Chapter 848: Multi-party investment
In the board of directors of the company, the seats on the board of directors of Nandu are managed by the state-owned assets, but in fact they have no relationship with Nandu.
From the perspective of equity, it is true that Nandu owns part of the equity of Site, if Song Yuanchao can get this part of the equity through other means, then coupled with the proportion of shares controlled by Shenghua, Song Yuanchao can fully control Nandu.
As a veteran food company in Jinling, today's Nandu is not as good as before. But there is a good saying, the emaciated camel is bigger than the horse, no matter how Nandu is still a large food company, and the brand owned by Nandu still has a certain influence in the market, plus Nandu also has a large number of skilled workers and grassroots managers, especially a large area of factory land located in the urban area has great potential in the future, and it is definitely not a loss-making transaction to win Nandu.
Of course, Song Yuanchao doesn't plan to make a move right now, because although the southern capital is not as good as before, it can still barely get by. In this case, it is not a suitable time to make a move on the southern capital, but it will be different if you wait for another two years, and when the time comes, judging from the current situation in the southern capital, the southern capital will fall into an extremely embarrassing situation, coupled with the change of policies in the future, the restructuring of the southern capital is inevitable, and it will be much easier to wait until then Song Yuanchao will make another move.
In the following days, Zhang Jian stayed at Shenghua Electronics, paying close attention to the progress of his products.
I have to say that the engineers and technicians of Shenghua Electronics have very strong ability, and compared with other electronics factories in Pengcheng, Shenghua Electronics also has the technical strength and equipment capabilities that these electronics factories cannot achieve.
A week later, according to Zhang Jian's needs, on the basis of the original design, Shenghua Electronics came up with a prototype, the prototype basically passed the use of the requirements after testing, but because of some spare parts, the cost is relatively high, the cost of the prototype alone is more than 600 yuan, according to the estimation of Shenghua Electronics, after the next large-scale procurement and production, the cost will drop significantly, but even so, the cost of the decline is limited, and the final cost will be at least more than 300 yuan.
This price is really not low, you must know that the cost price of the Chinese pager produced by Shenghua Electronics was originally 300 yuan, and after more than a year of production, it is now only compressed to about 250 yuan, and Zhang Jian's electronic blood pressure monitor has exceeded the initial cost price of the Chinese pager after it was put into production.
If it is put on the market in the future, the price of this product will be higher, and there is no advantage in price compared to the current ordinary old-fashioned mercury blood pressure monitor.
Because of this reason, Zhang Jian fell into a dilemma for a while, he did not expect that although the product was completed, but the cost was far more than he expected, if it was put into production according to this cost, the money in Zhang Jian's hand was only enough for nearly 1,000 units, the order was not large, only barely reached the most basic practicality of production, this does not include the future advertising and market sales costs, plus how to position the market next, whether the product is marketable, Zhang Jian did not know the bottom for a while.
After Song Yuanchao learned of the situation, he and Zhang Jian had a detailed discussion behind closed doors, and after the talk, Zhang Jian left with a smile, and a few days later, Zhang Jian signed an investment agreement with an investment company called Zhongxing, and Zhongxing Investment registered 3 million yuan with Zhang Jian's Lawrence Medical Technology Co., Ltd., thus obtaining 40% of the company's equity.
Subsequently, Song Yuanchao helped contact Da Liu's factory in Pengcheng and handed over this product to Da Liu's factory for production, because of the increase in the number of orders and the relationship between Song Yuanchao, the final product cost of Da Liu's factory was compressed to 275 yuan per unit.
After solving the worries of the product, Zhang Jian immediately rushed back to Yangcheng to start recruiting, and the next step was the process of marketing and sales.
In terms of marketing, Song Yuanchao reminded Zhang Jian and asked him to refer to the current foreign "medical representative" model, which has not yet appeared in China, in view of Zhang Jian's company's products and future business direction, it is most appropriate to refer to this model to intervene in the market.
At first, Zhang Jian was not impressed with this model, but when he studied the information about medical representatives collected from foreign channels from Song Yuanchao, Zhang Jian suddenly felt that his thinking suddenly opened, and in the first few days of returning to Yangcheng, Zhang Jian has been pondering the characteristics of this model, and has also adjusted this model according to the actual situation in China, and finally came up with a plan suitable for himself.
In this way, Zhang returned to Yangcheng with full confidence, and in the process of recruiting troops, he deliberately selected groups with medical knowledge or medical experience to give priority, and offered a very high salary.
You must know that the monthly salary of ordinary workers in Yangcheng is more than 100, and the better ones are about 200, and some white-collar workers in foreign-funded and joint ventures are higher, but they are only about 300 yuan.
However, although Zhang Jian's company is not low in terms of academic qualifications and medical experience, the salary offered by Zhang Jian is very generous. Not only was the basic salary of 200 yuan directly given, but also a bonus commission system for medical representatives was specially stipulated.
According to the company's regulations, the bonus commission ratio formulated by Zhang Jian is not counted, and more importantly, there is no cap. As long as you have the ability to sell the product, it is possible to get tens of thousands of bonuses in a month.
Under the power of money, Zhang Jian did not take long to set up a relatively professional team, and after the first batch of products was completed, Zhang Jian personally took his team to start the product promotion work.
At the same time as Zhang Jian's product promotion, the product advertisements specially customized by Lin Yan's advertising company were also placed on Yangcheng TV.
The ad was beautifully produced, not only with two well-known veteran actors from Hong Kong, but also with two important points of high-tech and health.
The novel advertisement was launched, and it quickly attracted the attention of many people, and the name of Lawrence electronic blood pressure monitor was hit out like this. Next, Zhang Jian's company's salesman (medical representative) used Zhang Jian's plan to develop and train the market to promote sales, and in just one month, the product initially opened up sales, and all the funds invested before were earned back.
In the face of this good result, Zhang firmly believed in doubling his heart, on the one hand, increasing production orders, and on the other hand, continuing to increase marketing and sales efforts.
By the end of that year, Mr. Zhang's company had become a company with nearly 200 employees and an entire floor of office buildings, and its flagship product, electronic sphygmomanometers, had not only opened up the situation in the south, but also sold to the north and other inland provinces.
This is not counting, Zhang Jian did not meet this achievement, after the success of the first product, Zhang Jian began to develop and open new products, he put the goal on the respiratory instrument and ultrabiometer, found a scientific research unit to cooperate, after investing nearly one million funds to come up with a finished product that can be applied to the market, and soon succeeded in the market.
In addition to his own products, Zhang Jian also obtained the product authorization of a well-known foreign medical device company through the channel of Song Yuanchao, thus further involved in this industry.
While Zhang Jian's company is advancing by leaps and bounds, several other investment projects of Song Yuanchao's Zhongxing Investment are also progressing smoothly.
Among them, Guo Tao's hardware factory has successfully completed the upgrading of equipment because of the financial support of Zhongxing Investment, coupled with the fact that its retro products have been accepted by foreign markets, in addition to the original orders, some orders that have been found by themselves have also begun to increase.
At the spring fair of the second year, Guo Tao once again went to Yangcheng to participate in the exhibition, and the results obtained from this exhibition were much better than the previous time, and he directly got the order amount that made Guo Tao very happy.
Now Guo Tao's factory is different from the past in terms of products, quality, and sales, and the success of retro series products has brought huge economic benefits, and in just one year, the entire factory has reached a high export of 5.8 million US dollars, which has greatly increased Guo Tao's confidence.
Shao Haoqiang's factory is developing well, but it also fell into trouble last year because of financial problems, and he had no choice but to turn to Lin Yuhang to find the possibility of a loan. Because Song Yuanchao deliberately took care of Lin Yuhang at the beginning, Lin Yuhang directly introduced the stars to Shao Haoqiang after learning about the situation.
After several meetings and detailed discussions, Shao Haoqiang finally accepted the plan given by Zhongxing Investment and sold 25% of his shares in exchange for an investment from Zhongxing.
With abundant funds, Shao Haoqiang's factory began to adjust its current products, transforming from ordinary leather goods to leather clothing products.
By the way, there is one more thing to say here, Shao Haoqiang's factory changed its name, because after the transformation of leather clothing production was determined, the original leather goods factory name was not suitable, Shao Haoqiang decided to change the factory name to "Snow Leopard", and prepared to open a snow leopard leather clothing franchise store in Shanghai.
Chaoxian Xieqiao mustard project in the restructuring of the development is also good, Chaoxian vegetable factory was Song Yuanchao in Shanghai after the acquisition of the company, the formal establishment of Chaoxian Xieqiao mustard company, and the company has a lot of capital injection and marketing.
The equity structure of the diagonal bridge mustard company was not directly placed under Shenghua, when Song Yuanchao set up a company in Huhai for acquisition, so the company after the nominal acquisition was only a private enterprise, but the actual equity was in the name of Song Yuanchao, Gu Jie and Zhongxing Investment, such an operation was deliberately done by Song Yuanchao, and it was also considered for the future development of the company.
In addition to these three companies, Zhongxing Investment has also made some investments in other private enterprises in China, the scale of these investments is large and small, the minimum investment amount is only 500,000, and the maximum is not more than 2 million, because the time is too short, the current effect can not be seen, but Song Yuanchao believes that over time, these investments will inevitably bring rich returns.