Chapter 127: Advertisement: Peace Hotel
Because of this, He Weixiang said that they are shrewd strong women and virtuous helpers. Especially the virtuous help, which made them immediately have a good impression of this He Weixiang, and they all changed their words to He Weixiang He Uncle He.
A middle-aged man in his forties can indeed be called an uncle.
He Weixiang was also happy to accept this title, so he responded.
This made Cork have to change its name.
Between people, sometimes it's like this, there is a fate, especially like this, they are considered to have a certain status, and you praise me and I praise you, at least in person, giving the other party a face, and elevating the other party is a normal communication skill.
The real upper class, between those bosses, when they get together, it is generally this brother and that brother, calling each other's children and nephews and nieces, so as to show the closeness of the relationship between the two parties. Especially those who have business dealings, or want to cooperate.
When Huang Bai heard He Weixiang say that he came to see him on purpose, and he showed his closeness like this, he thought in his heart that he might want to find something for himself, and it was probably a matter of cooperation.
But Huang Bai didn't know what kind of cooperation he could have with his international hotel.
Looking at the cheongsam woman who was not inferior to Zhou Zixuan, she made tea and made tea, and tasted her handicraft kung fu tea. Huang Bai asked directly: "Uncle He, what do you want to talk to me about?" Please advise. ”
"Hehe, I want to advertise for my International Hotel. We need some charismatic and influential celebrities to serve as the face of our hotel. I think Huang Shao, you're quite suitable. He Weixiang said while looking at the cork.
"Me?" Huang Bai was a little surprised, but it is not strange to think about it, his appearance is indeed sunny and handsome, the jade tree is in the wind, and his soul comes from an older youth in another world, and he has a young and old age that ordinary teenagers do not have, and his demeanor can give people a sense of solidity.
To be the image spokesperson of the hotel, or the advertising spokesperson of the kind of watch, etc., Huang Bai asked himself that he was quite suitable.
Huang Bai did not refuse, but asked curiously: "Uncle He, your Baihuacheng International Hotel is also a top five-star hotel in the industry, and it can be ranked in the top five in Baihuacheng." Looking at your business, it is actually quite good, especially in our entertainment industry, which is quite famous, and it has formed a trend, and people in the entertainment industry like to come to you for dinner. How does this still need to be advertised? ”
"It's just this that is famous, in fact, my He family is in the hotel chain business. In the era of increasingly fierce competition in the industry, the same is not to advance, but to retreat. This one in Baihua City is quite passable, but the chain hotels in other places are so-so. Now that I have inherited the He family's family business, I want to make a difference, and I still have the energy to deal with affairs while I am not too old, so I want to push it and let other chain Baihua International Hotel also make a name for myself. ”
"I see......" Cork kind of understood.
The words "International Hotel" are not patented. There are also international hotels in many places. Therefore, in some cities, you will hear the name of a star hotel of a certain international hotel.
None of these are family.
Only with a prefix, such as this Baihua International Hotel, these are the chain hotels of He Weixiang Hejia.
Baihua City Baihua, this can be regarded as the previous entrepreneur of the He family has foresight, and is lucky enough to be able to register the name of Baihua International Hotel first.
But it's the same with every industry, and the competition among peers is definitely fierce.
If your hotel is not advertised enough, and the hotel has no special features, then it is really difficult to become popular.
This also mainly depends on the business philosophy of those hotels, and what are the characteristics of the hotel.
Like this Baihua International Hotel, it is mainly based on catering, supplemented by hotel room service. At the same time, there will definitely be other services, not the kind of services that cannot be seen. Rather, it refers to the basic supporting services of the hotel.
Basically, five-star hotels are almost the same, eating, drinking, living, and playing, all of which must be there. They also provide first-class service, so it is important to make the customers who come to their hotel satisfied.
These have also become standard in the current era.
If the customer comments on the Internet that the food is not good, the living environment is not good, and the service is not good, which is not good, then it will cause a great loss to the business of the hotel.
Because these things can be seen by anyone on the Internet. Word spreads, dealing a serious blow to the hotel's reputation, and the business is more likely to collapse devastatingly.
Like what Huang Bai, Zhou Zixuan, and Huang Shaojun encountered here, this is really going to spread, and it will also have a very negative impact on their hotel.
This is also an important reason why Zhao Fulai apologized so solemnly, perhaps He Weixiang came to see Huang Bai because he was worried that those situations might happen.
Cork generally doesn't do these or these image spokespeople, where does Cork have so much time to advertise for others?
So I thought about it and said: "Uncle He, things like being the image spokesperson for your hotel should be a long-term nature, although I am personally happy to do it, but unfortunately I really don't have much time to help." ”
Huang Bai then explained: "Now my music platform has only been online for more than a month, and the results are barely good, but after all, it is a new music platform, and it really can't be just a few songs in this area." So, I have to spend my time making music, making movies, and so on. I'm really sorry, but I really can't pull away. But I can recommend two people, one is Zhang Chaoming from my company, and the other is Mei Qianxue. Both of them are also quite good in appearance, especially Zhang Chaoming, a handsome man in his thirties, mature and steady, with a unique and depressed temperament, which can attract the attention of those women the most. ”
"Ahem!" He Weixiang coughed and said: "That, they are good, but this reputation and status are still a little bit worse." Of course, they have a lot of potential, especially with the help of Huang Shaoyou to create those excellent music for them. But they are the future, and now that you are mythical entertainment, I think only Huang Shao can have enough appeal. As long as you can find time to shoot some advertisements for my hotel and be the image spokesperson of my hotel, you can sign for three years at this price. ”
He Weixiang said: "Huang Shao, you are comparable to a first-line entertainment star, in terms of music creation, you can be called a master, according to the standards of the Dragon Kingdom, at least 10 million yuan salary. But advertising is not film and television, so it can't be counted like that. is generally calculated by year, and the top stars are generally between 10 million and 20 million a year. I'll give you 30 million a year, 100 million in three years. This is basically the endorsement fee of the highest image spokesperson of our Dragon Country, and those superstars and international stars are almost like this. How is it? ”
This price, it is generally really difficult for people to refuse, take some time to shoot a few minutes of advertising, take some photos, at most attend a few hotel events, a few press conferences, this is equivalent to picking up 100 million for nothing.
However, Huang Bai still refused: "Uncle He, I really can't spare such time." What's more, school is about to start soon. The film also needs post-production, and the film is intended to be released during the Dragon Country National Day holiday in October. You say, "How can I still find time?" ”
"Alas...... I need to make this advertisement during the National Day holiday. He Wei said with regret.
At this time, Zhou Zixuan interjected: "Uncle He, in fact, I think that the advertising of your hotel is a long-term nature, and you don't have to pay too much attention to the current National Day holiday." Don't hide it from Uncle He, before I came back to take care of the company for Huang Bai, I set up a clothing studio in Longjing, mainly in fashion design, and I have also been in contact with the advertising industry to some extent. Advertising, there must be enough creativity and novelty to attract attention, if you say, Uncle He, you are willing to spend 100 million to make an advertisement, what kind of advertising do you think can attract more tourists to your chain hotels? Attract more people to your hotel? I think other hotels will also advertise, if Uncle He you don't have an ingenious advertising creativity, in such a fierce competition, your advertising may not have much effect. ”
"It turns out that niece Zhou, you are also a talented girl who understands advertising. What you say seems to make a lot of sense. Do you have any good ideas? He Weixiang felt that what Zhou Zixuan said was also reasonable.
"Hehe, I don't, but I'm sure he should." Zhou Zixuan pointed to Huang Baidao.
"Me? It's okay for me to write music and movie scripts, but how can I do advertising? What's the idea? "Cork Dark Khan, really think of himself as an all-powerful god? Even ads?
No, maybe it really is, think about what is particularly good advertising creativity in your own world, maybe you can copy it.
However, the ...... related to hotel advertising Huang Bai really couldn't think of it at this time.
"How not? Our current mythical entertainment music platform is not based on your ideas? A victory war song made our mythical music platform popular before it was launched. Let you advertise for the hotel, there will definitely be ideas. Right? Zhou Zixuan sat close to Huang Bai, holding Huang Bai's hand and shaking it.
Secretly, the other hand drew a word on the palm of Huang Bai's hand, implying that this was a hundred million.
"Virtuous nephew? Huang Shao! Why don't you help Uncle He think about it? If it's good enough, you don't have to be an image spokesperson, and the creative cost is indispensable. He Weixiang was reminded by Zhou Zixuan, and he really looked at Huang Bai with some expectation.
"Hey, what can I do at this time? You say music, movies...... Hey? Huang Bai had a flash of inspiration in his mind, and he really had an idea.
Huang Bai said: "Uncle He, this really has an idea. Your hotel doesn't need to advertise directly to the public. Maybe there are other ways to make your Baihua International Hotel a truly unique one, even in the entire hotel industry. Ordinary tourists, maybe will take your hotel as the first choice for travel and travel, must choose the first choice! ”
"What? It's true? If you can really do this, then your idea itself is worth 100 million! He Weixiang stood up and said excitedly.
"Hehe, I'll just say, he'll definitely have a way. Xiao Baizi, tell me, what do you think? Zhou Zixuan leaned on the cork affectionately, and said with a little pride.
Huang Bai had no choice but to say: "Uncle He, if the hotel is to operate, it must be distinctive. There are some features that we can give him a special meaning. I was planning to make a movie, and the original name of the movie was Peace Hotel. If Uncle He is willing, I can change the name of the Peace Hotel. Baihua International Hotel, known as Peace Hotel. ”
"Huh? Why does it have to be prefixed with Peace Hotel? Can't you name it directly as my Baihua International Hotel? ”
"This is definitely not good, this peace hotel, in fact, can be the name of a hotel, but in fact, what is more important is the meaning of this hotel, the meaning of the word peace."
Huang Bai waved his hand and said: "But in the movie, it can be Baihua International Hotel, or even, it can be adapted and filmed in one of your chain hotels." Or decorate one of your hotel chains to the way I want it to be, and keep it later, like in the movies. I recognize that my movie will definitely be a hit, and when the time comes, your Baihua International Hotel will definitely be well-known to the general public, especially your Baihua International Hotel, you can also be a little like in my movie, put forward a slogan that is in line with the current peace, provide some convenience for the people, and make a hotel with such characteristics. ”
Huang Bai followed and briefly told him about the plot of the Peace Hotel.
After finishing speaking, Huang Bai said to He Weixiang: "Mr. He, the first time we met, it can be regarded as a heart-to-heart, and I hope you will keep the plot of this movie secret on my behalf." If you think my creative idea of using the movie to advertise you is okay, then when I shoot this movie, I will replace the name of this hotel in the movie with the name of your Baihua International Hotel. If you don't think it's suitable, then when I haven't said it, please keep this idea a secret. ”
"Wonderful! High! He Weixiang was attracted by Huang Bai's idea, and couldn't help but pat his leg and say, "Why not?" Is your idea worth more than 100 million? If the hotel is allowed to do this advertisement, it will also become popular because of this movie. Of course, the only concern is that your movie can really be a hit. ”
"What do you mean, Mr. He?"
"I've adopted your idea, but how about I invest 100 million in your movie?"
"Hehe, Mr. He is really a businessman and shrewd. However, I will not accept any investment, this advertisement is an advertisement, investment is an investment. I think Mr. Ho should be very aware of this truth. Huang Bai chuckled and said.
"Uh...... I'm sorry, but I was too excited all of a sudden. I mean, 100 million for your advertising costs. Of course, if you want, another 100 million to invest in your movie. ”
"Don't ...... I don't really accept investments. At least for now, there is no need to find investors to work with. ”
Huang Bai refused, just kidding, if you invest, you have to share the box office, Huang Bai really doesn't want others to share their own box office now.
"Okay, just 100 million advertising dollars, I'm out. Let's find a time to draw up a contract, and 100 million will be in your account immediately. ”
"So, that's a good cooperation. Tomorrow, let's talk about the details again, and sign the contract if there is no problem. ”