Chapter 676: A More Turbulent Future

As the editor-in-chief of the original "New York Observer" newspaper, Dilan Capcom can be said to be the first to follow Abel in the entire newspaper group.

As Abel's career grew, Dilan's status also rose. He is now the CEO of Smith Newspaper Group and the next rotating CEO of Smith Media Group.

Having said that, the rotating CEO system that Abel came up with surprised the entire American business community at the beginning.

The vast majority of people are not optimistic about his approach, because the system of rotating CEOs will undoubtedly weaken the authority of the head of the entire group. Without sufficient authority, the rotating CEO cannot dominate the overall situation.

If you can't dominate the big picture, how can you make CEOs lead the company well?

At that time, many people thought that Abel Smith's nonsense in Smith Media Group would definitely cause him to suffer evil consequences. In the end, Abel Smith will definitely compromise after swallowing enough bitter consequences.

However, over the years, Smith Media Group has developed better and better. The rotating CEO system proposed by Abel is running very well under the condition that Abel himself says the same.

This kind of centralized management model, which imitates the leadership of a certain country on the other side of the ocean, to a certain extent, has the people's favorite in the West. Main, and at the same time can have the specialization of the critical moment that Western dishes do not have. Right.

The entire European and American business circles have found that it seems that as long as there is a boss above who can play a role in supervision and has a unique authority.

The rotating CEO system does seem to be a good fit for the management of large, diversified business groups in industries that are developing in an integrated manner.

For example, a group like Smith Media, which is rooted in the media field, but involves almost all media industries, and also covers some other external industries, is very suitable.

Because under this system, the entire management of it has an area where everyone is good at, everyone can speak, but there are people who can make decisions that no one else can object to at critical moments.

Coupled with the support of Abel Smith himself, there is the success of the rotating CEO system of Smith Media.

Of course, it's not without flaws. In its simplest example, this system guarantees both cooking and a certain specialization. Right. In fact, the other way around, sometimes it's not cooking at all. Right......

No way, no system in this world itself is perfect. Unless everyone is a saint, the system can only be relatively perfect.

It's worse than each other. Whoever is less bad is better than that, and that's the reality.

A few years later, according to the sequence of the entire Smith Media management. If there are no surprises, Dylan could become the rotating CEO of Smith Media next year.

Today, the Smith Newspaper Group has grown into one of the largest newspaper groups in the world in a few years.

Mr. Dilan Capcom, who is in his 50s, is in high spirits at this time.

When he heard the boss's roll call, he got up and smiled and began to make a semi-annual report summary.

"It has to be said that 2003 was the year when the newspaper industry began to show signs of a large-scale collapse. With the popularization of the Internet, the emergence of Internet news media, mainly the emergence of large portals and platforms such as Yahoo and Microsoft, has had a huge impact on the industry. Throughout last year, 105 newspapers in the United States that sold more than 5,000 copies a day went out of business, and 10,000 people lost their jobs in the newspaper industry. This figure was 75 and 6,000 in 2002, 45 and 3,000 in 2001, and 18 and more than 1,000 in 1998. ”

"In addition, it has to be mentioned that the decline in advertising revenue and sales has also been huge. Even for us, print advertising sales fell by 8 percent in the first quarter of this year compared to the same period last year, and this data has made us the best presence in the entire newspaper industry. Other newspaper companies are even more miserable......"

"In addition, 23 of the top 25 newspapers in the United States have seen their circulation decline between 7 and 20 percent year-on-year."

"The death of the newspaper industry has been further accelerated by the Internet shock and reduced advertising spending. Since the beginning of the new century, most publications have been issued at a loss, and at best they have broken even, with subscription fees barely enough to cover the cost of printing and distribution. It's advertising that really monetizes, but most of the ad spend goes to blogs and similar new media. Craigslist grabbed the classified ad market, eHarmony monopolized the personal ad market, and Google took over the small ad market for odd goods. Macy's, on the other hand, sends emails directly to consumers to deliver promotional messages. ”

"The four major newspaper groups in the United States other than ours, the Gannett Company, Gatehouse Media Company, Sun Times Media Group, and the News Chronicle Company, suffered particularly badly. Last year, the four companies closed a total of 31 newspapers. ”

"It must be mentioned, however, that after a large number of American newspaper groups recorded losses in their main business. Our company's revenue from newspapers and information services rose from $80 million to $179 million. The American Sun is the only newspaper in the U.S. that is still growing in terms of annual circulation, recording an increase of 11.4 percent. At the current level of subscriptions, newspapers can be printed seven days a week without any advertising and be profitable. ”

"However, we also need to see that as readers become more accustomed to reading newspaper news on their computers, and the advent of 3G networks has made this possible for more convenient mobile phones. The print newspaper is clearly a form of dying in the future. So, the next thing for the company to do is to invest more in digitalization, promote our digital version and increase the number of digital subscribers. ”

"Compared to other newspaper groups, we have a lot of digital expertise because of the help of our sister companies. We decided to put subscriptions first, and our business shifted not only from print to digital, but also from advertising to subscriptions. We've gotten better just at the product, customer and market level. So, when an opportunity arises, we're ready to seize it. ”

"We can boldly predict that there will be more news in the next decade than in the last decade, which means that our newspaper subscriptions will continue to grow......"

When Dylan Capcom said that there will be more news in the next decade than in the past decade, Abel couldn't help but nod slightly.

Others don't know, but he knows how turbulent the world will become. A turbulent world means more news.

Looking at Dilan, Abel smiled and asked, "What is the basis for your prediction?" ”

Dylan looked at his big boss and said eloquently: "The Internet, the Internet has brought a lot of cheap information. These messages may be true and false, but there is no doubt that they are constantly hitting the hearts of the recipients. There is no going back to the world. Stimulated by the Internet, it is easy to dig out the social problems buried deep in countries, and the basic destructive power of social fragmentation, globalization, automation, climate change, mass migration, etc., has torn apart the societies of various countries. I don't believe that anyone thinks that a single election in various countries will solve these problems and that the news will be able to go back to the old days. ”

"After decades of stability after the war, we are now in a crazy period of uncertainty, tension and anger, and I don't think that anger will go away," he said.

"I think that in the future, the fighting in war-torn areas around the world will continue, and all kinds of noise will continue, especially in Europe, which will be driven by the invisible hand, and European society will fall into a period of complete turmoil."

Good guys, that's kind of fun!

After listening to Dilan's speculation, Abel couldn't help but sigh at the other party's vision, looked at the other party with admiration, and felt that even if it was just this vision, he was qualified to become the rotating CEO of Smith Media.

Thinking of this, Abel looked around and said with a smile: "Wonderful, very wonderful prediction, I don't know about the war-torn area, but Europe, in my opinion, the problem is really big." Therefore, increase the attention to the war-torn areas and Europe, and increase the intensity of reporting!"

"Don't think that readers are stupid, you can guide them. In fact, readers are very sensible, and they are willing to pay for stories that journalists spend weeks writing as long as they feel it's worth it. There is no such thing as free news. If we hadn't invested heavily in interviews and reporting, readers wouldn't have been willing to pay for us! ”

……

The meeting lasted for an hour, and when the meeting was over and Abel walked out of the conference room, Dilan Capcom quickly followed, Abel looked back and asked with a smile, "Is there anything else?" ”

"Yes, boss." Dylan replied with a smile as he shook the briefcase in his hand.

Abel glanced at it, then smiled and said, "I hope it's not a big trouble." ”

Hearing his boss's ridicule, Dylan smiled: "It's not a trouble, it's something on the News Corporation's side, I think the boss will be happy to see it." ”

"Oh?" Abel raised his eyebrows, as if he had thought of something, and couldn't help but smile: "Go to the office and talk about it." ”

Then the two walked into the elevator one after the other, and when the elevator door closed, Abel said with a smile: "In two months, the rotating CEO of the group will be replaced." Dilan, I'll vote for you when the time comes. ”

"Thank you very much, owner. I won't let your choice down! Dilan suppressed the excitement that he couldn't suppress at all, and couldn't help but say in a trembling voice.

Who doesn't want one person to be above ten thousand? Although he can only be a year, he is the head of a behemoth like Smith Media Group, a giant in the American media industry. Who wouldn't want to be at the top of this industry?

Dingβ€”β€”

The elevator door opened, Abel stepped out of the elevator, Dylan Capcom followed, Amanda saw Abel returning, and immediately smiled and pushed open the office door, allowing Abel to go all the way unimpeded.

In the office, Abel sat lazily on the boss's chair, and Dylan did not delay, directly took out a leather document bag from his briefcase, and handed it to Abel with both hands.

Abel took it, opened the file bag with a smile, pulled out some documents and photos from it, and looked at it a few times, and a smile appeared on his face.

Sure enough, just as he thought, that Murdoch guy was still as unscrupulous as ever, and did the same thing as what had happened in parallel time and space.