98. The road together
......
Back to the hotel room, a light wash.
casually sent a message to Lin Yun'er saying that he had arrived at the hotel, and Gu Heng moved the laptop on the table and a thick pile of materials in front of him.
He has briefly communicated with Liu Chen about his follow-up work arrangements, and if there is no accident, he will soon be stationed in Yunguo, an online video platform company, to participate in the company's subsequent business operation adjustment.
Although I haven't officially inaugurated yet, there are some basic homework that needs to be done beforehand.
Flipping through Yunguo's detailed financial reports and internal information in the past two years, he tapped on the keyboard from time to time to record some thoughts.
Yunguo has only been established for two years, and the various materials are not complicated, but they ......
More than an hour later, Gu Heng leaned back in his chair, crossed his fingers, and thought silently.
After a long moment's thinking, he dialed a phone call.
Connected soon.
"Gu Heng?"
"Well, Uncle Liu, it's me."
"Why did you remember to call me at this time?"
"Well, I want to talk to you about Yunguo." As Gu Heng spoke, he moved his mouse to select a part of the text on the computer screen.
"Yunguo? You're starting to move so quickly? Liu Chen's tone added a hint of a smile, "Okay, then let's talk." ”
"From the current point of view, it seems that the group does not plan to make too many adjustments to Yunguo's high-level personnel structure?"
"Well," Liu Chen did not deny Gu Heng's judgment, "Frankly speaking, all online video platforms in China are in a state of loss, and none of them have really found a mature profit model, and the revenue from patch advertising is simply not enough to support long-term operations." ”
In other words, this is a dilemma that the entire industry has not yet broken through, and it cannot be solved by simply replacing a few high-level personnel.
And this is the reason why the Internet giant finally gave up its additional investment in Yunguo Video this year and sold most of its shares to Jingsheng.
Gu Heng groaned, "Open source and throttle...... In the end, it's these two aspects. ”
"Got an idea? Let's hear it. ”
"There is no open source for the time being, and the free habits of Internet users are not so easy to change."
Gu Heng smiled bitterly, and calmly showed that he was powerless for the time being.
After all Internet users have become accustomed to watching videos for free, any paid option may cause great disgust, thus driving away the user base that Yunguo Video has accumulated so hard.
If you want to be the first person to eat crabs, you never have to pay lip service to success.
"Indeed, this is also the reason why your father and I have hesitated for a long time about this investment, if it weren't for the fact that the Internet video platform would be the inevitable development and closer direction of the film and television industry in the future, we would not have taken this stall," Liu Chen sighed lightly and asked again, "What about throttling?" ”
Gu Heng groaned slightly, and asked tentatively, "Do you think it is feasible to make self-made low-cost online dramas and acquire the copyrights of some foreign TV dramas and variety shows?" ”
"Low-cost, online drama?" Liu Chen's voice raised.
"Well, I took a closer look, Yunguo's investment in acquiring domestic film and television copyrights is too big...... And unless you can reach a consensus with several other video platforms, it will be difficult to beat the price. Gu Heng tapped on the table, his tone calm.
Copyright and content are the foundation of all online video platforms, and only rich copyright content can retain more users.
But now that we are in the first echelon of rapid expansion, no one will be willing to stop and work together to control prices.
At this time, if it is not rich enough to be sure to consume other competitors to the point of exiting with funds alone, then it is necessary to consider other solutions while burning money.
"The copyright of foreign film and television works, coupled with some unique self-made dramas, and the use of simulcast with some smaller platforms to reduce the procurement cost of domestic dramas, may make Yunguo largely different from other video platforms and have a higher degree of recognition, so as to slowly cultivate a more loyal user group." Gu Heng's voice was slow, and he gave his general idea.
But in the face of his proposal, Liu Chen was regretful.
"Let's not talk about the introduction of foreign copyrights for the time being, but in terms of self-made dramas, I have actually talked about film and television production problems with Yunguo CEO Xu Mu, but the current Yunguo does not have this ability."
As Gu Changzhi's deputy for many years, he naturally knows Gu Changzhi's idea of intervening in the upstream of film and television production, and he will pay attention to one or two things every day.
But unfortunately, although the production cost and risk of drama projects are much lower than those of film projects, the requirements for film and television production capabilities are still not low, and they cannot be achieved by just building a grass stage team.
"I know," Gu Heng responded, "but there is a place where there is no shortage of such talents......
"What do you mean......" Liu Chen had already comprehended something, and hesitated, "...... If so, it seems to be somewhat feasible. ”
Looking at the content and a few keywords outlined on the white paper in front of him, Gu Heng let out a "hmm".
This idea is only the initial step, if it can be worked out in the future, it may also help Gu Changzhi's plan before.
On the other end of the phone, Liu Chen thought silently for a while, and clapped the board, "Do you have time tomorrow?" I, you and Xu Mu will meet and talk carefully. ”
"Okay," Gu Heng took out two paper tickets from his pocket and glanced at the time on them, "Is it okay tomorrow morning?" I still have some things to do in the afternoon. ”
"Okay, I'll let the secretary arrange it, and I'll send you the time and place tomorrow."
"Okay, then Uncle Liu, you should rest early." Gu Heng exhaled and put down the pen in his hand.
"Well, too," Liu Chen was about to hang up the phone, but he remembered something, "By the way, Gu Heng, you ...... that blind date today."
Hearing this, Gu Heng smiled helplessly, "You and my dad don't make random arrangements for me, I know it in my own heart." ”
"Ahem, how can it be called a random arrangement," Liu Chen coughed twice, "Your uncle and I are such a middle-aged and old man, I am also embarrassed to arrange this for you." ”
"Where's my dad?"
"He was thin-skinned, so he said something for me to watch."
Gu Heng pressed his eyebrows, "I suggest you don't do it next time." ”
"You kid......"
Liu Chen sighed, "I've been screening candidates for an afternoon, and I won't be able to get a wife in the future, so don't regret it." ”
Liu Chen has no children himself, so it is natural to regard Gu Heng as his nephew.
Gu Heng chuckled lightly and didn't "argue" with him again, "See you tomorrow, Uncle Liu." ”
ended the call, Gu Heng put down the phone.
"I can't get a wife...... " he whispered to himself, shaking his head and smiling.
His eyes fell on the two folded tickets in his hand, and Gu Heng was a little stunned for a while.
After a while, when he came back to his senses, he put the ticket on the corner of the table and pressed it with a box, and turned on the lamp on the table.
I need to work an overtime shift tonight.
......
A distance that is difficult for a person to cross,
If two people walk halfway through, they may get closer.