Chapter 91: Advertising

In the living room, there were only two people left, Li Xuan and Xiaobai.

Five minutes later, Li Xuan, who was looking forward to spending alone time with Gu Jue, walked out of Gu's house with a sad face......

Xiaobai's method of letting Li Xuan leave was very simple, he just said to the woman, "Miss Li, please go back." ”

Chase away customers with a cold face in front of you, this situation is changed to any girl, and she doesn't have the cheekiness to continue to stay-

Walking out of the Gu family, although Li Xuan was sad, she did not give up.

There is no chance today, she still has tomorrow!

It's a pity that with Xiaobai's dislike for her, she won't have that chance tomorrow-

…

As we ticked into the end of January, it was already cold.

It has been snowing in Kyoto for a long time, and although the temperature in Qingyang County is slightly warmer than in Kyoto, the snowflakes also drifted last night.

Two days ago, an advertisement appeared in the newspaper of Linjiang City.

The ad is a full-body photograph of a young girl wearing four different styles of clothing.

The girl's body is well proportioned, with long fluffy and smooth hair, she is beautiful and temperamental, wearing a set of dark winter wool long skirts, with a light-colored loose mid-length coat, the lazy wind is blowing -

The second set of clothes is a light-colored long wool skirt, a normal dark wool coat, a wide belt in the middle of the coat to pull out the waistline, and long hair curled and scattered on the shoulders, looking gentle and ladylike.

The third set is a short woolen cotton jacket, with wide straight-leg trousers, and the hair is tied back all the time, which looks capable and aura!

And the last set of clothes is a short thick wool jacket, with a mid-length quilted wool skirt, with a bud hat of the same color as the skirt on his head, and a palm-sized light-colored bag in his hand, which looks like a delicate and foreign rich daughter!

Lan Shu knows that when advertising, the most intuitive thing to convey can make people accept it more quickly.

The half-page advertising space she bought in the newspaper was better than writing some details about the origin of the 'Yunshu' clothing brand, and how good the quality of the clothes was and how trendy the styles were.

Pictures can be quickly received by people's eyes and memories more quickly than text publicity, so Lan Shu chose to highlight their brand clothes in the form of photos.

Lan Shu chose four different styles of clothes, wanting to reflect the diversity of their brand's clothing styles.

But after choosing the clothes, when choosing the model, the problem came out -

Most of the female sewing machine workers in the factory are in their thirties.

The thirty years old of this era is a real thirty years old with wrinkles on his face!

Many women are 'devastated' by life, putting hard work and earning money first, and they don't care about their body shape at all.

Although Secretary Tang and Ah Xing are younger, Secretary Tang is too thin and has narrow shoulders to support clothes.

Ah Xing is too short, only a little more than one meter and a half, and she is not able to wear the style of clothes.

In the case that it was difficult to choose a model, in the end, only Lan Shu could go on it herself!

Lan Shu never thought that after she successfully lost weight, she would have to be a model one day......

She took her clothes to the photo studio, and after taking pictures, she chose a few photos that could reflect various clothing styles, and then used them for advertising.

The advertising fees of the newspapers in Linjiang City are not low, 2,000 yuan for a page, and 1,000 yuan for half a page.

If this money had been changed two months ago, it would have been difficult for the garment factory to come up with it easily.

But now, although the price is not cheap, the garment factory already has the strength to advertise!

Lan Shu bought four issues of the advertisement this time, and the newspaper in Linjiang City published twice a week, and the publicity schedule was set by her teeth within half a month!

Four thousand yuan of 'real money', when the money was paid, Secretary Tang, who was the temporary financial officer of the factory, was reluctant to gasp, but she couldn't stop Director Lan's determination-

Most of the half-page advertisements in the newspaper were reflected on the screen, leaving only a small amount of space to write a line of moderately bold words.

- Yunshu clothing, women's brand wardrobe.

and a few lines of small print, indicating that there are stores selling these clothes in Linjiang City and many surrounding counties.

As soon as such an advertisement came out, in just three days, the 'Yunshu' brand clothing almost became a topic of heated discussion among women in Linjiang City and surrounding counties!

Like what-

"I went to the agency of Yunshu clothing today to buy clothes, the second set from the left in the newspaper, and it really feels very gentle and ladylike to wear!"

"I also bought it, it's the third set, I didn't expect the pants to be worn with such a smart effect!"

"The first set is also very good~! The feeling of wearing it on the body is inexplicably temperamental. ”

"My favorite is the last set, the hat and the same wool clutch bag I also bought! Although the bag is small and can't hold anything, it looks good in your hand! ”

The wave of publicity of the 'Yunshu' brand clothing in the past few days directly made the agents in Linjiang City and the surrounding counties almost sell out of inventory!

On the garment factory's side, they immediately rented a truck to replenish the goods in time, so as to avoid the situation that more than 30 agents have no goods to sell.

This is only the first issue of publicity, followed by three consecutive newspaper advertisements, which will definitely let more people know the 'Yunshu' brand clothingβ€”β€”

This time in advertising, in addition to the famous clothing brand, Lan Shu is also famous!

On the fourth day of the newspaper advertisement, just in time for the second issue of the advertisement, Lan Shu received a call from Zhang Yunjing, former director of the Propaganda Department of the County Women's Federation and now deputy director of the Propaganda Department of the Linjiang Women's Federation, in her office.

"Sister Lan Shu, don't you know that the advertisement in your garment factory has made you very famous!"

"In the past few days, the women in our unit, in addition to everyone going to your factory's agency to buy clothes, also talk about how good-looking the models in the newspaper are every day! Black and white images can't stop your temperament! ”

Lan Shu originally just wanted to save money for the factory and not spend extra money to find a model, so she went on her own.

Now that she heard Zhang Yunjing's words, she learned that she was being talked about, and so many people praised her, which made her feel a little embarrassed......

"What's the matter, the clothes in our factory are good-looking." Lan Shu said modestly.

Then, she said to Zhang Yunjing seriously, "Sister Yunjing, thank you really this time, when you come back, I will invite you to dinner!" ”

This time, the garment factory's advertisement was able to appear in the newspapers of Linjiang City, thanks to Zhang Yunjing.

Otherwise, even if she is willing to spend money, she may not be able to buy half of the page.

It's only been four days, Lan Shu saw the income of their garment factory from the sales report, in addition to earning the 4,000 yuan spent on advertising, he also made a lot of money!

The clothes sold in the past few days, after deducting the cost of fabrics, now have a gross profit of 60,000 or 70,000 yuan.

There is still more than half a month before the Chinese New Year, and she can earn more!