It's on fire, it's on fire completely!

Wudalianchi volcanic sports mineral water, following the advertisements of the movie 007 and CCTV, instantly ignited the north and south of the river, inside and outside the Great Wall.

Changzheng's production workshop has increased from 8,000 bottles per hour to 15,000 bottles per hour, nearly doubling the production efficiency.

Originally, Lu Changhua, who wanted to take a break and talk about the jug later, soon received an application to import another jug.

The current situation cannot be delayed by him.

Then buy it.

The products that have just been produced in the workshop are only an hour from the workshop to the warehouse.

It was loaded into a truck.

On the highway from Wudalianchi City to Bac Ninh, there is like a long queue, with trucks one after another.

In the freight yard of Bac Ninh railway station, stacks of mineral water are loaded onto trains by forklifts.

Columns of freight trains headed south.

Across thousands of mountains and rivers, transported to the city that is still warm.

In order to balance the demand of agents across the country, the factory can only allocate the supply of goods according to the actual situation.

Originally, the inventory in the factory was not much, although now 24-hour production, but still can not meet the needs of all agents.

What's more, although there is no problem with the water source, it can still support normal production, but the packaging materials are in short supply.

The packaging materials used by Changzheng Company are all customized products.

People's packaging factories also have to produce and transport, and there must be a time.

And the stock of packaging materials is running out.

That's the most urgent thing.

Although the purchasing department is urging the packaging factory to speed up production, it always takes time.

For a time, Luoyang paper was expensive.

All provincial capitals across the country, especially several municipalities directly under the central government, are in short supply.

When agents learn that they are out of stock, their anxiety can be imagined.

You know, they have spent a lot of money to be an agent, and seeing the market response, you are telling me that there is no goods now?!

It's no wonder they're not in a hurry!

But no goods are no goods, and the factory can't change it.

They can only be patient.

The packaging plant is also in a hurry.

Although Lu Changhua was anxious, he was calm on the surface.

Said to the people in the purchasing department, "Don't worry, let the packaging factory pay attention to the quality, don't have quality problems because of the rush to deliver." ”

Having said that, the packing plant does know that the time is urgent, and it is also stepping up production and delivering goods to Bac Ninh for emergency relief.

For a time, Bac Ninh's railway and automobile transport business was really busy.

When the packaging materials arrived, the factory rushed to full capacity and continued production.

But Lu Changhua knows that the demand across the country is so large that it is impossible for them to meet the whole country with this one production line.

It's still winter, and if you turn around, it's even more difficult to meet the needs of the market in summer.

Now there are only two solutions.

One is to introduce a second production line immediately.

This plan is, of course, a solution to the root cause.

As long as there are more production lines, then it will naturally be able to meet the needs of the market.

But it takes time.

Order now, and it would be nice to have a trial production tomorrow summer.

There is still a bottleneck.

It is still a problem of packaging materials.

Bac Ninh does not have any large packaging plants, especially plastic bottle manufacturers.

Now, the cooperative manufacturer is a subsidiary of Daqing Petrochemical.

Their current production capacity is difficult to meet the needs of Changzheng Company.

Lu Changhua told Wang Yao about this and asked her to arrange for people from the group's purchasing department and investment department to go to Daqing to talk to the manufacturer.

The first is to let them increase their own investment in enterprises, update equipment, and increase production capacity to cooperate with the development of Changzheng.

The second is that we invest in this company and get shares. Let's update the equipment and increase the production capacity.

If neither is possible, then we will have to consider another partner.

The above solutions are the root causes.

So what now?

Lu Changhua suddenly thought of a concept, which is "hunger marketing".

This method can be maintained at least until next year, when the company is in normal production.

This is a temporary solution.

Because of the lack of stock, there is really no way but to use this trick.

The group's side acted immediately.

On the one hand, we placed an order with the Japanese side and continued to order a production line to solve the problem of insufficient production.

On the other hand, a special person was sent to Daqing.

Negotiate in-depth cooperation with petrochemical companies.

Seek continued cooperation.

On the side of Changzheng Company, a notice was issued to the majority of agents.

It is clearly informed that now that consumer demand has increased across the country, and the factory has been operating at full capacity, it is still unable to meet it.

In order to adjust the balance of supply and demand in the market, the company decided to adjust the product price system.

Both the supply price and the wholesale price have been increased by 20%, and the retail price has been increased from the current 10 yuan to 15 yuan.

Volcano sports mineral water has risen in price!

With the fire of movie 007, the mineral water also rose.

Although it is true that many people cannot afford to drink such expensive water.

But it still can't stop the pursuit of fashionable youth.

Those who drink volcanic mineral springs feel that they are awesome.

It's just different from ordinary people.

For a time, the volcanic mineral springs became a status symbol.

In fact, for those of them who can afford to drink 10 yuan of mineral water, they don't care about spending 5 yuan more.

And for those who can't afford to drink, 10 yuan and 15 yuan are no different to them, they can't afford to drink anyway.

As soon as this price adjustment notice came out, it did lose some consumers.

For example, those who just want to try it out, after trying it, they don't buy it anymore.

Because it's really not cheap, it's still tap water or a little sweet and affordable.

The rest of the consumers are people who consider themselves noble and different.

They have become the mainstream consumer of products.

The successful launch of the volcanic mineral springs quickly caused a sensation in the bottled water world.

It is believed that the success of this volcanic mineral spring is a phenomenal event.

It is worth thinking about in the same industry.

Especially the more successful water enterprises.

Like a little sweet, like hahaha.

Their bottled water customers are low-end consumers.

In large supermarkets, it does not exceed 2 yuan, and the capacity is still 500 ml.

The volcanic mineral spring, which is positioned as a sports mineral spring, contains the meaning of a functional drink.

They sell water.

And Changzheng Company sells functions.

There is no one who can sell the texture of water to the essence of Chinese turtles!

And in many sales places, there are often "sold out" signs.

In the eyes of insiders, this is a proper means of "hunger marketing"!

It has been hanging on the appetite of consumers.

As soon as the goods arrived, they were quickly bought.

Many second-generation people regard volcanic mineral springs as the standard configuration of the circle.

What would a gathering of friends be like without a volcano?

Drink a little sweet?

Do you bury me?

Who are you treating me for?!

If you go to these people's homes, you can see that the volcanic mineral springs are stacked into a wall.

In this case, all links make money, and no one complains about the lack of stock.

Why?

If it wasn't out of stock, would it be able to sell so well?

Now, many agents are worried.

If the output comes up after the New Year, will the price of this product fall? !

The success of Volcanic Springs is particularly exciting for those who have spent a fortune to become agents.

This kind of vision is enough for them to brag for a lifetime.

And those merchants who did not get the agency right have repented of their intestines.

If only I had been cruel to myself.

Now I'm the one who earns the money!

People will always be an afterthought and always take regret medicine.

The most incredible and bewildering are those who are peers.

Why did the water company that suddenly appeared in this small city in Northeast China become popular?

Nima 15 pieces a bottle of water?

Are you mineral water? You're a Chinese turtle spirit! Oral liquid!

After an initial period of confusion, they began to find someone to write an article.

It must be said.

Isn't it too unauthentic for you to sell water so expensive? Shameless, right?

In mid-December, the reacting water companies secretly published articles in various media outlets, talking about the chaos of bottled water in China.

"Analysis of the True Value of Mineral Water on Sale", "Why Can a Bottle of Water Be Sold for the Price of Oral Liquid?" "Is it a black conscience or is it worth the money? 》

For a time, the media around the country reprinted it one after another.

In response to these rumors in the market, Changhe Group and Wudalianchi Municipal Government jointly held a press conference.

At the meeting, experts analyzed the water quality of Yaoquan Lake in Wudalianchi.

And showed all the reporters present the testing of water quality by many well-known international institutions.

It is emphasized that the water of Yaoquan Lake is the third largest cold spring in the world, and the water contains a variety of essential trace elements and minerals.

It does have medical value.

This is universally recognized.

Immediately, the relevant personnel of the Black Provincial Health Department announced that the "Wudalianchi Volcanic Sports Mineral Water" had officially submitted an application for health food to the Ministry of Health, and the Ministry of Health had accepted the news.

The press conference was in an uproar.

You must know that mineral water can meet the health food standard, there is no time.

Volcanic mineral springs are the first.

I really dare to think and dare to do!

At the meeting, the leaders of the Wudalianchi Municipal Government solemnly announced that the volcanic mineral spring is a key project for the city to attract investment, and all procedures are legal and effective.

We allow some questioning, but never denigration!

The reason why this press conference was so high-profile is that some water companies have touched the huge interests of the black province.

As a major agricultural province in China, it has finally made a breakthrough in the development of water resources, and has become famous and influential in the country.

It also contributed tax revenue to the Black Province.

But as soon as I saw the benefits, some people were uncomfortable, didn't that make it a black province to dismantle it? !

Therefore, this voice comes together, from the province to the region, and then to the Wudalianchi, everyone must resolutely maintain the reputation of the enterprise.

It is the responsibility of the government to speak for enterprises and protect law-abiding enterprises!

Therefore, the press conference was held in this context.

The bustling clamor outside was quickly beaten down by a press conference.

The so-called expert professors who have doubts are also honest.

The water company also knows that it is not good for itself to continue to make trouble.

Is it true that the declaration of health care products was said at the meeting?

It's true.

Originally, Lu Changhua didn't think about it.

I still read those questioning articles, and some people say that the volcanic mineral spring is the essence of the Chinese turtle.

Lu Changhua then remembered that volcanic mineral springs have medical value, so it shouldn't be too much to apply for a blue hat of health food, right?

After all, this is a miraculous water from nature, a natural health food.

As soon as the idea was proposed, it was immediately supported by Wudalianchi and Bac Ninh City.

They immediately contacted the Provincial Department of Health.

Of course, the hall was happy.

This is also the first case of mineral water applying for health food in the country, which has high guiding significance.

So before the press conference, the application was submitted.