much effort has been put into publicity in the early stage, but there is still no sign of a phenomenon."

"Later, the current heat will remain unchanged."

"It's fine if it's always the first in the same period to the finale, but if we can't, we don't need to spend this money."

"Anyway, at present, it shouldn't be a loss."

Congzhu is very sober, she is not like Hu Lei before.

Her greatest strength is that she will never have an iron head.

It's like when I didn't look down on Xu Ji at the beginning, but when I realized that I was too arrogant.

But he was able to take the initiative to reconcile without regard for his own face, and then strive to reach a cooperation with Tongji Entertainment.

"Okay, I got it."

Seeing that Congzhu was so resolute, the assistant could only open his mouth and agree.

......

Kiwi fruit is indeed not iron-clad, and on the day the trailer of "Ghost Blows the Lantern" was released, most of the publicity was directly issued.

Only some of the more normal ways of propaganda remained.

It is indeed a significant reduction in the cost of this aspect.

After all, just to seize the hot search list of Weite now, what you need every day is a lot of money.

During this period of time, just for publicity, the three major platforms and the corresponding drama parties basically smashed millions into it.

Timely stop loss is indeed a good way.

Of course, the fact that kiwifruit has stopped does not mean that penguin videos and potato videos are the same.

After all, the cost of publicity and distribution has been spent so much before, and if you give up at this time, it will basically be equivalent to the money being wasted.

Even if it is a penguin video with deep pockets, it will actually be affected by sunk costs.

So not only did it not stop, but it even stepped up its efforts.

Even the hostile camp like Station G has voted for a lot of up masters to promote their new dramas.

Do you say that Penguin Video and Tudou Video don't know how much risk it will bring to them after "Ghost Blows the Lantern" is launched and broadcast?

Surely they all know.

Even Bi Feihong, after watching the trailer of "Ghost Blowing the Lantern: The Spirit of the Ghost Town", also noticed that this drama would explode.

But they couldn't stop it at this point.

can only gamble, relying on early broadcasting, and at the same time there is an overwhelming propaganda offensive, to be able to snatch the audience from station g.

Under the trend of one another, the popularity of Kiwifruit's new drama naturally began to decline slowly, until it fell to the bottom of the popularity of the three platforms.

But from the bamboo seems to be very determined.

In the early stage, their ancient puppet drama can be regarded as having accumulated a part of the audience.

Just the new paying users during this period of time, even if many people abandon the drama later, they can still barely recover the cost of copyright fees.

Although the investment in this drama is large, the TV rights are also sold.

So the royalties paid by kiwifruit are not very exaggerated.

And just after the audience has been looking forward to it for a long time, "Ghost Blowing the Lantern: The Essence of the Ancient City" was finally broadcast as scheduled on the 20th.

......

Sang Shaolong hasn't updated it for a long time during this time.

It's not because there are no new dramas to watch, there are still quite a lot of new dramas that have been broadcast online recently.

Although the quality of most of the dramas is relatively average.

But there's actually nothing wrong with putting together a spit video or two.

But the most outrageous thing is that he didn't watch these dramas at all, but just read some comments on Petal.com.

The fundamental reason is because of Xu Ji's two martial arts.

At first, it was just out of curiosity, so I went to read Xu Ji's "The Legend of the Shooting Heroes".

The result was out of control.

As the UP owner who has been spreading everywhere on the Internet every time and has received the promotion fee of Tongji Entertainment, Sang Shaolong naturally made an Amway video decisively after the drama update of Shooting Wither.

Actually, he didn't like it very much before.

He prefers film and television images to words.

I also watched the adapted film and television works, and if it weren't for the reason of making videos, I wouldn't have watched the original.

"The Legend of the Withering Heroes" is the first one he is watching again while chasing the drama.

It can only be said that there is indeed something about this guy.

So many awards for screenwriters are indeed not in vain.

Watching dramas and watching dramas are two different experiences entirely.

So just like that, Sang Shaolong entered the pit.

After shooting, I watched several martial arts, but I didn't feel that flavor.

The more I looked at it, the more I felt that I still didn't have much interest.

It wasn't until Xu Ji's "The Withered Heroes" was released that Sang Shaolong began to forget to sleep and eat again.

It's even been delayed because of this.

Recently, after the physical book was released, it took two or three days to grab it, and after grabbing it, Sang Shaolong finished reading the whole book in one go.

I didn't even sleep during this period.

During this period of chasing the change, he has been in a state of isolation.

Originally, I used to look for dramas suitable for making videos every day, and I brushed the petal network or something, but I didn't do it anymore.

Even a few dramas on the three major platforms don't have much time to watch.

At this time, he finally finished the chase, and the day after he just opened his G station, he suddenly noticed.

At the top of the page of station G, there is a related advertisement.

"Tongji Entertainment's new drama "Ghost Blowing the Lantern" will be broadcast online today, starring Ran Bai, Zhu Zinan ......"

Sang Shaolong was stunned for a moment.

"Tongji Entertainment has a new drama?"

"Didn't you just finish the shooting some time ago?"

.......