Chapter 156: Knocking
After returning to his bedroom, Lin Yi was also lying on the bed thinking about the topics he and Mingjing Nan had just discussed.
What Mingjing Nan said can't be said to be all right, but there is also a certain truth in her, maybe in her opinion, she should talk about a lot of girlfriends under conditions like herself, but Lin Yi himself knows that he can't do this at all, and he doesn't want to turn himself into that kind of person.
Thinking about it, Lin Yi thought of the girl who once made his heart move, but the current heartbeat seems to have disappeared with the passage of time.
Lin Yi smiled silently bitterly in his heart, maybe the timing was wrong, if he missed it, he missed it.
Forget it, I don't want to, it's like what Mingjing Nan said, who can say what will happen in the future.
The next day, Lin Yi came to KaKao, and the takeaway software had ended its internal beta, and it was ready to be officially put into the market to test the results after a while.
In the conference room, everyone sat neatly, and Lin Yi sat on the first place and looked at the report on the table.
"President Kim, let's talk about it first." Lin Yi said to Kim Jong Kook, who was sitting on his left.
"Yes, President."
Kim Jong Kook cleared his throat and said, "When the KaKao food delivery software was first developed, the company began to recruit food delivery workers for training and organized a team to promote the software to all merchants in various districts of Seoul.
At present, more than 200 takeaway delivery workers have been recruited, and there are some part-time delivery workers, adding up to more than 500 people.
In addition, there are now more than 300 merchants who have signed up for the contract, covering all kinds of restaurants, coffee shops, fast food restaurants, etc., and some convenience stores have also joined our delivery system."
"Well, how is the company going to promote it to users?" Lin Yi asked.
Hearing this, the head of the planning department stood up and said, "President, the company is going to promote it in universities first, then post advertisements at subway and bus stops, and then ask for spokespersons."
Lin nodded, this is a very traditional promotion method, nothing new.
Kim Jong Kook, who noticed that Lin Yi was not very satisfied with the promotion plan, asked cautiously, "President, what do you think?"
"Guys, what kind of company are we?" Lin Yi first asked rhetorically, which also made the people present a little apprehensive and looked at each other.
Lin Yi continued: "We are a high-tech company, so we can't always use traditional methods to do things, we must be innovative and innovative, and we must let all our users have a sense of pride in using our products."
Hearing Lin Yi's words, everyone was also silent.
"President Kim, you should also pay attention here, you have to see more about what other Internet companies are doing, and you can't be so complacent and only consider the Korean market." Lin Yi said very seriously, this is also to use him to wake up others.
"Yes, President, I understand, I'll pay more attention to it later." After Kim Jong Kook was woken up by Lin Yi, he was also a little nervous, and his palms were sweaty.
Lin Yi also noticed that these executives in the company had been a little burned out recently, as if the current KaKao company was already the first in the industry, and he was a little blind and arrogant.
So he's going to bang these people at this meeting today, and he's not arrogant yet, but he's complacent about these people at the bottom.
Everyone was also shocked by Lin Yi's aura, in the final analysis, the fate of these people is in the hands of Lin Yi alone, even the position of president, he will be fired if he wants to, and those on the board of directors will not oppose his decision.
"The methods of promotion, the ones I just mentioned can also be carried out, but I have a good idea."
"President, please speak."
"Isn't it interesting that we can sponsor a variety show in the name of KaKao takeaway, pay them to do a show, let the host become a delivery person, and compete to see who makes the most money within a fixed time?"
"What outdoor variety shows are more popular now, you can do a survey first, and then discuss it with the program team and the TV station. This is also equivalent to advertising on TV stations
Hawkers, it's just that this is more directly facing users, will you be surprised when a celebrity comes to deliver food to you? Will you promote it with the people around you? And this form can be done for a long time, and a celebrity food delivery service can be launched for a few days a month.
When everyone present heard this, they were also stunned by Lin Yi's novel idea, they had never thought that advertising could do this. These people also began to admire Lin Yi's whimsical ideas from the bottom of their hearts.
"Okay, President, I'll investigate right away." The head of the planning department stood up and said.
"Well, remember, the programs and artists you are looking for must not be stained, you submit the list to me before you decide, and I will take a look."
"Yes, President, I see."
"Has anyone chosen the choice of the spokesperson this time?" Lin Yi asked again.
"President, the spokesperson for this time is at the end of the report."
Lin Yi picked up the report on the table, flipped to the end, and looked at it casually.
"Well, this matter will be discussed first, I will think about it and then talk about it, you guys will prepare the preliminary work first."
"Okay."
"Okay, let's adjourn the meeting today, President Kim, you can come to my office."
Lin got up and left the conference room with the report.
Kim Jong-kook also walked out with a heavy heart.
When he came to the office, Lin threw the report on the table and sat down in a chair.
Kim Jong Kook came in and stood nervously at his desk.
"President Kim, sit down, I'll talk to you."
"Yes, President."
After Kim Jong Kook sat down, his mood eased a little, and Lin Yi was able to let him sit down, which actually showed an attitude.
"President Kim, you and I have been working together for more than a year." Lin Yi said.
"Well, yes, President, I joined the company in September '11."
"Yes, it's been such a long time, and the company has grown from less than 100 people at the beginning to now, President Kim, you have contributed a lot."
"No, it's all good led by the president.
。」
Lin Yi stretched out his hand to interrupt Kim Jong Kook's words, and these words didn't make much sense.
"President Kim, although KaKao is a good company in Korea these days, we are still very weak compared to those traditional big companies, and if we are not careful, we will be swallowed up, dismembered, or even surpassed by other companies, do you understand?"
"President, I have been careless for a while, and I will review it with you." Kim Jong Kook stood up and bowed to Lin Yi.
Lin Yi waved his hand and said, "I have had this kind of mentality of yours before, when I first started my business in the United States, I also achieved success very quickly, and I thought I was very powerful, and I was a little unpopular. But reality quickly hit me hard, you know what?"
Kim Jong Kook shook his head.
Lin Yi smiled and said, "In front of powerful capital, you are a little ant that can be manipulated by others."
It was then that Lin Yi knew that before you had strong strength, you could only be a man with your tail between your legs.
"Chairman, you mean, someone has their eye on KaKao?" Kim Jong Kook was shocked in his heart.
"KaKao is not something that ordinary companies can eat, which is why I have brought in so much capital."
Kim Jong Kook breathed a sigh of relief, and then asked, "What do you mean, President?"
"President Kim, do you know how many Internet companies are born every day and how many Internet companies disappear every day?"
"This.
。」 Kim Jong Kook couldn't answer.
"You have the opportunity to go to Silicon Valley and take a look, where dozens of Internet companies are born every day, and dozens of them disappear every day, and some of the Internet companies that disappear may have been relatively promising companies in the industry a month ago, why are they short
Will it go out of business in a month?"
Before Kim Jung-kook could answer, Lin Yi continued: "That's because they don't want to make progress and are eliminated by later companies, and Internet companies are the easiest to be eliminated among all types of companies. Therefore, KaKao must not have the idea of burnout, and must continue to innovate and develop, so that we can stand tall."
"President, I know that I promise not to make the same mistake again." Kim Jong Kook immediately got up and promised.
"Yes, I hope you can do it."
After Kim Jong Kook left, Lin Yi picked up the report on the table again and flipped to the back, this time the choice of spokesperson really opened a big problem for him.
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