There is always an end to the feast.

At the end of the song, people are scattered,

At about ten o'clock in the evening, Barron Hilton, the host of the banquet, left the venue on his own initiative.

As soon as he left, the banquet was over.

As early as eight to nine o'clock, people left the venue one after another.

Very few people are present at a banquet or party from beginning to end.

If there is, either they just ask for something, or they are simply the host of the banquet.

Like Abel and David Mellon, they didn't stay until ten o'clock.

As soon as the clock reached nine o'clock, the two left the golden hall on the top floor of the Midtown Hilton.

After the two of them left, several Wall Street giants also left one after another.

Downstairs, on the street.

The driver, Andy, drove a black Cadillac sedan.

This is a fifth-generation Cadillac STS.

STS, is Cadillac's flagship product.

Its appearance is rugged and bold, subverting the classic luxury of the past and showing its personality.

It is considered the wildest Cadillac flagship ever.

Don't look at Cadillac overseas, it has always been not very good.

Within the Confederation, it and Lincoln have a different status in the car world.

Let's put it this way, the status of Lincoln and Cadillac in the United States.

It is equivalent to the red flag, and its status in the Celestial Empire car world is the same.

American Old Money, who has a bit of feelings, mostly likes Cadillac or Lincoln.

David went to his car with Abel, and he came over with some papers.

Then he got into the car with Abel, and in the back compartment, David handed Abel the document in his hand.

"Well, here's what you want." David said.

"What you want, it's very clear about the shareholding structure. The parent company, L Brands, holds 91% of the shares, and Wexnay holds 9% of the shares. ”

"It's a company that's close to a private company, and Goldman Sachs, Merrill Lynch and MG all have similar estimates of its latest valuation, which is about $300 million."

While listening to David's introduction, Abel nodded slightly and flipped through the information in his hand.

"Why are you suddenly interested in an underwear company?"

"Don't tell me, what's the secret of wealth in this that I can't see?"

David Mellon said.

Abel was lazy, and his eyes were not raised:

"It can be considered a wealth secret.

What would you think if I told you that this is a unicorn with an annualized return of more than 100% per year for the next decade? ”

"At all costs, take it! If you can't take it, find a way to stop or destroy it! ”

David was stunned, and then wondered: "You can't be talking about Victoria's Secret, right?" An underwear company, can the annualized rate of return reach such a high? ”

"Bingo, you're right.

Victoria's Secret is one such company.

I'm very optimistic about its future development.

Within ten years, it can give us at least ten times the return. Abel said with a smile.

David was relieved, "No wonder you asked me to collect information about it."

I thought you were interested in the models it has under its umbrella, or the models it hires. ”

Abel smiled and said, "You're right. I'm really interested. ”

David rolled his eyes, then said:

"If you want to buy it, it's going to be a little bit difficult.

L Brands is in good financial shape, and Victoria's Secret has also been in good financial shape in recent years.

Wexney wouldn't want to sell it. ”

"Didn't you just say it's worth $300 million?"

Abel said, "Then I'll bid $500 million and cap $600 million."

Double the price, do you guess Wexnay will want to sell it? ”

"Uh.... L Brands has a market capitalization of less than two billion, and if a Victoria's Secret could sell for 600 million, I think he would be happy to do so. ”

"But....." David Mellon hesitated, "the premium is too high." ”

"Before you talk about premium, think about what it's worth next.

David, trust my judgment.

It won't be that long, as soon as next year, you'll know that the investment is worth it. ”

"Okay." David Mellon shrugged, "You're the boss, you're in charge." ”

For Victoria's Secret this lingerie company.

The reason why Abel is willing to make so many acquisitions at a premium is of course partly because of those supermodels who are about to appear in the Age of the Gods.

But just like he said to David Mellon, Victoria's Secret will really hit the sky next.

In just a few years, the valuation has risen from hundreds of millions of dollars to billions of dollars.

At the time of listing, the valuation once reached $9 billion.

At its peak, there were more than 1,000 stores in the U.S. and more than 2,000 stores worldwide.

At its peak, sales even accounted for 40% of underwear sales in the United States.

It can be said that in those years, Victoria's Secret was the world's No. 1 underwear giant.

This is mainly because it is well marketed and creates a sense of "I'm expensive, I'm very expensive."

As a result, when I looked at the store, it was actually not expensive at all.

The average piece of underwear costs $30-$40.

The high-end ones are a little more expensive, and those supermodels wear the same style on their bodies are only about $70-90 a piece.

It is the creation of this sense of disparity, as well as a good aesthetic.

Let Victoria's Secret, with the help of crazy marketing capabilities, become a sensational lingerie brand in the world in a short period of time.

And the beginning of all this is at the end of this year's Victoria's Secret show.

Then at the end of next year, the Victoria's Secret show will go straight to the top.

Began Victoria's Secret, the next ten years of glorious history.

Spend a little more money to get Victoria's Secret before this year or next year.

Then don't worry about anything, just let it follow the marketing path of its previous life.

can make it go to the kind of glory of the previous life.

The return on valuation alone is an investment of more than 10 times the return.

The main thing is that as the parent company of Victoria's Secret, L Brands really isn't short of money.

Wants Lex Weksnay to sell Victoria's Secret.

It is impossible to succeed without offering a price that is enough to make him happy.

Smith Capital has nothing in its hands that is enough to make L Brands excited.

If you want to take it, the only way is to throw money directly.

One force will drop ten, probably this is the best way.

Abel is not good at this kind of negotiation.

Fortunately, he has talents who are good at this, so just leave it to David.

The two skimmed over the topic and then talked about tonight's banquet.

"Obviously, they're very happy." David commented on the performance of several Wall Street giants tonight.

"I believe that in a few days, or even tomorrow, someone will find the company."

"Are you so optimistic about me?" Abel said with a smile.

"Of course. If you allow it, I'd like to invest my money in the company. David said seriously.

Abel knew what he meant.

Because next, Smith Capital will open its first private placement.

The goal of the private placement is $2 billion for a period of six months.

What David said was that he wanted a share of the two billion dollars.

"Yes." Abel said briskly: "But it must be your funds." Or your family's funds. It can't be another escrow of funds in your name. You know the rules, my friend. ”

"Understood." David said, "Of course I understand the rules!!" ”

"That's it." Abel said with a smile.

"That's right." Seriously, the business is done.

David Mellon, I want to talk about something less serious.

He frowned and said, "That D. Ikana Lerner, I think you seem to be interesting to her!" ”

"Ikana is good, but you have to be careful. Her dad is a tough one. ”