The number of views on Soxin.com is rising every day.

News channels have more than 100,000 IPs every day, and chat rooms are as high as 500,000.

The number of downloads of the search software reached 300,000.

With such momentum, Search.com ushered in its first advertiser.

On this day, Lu Changhua just came back from Bac Ninh.

When he entered the office, the advertising manager came.

"Mr. Lu, an advertiser came yesterday and asked to post ads in three channels."

"Oh? That's a good thing, which customer? ”

"It's a foreign customer, who makes chips, Indyt."

"Oh?"

Lu Changhua was both happy and entangled in his heart.

In the past few months, Soxin.com has been adjusting and updating.

Originally, his idea was to advertise his own company. This serves both as a guide and as a way to promote the business.

But I haven't been free.

Now this Yingda is coming, do you want to do it, how to do it? It's not just about money.

Since a software released the Chinese version of the operating system in 96, the development momentum of domestic brand computers and assembly machines has been very rapid.

In the past, when the DOS system was used, the people who used the computers were professionals, and many of them were engaged in scientific research.

Where do ordinary people understand so many operating orders?!

In ninety-five years, win95 was released, which changed the computer's operating system from a command character to a window-style fool operating system.

This greatly increases the number of users.

But after all, it was in English, and many people didn't know how to read, which still hindered the use of computers in China.

But the emergence of the Chinese version in '96 has made it possible for ordinary people to use it.

It's November of '97.

After several years of cultivation and development, the number of people using computers has exceeded one million.

And there are as many as seven or eight hundred thousand people who can go online and become netizens.

The biggest worry of these netizens is not the cost of surfing the Internet, but what can they do online?

At this time, China's Internet was still blank.

What is most lacking is Chinese content.

This is also the reason why these companies, such as "Yinghaiwei", which were the first to spread the concept of the Internet and later focused on Internet access services, eventually fell into loneliness.

They don't see the value of the content and just want to make a quick buck!

And a certain fox, a certain wave, and a certain easy are content providers, and the reason why they can become portals is such a reason.

For example, a certain Yi, he didn't live in any content when he came up, but engaged in a search service.

And this is in conflict with the future development of Soxin.

It's just that the search has not yet been launched.

As for a certain fox, it hasn't been officially established yet.

There is no shadow of a certain wave.

At present, the largest content provider in China is Soxin.com.

Its biggest role is to let these hundreds of thousands of Internet pioneers know what they can do online.

In addition to watching the news and passing documents, they can also communicate with each other and play games.

At this time, it is absolutely worthy of its name to say that Soxin.com is the portal of China's Internet.

It is also appropriate for those discerning computer-related manufacturers to find themselves to advertise.

"Bring us our advertising price list."

"Look."

The advertising manager pulled out a piece of paper.

It shows the advertising specifications and prices of each channel.

Because there is no peer to refer to, everything is groping.

The advertised prices are also set at a low price.

Like the floating screen advertisement on the homepage, I only dare to ask for 500 yuan a day.

In the eyes of the people in the advertising department, this is already very expensive.

"The price is too low, it needs to be changed."

"Huh? How much is that appropriate? ”

"Think about it, if it's a newspaper with a circulation of 100,000 copies, how much does it cost to advertise on the front page?"

"This? The ads on our website can't compare to the newspapers. ”

"You're not fit to work in an Internet company. The idea is too old-fashioned. ”

"Our news channel has more than 100,000 views every day. What's more, the news and chat rooms are still interactive. In this way, the number of ad views should be at least 200,000 or more per day. ”

"It's only 500 yuan a day, what do you think?"

"For a dime per person, you have to collect 20,000 yuan!"

"Uh......"

Twenty thousand?

The people in the advertising department immediately felt that the boss was crazy about money.

That fool can pay 20,000 yuan a day?

Isn't that a twitch?

"Do as I say, there are ten advertising spaces on the homepage, each with 20,000 per day."

"Fifty thousand ads a day for chat rooms."

Having been instructed, the advertising department hastened to recreate the price list.

Negotiate with technology to set aside advertising space.

When the staff of Yingda's external relations department came to Soxin.com again to negotiate the advertisement, they found that the price of the advertisement had changed.

Without saying a word, they turned and left.

The people in the advertising department are at a loss.

The owner's price scared everyone away.

What's the matter?

Lu Changhua laughed.

"Don't worry, plant the plane tree, and there will be a phoenix."

As a result, in the afternoon Indah's people came again.

This will come to the manager of the Outreach Department.

He personally looked at the advertising price list, nodded, and said: "You are now the symbol of China's Internet, and our company is very willing to cooperate with you." We are on the homepage and chat room ads, first the previous year. ”

The advertising manager was immediately dumbfounded.

Is there really such a fool?!

A paper contract, Soxin.com received the first advertising fee, 25.2 million!

This event is an uplifting event for the entire company.

In everyone's mind, advertising in traditional media is real, and you can buy the price. The website advertising is very empty, and it is not worth it at all.

But now, foreigners have more to say about Internet advertising.

The advertising cost of more than 20 million yuan is the most powerful proof of this.

As soon as the contract was signed, the owner of the operating system came.

Their Chinese version of the operating system, since its launch, the installed capacity has also been getting higher and higher.

But this piracy has not stopped.

The use of piracy is two or three times higher than that of the original.

To do this, they also need to educate computer users on genuine versions.

What's more, Yingda is on the advertisement, and he can't be unresponsive.

They signed a contract for half a year to use genuine advertising.

As soon as the advertisements of these two companies appeared, they immediately caused controversy on the Internet.

Of course, at this time, Soxin.com has not yet opened a forum.

They were arguing in chat rooms, and some people went to the forums of other websites.

In order to allow the majority of netizens to have a channel to speak, Soxin.com quickly opened the forum.

For a while, there was a flood of good posts on the forum.

This is followed by the advertisements of the merchants.

Selling computers, selling accessories, repairing computers, and providing software services.

These little convenience advertisements popped up.

Depending on the IP address, ads will appear in different regions.

For a time, this form of classified small advertisements in newspapers also appeared on Souxin.com.

Although this increased the company's revenue, netizens generally did not respond well.

As soon as you open the web page, the advertisements are overwhelming.

Lu Changhua also discovered this problem.

scolded the people in the advertising department.

"You're either shy away or you're left alone! Polarization?! ”

"Advertising should be done, but it should be selective."

"Medical advertisements, hospitals, skin disease advertisements are resolutely banned, not allowed, and those that have been done will be removed from the shelves immediately and the money will be refunded to customers. Our advertisements should be artistic, beautiful, disgusting, and obviously fraudulent. ”

】

"Finance, investment, and medical care can't be done. These are principles that must be known to everyone in the advertising department. ”

As soon as these words came out, the amount of advertising on the page of Soxin.com decreased rapidly, and it was much cleaner.

Those ads that seem to be viral, and the ads that can't be turned off are completely gone.

As long as the ad is closed once by the user, the ad will not appear again today.

Ads of the same type only appear three times a day, and if no user closes them, they will not appear again for a week.

Everything is to make netizens happy.

Your search is up to you!

For example, the user uses a point card to purchase an ad-free version.

All ads disappear.

This is Lu Changhua's response.

Since then, the feedback from netizens has been basically satisfied.

To this end, Lu Changhua also released a letter to netizens.

In this statement, Lu Changhua made it clear that Soxin.com is the Soxin.com of the majority of netizens.

We will serve netizens wholeheartedly.

Advertising is one of the revenue sources for a website, and if there are no ads at all, it is difficult for the website to sustain.

This requires the majority of netizens to use point cards to support.

With everyone's support, the website can continue to provide you with high-quality content that everyone will like.

In fact, netizens are reasonable.

Websites can't live without money, don't they understand?

Got it!

Why do you still hate fees and advertising?

The main thing is the education in the early stage.

The spirit of the Internet, as many people used to say, is free and shared.

That's right.

But the mistake is that many Internet companies want to be free and shared. I didn't think about the premise of this free sharing, that is, for the later charge, or for the harvest preparation.

A lot of sites fall before they can be harvested.

At the beginning, there was a charging item on the search network.

It's just that he is on the premise that netizens are voluntary.

Other websites rely on advertising to make money, and Soxin.com's advertising is only part of it.

In this way, he can take the initiative to reduce the amount of advertising, improve the quality of advertising, and raise the threshold.

Comparatively, it is still Soxin.com that is more in line with the minds of netizens.

A certain easy-to-see search network is so popular, there is a heart to be confused.

They also started chat rooms and went to the news page.

It does divert some of the traffic.

However, the traces of their imitation are too obvious, and many netizens don't buy it.

Some people even posted on the forum, criticizing the plagiarism of Internet companies and calling for innovation.

In this case, Soxin.com suddenly upgraded the chat room system.

One is to increase the content of the chat room.

There's not just a chat feature, but also a copy feature.

As long as you reach the level, you will be able to enter the corresponding dungeon.

Go in big monsters, or the same point card gifts.

There's also the point card itself.

This upgrade alone allows the lost users to return quickly.

And the number of registered users has increased by more than 100,000.

Friends can team up to fight monsters, and for a while, everyone fights monsters while chatting has become a habit.

But when I went to a certain Yi, in addition to chatting, I just bought gifts, and they didn't have a copy, fighting monsters? It's even more unheard of.

The sales of the point cards they followed were worrying.