Chapter 592 [The Peak of Series Appearance]

With the unveiling of the appearance of the third-generation flagship machine of Xingyu Technology, many mobile phone consumers have been conquered by the appearance, and industry insiders and friends have to admit that Xingyu Technology is indeed in the unique circle of the domestic smartphone industry.

At this moment, in some forums in the smartphone circle on the Internet, some netizens posted screenshots of the appearance of mobile phones in the live broadcast room to the forum, which soon sparked heated discussions.

[Xingyu Technology really didn't disappoint me.] ]

[Don't think about anything else, just this appearance, a proper dream in the dream. ] ]

[The star series is the pinnacle of beauty!] ]

[Cow pen!] ]

[I've checked my eyes, just by looking at this appearance, I know that it's not something I can afford...... (Covering his face.jpg)]

[Xingyu Star series is good at everything, the only bad thing is that it is too expensive......]

[Friend: Listen to me, give me a way to live, a broken mobile phone as for such a volume? ] ]

[Friends have been on the road to follow the trend overnight......]

[It is worthy of being a technology company at the ceiling level of the industry, and it is generally not a shot, and it is not ordinary. ]

[Nietzsche's phone: Very good design, but alas, the next second is mine.] ]

[Xingyu Technology: Don't come here!] ]

[haha......]

……

Xingyu TechnologyS3The appearance caused a sensation as soon as it was unveiled, and the consumers who were queuing up at the flagship store felt that it was worth staying up late to line up at this time, at least this appearance was not said, it can be called a work of art in industrial products.

Let's not talk about the performance of the mobile phone, at least in S3 in terms of appearance, it has conquered consumers.

At the same time, the press conference site.

Qin Feng walked to the middle of the stage again, and the applause gradually fell, and his voice resounded throughout the audience: "Let's take a look at this new S3, this is the most beautiful product we have ever built, the shell is completely made of tempered glass and high-grade aluminum, its bezel design is perfectly inlaid, and the design team has carefully considered every detail to create the most beautiful and exquisite smartphone in history." ”

"Its design and manufacturing have reached unprecedented new heights, and it is no exaggeration to say that the software design and hardware design contained in this product are the most challenging we have ever faced.

Qin Feng paused here as he spoke, he pressed the small remote control in his hand, and looked back at the big screen behind him, which showed a high-definition triple view of an S3 mobile phone.

"Let's take a closer look at this product, first of all, the S3 has become the thinnest smartphone we have produced, and it is also the lightest, it is only 7.7 mm thick, which is 15% thinner than the second generation, that is, the S3 is currently the thinnest smartphone in the world; Secondly, it weighs only 127 grams, which is 15% lighter than the second generation, and in terms of size, the S3 screen reaches 4.87 inches, with a screen-to-body ratio of more than 80%. ”

When the audience heard these parameters, they also found that Xingyu Technology's smartphones have a growing trend, and the screen is getting bigger and bigger from generation to generation.

At this time, Qin Feng on the stage said in an orderly manner: "Intuitively, the S3 has become larger, but it is thinner, and it is smaller in terms of volume, before further research and development, this is a huge challenge for our design team, how to design a smartphone with a higher configuration than the S2, but it is thinner and more refined?" It's very easy to make the product bigger, which is obviously not challenging, but better and smaller is the challenge. ”

Friend: Don't talk to people.

……

The press conference continued to advance, Qin Feng pressed the small remote control in his hand and said: "S3 contains many innovative technology elements, it is difficult to introduce all of them at the press conference, so we will grasp a few of them to introduce." ”

Qin Feng hung his head and paused for a moment, then looked up at the audience and said: "We all want our equipment to have good performance, but better performance means a larger processing board, a larger graphics card, external power supply heat dissipation, etc., which determine the performance of the device." ”

"But we went above and beyond." Qin Feng said methodically with a confident smile: "For smartphones, today's consumers are demanding better performance and the right size for the palm to be easy to carry, and the S3 leads the world in the field of mobile computing performance." ”

Leading the world by a wide margin?

The industry insiders present couldn't help but be secretly surprised, he was implying that the chip processor carried by the S3 mobile phone was already better than Apple's?

At this moment, Qin Feng said calmly: "First of all, the S3 is equipped with the S620 processing chip jointly developed and designed by Xingyu Technology and Qualcomm for the first time. ”

Friends and industry insiders who heard this were stunned, the processor of this new product, Xingyu Technology participated in the research and development and design?

Good guys, put Qualcomm on the table?

In fact, judging from the content of the contract between the two parties, in order to ensure that the Star series mobile phones can use the world's most advanced chip processors, and the most important thing is that the domestic substitution will not be stuck in the future, it will do the strategic layout of technology, talent reserve and catch-up. For this reason, Xingyu Technology has paid a very big price, the most important strategic purpose of which is independence.

Xingyu Technology has set conditions that Qualcomm cannot refuse, and Qualcomm cannot refuse unless Lao Mei orders to prohibit it.

The first is that all the R&D costs of this processor named S620 are borne by Xingyu Technology, Qualcomm does not pay a penny, and the technology patent belongs to Qualcomm, in addition, the S620 processor can be sold globally, that is to say, other smartphone manufacturers can also use this processor, but Xingyu Technology does not take a penny of profits, and the chips carried by its Star series smartphones have to be purchased normally.

This price can be said to be very large, it can be called a free series, otherwise it will not be able to level Qualcomm, but this is for a longer-term strategic purpose, in order not to be stuck in the future, while the United States has not seen so dead and strict, as much as possible to seize any opportunity to quickly climb the technology to shorten the gap, as much as possible in the front-line cutting-edge technology nodes to participate.

Qualcomm really can't refuse the cooperation conditions offered by Xingyu Technology, the other party pays the R&D cost, and also produces a large number of R&D personnel, and the chips sold are not profitable, and the intellectual property rights are not wanted, and Xingyu Technology has only one requirement, and the down-to-earth point is that we don't feel very good about your Qualcomm Snapdragon chip, and we can't keep up with our requirements for a new generation of mobile phones, we want to get it ourselves, according to our ideas.

How can you refuse such a condition?

In the face of such tempting conditions, Qualcomm was excited, but at the same time, it was actually worried, worried that Xingyu Technology would also take the same path as Apple and dump Qualcomm autonomously.

What's more, Xingyu Technology is not a North American company.

However, Xingyu Technology finally threw out a big move to directly let Qualcomm sign on the spot, that is, Xingyu Technology promised that its future smartphone products would only use the S series processors cooperated by the two parties, and it was written into the agreement, and the liquidated damages were astronomical.

This is Fang Hong's decision, and it is also a pit dug for Qualcomm, because he knew that in a few years, it must be Lao Mei and Qualcomm himself who take the initiative to tear up the agreement.

In particular, the liquidated damages of the heavenly numbers will become an epic sinkhole for Qualcomm, either don't break the contract, or lose money.

Whichever you choose, Qualcomm will be in pain.

……