Chapter 344 [The Time for All-in Mobile Internet]
Fang Hong stayed in Xingyu Technology for forty or fifty minutes and left, this time he came mainly to understand the company's recent plans and current situation, as an investor, Fang Hong did not intervene in the development of Xingyu Technology.
It is worth mentioning that with the success of the S1 mobile phone, Qin Feng has recently been running around for the creation of the TOS system software ecosystem, busy with the third-party developer conference.
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As early as before the release of the S1 mobile phone, we talked to many major Internet manufacturers to discuss cooperation, such as Alibaba's Dibao.com, Qifubao, and Penguin.
The purpose is to allow these manufacturers to develop and launch APP client applications based on the TOS system immediately after the S1 mobile phone is released, and the condition given by Xingyu Technology is to provide pre-installed services for their APP applications on the S1 mobile phone.
You know,App application pre-installed items are a big piece of meat,Especially the smartphone brand with huge sales,This is a very important advertising space,The first time a user buys a new mobile phone,It comes with an app on it,It greatly improves the owner to become a potential user of the app。
Of course, these pre-installed apps can also be uninstalled if the user doesn't like it.
Qin Feng's condition is also based on the first product release of Xingyu Technology, but he didn't expect the product release sales to be so good, the sales volume of the actual machine has reached 3.75 million in less than a month, and the predetermined volume is already five million.
However, any senior third-party developer in the Internet industry knows the future potential of the TOS ecosystem, and all third-party developers have paid attention to the TOS system and are ready to launch their own clients.
Not to mention the Internet giants, the users of S1 mobile phones are also potential users of Internet manufacturers, and now they are more attentive to improving the experience of their own apps in the TOS ecosystem, and the version is updated and improved very frequently.
In addition to platform-based applications, mobile games can be said to be a big hit, Xingyu Technology's own development of the "Knight's Journey" mobile game because it is the first game on the smartphone to use the Unreal Engine 3 engine, and the gameplay is also excellent, is currently in the top ten of the TOS game download list.
In addition, there are also the TOS version of "Angry Birds" released in December 2009, "Plants vs. Zombies" released in May 2009, "Fishing Master" released in 2009, and "Fruit Ninja" released this month are also quickly becoming popular on S1 mobile phones.
The number of downloads of these mobile games are in the top 10 of the TOS game list, which is super popular at the moment, and most users who have purchased S1 mobile phones occupy most of their time playing games with this mobile phone.
The game experience on the large screen is also better, and when you have nothing to do, you often take out your mobile phone to play games or something, and relax in the fragmented time period.
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Fang Hong left the Xingyu Technology headquarters and went to Quantum Beat with Tian Jia, who was accompanying him.
Xingyu Technology has launched the first generation of smartphone products and achieved great success, which will inevitably accelerate the development of this industry while causing a sensation in the mainland smartphone industry.
In the next year or two, all kinds of brands will definitely emerge in a bunch, whether it is a third-rate miscellaneous brand or a large enterprise, they will enter this industry in order to get a piece of the pie, and venture capital from all walks of life will definitely enter this industry in a big way.
And this series of factors superimposed on each other will also promote the vigorous development of the mobile Internet industry.
Xingyu Technology's S1 mobile phones have now sold three or four million units, and it is time for quantum beating to further fully all in the mobile Internet, and the time has come.
Fang Hong came to Quantum Beat, and he was already in Xu Jingren's CEO office at the moment.
At the sofa in the lounge area, Xu Jingren walked over, sat down by the way and said with a smile: "After more than a year of development in the mainland market, Quantum Beat's Weibo platform has gradually become branded. ”
Fang Hong nodded and asked concisely: "What is the current situation of the market share of all parties in the industry?" ”
Hearing this, Xu Jingren immediately replied: "According to the latest market data we have, the share of my quantum beating Weibo is 37%, Tengxun Weibo 22%, Xinlang Weibo 16%, Suhu Weibo 11%, Wangyu Weibo 6%, Tianya 3%, Fanfu 2% and others account for the remaining share. ”
Xu Jingren added: "At present, our Weibo platform and Weibo under Xinlang and Tengxun occupy the majority of the market share in the Greater China market, and our Weibo platform continues to maintain its leading position among the top three. ”
Fang Hong was quite satisfied: "37% share, that's not bad." ”
Xu Jingren said with a smile: "Our Weibo platform combines the seriousness and objectivity of traditional news, including the first-mover advantage, etc., attracting a large number of institutions or individual users such as government personnel, experts and scholars, public figures, entertainment stars, etc., and in the grasp of opinion leaders, it can be said that it occupies an absolute advantage in the industry, and these opinion leaders have attracted more netizens to join our Weibo platform, forming a virtuous circle." ”
After a pause, Xu Jingren continued: "According to the data of the first quarter of this year, the platform users have entered a stage of high-explosive growth since the beginning of the new year, and since the platform was launched, it has taken more than a year to develop and become an important Internet application used by more than one-third of netizens. ”
Fang Hong said in surprise: "So, the current user scale has reached 140 million? ”
Xu Jingren said with a smile: "To be exact, it is 145 million." ”
According to the data given by the relevant departments in the first quarter, the scale of netizens in the mainland has exceeded 400 million, and the number of mobile Internet users has also reached 270 million, and the Weibo platform under Quantum Beat has grown to 145 million users, accounting for about 36% of the number of Internet users in the country.
Xu Jingren added: "The team's internal analysis of the growth in the first quarter of this year shows that our platform has an absolute dominant position in the current Weibo products from a series of factors such as usage rate, attention of mainstream netizens, preferred Weibo products by potential Weibo users, Weibo satisfaction, and the frequency of Weibo users using Weibo. ”
Speaking of this, Xu Jingren got up and left the sofa in the rest area, went to the desk to rummage for a while, and soon came over with a user survey and analysis report, and handed it to Fang Hong, who took the material and opened the list.
Judging from the feedback obtained from the survey report, among the mainstream Weibo products in the mainland, the usage rate of Quantum Beat's Weibo products is the highest.
In the survey of users, 60.9% of users said that they used too much Weibo, and through the analysis of netizens' attention and usage rate, Quantum Beat's Weibo platform is undoubtedly the most popular product in the mainland Weibo market.
With the continuous and rapid growth of the number of mainland netizens, the usage rate and attention of Quantum Beat's Weibo will also increase geometrically, and a virtuous circle has been formed between the two, and it is wonderful to seize the first-mover advantage in the incremental market.
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