"It's already about $8 million, but I think there's still room for it, and I'm confident that even if it's $9 million a year, Anta will definitely agree."

On the phone, Lu Hao's voice seemed very excited.

At this price, the annual endorsement fee is higher than that of Da Yao.

At the beginning, Da Yao signed Reebok for 7 years for 50 million US dollars, and it was more than 7 million US dollars per year.

Of course.

Da Yao signed it very early, and if he signed it now, it would definitely be far from this price.

After all, Nike has been open to $120 million for 7 years.

But no matter what, Yang Hao's current worth far exceeds that of Liu Xiang, second only to Da Yao.

And it's far from the pinnacle.

If he can win the Olympic championship in the imperial capital in 08 and break a world record, then his value will take another leap.

Surpassing Da Yao is not a problem.

In the past 10 years, Puma renewed the contract with Usain Bolt, and the endorsement fee exceeded $10 million per year.

Bolt doesn't have a huge market behind him, and he relies on world influence to get such a price.

If Yang Hao wins the Olympic championship, breaks the world record, and achieves a Grand Slam achievement, even if he doesn't run 200 meters, the price offered by sports brands will definitely not be at the level of $10 million.

It's too low!

Behind it is the rapidly developing China, which is the largest market in the world.

After standing on the top of the 100-meter world, his endorsement fee will be more than double that of Usain Bolt.

Even if it is put in the entire world sports world, the value can enter the forefront.

Bedchamber.

Yang Hao was not excited when he heard the agent say that he could talk about 9 million US dollars, and said very abruptly: "Brother Lu, how much cash do you plan to give over there every year? That's already a certainty, right?"

"This communication, they can only give $2 million in cash per year, and the rest is exchanged for shares, according to my personal estimates, if it is 8 million yuan per year, only $10 million will be given in 5 years, and the remaining $30 million will be exchanged for shares, which can be about 8%."

In the previous life, before Anta went public, the owner of the NBA Rockets subscribed for @

It will become the number one sports brand in our country, and I will follow it when the time comes."

"Although I know that you are praising me, I still like to listen to it, and besides, we will be a family soon, don't see each other, I'm old, I'll call you brother in the future, you can just call me brother."

"In my Nanhe dialect, one word, medium!"

"Haha!"

Ding Zhong smiled heartily: "Brother, in which direction do you think it is better for Anta to focus on in the future?"

Yang Hao didn't answer directly, but said: "Brother, this is too difficult for me, I am a college student, and I still study literature, but I don't know anything about enterprise development."

"Harm, just talk about it, it's just that we talk in private, it doesn't matter if it's right or wrong."

Hearing this, Yang Hao gave his own opinion: "That's okay, I'll just talk about my thoughts, it's definitely immature, and my brother should listen to it as a joke." I think the market for running shoes will definitely surpass basketball shoes and football shoes in the future, and the market for casual shoes will also get bigger and bigger."

He's not talking nonsense.

There are three most important types of sports shoes in the world, running shoes, casual sports shoes and football shoes.

Among them, running shoes occupy more than 30% of the market share of sports shoes.

Casual running shoes also occupy a large share of casual sneakers.

After all, it is more in line with the needs of daily life, and ordinary people can buy daily wear.

After listening to Yang Hao's words, Ding Zhong on the other side of the phone nodded: "We have done research, and there is indeed this trend......

......

August 16th.

The men's 100-meter race at the World Universiade is about to begin.

Yang Hao is warming up in the side field.

In the few days he has been in Yonzmir, he has had a very short time to really rest.

Arrived on the 9th, familiarized with the environment, and the flag-raising ceremony was late.

On the 10th, look at the venue, the opening ceremony in the evening.

On the 11th, he attended a press conference and a banquet organized by the embassy in the evening.

On the 12th, he was interviewed by the TV station of the host country.

It was only on the 13th that the adaptation training really took place.

The 100-meter preliminaries began on the 15th.

It's too busy.

Fortunately, there was a good thing that made Yang Hao feel more happy.

That is, the negotiation with Anta was very smooth, and the contract was signed for 5 years, with a total of 80 million soft sister coins, plus 8% of Anta shares.

The shares are given directly after the contract is signed, and the endorsement fee is 16 million soft girl coins per year.

In addition, there is still one year left in the original contract, so Yang Hao will be the spokesperson of Anta for the next 6 years.

When he returns to China, he will sign a contract as soon as possible.

At that time, Anta will also release a new series of running shoes.

gave Yang Hao a few names to choose, and he finally chose "Miracle".

......

Sideline.

Yang Hao looked at Hu Kai, who was warming up, and said with a smile, "Old Hu, are you nervous?"

"Hey, a little bit!"

Hu Kai was indeed a little nervous.

After all, he is participating in the World Series for the first time, and now that he is in the final, it is inevitable that he will have to gain and lose.

Seeing this, Yang Hao patted him on the shoulder: "Don't think too much, don't worry about other people, just follow me like the National Championships."

….

Hu Kai's strength is still there, as long as he plays normally, there is no problem in winning the runner-up.

"Hmm."

At the same time, in the stands.

Li Heng and Wang Shengnan, as well as the leaders of the delegation, were chatting with relaxed faces.

There is no suspense in this game.

Not only do they think so, but even the commentaries of various countries say this to the audience.

As the 100-meter champion of the new World Championships, Yang Hao stood on the track with others and completely reduced the dimensionality.

Not a level.

"Now

It depends on Hu Kai's performance, if we can win the runner-up, we will win the top two, so that others will have nothing to say."

Now, reporters from some countries are saying a lot of sour words behind their backs because of Yang Hao's participation.

said that the Huaxia delegation couldn't afford to let Yang Hao participate.

But let them say that Yang Hao's participation was unreasonable, and no one said it.

After all, Yang Hao is a serious emperor college student, and he went to high school, and he didn't even enter a sports school.

There is nothing wrong with participating in the World Universiade, and no one can find fault with it.

Even George Killian, president of the International University Sports Federation, personally welcomed Yang Hao at the press conference.

It's even more revealing.

"Hu Kai should be fine, after all, the two of them are familiar with each other, and they have played together, so they can adapt to Yang Hao's rhythm, while the others are different, and they will definitely be affected."

Speaking of this topic, the executive head looked at Li Heng: "Coach Li, did Yang Hao say how much he plans to run?"

Winning the championship is certain, but it is still unknown what kind of result it will take.

Hearing this, Li Heng responded: "He didn't say much about this himself, he just said that he would leave a record, and if nothing else, he would definitely enter 10 seconds."

It's all here, and it's definitely going to leave a trace.

"That's good, there are a lot of spectators who came to watch Yang Hao's game, and they have to run into 10 seconds anyway."

That's when it happened.

The 8 finalists entered the scene under the guidance of the guide.

Cheers rang out from the stands.

CCTV studio.

Because Yang Jian went to Helsinki, the commentary for today's game is Han Qiaosheng.

"The athletes are already on the field, and the much-anticipated men's 100m final is about to begin."

Han Qiaosheng's tone was relaxed: "With Yang Hao's strength, you can easily win the championship, and now the biggest suspense is the runner-up, see if Hu Kai can withstand the pressure and join forces with Yang Hao to win the top two." If it can be done, it will also be a happy event for the Chinese delegation."

At this moment, the host of the scene began to introduce the 8 contestants.

Because the contestants are not famous, the response from the audience was not particularly strong when they were introduced.

There was only polite applause.

When introduced to Yang Hao, it is completely different, in addition to applause and cheers.

"Yang Hao, a 19-year-old from China, defeated Athens Olympic champion Gatlin in 9.83 seconds at this year's World Athletics Championships to become the new world champion. Looking forward to him doing well in today's race!"

After all the contestants were introduced, the information of the eight contestants was also played on the big screen.

First way: Barenson, beautiful country

The second way: Andrew, big hair

….

The third way: Hu Kai, Huaxia

Fourth way: Yang Hao, Huaxia

Fifth way: Sandro, Siba

Sixth way: Shingo Tomita, plaster country

......

CCTV studio.

"The game is about to begin! In this final, the ones who are eligible to compete for the runner-up are Sandro of Xiba, Andrew of Da Mao, and Hu Kai of our country, as for the others, the hard power is obviously worse."

Han Qiaosheng talked eloquently: "There is still a suspense, that is, what kind of results will Yang Hao run in this game? In the absence of opponents, it is generally difficult to run a particularly good result, I don't know if Yang Hao will run into 10 seconds, if he will, it will leave a record that is difficult for future generations to surpass."

In front of the TV.

Tian Mi was wearing a cute long T-shirt, wearing a ball head, holding an apple in her hand, and watching TV while eating: "Mom, do you want to make a bet?"

"Bet?"

Sun Xiuzhi's eyes lit up: "Okay! I bet on Yang Hao to win the championship, if you win, you give me 100 yuan!"

Tian Mi rolled her eyes: "Mom, don't make trouble, who doesn't know him."

I can win the championship! Let's bet on how many seconds he can run, who is closest to win, what about the bets, 100 fast per person, do you dare?"

"Hey, what's not to dare!"

Sun Xiuzhi took out 100 yuan from his pocket and put it on the table: "I bet on Xiaohao to run 9.95 seconds!"

She also has an analysis, Yang Hao will definitely not be able to fight as hard as the World Championships in this game, but it is related to national honor, and it will not be too watery, so 9.95 seconds is very suitable.

Next to her, Tian Mi took a bite of the apple, thought while chewing, and then said, "Then I guess 9 seconds 90!"

"Okay, then wait and see, Jiang is still old and spicy, your mother and I will win!"

The other side.

Yangzhuang.

Yang Quanyi was also watching the game in front of the TV, and Liu Chunhua was also on the side.

"Can the school be completed before it starts?"

"Sure."

They were talking about the new primary school in the village.

The money was approved to rebuild the Yangzhuang Village Primary School.

Originally, there were only a few tiled houses, and the conditions were very poor.

The city allocated funds to build a school building, add new tables and chairs, build new toilets, build a small track and field, lay a 200-meter plastic track, add table tennis tables, basketball hoops, so that children have a place to play.

"People in our village say that this is stained with Xiao Hao's light, otherwise it won't be our turn."

Liu Chunhua's tone was a little proud.

Hearing this, Yang Quanyi said happily: "It's a good thing anyway, and the children in our village will suffer less when they go to school in the future."

"This build, to the Ming Dynasty other villages, we should have more children to go to school."

"That's for sure."

As he spoke, the TV heard "on~your~rks!" sounds.

The race is about to begin!

Yang Hao jumped on the spot, and then looked at Hu Kai beside him: "Old Hu, come, high-five!"

Hu Kai immediately gave him a high-five.

"Don't be nervous! Come on!"

"Come on!"

Hu Kai shouted loudly, and then leaned down and squatted.

And Yang Hao also squatted down.

In this match, although the opponents are weak, the game is the game and he has to take it seriously.

Moreover, all of them are coming, and there are so many spectators, it is impossible to say that there is no record of the competition.

Yang Hao planned to run with all his strength first, and then release the water in the last 10 meters.

….

「set！」

The sound of the command sounded again.

Eight people bowed up and made a starting position.

At this time, the scene was also much quieter.

The chatting audience also stopped and looked at the runway or the big screen.

"Smack!"

The electronic starting gun rang out.

Yang Hao's spirit was highly concentrated, so the moment the gunshot rang out, he reacted, quickly pushed his hands off the ground, his feet exerted force at the same time, and his body rushed forward directly.

CCTV live broadcast room.

Han Qiaosheng's voice immediately sounded.

"At the start of the race, Yang Hao's starting reaction was very fast!"

on the runway.

Yang Hao's all-out outburst directly affected Sandro in the 5th lane next to him.

I've never played against such a strong opponent.

It's like a bicycle and a supercar, the start is not at the same level!

Sandro's rhythm was instantly disrupted, and his steps staggered a little, but fortunately he adjusted and stabilized his center of gravity.

"The players in the 5th lane are obviously affected, Yang Hao is too strong for him!"

"Yang Hao didn't mean to release water at all!"

In the stands.

The staff of the Chinese delegation and other players applauded and cheered.

Wang Shengnan applauded and said to Li Heng next to him, "This kid, he directly messed up people when he started!"

"Haha

That's how you should run!"

30 meters.

Yang Hao began to look up.

At this moment, he is already in a clear lead, and even Hu Kai has been pulled away by some gaps.

"Yang Hao looks up! Speed up!"

"Yang Hao!"

Han Qiaosheng's emotions were also mobilized: "We will witness the birth of a new record!"

50 meters.

Yang Hao struggled to swing his arms, and his two long legs were quickly twisted and cut.

At this time, he was already in the top speed stage, very fast, and the gap with other competitors was getting bigger and bigger.

It can be said that it is a ride in the dust!

The players behind him, except for Hu Kai, were the first time they had seen this kind of scene.

All men are blinded.

What is this t?

Yes?

No matter how long you are, you can't catch up!

And Hu Kai completely ignored Yang Hao in front of him, and desperately accelerated.

His goal is to be runner-up!

If you get it, you win!

Studio.

"Yang Hao's advantage is still expanding!

"The only suspense now is how much you can run!"

Now.

Many spectators in the stands stood up, their eyes on Yang Hao.

are looking forward to seeing how many seconds Yang Hao can run.

What kind of record will it set?

on the runway.

Yang Hao saw that there was only about 10 meters left from the end point, and thought that it was time to release the water, so he glanced back.

Good fellows, the others are still far away.

"It's too late to release the water!"

Yang Hao had such a thought in his heart, and at the same time, his speed decreased visibly with the naked eye.

But even so, they quickly crossed the finish line.

CCTV live broadcast room.

Yang Hao glanced back...... Slow down!"

Han Qiaosheng couldn't cry or laugh: "This water release is a bit obvious."

It's really obvious.

The audience can see it.

In front of the TV.

Tian Mi hugged the pillow and muttered: "It's over, it's over, release the water, I'm going to lose!"

….

Sun Xiuzhi was a little proud: "Remember to be willing to gamble and lose later."

At this moment, the results were displayed on the big screen.

1, the fourth way: Yang Hao, Huaxia, reaction 0.135 seconds, score 9.92 seconds

2, the third way: Hu Kai, Hua Xia, reaction 0.144 seconds, score 10.23 seconds

3, the second lane: Andrew, big hair, reaction 0.154 seconds, time 10.27 seconds

......

"Ah! Win! I won!"

Tian Mi jumped up directly.

Sun Xiuzhi looked confused: "No! Is there a problem with the timer? With such an obvious release of water, how can you still run 9.92 seconds!"

"Yang Hao's strength is so strong, even if he releases water, it is normal to run 9.92 seconds! Mom, as you just said, you want to lose the bet!"

Looking at her smug appearance, Sun Xiuzhi was very angry: "This stinky boy! If you cause me to lose 100, the next time I come to our house, I will let him reimburse!"

"Hee-hee, that's your business, it's none of me!"

Tian Mi put away the 200 yuan on the table with a smile: "It's good that you can still make money watching the game!"

Sun Xiuzhi: ......

Scene.

Hu Kai saw that the results came out, and he won the runner-up, and roared excitedly.

At this time, Yang Hao came over: "Lao Hu, you ran well!"

Hu Kai held his glasses: "You are too good! Later, I ran 9.92 seconds after releasing water!"

"Thanks for the compliment!"

"Hey, I used to be modest, but now I don't at all!"

"Haha!"

Sidelines.

"Haha! It's the first place!"

The leaders of the delegation were very happy.

Yang Hao's championship was expected, while Hu Kai's runner-up was a surprise.

As the most important event of the World Universiade, the men's 100-meter sprint, Huaxia can win the championship and the second place, and it has a long face.

CCTV live broadcast room.

"9.92 seconds!"

"Yang Hao also ran 9.92 seconds in the case of a big release of water, and he didn't exceed the wind speed, creating a new race record!"

"That's what a World Champion is like!"

"Following the World Championships, just a few days later, Yang Hao won a world 100m gold medal again!"

"Congratulations Yang Hao! Congratulations to the Huaxia delegation!"

Galactic Bully