Chapter 570 [Fang Hong's Strategic Arrangement]

At this moment, Fang Hong listened without saying a word, and had to say that Qin Feng really hit the nail on the head.

It also explains why the domestic semiconductor industry is always unable to catch up with a key reason, to a certain extent, this is his own knife to the opponent, and it will be hellish if he can catch up.

As a reborn person, Fang Hong probably knows the correctness of Qin Feng's judgment better than everyone else, and in a few years, the consumption of chips in the Greater China market will indeed be comparable to all developed countries in the world.

And there will be a trade war.

Such a huge chip semiconductor market is monopolized by foreign companies, especially the research and development of high-end chips, the dependence on the market scale is very large, you do not have such a large market volume to amortize the cost of research and development, it is difficult to continue to maintain large-scale investment to develop the next generation of products.

The current situation is that the domestic chip market, especially the high-end chip market, is monopolized by foreign companies, constantly creating huge revenues and profits for them, and then they use these profits to amortize R&D costs, and the products are soaring all the way under Moore's Law, so as to monopolize your market infinitely.

The speed of domestic related enterprises to catch up with the leading speed of the opponent, finally catch up with the previous generation, people immediately let this generation of products reduce the price, hit below your cost line, the purpose is to make your R & D investment all in vain, and then go out of business and die.

At this time, Qin Feng said: "I think the domestic practice in the 3G area is very good, before the country does not have its own 3G TDSCDMA when the 3G license will not be issued, then the opponent's 3G can not amortize the cost in the mainland market, and wait for our own standards to come out, 3G license also comes out." ”

"The chip semiconductor industry chain can also do this, including Apple, the state should impose heavy taxes on it to limit their sales, sales cannot be opened, research and development costs cannot be amortized, and no profits can not support continued research and development."

"This kind of high-tech product is not afraid of smuggling because it is not allowed to access the network of smuggling, so it is completely feasible to collect heavy taxes. Leave the market share to the domestic enterprises that are catching up behind, so that the domestic substitution of the whole industry chain can really be expected. ”

It is foreseeable that if Apple's products are heavily taxed and sold super expensive, coupled with the opponent of Xingyu Technology, Apple's sales will inevitably not rise, and it will be able to hit the opponent's technological innovation, at least it will make the opponent extremely uncomfortable.

Similarly, the same is true in the entire chip semiconductor industry chain, if they are not allowed to use the huge Greater China market to amortize costs, their R&D speed will inevitably slow down, so that domestic semiconductor companies will catch up, and the gap between the two sides will be narrowed visibly.

At the end, Fang Hongyan said succinctly: "Heroes see the same thing. ”

Qin Feng was overjoyed when he heard it, the father of the gold lord didn't say much, but the six words he said were enough!

The reason why he came to Fang Hong for this matter was because he had to make suggestions to the above about this matter, Qin Feng knew that his energy was definitely not enough, but the stars were different, Fang Hong was different.

After a while, Fang Hong's words changed and he said calmly: "Don't worry. ”

Hearing this, Qin Feng couldn't help but be stunned.

Fang Hong looked at him and said in an orderly manner: "What you said, even if you don't say it, I will go all out to promote it, because I have long thought that with me, I will definitely do everything possible to let the upper authorities impose heavy taxes on foreign chip companies or other ways to restrict, but not now, because the timing is not right." ”

Qin Feng said puzzledly: "The timing is wrong? ”

Fang Hong nodded and said: "Yes, the timing is very critical, the country's main strategy now is to maintain obscurity, it is currently in a period of rapid growth, it is not appropriate to have a contradiction with Lao Mei so quickly to interrupt the high-speed upward trend, at this time we have to continue to develop, grow, and enhance internal strength, this is from the national level, now you ask me to make suggestions, it is true, but the timing is not right, the national level will be small and big, and the top will definitely reject it." ”

Fang Hong then added: "On the other hand, Apple will come in, now it is the incremental market, although your worries are reasonable, but I estimate that in the incremental market environment, the probability of Apple using the yin leg and sprinkling lime powder is relatively small, that is, it has not yet reached the time of urgency, if it is into the stock era, Apple obviously does not compete, at that time, it will definitely make the yin trick, and your previous worries will be 100% staged." ”

Obviously, Qin Feng is very forward-looking, but his perspective has the limitations of the times, and the overall situation is still relatively small, he is still limited to a Xingyu Technology itself and an industry to look at this problem, and does not stand at the national level to see the game between major countries.

In this day and age, there is no doubt that the most correct thing to do is to be Taohui.

The economy has only surpassed the small book next door for more than a year, and although it has become the world's second largest economy, it is still very far behind the world's largest economy with the United States.

To put it down-to-earth, at this time, we must develop honestly, and we can't just wave blindly.

At the end, Fang Hong thought to himself and said: "I estimate that Xingyu Technology does not have to worry about being cut off for the time being in the next one and a half to two years, and it may not be easy to say after one or two years." ”

Fang Hong did not completely copy the historical trajectory of his previous life, because he founded Qunxing Capital and became more and more influential, and many things may come in advance, so he has to predict these things.

Hearing this, Qin Feng seemed to understand, and couldn't help but suddenly say: "I understand, do you mean to wait for Xingyu Technology to really have a chip supply cut off, and then propose to charge heavy taxes?" ”

Fang Hong smiled and said nothing, seeing his attitude, Qin Feng knew that he had guessed correctly.

Is that the timing of what he said?

After a while, Fang Hong said lightly: "Now I will mention it, it will be rejected 100%, thinking that you are unfounded, and even when you are really cut off in the future, you will throw the pot on my head, it is because of listening to my bad idea that Lao Mei retaliated so much, so that the whole country will be under pressure, who will I talk to when the time comes?" Having no excuse. ”

Fang Hong continued: "As soon as this cauldron comes out, I will carry it, and if I don't carry it, I will have to carry it, so do I still have it?" Are there any stars left? No, this pot can't even be carried by me or even the entire stars. ”

Qin Feng's eyes froze, his heart shook slightly, only then did he realize the seriousness of this problem that could not be handled well, he took a deep breath, and couldn't help but say: "It seems that I still think too simple......"

It's still the wisdom and pattern of the gold owner's father who stands tall.

Fang Hong said with a smile: "Don't worry, I know everything." ”

Hearing this, Qin Feng couldn't help but nodded, and then said: "Then how should Xingyu Technology deal with Apple's entry into this matter?" ”

Fang Hong's words are concise: "The strategic initiative shows weakness. ”

Qin Feng said curiously: "Strategic weakness? ”

Fang Hong nodded and said: "That's right, the next grand strategy of Xingyu Technology must be laid out from a higher perspective, that is, to win time for development for yourself and even for the country. ”

After a pause, Fang Hong added methodically: "How to do it?" It is necessary to make good use of the fact that the market is in the incremental era, so that Apple can be the sales champion in the high-end market, and Xingyu Technology will keep its basic market as the second, but technological innovation must lead the trend, and at the same time take the initiative to suppress its own sales, how to suppress it? Learn Xiaomi's hunger marketing ideas, the product is very good, users want to buy it, but the capacity supply can't keep up. ”

Qin Feng nodded to himself.

Through conscious and active control of production capacity and supply, in the incremental era, Apple is not so anxious to eat the majority of profits, after all, Apple has now entered the era of pants, and this professional manager cares more about the profits of the enterprise.

But when capital is all about profit in its eyes, it is destined to be short-sighted.

Although Xingyu Technology suffers a little bit in this way, this is a tactical early initiative to suffer, in order to obtain a strategic victory, no matter how perfect the tactics are, but there is a fatal mistake in the strategy, and in the end it will not change the outcome of failure, as long as the strategy is in the right direction, the tactical loss will eventually become a winner.

To put it bluntly, in a hundred games, the first ninety-nine times can be lost, but if you win the hundredth time, you can fully win back the ninety-nine times you lost in the previous one, and you can laugh until the end is the real winner.

Xingyu Technology's next strategy is to keep the fundamentals, take the initiative to give the first place to Apple, and keep a low single-digit percentage increment.

At the end, Fang Hong said with a smile: "R&D investment must not be less, money is not a problem, in the second half of the year, Xingyu Technology will be brought to the A-share market to raise more than 70 billion yuan for you, and Qunxing Capital will provide you with sufficient debt financing if you spend it, in short, as long as it is a problem of money, it is not a problem." ”

……