Chapter 360: Acquisition of Shaw Cinemas

This is really not nonsense, Coca-Cola is carrying out sales activities in the capital this year, buying a bottle, giving a pair of fast seeds or small gifts, and many people buy them.

At that time, there was a queue of people who went to buy Coke!

One team bought Coke, and the other team spit Coke, and they didn't accept the taste.

However, his own products are not famous, and He Yuzhu can only advertise in the old way! Celebrity endorsements please!

At the beginning of December, He Yuzhu flew to Xiangjiang again.

He sold Hong Kong stocks short, made a lot of money, and made a fortune.

The Iron Lady fell, giving He Yuzhu enough to eat. Harvest 950 million from the stock market in a few months.

The Hang Seng Index fell from more than 1,400 points at the beginning to a little more than 600, doubling He Yuzhu's assets explosively.

Although I made a lot of money and was very happy, the main thing I came to Xiangjiang this time was to see my son He Xiao.

Lou Xiao'e came to the capital before, and kept saying that her son missed him, but he couldn't go to school. And every time He Yuzhu calls the child, he hears what he misses.

He Xiao is still very rare as his father, don't look at He Xiao, he is still a little shy, but He Yuzhu can feel it.

So when I came to Xiangjiang, I didn't do anything else, put down my work, and played with my son for two days, and after the weekend and vacation, He Yuzhu also started to act.

"Xiao'e, you can help me make an appointment with Run Run Shaw, I want to meet this old man."

He Yuzhu went to the Hong Kong government with Lou Xiao'e last time to see Run Run Shaw, and it seems that Lou Xiao'e is still very familiar with this old man at home.

At the dinner table of the villa, Lou Xiao'e, who was eating here, raised her head when she heard this, and asked strangely: "What are you looking for Sir Shao for, if you want to visit the TV station, I will ask Secretary Tian to take you over." My dad used to know Sir Shao very well, and I should have called him uncle. ”

"I have something to do with him, I heard that he wants to sell the cinema chain in his hand, and I want to buy it."

"Oh, I don't know, I don't pay much attention to these entertainment businesses, I'll ask later......"

Jia Yuli elegantly propped up her arms, pressed her chin on the back of her hand, and the corners of her mouth rose: "You don't know, I know, why do you have to ask others, say a few nice words, sister-in-law will tell you." ”

Lou Xiao'e, who is resolute and laughing outside, can be provoked by Jia Yuli at home, and her aunt and sister-in-law are born to deal with each other.

Seeing that the two quarreled again, He Yuzhu and He Xiao bowed their heads to eat at the dinner table, and Lou's mother could still persuade a little, the two immediately stopped, and looked at the table angrily, and both sides snorted coldly.

He Yuzhu served Lou Xiao'e at night, and then went to take care of her sister-in-law, and learned a lot of inside stories about the entertainment industry and film industry in Xiangjiang from her.

"Do you know a lot?"

Jia Yuli lay in his arms, arrogantly leaning up on her slender neck: "That's right, my dad used to work at Shaw Brothers, and I used to be a small actor at Shaw Brothers." ”

"Oh, so you know a lot about the film industry?" He Yuzhu looked down at her.

"Of course, there is nothing I don't know about the Hong Kong Island entertainment industry, why did I want to open a film company before, but then I met your eldest brother, so my mind was on Lou Xiaofeng......"

He Yuzhu was slightly speechless, Jia Yuli is really good, but doing a line of love and love, this girl has the energy to study everything.

He was hesitant to enter the Xiangjiang film industry.

At the end of the eighties and nineties, when Xiangjiang movies were the most popular, Xiangjiang was known as Dongfang Haolaiwu, He Yuzhu knew this, and there was no reason not to enter this gold mining industry.

The next day, Lou Xiao'e sorted out all the materials of Shaw Brothers Film Company and gave it to He Yuzhu.

At a glance at the main one, Shaw Brothers began to reduce the speed of production and making movies in the 80s, because Run Run Shaw became the major shareholder of TVB at that time, and transferred all his energy to TVB, the film company was afraid that the movies would not make much money, and the rival with Golden Harvest had been targeting, but TVB TV was already the most watched and most popular TV station in Xiangjiang, which can be said to be the chicken that laid golden eggs.

If he remembers correctly, Run Run Shaw would have sold his cinema to Debao Films in two years' time.

He Yuzhu couldn't wait two years to buy it, and he didn't know what had happened after two years.

Later, Lou Xiao'e helped make an appointment with Run Run Shaw to meet at the Peninsula Hotel, and He Yuzhu proposed to buy the Shaw Brothers' cinema.

"He Xian's nephew, I have no intention of selling my theaters, although the company has been reducing production, I really don't want to sell." Shaw shook his head and rejected He Yuzhu.

"Uncle Shao, since you are optimistic about the TV industry, why are you still holding on to the movie theater, I am very sincere, do you feel that the price is not suitable, if you ......"

Run Run Shaw waved his hand: "Virtuous nephew, I don't mean that, I have feelings for these theaters." ”

He Yuzhu blinked, he had fart feelings, and when he saw you, he wanted to sit on the ground and raise the price, slightly straight, and said in a deep voice: "In this way, I will convert the money into US dollars, 1,500 US dollars, and buy your 16 theaters, what do you think?" ”

Run Run Shaw hesitated suddenly, he really didn't want to sell the theater, since 58 years, he has been in the industry, and the theater chain has been saved bit by bit, although he has now transferred all his energy to wireless, but he has a deep affection for the film company.

However, in the current situation where the Hong Kong dollar is falling endlessly, Run Run Shaw is indeed moved to buy his theater with US dollars.

Run Run Shaw later said that he would go back and think about it, and He Yuzhu smiled after watching him leave.

Lou Xiao'e drank coffee and glanced at He Yuzhu strangely: "What do you want to buy a theater for?" ”

"Of course it's making money."

Lou Xiao'e glanced at him, and then asked: "Can the property market you asked me to buy start recently, the information collected shows that many British people have been selling assets recently." ”

He Yuzhu had analyzed the form of the negotiation for Lou Xiao'e before, first of all, the negotiation was not smooth, the domestic pressure, the clear answer, the collapse of Hong Kong stocks, the sharp depreciation of the Hong Kong dollar, the economic depression and so on, Lou Xiao'e was skeptical at the time, but now she has experienced it one by one, so Lou Xiao'e now admires He Yuzhu very much, and is convinced of his words.

"That's it. It is this fall of the Iron Lady that has completely messed up Xiangjiang, and the British old and British Chinese will all sell their industries and run back to the UK, which is a good time for us to start. ”

"Hehe......" Lou Xiao'e laughed, her eyes crooked, very charming.

Lou Xiao'e has a lot of funds, and He Yuzhu's money is not enough in front of her, so he set aside part of the money for backup, and the rest is allocated to Lou Xiao'e.

Lou Xiao'e is skilled in business, established a property company, transferred some backbones from the group, and quickly set up an acquisition team.

And the bottom-buying operation quietly began.

He Yuzhu was not idle when she was busy with work, and ordered four new sets of instant noodle production lines, and looked for suitable people to act as agents for her own products.

Just when he was looking for Teresa Teng's endorsement and signing the contract, Run Run Shaw suddenly came with the news that he agreed to buy the theater chain to him.

He Yuzhu did not hesitate, acquired 16 cinemas and 9 franchised cinemas under the Shaw Brothers to form the Ming Emperor Film Company, and shouted in the media and newspapers that the Ming Emperor Cinema Line could release all independent films.

In the past, those film companies that were not famous and did not have theaters were overjoyed, lamenting that the spring of independent filmmakers is coming.

In the past, the cinema pattern of Xiangjiang was divided into three parts of the world, namely Shaw Brothers, Golden Harvest, and Golden Princess, most of which released their own companies' movies, and those independent film companies wanted to release movies in these theaters, and there would be many problems, one was the high distribution fee, and the other was that the box office checkout could drag people to despair.

He Yuzhu doesn't know much about Hong Kong Island's entertainment, he only remembers the movies he watched before, and a few movie stars, and what else do he remember.

It's okay if you don't understand, but someone does! This person is none other than Jia Yuli.

This stinky sister-in-law has been grinding him since she knew that he bought a Shaw Brothers Theater.

And He Yuzhu listened to her views on movies and future trends, and she really understood it very well, so the film company temporarily handed it over to her.

Nowadays, celebrity endorsements are simple but say hello, and they will be photographed when they come over.

To put it bluntly, he bought this theater for the convenience of inviting celebrities, and it will be the world of Hong Kong films for more than ten years.

……