Chapter 426: This matter is full of strangeness

Meanwhile!

Ding Lingyun, the person in charge of the operation of Sichun Moubao, returned to his desk after lunch and checked the back-end order volume curve......

I don't know if I don't look at it.

I was shocked when I saw it......

This order volume curve, constantly rising, is about to grow exponentially!

Seeing this, Ding Lingyun reluctantly realized that this matter was strange.

Something is wrong!

Usually, the order volume of 300 a day is the sky!

But at noon today, there were already nearly 3,000 orders.

It's still growing!

Go down at this pace......

According to conservative estimates, the number of orders on this day today exceeded 5,000 orders, which is more than enough.

It is not impossible to break through 10,000 orders......

Even if it breaks through 5,000 orders, it will be a fight with Double 11.

Even more!

On this year's Double 11, the order volume of their Sichun flagship store in 24 hours is worth 5,000 orders.

Say something that is not afraid of jokes!

Among these 5,000 orders, there are still a lot of people who spend money to hire and brush orders, and the orders that are brushed!

Ding Lingyun looked at the sudden increase in sales and fell into a state of confusion.

That's right!

As the person in charge of operations, he can't figure out for a while whether it is a sudden traffic or a competitor who is deliberately making a difference.

After all, the year-end promotion is coming!

The employees under him, when they saw this situation, were also puzzled, and at the same time, they subconsciously thought that these sudden surges in sales and traffic were the effect of Ding Lingyun throwing money into advertising for the flagship store!

Xiao Qin had a smile on his face, and asked curiously, "Head, where did you place the advertisement!" The effect is so good, it has increased the sales of our flagship store so much at once. ”

Ding Lingyun: ???!

Knowing this, he said with a wry smile: "The advertisements placed are the original ones......

"Ah......h

The rest of the staff are all enlarged.

Surprised!

They know very well that the traffic brought by the original advertisements cannot support such a huge volume of transactions today.

That's weird!

Where does all this traffic come from?

Could it be that it is the head, spending money to hire a swiper?

It shouldn't be!

After all, over the years, only major official events like Double 11 will hire people to swipe orders, and at other times, this will not happen.

Besides, if you want to hire someone to brush the bill, it is impossible for the head to contact him by himself, and he will delegate these tasks to them.

They muttered in confusion, "Head, what about these ......flows?"

"To be honest, I'm just as confused as you are."

Ding Lingyun told the truth: "I can't tell for a while whether this sudden traffic is supported by the traffic on the platform's side, or whether there are competitors who are deliberately making fun." ”

"However, judging from the current signs, it should be possible to exclude the platform's traffic support, as for whether the competitors are deliberately making fun, it's really hard to say, the traffic sources displayed in the background are mainly concentrated in Zhejiang Province, mainly in Wenling City, and there are some in other provinces and cities, but not much."

Xiao Qin asked worriedly, "Head, if the competitor is deliberately funny, then what should we do?" ”

"Don't worry, it's just my speculation."

Ding Lingyun reassured: "But there are also many doubts in this matter, if it is really a competitor who is deliberately funny, they will also be stupid enough to let people from the same area place an order, right?" ”

It seems that this is indeed the truth!

They were still worried, and proposed: "Head, let's report it first, and let the manager have a bottom first!" ”

"Well, it's okay, you sort out the data and send it to the manager!"

Ding Lingyun thought about it and felt that it was really better to report it, so as not to blame them for not reporting it if something happened.

When Xiao Qin saw that he had spoken, he hurriedly sorted out the data in the background.

All the data from last night to the present was sent to the manager in the form of email.

Although the headquarters of Sichun Company is in Beijing.

But soon.

One by one, the information was presented to the office of Wen Jiarui, the marketing manager.

Looking at the order curve of major online platforms selling their own milk, it suddenly soared.

Wen Jiarui was also a little puzzled.

Recently, the marketing department has not been engaged in any promotional activities......

Why did the major online platforms suddenly increase their sales so much?

This made him wonder!

At this very moment......

The office phone rang suddenly, and the "jingle bell" ringtone echoed in the office of the marketing department one after another.

This call came from the marketing manager's office.

Wen Jiarui immediately picked up the phone and said with a smile: "Hey, old Jiang, it's me." ”

Sichun company has been established for more than 30 years, and the managers of various departments have come together back then, and the relationship with each other is also very good.

As soon as the voice fell, I heard the inquiry voice of Jiang Zhi, the manager of the marketing department, floating on the other end of the phone: "Hey, Lao Wen, there is something I want to ask you, since last night, on our major e-commerce platforms, is there something abnormal in the sales of pure milk?" Or is it that sales have suddenly increased? ”

Hearing this, Wen Jiarui was slightly startled.

He wondered how this Jiang Zhi knew about this situation?

After all, he has just gotten the sales data of these major platforms!

Could it be that this sudden increase in sales is related to the marketing department?

He asked inquiringly: "Old Jiang, the sales of our major online platforms have indeed risen a lot since last night, what's the matter, is your marketing department doing anything good?" ”

"Lao Wen, this matter will not be clear on the phone for a while, or I will go to your office and talk about it."

Jiang Zhi on the other end of the phone suddenly said such a sentence, obviously there was something to talk to him about.

However, listening to Jiang Zhi's tone, he should be happy.

This is enough to show that this should be a good thing!

"Okay, then I'll wait for you in the office."

After Wen Jiarui nodded in agreement, he hung up the phone and continued to check the data in front of him.

Moment.

The employees of the big office of the marketing department saw Jiang Zhi, the manager of the marketing department, holding a pile of materials in his hand, and strode into the office of their marketing manager Wen Jiarui.

Wen Jiarui smiled and got up to greet him: "Old Jiang, come, please take a seat." ”

"Lao Wen, hey, take a look at this information."

Jiang Zhi put the information in his hand in front of Wen Jiarui's desk, and then sat down while continuing to sell Guan Zi and said, "You will understand when you read it." ”

Wen Jiarui curiously picked up the materials and flipped through them.

Wait until you've seen it!

He also immediately understood the source of this sudden increase in sales.

Dare to love because a restaurant in Wenling City has mung bean paste milk, because it is delicious, so the customer asked which milk is used in the mung bean paste milk, and the owner of this store responded that it uses our milk, so those customer fans are drained to Sichun Company......

He never thought that a restaurant would have such a magical effect?

I have to say that this completely subverted his cognition!

He was a little shocked and a little incredulous: "The reason why the sales of our milk have increased greatly is actually because of the words of the owner of a restaurant in Wenling City, if it weren't for Lao Jiang, you showed it to me personally, I really don't believe it......"

Jiang Zhi smiled: "When I saw it at the time, I was no less shocked than you!" ”

Wen Jiarui and Jiang Zhi looked at each other and said, "Do you want to tell the general manager about this?" Our company is so tepid, unlike those imported well-known brand milk companies, which have abundant funds and can afford to invite first-line stars to endorse our company's milk, this wave of free tap water looks quite good! ”

In the end, the two discussed and decided to talk to the general manager.

So......

The two managers each held a stack of materials in their hands, walked out of the marketing manager's office, and walked towards the general manager's office.