Chapter 090: Do a joint live broadcast

After the discussion of the meeting, it was finally decided to cooperate with Baihua TV Station first and talk about it first.

In addition, there are also several major online live broadcast platforms, which can also put advertising videos on mythical entertainment music platforms.

However, it cannot be talked about in a purely advertising way, because in this case, it will be difficult for the current mythical entertainment to bear the advertising cost.

TV commercials are measured by the second, and a prime-time ad is between 10,000 and 40,000 per second. Even if it is calculated according to 10,000, a promotional video of more than five minutes will cost more than 3 million. What's more, the prime-time advertising fee of Baihua TV Station cannot be as low as 10,000 seconds, and it is estimated that it will start at least more than 20,000 yuan.

In such a cycle, millions of ads are needed.

In addition, in general, it is not possible to give more than five points of advertising time.

Therefore, Huang Bai asked his aunt Zhou Zixuan to talk about it, in the form of a MV single, and the advertisement only counted more than ten seconds in the MV.

This animated MV is well-made, and the story content of the MV is inspirational and elegant. The key is that this victory song is now popular all over the Internet.

You must know that if this complete symphony is broadcast on the TV station, this can definitely pull a wave of ratings for the TV station. Last time Huang Bai's new song, Chen Yanran released the premiere on her music program, singing live, when the two songs took less than ten minutes, the ratings of Baihua TV broke the highest rating of the show at once, and in the same period, the national ratings were the first, which made Baihua TV make another wave of money on the next TV network on-demand.

After that time, Baihua TV Station was actually looking for cooperation with Huang Bai.

In this way, you can use this as a starting point to negotiate with Baihua TV about the launch of this animated MV.

At the same time, the same is true for negotiations with online platforms, and negotiations cannot be conducted in the form of pure advertising. Rather, it is a form of cooperation.

As a result, a response was received quickly.

Whether it is a TV station or an online platform, they attach great importance to the animated MV of this victory battle song, but they attach more importance to the person of Huang Bai.

Today's cork is indeed a well-known name in the music industry, proving his talent. has created excellent music one after another, who still doubts Cork's creative ability?

The TV station said that they could even play the animated MV for Cork for free, but only in a music program. Then asked Huang Bai to edit another 15-second clip of the mythical music platform online commercial, and put it on their advertising time, and they only symbolically charged a million for a week. If Cork is willing to give live interviews to their music programs, then that million can be saved...... This, Cork is under consideration.

In fact, ordinary celebrity singers may want to be on such a program with good ratings at their own expense, but those stars who can obviously increase the ratings for the TV station, they will indeed pay to do the show. Therefore, even if they are both stars, the treatment they can enjoy is completely different.

In addition, they will arrange another time to play the full animation MV, depending on the situation of their TV station, but this has nothing to do with Cork, the two parties signed an agreement to authorize the TV station to broadcast it for free according to the MV single.

Among them, the TV station is definitely unwilling to pay extra money to buy the copyright of Cork when it comes to the copyright of Cork's creation.

Some things are mutually successful, and if an excellent work like Cork is not of an advertising nature, then even if Cork does not look for a TV station, they will take the initiative to come to Cork.

Just when Huang Bai was thinking about whether to agree to the invitation of the TV station to be a guest on a music program, he negotiated with several famous online platforms such as Douyin, Feixun, and Happy City, and there were also results.

Because these online platforms have their own styles, it is difficult for each other to monopolize the market, and the competition with each other is equally fierce.

However, online live broadcasts and short video platforms like this pay more attention to real-time reports, so although the competition between them is fierce, it is definitely necessary to cooperate with each other.

Especially when it comes to a particularly hot news spot, it's hard for them to get an exclusive report.

It's very normal for each other to copy some news hot stories. Such situations are also unavoidable.

For example, a certain online platform has obtained a scoop, and they have just broadcast it on the Internet, and other online platforms will immediately copy it, but just take a little bit of it, and then add other text or background or something, which can become the news of their website, but it will not violate the law.

And there is also a public news sharing statement.

The so-called scoop news often only occupies a priority report, and it only takes a small advantage.

As a result, they often work together.

For example, live streaming the same news event or program together.

This is also called network simulcasting, and this kind of thing has become the norm.

It's like that graduation party, and like this symphony recital.

Now Aunt Zhou Zixuan and the results of their negotiations with those online platforms, they all hope that Huang Bai will do a live broadcast, so that they can promote the advertising video on the mythical music platform for Huang Bai for free.

In fact, they are also optimistic that this advertising video can drive more traffic for them. In addition, I really want to have a good relationship with Huang Bai, a talented person with music, and it is best for Huang Bai to sign a contract with their platform to become the anchor of their website, and often do live broadcasts on their website platform. In this way, it will definitely add a lot of traffic to their online platform.

Cork is too low-key, don't talk about doing live broadcasts, even the daily dynamics have not been updated and released, and they all feel that it is a pity. can obviously become a super Internet celebrity with his talent, but he doesn't even interact with the fans who follow him.

They also want to unleash the potential of Cork to bring more popular traffic to their online platform and increase the revenue of their online platform.

It's not that Huang Bai doesn't want to do live broadcasts, nor does he really refuse to be an Internet celebrity, but he doesn't want to be labeled as an Internet celebrity anchor from the beginning.

In fact, frequent interaction with fans on online live broadcast platforms, especially short video platforms, has become an entertainment trend.

The relationship between celebrities and fans will also become closer and closer, and the impression that celebrities are high, mysterious and noble cannot be approached and cannot eat the fireworks of the world. Slowly, the public will also know that celebrities are actually human beings, and they will also have seven emotions and six desires, and they will also go shopping and eat like them, and live in the same place as them.

In fact, these have been reflected for a long time. And some aspects of the star's bad and bad are not good, and I don't know how much has been exposed. Most of the people will not chase stars as crazy and brainless as before. Because they found that behind the glamorous stars was so unbearable, and such stars were indeed not worthy of their chasing, loving and supporting.

Of course, the people will still like celebrities, but what they like is the kind of stars with good morals and character, good morals, and special talents, and the people will still chase the stick crazily.

For those online platforms, talented people like Huang Bai are the real stars with great potential. As long as the character of Cork passes the test and does not reveal any bad behavior in the future, then the future is limitless.

In the face of such a potential stock with huge potential, they naturally want to have a good relationship with Huang Bai.

When Huang Bai heard that there was such a good thing, he could get so much experience in free publicity and promotion without paying a penny, and he would definitely not refuse.

In fact, it was Aunt Zhou Zixuan and Huang Shaojun, who both instigated Huang Bai to do a live broadcast, which can save a lot of money for Mythical Entertainment.

Although it is said that 20 million start-up funds have been obtained from Longxing Bank, there are too many places to spend money for such an entertainment company. Especially in the security department, it is now necessary to buy equipment for those security personnel and so on, which have to be spent on first.

And this time the production of promotional cartoons also threw out one or two million.

In this way, Huang Bai simply asked his aunt to talk about it, and asked the TV station and those online platforms to have a joint live broadcast.

I went to the music program of the TV station to be interviewed, the TV station broadcast live, and the online platform was also broadcast live on the Internet.

In this way, their TV stations and online platforms can also achieve each other, rub a wave of traffic heat together, and they can broadcast live together, and they can also build up this momentum.

For this reason, Huang Bai promised to create a new song in the live broadcast to repay them.

In this way, the parties hit it off.

……

Friday night.

The next day was the end of the week.

From Friday night, it's time for people to take a break.

But I have just been on the five-day shift, and most people go home from work to have a good rest, even if they go out, it is the next day.

Even if some young couples go out shopping and eating after work, most of them will come home at about 9 o'clock in the evening.

As for the TV station, in order to achieve the best effect of this episode of the music program, they temporarily decided to adjust the program time to 9 o'clock before starting.

They tasted the sweetness brought by Cork's music last time, so they all hope that Cork can bring them another surprise this time.

When Huang Bai arrived, their director actually came forward to receive him in person.

Huang Bai also got to know Zheng Hongze, who is the director of Baihua TV Station, and Lu Hongchen and Yin Xuanqin, deputy directors. There are also the directors, directors and others of this music program.

In addition, I also met with managers and others sent by several major online platforms to be in charge of live broadcast affairs.

They are Ji Zishang of the Douyin network platform, He Zhirong of Feixun, and Fang Xuemei of the happy short video platform.

Huang Bai and their acquaintance with Han Huan, the impression of these people, Huang Bai has the deepest impression of that Yin Xuanqin, she is about forty years old, but she is a very mature and charming beauty, intellectual and charming, Huang Bai really couldn't help but look at her a few more times.

Of course, the most surprising thing for Huang Bai was not to know them, but to two beautiful program hosts.

One is naturally Chen Yanran, and the other is another beautiful girl who is preparing to take over Chen Yanran's class.

This beautiful girl is the unexpected surprise of Cork.