The next day, Friday, November 29.

Lucheng International Convention and Exhibition Center, the WCG2013 World Finals officially started yesterday, and at this moment, the entire venue was crowded, and the scene was full of young people, and the cheers that broke out from time to time in the venue ignited the enthusiasm of many players and audiences.

At about 10 o'clock in the morning, I saw six or seven young people walking towards the Lucheng International Convention and Exhibition Center together, one of the young and handsome faces was Fang Hong, and the other young people who were traveling with him were friends on the surface, but they were actually his personal bodyguards, and there were seven or eight people not far away who accompanied him as passers-by.

They looked like most young people, a group of friends who came to watch the esports game.

Although the public doesn't know that Fang Hong is the K God, let alone that he is the big boss of Qunxing Capital, now he has to arrange personal security personnel to accompany him when he goes out.

The public doesn't know Fang Hong's true identity, but it doesn't mean that no one knows, the higher-level circles have long known about his existence, but the dissemination of information is also about the circle, and many times when it is not at that level, there is no qualification to know.

In addition, Fang Hong was accompanied by two middle-aged men, they were not security personnel, but managers from Qunxing Capital, and this time they also accompanied Fang Hong, they were considered executives of the company, but they were not board members, and the public did not know them.

There are a lot of players here, and there are no investors, and I don't know them anymore.

On this trip to Lucheng, Fang Hong did not bring Tian Jiayi over, she is now a celebrity in the business circle, as one of the seven board members of Qunxing Capital, maybe the general public knows her.

At this moment, Fang Hong and others came to one of the competition venues, where the League of Legends match is taking place, the game has become a real competition item in the WCG World Finals this year, as well as Warcraft 3, Star 2, World of Tanks, CrossFire, etc., and even QQ very has exhibition matches.

Speaking of which, CrossFire and QQ Speed have entered the WCG event, which has caused a lot of controversy among players in the e-sports circle.

The WCG tournament has been held for 14 years since 2000 and has become an event like the "World Cup" or "Olympics of eSports" in the minds of many esports players.

The entry of these online games into the WCG event of the goose factory made many players who love e-sports feel outrageous, and the online game was actually included in the competition, and many e-sports players also scolded the WCG official cerebral palsy.

In fact, this is a helpless move by the South Korean ICM company, the operator of the WCG event, and the father of the gold owner, Samsung, is about to run away, so the WCG official has to pull sponsorship by himself if he wants to hold the event, and the players have not yet realized that WCG has reached the point where it is struggling.

The goose factory was the main sponsor of this event, so ICM had to compromise, so online games such as "Counter War" and "QQ Speed" were also included in the competition.

But at this moment, Fang Hong and several people came to the venue of the "League of Legends" competition, they stood on the edge of the periphery and felt the atmosphere of the scene, there were many spectators at the scene, and the popularity was very hot, this has not yet reached the finals, I believe that the final finals will definitely be more popular.

At this time, a senior executive of Qunxing Capital standing next to Fang Hong couldn't help chatting: "Judging from the scene, the WCG season is very hot, and there is no sign of decline, why is Samsung not playing such a popular event?" ”

Fang Hong clasped his hands in front of him, looked at the big screen on the stage and said slowly: "The rise of WCG is because of Samsung's worldwide expansion, regardless of the return on investment, which is the reason why sponsor-led events can rise in the initial stage of an emerging industry. ”

Speaking of this, Fang Hong retracted his gaze and glanced at the executive and said with a smile: "It's good, the popularity is not bad, the influence of WCG is still the largest in the current e-sports event, and this is worth it for me to take over from Samsung." ”

Obviously, in the future, the expansion of Xingyu Technology includes the expansion of quantitative capital, the budget of which is given to the WCG event, and it will not be expected to make money from the event itself, there are few steel hammers to earn, and taking over the WCG event is also to fit the strategic expansion of the two companies, which is actually roughly the same as the logic of Samsung's promotion of the event more than ten years ago.

The scene was full of people, the game commentary was very passionate, and Fang Hong chatted on the edge and no one paid attention.

Still, one person heard it.

Not far away, there was a staff member wearing a work vest who happened to hear it, he was standing in this position to maintain order on the spot, and when he heard the conversation between Fang Hong and several people, he suddenly called out in his heart good guy.

He couldn't help but turn his head to glance at Fang Hong and the others, and he found that one of the young men immediately looked at him, it was Fang Hong's accompanying bodyguard.

The arena staff immediately hurriedly retracted his gaze as if he had nothing to do, not looking at a few of them, and said secretly in his heart: ", what are these people?" Samsung is running away? Are they going to take over the WCG? Really? ”

He couldn't help but sneak a glance at Fang Hong and a few people with his spare eyes, and found that these people really didn't look like they were just watching the e-sports game.

It's not easy!

These people are definitely not ordinary people!

The venue staff pretended to be nothing, but driven by strong curiosity, he also pricked up his ears and eavesdropped, he didn't know what the origin of these people was, but they must be people with great backgrounds, and they came to the event site to inspect Weifu.

But at this moment, Fang Hong was chatting with the executive next to him: "WCG is a comprehensive e-sports event, and its biggest problem is also in the 'comprehensive', just one e-sports event can't make much money, more is to lose money." You can't make much money by relying on your own tickets and broadcast rights, and more importantly, you can promote your own games. ”

"The contradiction of WCG is that to do a comprehensive event, you have to take the internationally popular game as a project, and these game developers are basically not willing to pay for WCG, so why not run their own events with this money? Therefore, the sponsor's money is more wrongly spent, although he is a sponsor, he has helped a bunch of other companies to advertise, and his own publicity effect is shared. ”

The executive couldn't help but nod: "Indeed, traditional sports will not have this problem, football and basketball are not the patented products of any company." ”

Another important reason why Fang Hong decided to take over WCG is that Qunxing Capital will also lay out in the game field in the future, and it will definitely have its own e-sports projects in the future.

After a while, Fang Hong said slowly: "I think the e-sports event can be roughly summarized into four modes, namely the pro-son mode, the lover mode, the matchmaker mode and the boss mode. ”

Fang Hong further deconstructed these four modes for the executives next to him: "The pro-son mode, Samsung's WCG, ASUS WGT, these are relatively stable but greatly influenced by their fathers, they will be bigger when the year is good, and they will be reduced if the year is bad, and the most important thing is that you can't find other sponsors." ”

"Valentine mode, ESWC and CPL, most of the games are dominated by the event organization, this mode depends on luck, the top of the list is beautiful, and it is miserable when no one wants it."

"The matchmaker model, such as the NSL league engaged in by NeoTV, this path is relatively stable and long-term, with publicity and network channels in hand, and the east does not become the west, but the constraints of the times are too great, especially in China, TV is not allowed to broadcast, and the popularity of digital encryption channels is very slow to change the payment habits of the public, and the influence of new media must be slowly boiled."

"The boss mode, such as the e-sports events that the goose factory does by itself, like the S series of events that League of Legends started last year, but it is different from the pro-son mode, the boss mode is more restrictive on the event, and the purpose is more direct, only making your own games. This model has clear benefits in the short term, direct effects, and clear profit points, which is enough for the project itself and can also make the event more professional. ”

The two executives who accompanied them were secretly surprised, they thought that the big boss was a whim, but they didn't expect to know so much about the emerging industry of e-sports, at least more thoroughly than the two of them, they also did their homework on e-sports on this trip, but they didn't expect the big boss to know better than them.

One of the executives couldn't help but ask, "So which model do we take?" ”

Hearing this, Fang Hong couldn't help but smile and said, "Maybe the lover's own son born to the boss through the matchmaker is the final form." ”

The two executives were also dumbfounded when they heard the words of the big boss, in the end, it was the big boss, just say how to do it when the time comes, do it as you say, do it wrong and don't succeed is your big boss's pot, I came strictly according to your ideas anyway.

But the big boss didn't do this, the two executives were elites, and they understood the meaning of Fang Hong's words.

In a word: you look at it!

To explore and try by yourself, find out the path to success, and the result of the big boss is success.

……

(End of chapter)